scholarly journals Study on the C-E Translation of Publicity Materials from the Perspective of Venuti’s Foreignization—A Case Study of “An Overview of the World Exposition Shanghai China 2010”

2020 ◽  
Vol 10 (11) ◽  
pp. 1395
Author(s):  
Jixin Huang
Keyword(s):  
English Learners ◽  
Rapid Development ◽  
Translation Theory ◽  
New Approach ◽  
The World ◽  
Domesticating Translation ◽  
Reform And Opening Up ◽  
World Exposition ◽  
To Receive

Since the implementation of China’s reform and opening-up policy, the rapid development of economy and the international exchanges require a growing need for the publicity materials and translation, C-E translation in particular, in which, faithful reproduction of China’s culture and image should be regarded as the priority. Many translators have been aware of the great importance of the cultural communication in translation of publicity materials, and various theories had been applied to study this issue both at home and abroad. In terms of preserving the source-language culture, Venuti advocates the dissimilarities between two languages. And that is why he puts forward foreignization. However, due to the dominating position of domesticating translation theory in China, Lawrence Venuti’s theory of foreignization failed to receive enough attention in the field from translators and translation researchers in China. This paper, by using the theory of Venuti’s foreignization to analyze the C-E translation of the publicity materials, especially a case study of An Overview of the World Exposition Shanghai China 2010, aims to demonstrate the application of Venuti’s foreignization to analyzing the translation of the publicity materials, and therefore provides a brand-new approach for English learners to analyze the C-E publicity materials.

Predictive Modeling for Epidemic Outbreaks: A New Approach and COVID-19 Case Study

2020 ◽  
Vol 37 (03) ◽  
pp. 2050028
Author(s):  
Jian Chen ◽  
Michael C. Fu ◽  
Wenhong Zhang ◽  
Junhua Zheng
Keyword(s):  
Markov Chain Model ◽  
Capital City ◽  
Chain Model ◽  
New Approach ◽  
Discrete Time Markov Chain ◽  
The World ◽  
Entire Country ◽  
Provincial Capital ◽  
Coronavirus Infection

Since the onset of the COVID-19 outbreak in Wuhan, China, numerous forecasting models have been proposed to project the trajectory of coronavirus infection cases. Most of these forecasts are based on epidemiology models that utilize deterministic differential equations and have resulted in widely varying predictions. We propose a new discrete-time Markov chain model that directly incorporates stochastic behavior and for which parameter estimation is straightforward from available data. Using such data from China’s Hubei province (for which Wuhan is the provincial capital city and which accounted for approximately 82% of the total reported COVID-19 cases in the entire country), the model is shown to be flexible, robust, and accurate. As a result, it has been adopted by the first Shanghai assistance medical team in Wuhan’s Jinyintan Hospital, which was the first designated hospital to take COVID-19 patients in the world. The forecast has been used for preparing medical staff, intensive care unit (ICU) beds, ventilators, and other critical care medical resources and for supporting real-time medical management decisions.

Evaluation of Potential and Value on Grassland Carbon Sink - A Case Study in Xilinhot of Inner Mongolia, China

2012 ◽  
Vol 524-527 ◽  
pp. 2562-2565
Author(s):  
Na Zhao ◽  
Yang Zhuang ◽  
Ling Jin ◽  
Qiqige Wuyun ◽  
Ji Zhao
Keyword(s):  
Inner Mongolia ◽  
Carbon Sink ◽  
Rapid Development ◽  
Economic Benefits ◽  
Carbon Trading ◽  
Commitment Period ◽  
Green Climate Fund ◽  
Trading Market ◽  
The World

