scholarly journals Collecting as an Element of Subculture in Modern Preschoolers

2021 ◽  
Vol 17 (1) ◽  
pp. 75-83
Author(s):  
E.E. Klopotova ◽  
T..D. Zlobina

The article discusses collecting as an element of children’s subculture and its specifics in the life of modern preschoolers. The results obtained from interviews with 160 preschoolers of different ages, parents and educators are presented. The data suggests that collecting is an important activity at preschool age. We identify the priorities in the content of children's collections in different preschool ages; describe the modern phenomena of collecting in a virtual space and online collecting; explore the formation of children's independence within this type of activity; and reveal the functions of collecting at preschool age. It is shown that at preschool age collecting becomes an increasingly independent activity and even acquires the form of a cultural activity, as in its content that reflects existing cultural values, as in its functions that reflect social orientation. Basing on the analysis of the obtained data, we conclude that supporting the child’s cognitive orientation and independence at preschool age through collecting may contribute to his/her development and open up new possibilities for communicative interaction.

2021 ◽  
Vol 91 (1) ◽  
pp. 44-55
Author(s):  
Rimma Kh. Gilmeeva ◽  

The article claims as an object of research a variety and a multi-faceted character of a definition "a sociocultural mission of the higher education", which has its value and standard structure with the social positions corresponding to it. The research objective is as follows: to identify a special role of the socio-cultural mission of the higher education as a prevailing one and being implemented through acceptance of values in the course of socio-cultural interaction of all actors of education. The methodology of the research is the principle of social orientation of the higher education formulated and revealed by the author. This principle provides inter-conditionality and mutual enrichment of social and communicative interaction, on the one hand, enlarging its opportunities due to inclusion of external actors in the educational environment, on the other hand, due to enrichment and development of society through reproduction of socio-cultural values by people of a new formation and creative modern way of thinking among youth. The principle of social orientation of the higher education redefines creating of a social capital of the educational organization, promoting transfer and reproduction of knowledge, the culture and values of society in a format: human – knowledge - society. The main result of a research is to determine the features of a socio-cultural mission of the higher education in the period of society’s digital transformation influencing ways of transfer and use of information providing formation of new type of social interaction called "network society". The results of a research can be used in the organization of educational and extra- curricular activity in higher education institution, study guides and lecture courses for teachers, in the organization of youth socially oriented activities.


2020 ◽  
Vol 17 (5) ◽  
pp. 462-476
Author(s):  
Alexander A. Ushkarev ◽  
Galina G. Gedovius ◽  
Tatyana V. Petrushina

The technological revolution of recent decades has already brought art to the broadest masses, and the unexpected intervention of the pandemic has significantly accelerated the process of migration of theatrical art to the virtual space, causing the corresponding dynamics of the audience. What is the theater audience in the era of digitalization and the spread of alternative forms of cultural consumption? How does the theater build its relationship with the audience today? In search of answers, we conducted a series of sociological surveys of the Chekhov Moscow Art Theater’s audience — both at the theater’s performances and in the online community of its fans. The purpose of this phase of the study was to answer the fundamental questions: do spectators surveyed in the theater and those surveyed online represent the same audience; what are their main differences; and what are the drivers of their spectator behavior? The article presents the main results of a comparative analysis of two images of the Moscow Art Theatre’s audience based on a number of content parameters by two types of surveys, as well as the results of a regression analysis of the theater attendance. The study resulted in definition of the qualitative and behavioral differences between the theater visitors and the viewers surveyed online, and identification of the factors of theater attendance for both of the represented audience groups. The study made it possible to clarify the role of age and other socio-demographic parameters in cultural activity, as well as the influence of preferred forms of cultural consumption (live contacts or online views) on one’s attitude to art, motivation and spectator behavior. The conclusions of the study, despite the uniqueness of the object, reflect the general patterns of the modern art audience’s dynamics.


2019 ◽  
Vol 7 (2) ◽  
pp. 69
Author(s):  
Yayat Sukayat ◽  
Dika Supyandi ◽  
Gunardi Judawinata ◽  
Iwan Setiawan

In the monetary crisis that occurred in 1998, the agricultural sector has shown its resilience as a hero in saving the nation's economic downturn. In the use of land for farming, no longer only pay attention to wetlands but begin to look at dry land, with all its characteristics such as tofografi (landscapes), water availability, and soil fertility, such as herbs and or medicines. The purpose of this study is to describe the business orientation ( cultural values) in farming. The research design is quantitative, with descriptive survey techniques from a sample size of 30 farmers. The results of the study, farmers' orientation in farming began to shift from social orientation to economic orientation, by keeping or aligning themselves with nature.


2020 ◽  
Vol 4 (3) ◽  
Author(s):  
Maryna Smulson ◽  
◽  
Dmytro Mescheryakov ◽  
Maxim Nazar ◽  
◽  
...  

