scholarly journals INDUSTRI WISATA HALAL DI SUMATERA BARAT: POTENSI, PELUANG DAN TANTANGAN

2019 ◽  
Vol 4 (1) ◽  
pp. 45
Author(s):  
ROZALINDA ROZALINDA ◽  
NURHASNAH NURHASNAH ◽  
SRI RAMADHAN
Keyword(s):  
Swot Analysis ◽  
Tourism Industry ◽  
Economic Potential ◽  
Tourist Destination ◽  
Tourist Attractions ◽  
Tourist Destinations ◽  
Local Revenue ◽  
Revenue Sources ◽  
Analysis Technique ◽  
West Sumatra

The aim of this research is to map the economic potential of the development of halal tourism in West Sumatra, and analyze the opportunities and challenges of developing halal tourism in West Sumatra. This research uses mixed methods. The location of the study was conducted in West Sumatra Province. Data collection techniques were carried out through observation, questionnaires, interviews, and documentation data. The data analysis technique uses SWOT analysis. The results of the study show that West Sumatra has a very potential halal tourist destination. Tourist attractions in West Sumatra are one of the most popular tourist destinations in Indonesia. Supported by a variety of facilities supporting the halal tourism industry including the availability of good sharia-compliant hotels, comfortable worship facilities, and the availability of halal culinary centers. Tourism is one of the contributors to local revenue sources (PAD).

scholarly journals DEVELOPMENT STRATEGIES OF UBUD VILLAGE AS A CULTURAL M.I.C.E. (MEETING, INCENTIVES, CONVENTIONS, EXHIBITIONS) DESTINATION IN BALI

Jurnal IPTA ◽  
2018 ◽  
Vol 6 (1) ◽  
pp. 84
Author(s):  
I GPB Sasrawan Mananda ◽  
Luh Gede Leli Kusuma Dewi
Keyword(s):  
Qualitative Analysis ◽  
Development Strategy ◽  
Tourism Industry ◽  
Tourist Destination ◽  
Travel Agent ◽  
Mass Tourism ◽  
Tourist Destinations ◽  
Analysis Technique ◽  
High Season ◽  
Further Development

The concept of mass tourism has two seasons namely high season and low season to determine the number of tourist visits each year, therefore the tourism industry to try to conduct a vigorous promotion by carrying out activities that can bring tourists to stay in one tourist destination. One of the activities that entrepreneurs do in the low season is to conduct activities M.I.C.E. (Meetings, Incentives, Conventions and Exhibitions). This research uses descriptive qualitative analysis technique by applying the participatory principle involving M.I.C.E stakeholders, destination manager, travel agent managers and tourists. Ubud Village as a tourist destination also has potential for M.I.C.E activities has not had a convention bureau, this is due to the characteristics of the tourists who come to Ubud and the needs required by the tourism industry managers are different from other tourist destinations in Bali such as Badung regency and Denpasar municipality. During this time, the implementation activities of M.I.C.E. dominated by incentives tourism activities (56.57%), exhibitions (31.72%) and meetings (11.71%). The SWOT results concluded that Ubud Village is still S> W and O?T thus requiring internal consolidation, but seeing O?T has potential for further development. Development strategy were using grand strategy which make the results such as growth, dominance, and maximum investment.

scholarly journals The Influence Of Expanded Marketing on Visiting Interest to Lawata Beach in Bima, Indonesia

2021 ◽  
Vol 2 (1) ◽  
pp. 012-022
Author(s):  
Sri Ernawati Zunaidin
Keyword(s):  
Service Sector ◽  
Swot Analysis ◽  
Sampling Technique ◽  
Tourism Industry ◽  
City Government ◽  
Tourist Attractions ◽  
Tourist Destinations ◽  
Development Paradigm ◽  
Scale Data

The development paradigm in many countries is currently more oriented towards the service sector and industry, including the tourism industry. In the tourism system, the marketing strategy carried out on tourist objects is an important element in supporting the desire of tourists to visit. This study aims to determine and analyze whether expanded marketing affects the visiting decision Lawata Beach. This study uses a mix method quantitative and a qualitative. The population in this study are tourists who have visited lawata beach tourist destinations in Bima City. Sampling with purposive sampling technique, where the determination of the sample based on certain criteria that are tailored to the needs of the study. The sample in this study amounted to 100 people with the research instrument using a questionnaire with a Likert scale. Data analysis used simple linear regression, partial test with t test. To test the effect between variables using SPSS (Statistical Service Product Solutions) version 20.00 and SWOT analysis. The results of the study stated that expanded marketing had a positive and significant effect on the Visiting Decision Lawata Beach Bima City and from the results of the SWOT analysis, the Bima City government had to always develop attractive tourist attractions, making Lawata Beach an economic creative area and adding supporting facilities on the Lawata beach, facilities and infrastructure can add attractiveness and increase competitiveness with tourist objects in other areas.