Durban climate conference decided to continue the second commitment period of the Kyoto protocol, and announced to start Green Climate Fund, which provided great opportunities for the rapid development of the carbon trading market. The problem of grassland carbon sink has already received more and more attention from the countries all over the world, and the grassland carbon sink potential and value also got more attention from people. Xilinhot has abundant grassland resources and it is one of the main grasslands in Inner Mongolia. The huge carbon sink has important ecological function and also contains huge economic benefits. Based on the principle of additionality, this paper proposed the method of calculating the carbon sink potential of grasslands, and calculated and analyzed the carbon sink potential of degraded grasslands in Xilinhot. The results indicated that the existing huge carbon sink potential of Xilinhot grasslands was 0.733-0.869Tg C/a. According to the carbon sequestration cost price of afforestation cost method (260.9 RMB yuan / ton C), we estimated the value of grassland carbon sink was 191.2 - 226.7 million RMB yuan / year in Xilinhot.

scholarly journals Research on the channels for creation and development of high-quality “green manufacturing” brands — a case study of Xiamen

2021 ◽  
Vol 257 ◽  
pp. 03081
Author(s):  
Xiujuan Zhang ◽  
Pingyuan Zhao
Keyword(s):  
Manufacturing Industry ◽  
Rapid Development ◽  
Green Manufacturing ◽  
Design Guidelines ◽  
Ecological Impacts ◽  
High Quality ◽  
The World ◽  
Global Vision ◽  
Further Development

as the manufacturing industry gains momentum around the world, the conflicts between its rapid development and the accompanying consumption of materials, discharge of wastes and ecological impacts spiral. Governments around the world have explored measures and made achievements in alleviating the dual pressures from economic growth and environmental degradation. As for the overall trend of the manufacturing industry, creating and developing “green manufacturing” brands is the only way for the manufacturing industry to achieve further development. It is of great significance to design guidelines for green manufacturing from the angle of branding, the green notion provides more profundity and the soul to brands, ensuring sustainable development of brands. The development of green brands in Xiamen has adopted a global vision and related to the local realities, which would provide lessons for high-quality development of green manufacturing brands in other places.

scholarly journals Analysis of Total Effective Equipment Performance SD5 Machine on Krosok Production Line, Primary Manufacturing Department. (Case Study: PT NT)

2020 ◽  
Vol 1 (1) ◽  
pp. 1-10
Author(s):  
Adhie Prayogo
Keyword(s):  
Production Line ◽  
Rapid Development ◽  
Production Quality ◽  
Cigarette Industry ◽  
Machine Performance ◽  
The World ◽  
Fishbone Diagram ◽  
Machine Utilization ◽  
Equipment Performance

PT NT is one of an International Tobacco Industries in Indonesia. The rapid development of the cigarette industry, as well as the increased demand, encourage many companies to evolve their production quality and capacity. One effort established by PT NT is controlling the effectiveness of production machines, including SD5 machine. In this study, an analysis of SD5 machine performance conducted using the Overall Equipment Effectiveness and Total Effective Equipment Performance. Based on the ten days of direct observation of machine performance, the study revealed that the OEE level was only a mere at 63.2%, under the world level, 85%. Further, the TEEP number was about 36.8%. Those low figures were mainly caused by the low level of machine utilization and availability. Thus, the fishbone diagram established to discover the main causal, reporting that four main aspects, human, methods, material and machine, played essential roles in the problem.

scholarly journals Relevansi Maqasid Syariah Sebagai Pendekatan Baru Diplomasi Islam Dalam Penyelesaian Konflik Minoritas: Teori Dan Praktik

2017 ◽  
Vol 4 (01) ◽  
pp. 36
Author(s):  
Mochamad Fathoni
Keyword(s):  
Soft Power ◽  
Descriptive Analysis ◽  
Nation State ◽  
Muslim Country ◽  
The West ◽  
New Approach ◽  
Muslim Minority ◽  
The World ◽  
Soft Power Diplomacy

AbstractAfter 9/11, muslim in the west became minority even in his/her own country. There are presumption that Islam related to terrorism and this is the main reason why muslim in the world become minority, especially for muslim who live in the non-muslim country. Aim of the study is to find a new approach within muslim in diplomacy to protect the muslim minority or other minority in the plurality of today nation-state. We use literature studies through descriptive analysis in explained the relevance of maqoshid sharia in solving the minority issue and compare several case study of its implementation in several countries. The novelty of the study is that political scientists have not touched the topic from the basic teaching of Islam, which is maqashid sharia, as an approach in solving the problem related minority, especially muslim minority. The finding in the study is that maqashid sharia as an approach can be developed as soft-power diplomacy strategy which can be distinguished as Islamic diplomacy model in solving minority issue.Keywords: maqosid sharia, Islamic diplomacy, minorityAbstrakPasca peristiwa 9/11, warga muslim di negara-negara barat seakan menjadi minoritas di negaranya sendiri. Munculnya pra-anggapan yang mengkaitkan Islam dan terorisme merupakan sebab utama warga muslim dunia menjadi betul-betul minoritas. Hal ini terutama dialami oleh umat Islam yang berada di negara-negara non-muslim. Tujuan studi ini adalah diperlukan pendekatan baru dari umat Islam sendiri, terutama dari negara-negara Islam atau mayoritas muslim dalam berdiplomasi untuk melindungi minoritas muslim maupun minoritas etnis dan agama lain di tengah dinamika negara-bangsa yang semakin majemuk. Penelitian ini merupakan penelitian studi pustaka dan menggunakan analisis deskiptif dalam menjelaskan relevansi maqasid syariah dalam menyelesaikan masalah minoritas disertai perbandingan sejumlah contoh studi kasus penerapannya di sejumlah negara. Kebaruan dari studi ini adalah belum ada ilmuwan politik yang menggunakan maqosid syariah sebagai pendekatan model diplomasi Islam di dalam menangani berbagai persoalan menyangkut isyu minoritas, khususnya minoritas muslim. Temuan dalam penelitian ini adalah pendekatan maqasid syariah dapat menjadi strategi diplomasi soft power yang menjadi ciri khas model diplomasi Islam dalam mencapai kepentingan tidak saja menyelesaikan isyu minoritas.Kata-kata kunci: maqosid syariah, diplomasi islam, minoritas

A Case Study on the Development of Broadband Technology in Canada

2006 ◽  
pp. 68-72
Author(s):  
Rocci Luppicini
Keyword(s):  
Internet Connection ◽  
Digital Subscriber Lines ◽  
The World ◽  
The Impact ◽  
To Receive ◽  
The U.S ◽  
The Way

Broadband commonly refers to Internet connection speeds greater than narrowband connection speed of 56kbs. Digital subscriber lines (DSL) and cable modems were the most popular forms of broadband in public use over the last 10 years. In 2004, over 80% of U.S. homes were equipped with cable modems, and up to 66% of U.S. households were able to receive DSL transmissions. It is expected that the impact of broadband technologies will continue to play an important role in the U.S. and the rest of the world. It is predicted that the number of broadband-enabled homes will exceed 90 million worldwide by 2007 (Jones, 2003). Canada and Korea currently are the two countries leading the way in broadband saturation. The following discussion focuses on the Canadian case of broadband development.

scholarly journals Translation and Spread of Guizhou Batik From the Perspective of 5W Mode of Communication —A Case Study of Splendid China • Guizhou Batik

2021 ◽  
Vol 11 (5) ◽  
pp. 549-555
Author(s):  
Jixin Huang
Keyword(s):  
Communication Theory ◽  
Rapid Development ◽  
Translation Theory ◽  
Translation Strategy ◽  
Translation Practice ◽  
Five Factors ◽  
Media Research ◽  
And Function ◽  
Mainstream Culture