scholarly journals Strategi Pemasaran Desa Ubud sebagai Destinasi MICE

1970 ◽  
Vol 1 (1) ◽  
pp. 27-52
Author(s):  
IGPB Sasrawan Mananda ◽  
Luh Gede Leli Kusuma Dewi
Keyword(s):  
Qualitative Analysis ◽  
Development Strategy ◽  
Tourism Industry ◽  
Tourist Destination ◽  
Travel Agent ◽  
Mass Tourism ◽  
Tourist Destinations ◽  
Analysis Technique ◽  
High Season ◽  
Further Development

The concept of mass tourism has two seasons namely high season and low season to determine the number of tourist visits each year. Therefore the tourism industry tries to conduct a vigorous promotion by carrying out activities that can bring tourists to stay in one tourist destination. One of the activities that entrepreneurs do in the low season is to conduct activities called MICE (Meetings, Incentives, Conventions, and Exhibitions). This research uses qualitative analysis technique by applying the participatory principle involving MICE stakeholders, destination manager, travel agent managers, and tourists. Ubud Village as a tourist destination which has potential for MICE activities has not had a convention bureau. This is due to the characteristics of the tourists who come to Ubud and the needs required by the tourism industry managers which are different from other tourist destinations in Bali such as Badung regency and Denpasar municipality. During this time, the implementation of activities of MICE is dominated by incentives tourism activities (56.57%), exhibitions (31.72%), and meetings (11.71%). The SWOT results concluded that Ubud Village is still S > W and O ≥ T thus requiring an internal consolidation, but seeing O ≥ T, has potential for further development. Development strategy were using grand strategy which make the results such as growth, dominance, and maximum investment.

scholarly journals The Importance of Disaster Response Awareness for Tourism Object Managers in West Sumatra

2019 ◽  
Vol 1 (2) ◽  
pp. 31-36
Author(s):  
Pande Made Kutanegara, Retnaningtyas Susanti , Heriani
Keyword(s):  
Disaster Response ◽  
Recovery Period ◽  
Disease Outbreaks ◽  
Tourism Industry ◽  
Normal Operation ◽  
Tourist Attraction ◽  
Tourist Destination ◽  
Political Issues ◽  
Tourist Destinations ◽  
West Sumatra

Disaster is one of the main threats to tourism around the world. There are various kinds of disasters, ranging from terrorist attacks; social, cultural and political issues; disease outbreaks, and natural phenomena (floods, landslides, tsunamis, earthquakes and storms). One of the disasters being experienced by all tourism managers in West Sumatera is earthquakes. Disasters can occur and threaten the sustainability of a tourist attraction. The threat of disaster has an impact on tourist visits, so an effort is needed to prepare tourism managers to deal with it. The tourism industry is an economic activity that is highly dependent on image, when a tourist attraction fails to face a disaster, tourists are reluctant to visit the place. The methods used are interviews, observations, and literature studies that can help answer research questions. The key informants in this study were members of the tourism management in West Sumatra Province. The results showed that each tourist destination has a different threat of disaster from other areas, so the response required by the manager is also different. In the case of the earthquake, the response to the disaster cannot be overcome by all tourist destination managers, all experiencing the same conditions. Developed and developing tourist destinations need the same amount of time to deal with this disaster. The recommendation of this study is the importance of understanding disaster response by all tourist destination managers, so that the required recovery period is not too long, and tourism can return to its normal operation.

scholarly journals TOURISM VILLAGE DEVELOPMENT STRATEGY BASED ON LOCAL RESOURCES IN AYUNAN VILLAGE, ABIANSEMAL DISTRICT, BADUNG REGENCY

2021 ◽  
Vol 9 (2) ◽  
pp. 108-119
Author(s):  
I Putu Susila ◽  
I Ketut Sumantra ◽  
A.A Sudiana ◽  
Ni Putu Pandawani
Keyword(s):  
Human Resources ◽  
Development Strategy ◽  
Management Strategy ◽  
Swot Analysis ◽  
Tourist Destination ◽  
Tourist Attractions ◽  
Tourist Destinations ◽  
Local Resources ◽  
Community Approach ◽  
Tourism Potential