Nowadays, because the mainstream culture occupies a large number of resources in the communication field, the spread of many intangible cultural heritage has been squeezed, and batik is one of them. Guizhou batik culture, in terms of its development space, in the collision with the mainstream culture, is in a relatively disadvantaged position. However, with the accelerating process of globalization and the rapid development of information technology, we can strive to improve the translation effect by means of the combination of translation theory and communication theory, taking the 5W mode of communication as the macro guidance and "function plus loyalty" proposed by Christian Nord as the principle. The 5W mode of communication proposed by Lasswell not only summarizes communication as five important factors, but also provides new inspiration for translation scholars. Taking the translation practice of Splendid China · Guizhou Batik as an example, this paper mainly expounds the infiltration of 5W mode of communication into the translation strategy and translation skills from five factors, namely, who (author and translator), says what (communication content), in which channel (media research) and with what effect, so as to enhance the spread of batik culture in Guizhou.

scholarly journals Does Search Engine Optimisation (SEO) Increase Scientific Journals Visibility, Prestige, and Impact Factor as a New Method?

2016 ◽  
Vol 4 (1) ◽  
Author(s):  
Mahdi Lotfipanah
Keyword(s):  
Impact Factor ◽  
Search Engine ◽  
High Impact ◽  
High Impact Factor ◽  
Scientific Journals ◽  
Impact Factor Journal ◽  
New Approach ◽  
The World ◽  
To Receive ◽  
High Impact Factor Journal

Publishing in an ISI or high impact factor journal is a concern for researchers to increase their citation record and their prestige in the world of Science. The study shows that search engine optimization (SEO) not only increases visibility of scientific articles but also helps to receive more views, downloads, and citations. This paper is the first study looking SEO in a new approach.

scholarly journals Penawaran terbatas waktu Mcdonald’s ‘ini rasa kita’ pada perilaku konsumen di tiga generasi

2019 ◽  
Vol 2 (1) ◽  
pp. 93-106
Author(s):  
Grace Putlia
Keyword(s):  
Qualitative Research ◽  
Marketing Strategy ◽  
Fast Food ◽  
Rapid Development ◽  
Limited Time ◽  
Two Cultures ◽  
The Right ◽  
Study Designs ◽  
To Receive

The rapid development of technology has led to the habit of taking part in changes in various generations, including Indonesia which has the interest in consuming fast food. Many foreign famous brands become favorites, for them to compete. The right marketing strategy. One of the fast-food McDonald's restaurants from America that wants to continue to exist by issuing the program 'Ini Rasa Kita' which released two cultures. Western-style menus in the form of burgers, have now been made by lifting Indonesian specialties into buger rendang and balado burgers. This program uses the LTO (Limited Time Offer) system in hopes of increasing sales figures. Using qualitative research methods with case study designs, this study interviewed 15 informants from three different generations. The final results state that dominant informants are more likely to be able to receive limited time offers. In line with this, limited time offers stated that they did have anti-competitive features, however, all informants stated that limited time offer proposals could not oppose them.

scholarly journals Online Self-Access Learning Support During the Coronavirus Pandemic: An Australian University Case Study

2020 ◽  
pp. 187-198
Author(s):  
Andrew Kelly ◽  
Nicole Johnston ◽  
Sharon Matthews
Keyword(s):  
Rapid Development ◽  
Student Support ◽  
Student Feedback ◽  
Learning Support ◽  
Online Delivery ◽  
Individual Support ◽  
The World ◽  
Short Video ◽  
Future Practice

The COVID-19 pandemic has had an enormous and unprecedented effect on higher education. Perhaps most notably, the virus catalysed a speedy movement to online delivery in response to the range of mandatory physical restrictions to campuses and classrooms around the world. To that end, this article discusses the online self-access student support options that were implemented at a mid-size public Australian university during March and April 2020. Drawing upon reflections from three student support leaders at the institution, it explores the rapid development and deployment of three new initiatives: self-access resources and videos for preparing to learn online, videoconference appointment options with learning advisers and librarians, and peer-to-peer virtual guides to online learning. It also comments on the implications of these programs for future practice, including the personally observed criticality of student feedback on accessible short video guides, flexible online individual support options and avenues for connecting with peers for technical support. Through this exploration and reflection, this article contributes to the new emerging body of literature on student support during the outbreak of COVID-19.

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