Ayunan Village has a variety of tourism potentials, which are worthy of being developed as an attractive tourist destination in the future. To achieve this, an appropriate management strategy is needed to develop the tourist area of the Ayunan village.  The objective of this research was: 1) Exploring and assessing local resources in Ayunan village, 2) Identify and analyze community perceptions about the development of tourist villages, 3) Formulating a local resource-based tourism village development strategy. The research method was used observation, interviews, and questionnaires. SWOT analysis is used to determine the tourism village development strategy and Quantitative Strategic Planning Matrix (QSPM) analysis was used to rank development priorities.  There are eight alternative strategies to develop Ayunan village as a tourist destination: a) Destination planning, b) Development of tourist attractions, c) Development of tourist facilities, d) Travel promotion or marketing, e) Community approach, f) Mapping tourism potential, g) Establishment of Tourism village community groups, h) Increase in human resources. The priority strategies base on QSPM analysis were: rank 1st was marketing or promoting. The Rank 2st Approach to the community to participate in supporting the development of tourism villages. Rank 3st Planning tourist destinations and rank 4th were increasing human resources.

scholarly journals Potensi Pengembangan Setigi sebagai Destinasi Wisata

2020 ◽  
Vol 5 (3) ◽  
pp. 228
Author(s):  
Agung Yoga Asmoro ◽  
Muhyiddin Aziz
Keyword(s):  
Matrix Analysis ◽  
Tourist Destination ◽  
Tourist Attractions ◽  
Tourist Destinations ◽  
Key Stakeholders ◽  
Tourism Sector ◽  
Analysis Technique ◽  
Tourism Destinations ◽  
The Right ◽  
Depth Interviews

The new normal phase has already begun. The tourism sector is slowly starting to operate. Setigi (Selo Tirto Giri) is a new tourist destination in the Gresik Regency region that gets priority from the local government to operate. As a new tourist destination, Setigi should have the right development guide. This research was conducted with a qualitative approach for 1 (one) month, where we focused on aspects of qualitative data that refer to the criteria and indicators of tourism destination development. We collect data by field observations, in-depth interviews with key stakeholders, supported by quantitative non-reactive data. The analysis was carried out by the IFAS/EFAS analysis phase, followed by the SWOT/TOWS Matrix analysis technique. This research reveals that, in general, the management of Setigi is in harmony with the principles of the development of tourist destinations and tourist attractions. The manager has also strived to implement the Sapta Pesona criteria into the management of Setigi. However, there are some notes to improve Setigi's performance towards better tourism destinations.

Potensi Pariwisata Dan Strategi Pengembangan Desa Wisata Sukajadi di Kabupaten Bogor

2021 ◽  
Vol 2 (1) ◽  
pp. 13-26
Author(s):  
Dina Mayasari Soeswoyo
Keyword(s):  
Development Strategy ◽  
Environmental Sustainability ◽  
Swot Analysis ◽  
Tourism Development ◽  
Secondary Data ◽  
Community Support ◽  
Tourism Industry ◽  
Matrix Analysis ◽  
Primary Data ◽  
Tourist Attractions

This study identifies the potential of tourism products in Sukajadi Village Bogor Regency based on ten (10) tourism components as well as its development strategy, which is currently included in the category of a newly developing tourist village. The results of this research are aggressive and serious development strategies in all aspects of the tourism component, namely increasing the quality and diversification of tourist attractions and activities, accessibility, improving the quality and quantity of tourism amenities, improving the quality of human resources & institutions, community support, land use, tourism industry cooperation, as well as marketing aspects. This research type is a descriptive qualitative with a case study exploratory approach. Primary data is obtained from direct observation and interviews with key informants, namely Pokdarwis and the Village Head, while secondary data is the result of literature studies and research documentation. The analysis technique of this research uses SWOT analysis and Matrix, analysis of the work program of the vision for tourism development of the Bogor Regency Government which refers to local government master plan for tourism development (RIPPARDA), and also analysis of the Cleanlines, Health, Safety and Environmental Sustainability (CHSE) guidelines.

scholarly journals Tourism Object Development Strategy in Rejang Lebong Regency Bengkulu Province

2019 ◽  
Vol 3 (2) ◽  
pp. 143
Author(s):  
Rani Kurniawati ◽  
Ninuk Triyanti ◽  
Dahyar Daraba
Keyword(s):  
Development Strategy ◽  
Swot Analysis ◽  
Qualitative Approach ◽  
Research Strategies ◽  
Internal Factors ◽  
Tourist Destinations ◽  
Descriptive Research ◽  
Inhibiting Factors ◽  
Tourism Sector ◽  
Analysis Technique

The sector developed in Indonesia at this time is the tourism sector. The purpose of this study is to find out how the development of attractions, supporting and inhibiting factors, and formulate strategies in the development of tourism objects in Rejang Lebong Regency. This research uses descriptive research method with a qualitative approach. Data in this study were collected through interviews, documentation, observation and data triangulation. The analysis technique used in writing uses the SWOT analysis and Litmust Test to be reduced, presented and concluded. The results of research strategies for developing tourism objects in Rejang Lebong Regency are still not maximal, because there are many weaknesses in each component in the tourism area which become a benchmark for the development of Bengkulu Province tourist destinations, Rejang Lebong. The influencing factors are internal factors, namely strengths and weaknesses and external factors, namely opportunities and threats. Based on these factors, researchers can reformulate the strategy in the development of attractions in Rejang Lebong Regency, Bengkulu Province

scholarly journals Beach Development Strategy as Tourism Destination in Tabanan Bali

2019 ◽  
Vol 10 (01) ◽  
pp. 21219-21228
Author(s):  
Ni Luh Putu Suratini ◽  
I Ketut Arnawa ◽  
I Gusti Ngurah Alit Wiswasta
Keyword(s):  
Development Strategy ◽  
Swot Analysis ◽  
Community Leaders ◽  
Analysis Method ◽  
Tourist Destination ◽  
Factor Matrix ◽  
Tourist Destinations ◽  
The Government ◽  
Suitable Potential

The purpose of the study is to: (1). Analyzing the attractiveness of Pasut Beach as one of the tourist destinations in Tabanan Regency. (2). Analyze the strategy of developing Pasut Beach as a tourist destination in Tabanan Regency. The research location was determined by purposive sampling Pasut Beach, located in Tibubiu Village, Kerambitan District, Tabanan on the basis of having a very suitable potential to be developed into a tourist destination. The sample of the study was taken by 49 people consisting of elements from the Government, community leaders and tourism actors. This study uses qualitative qualitative analysis method (giving more detailed reviews and interpretations of the data obtained and SWOT analysis. Furthermore, in the SWOT method the External Strategy Factor Matrix (EFAS) model and the Internal Strategy Factor Matrix Model (IFAS) are used, followed by IFE matrix and EFE matrix to determine the weight, rating and score and to determine the strategy and position of the quadrant I - E matrix, Beach Pas po is in the position in quadrant I, with the S-O strategy where the values ​​of strength and opportunity are equally high ( use the power to get opportunities) by improving the quality of human resources, especially in the field of mastering technology, communication and information.

scholarly journals STRATEGI DESA DALAM PENGEMBANGAN LINGKAR WILIS (Studi kasus di Desa Nyawangan Kecamatan Sendang, KabupatenTulungagung)

2021 ◽  
Vol 7 (1) ◽  
pp. 46-57
Author(s):  
BAMBANG TRI KURNIANTO ◽  
Ahmad Dwi Kurnianto
Keyword(s):  
Swot Analysis ◽  
Alternative Strategies ◽  
Tourist Destinations ◽  
Threat Analysis ◽  
Analysis Technique ◽  
Key Word ◽  
The Future

ABSTRAK Penelitian bertujuan: a) mengidentifikasi dan menganalisa Kekuatan,Kelemahan, Peluang dan Ancaman Desa Nyawangan, Kecamatan Sendang, Kabupaten Tulungagung dalam pengembangan lingkar wilis; b) mengidentifikasi dan menganalisa alternatif strategi apa saja yang bisa dipakai Desa Nyawangan Kecamatan Sendang Kabupaten Tulungagung dalam pengembangan lingkar wilis.Teknik analisis yang digunakan untuk memetakan alternative strategi dalam pengembangan Lingkaar Wilis melalui analisis SWOT maka dapat diketahui alternative strategi dalam mengembangkan tujuan wisata di Desa Nyawangan, Kecamatan Sendang, Kabupaten Tulungagung yang perlu dikembangkan dimasa yang akan datang. Kata Kunci : SWOT, Strategi, Pengembngan Lingkar Wilis   ABSTRACT     The research aims to: a) identify and analyze the Strengths, Weaknesses, Opportunities and Threats of Nyawangan Village, Sendang District, Tulungagung Regency in the development of the wilis circle; b) identify and analyze alternative strategies that can be used by Nyawangan Village, Sendang District, Tulungagung Regency in developing the wilis circle. The analysis technique used to map alternative strategies in the development of the Wilis Circle is a SWOT (Strength Weakness Opportunity Threat Analysis) analysis. Through the SWOT analysis, it can be seen that alternative strategies in developing tourist destinations in Nyawangan Village, Sendang District, Tulungagung Regency that need to be developed in the future. Key word: SWOT, Strategy, Wilis Circle Development  

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