The article shows that cyberspace is the result of an adult's own goal setting, his choice of sites and other Internet sources (including groups in social networks) for work, activities, education, communication, entertainment etc., also the formation of its socio-cultural virtual space of development. Each adult builds his own space in his own way in accordance with the goal, readiness for self-development, the level of motivation and the presence of a project of self-development. This requires a well-developed strategic intellect and subjectness. Specially designed content contributes to the preservation and development of the mentioned psychological properties of users in crisis life circumstances (like quarantine self-isolation). An experimental study of the subjectness development in crisis quarantine conditions was conducted in the context of design-technological paradigm on the materials of the designed by us on Facebook "Group of psychological support during the coronavirus." The group consistently considered the most important psychological problems of adults in quarantine and self-isolation: psychological features of professional activities in distance format, self-development and self-learning, problems of children distance learning, communication with them about quarantine problems. Much attention was paid to the specifics of experiencing self-isolation and, accordingly, psychological support for different age groups: children, youth, middle-aged and elderly people. Gender and family issues, problems of adults and people with special needs, conflict prevention, etc. were covered. Adequate communication culture with a wide use of mutual respect, humor, optimism and a proactive, subjectness position was specially cultivated in the group discussions. The transformation of users from passive consumers of information to active creators of their own virtual content has contributed to the development of their subjectness in the process of group interaction. It is shown that groups in social networks, professionally designed and organized taking into account the psychological characteristics of both content and communicative interaction, have great psychoprophylactic and development potential.


Author(s):  
N. S. Bezuglaya

Trends of developing relations in today’s society, spread of digital technologies and restrictions in movement during the last year showed a rising diffusion of society, split of opinions and weakening of the cultural code of the Russian population. The article studies sources of these changes and searches for solutions based on means of social and cultural activity. It is well known that cultural code is formed for decades and it is the social and cultural sphere that can concentrate this process and direct it to strengthening of national self-identification, rise in the rate of patriotism, education and wellbeing of the population. The process of shaping the civil society in the post-soviet period is based on pursuing cultural policy financed at the expense of the country budget, in contrast to western countries. This aspect makes us think about the necessity to change means and methods of social and cultural activity with due regard to processes of society digitalization. At the same time cultural policy acts as a significant section of the system of national security, as a way of shaping civil society, keeping cultural values and traditions. The research showed that non-linear interaction of such tensors, as sustainable development, corporate social responsibility, national security, digitalization, technologization of society can seriously affect the processes of diffusion of society integrity, destruction of its cultural code and sovereignty of state as it is. Preserving the cultural code as a foundation of national culture and overcoming problems of society diffusion are possible in case the state participation in reforming approaches to pursuing cultural policy is extended. A separate aspect is developing the HR potential of  cultural institutions of the future oriented to advanced technologies, continuous learning the achievements of psychology as a science, which can create patriotic feelings in society promoting values of cultural inheritance as a foundation of national identification.


Author(s):  
Iryna Kanyukova ◽  
Evgeniya Sydorovska

The purpose of the article is to identify the features of digital etiquette in the context of modern communicative culture, as well as to determine the specifics of its development as a new form of business etiquette of the XXI century in terms of communicative interaction in the network. Methodology. The method of culturological analysis is applied (for consideration of digital etiquette of business communication as an organic element of spiritual culture and an important component of communicative culture); method of system analysis and synthesis (for consideration of digital etiquette as a part of etiquette culture of the XXI century), typological method (for revealing characteristic features of digital etiquette), method of semantic and pragmatic interpretation (for complex interpretation of the meaning of paralinguistic, verbal, kinetic and material-sign means) digital etiquette), etc. Scientific novelty. The etiquette culture of the virtual space of the network society of the XXI century is studied; the concept of "digital etiquette" is clarified and its differences from "network etiquette" are revealed; the peculiarities of business communication etiquette in the context of specifics of information and communication technologies are analyzed; the prospects of development of etiquette culture according to various directions of digital etiquette are revealed. Conclusions. A digital etiquette is a modern form of business etiquette, the emergence of which is directly related to the active development of technology and the formation of a global network infrastructure. The study found that the development of digital etiquette is fully consistent with the formation of a new social order and a new social culture (digital) as a regulatory and meaning-making component of the network society. Digital etiquette as an important component of the communication culture of the XXI century. which defines the values ​​and standards for participants in network communications at all levels of interaction. At the beginning of the third decade of the XXI century, digital communication is an integral part of business communication, and digital etiquette is an important manifestation of the culture of business communication, the level of which affects various forms of communication processes. In accordance with the specifics of development in digital etiquette, the features of business etiquette of the previous historical period are being transformed and new patterns are formed associated with etiquette as a modern sociocultural phenomenon.


2019 ◽  
Vol 15 (1) ◽  
pp. 81-105
Author(s):  
Tatjana Šarić

The League of Communists of Croatia (LCC) Central Committee (CC) Ideological Commission as its task force, was one of the most important creators of cultural policy in the People's Republic of Croatia (PRC) / Socialist Republic of Croatia (SRC). Established in 1956 after 1952 dismantled Agitation and Propaganda Commissions, the Ideological Commission inherited part of the jurisdiction of former Agitprop, but it also took over those of the LCC CC Personnel Commissions, particularly with regard to political schools and membership education. The most important activity of this commission was to monitor and analyze the phenomenon of overall cultural, educational and scientific activity in Croatia, and suggesting to the LCC CC to take positions towards them, according to the given ideological current. This has become the decisive factor in cultural policy without whose approval or recommendation projects could not be realized. This paper will therefore concentrate precisely on this activity of the Ideological Commission and give a brief overview of its activity in the supervision of various forms of cultural activity - art, literature, film and media - press, radio and television, while its work in education and science, because of the broadness of the topic, in this case, will be left out. The Commission's activities surveyed in this paper are limited by the period between 1956 (its founding) and 1965 (the 5th LCC CC Congress) when the Commission was organizationally restructured and divided into several areas.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Blaine J. Branchik ◽  
Tilottama Ghosh Chowdhury ◽  
Jennifer Schenk Sacco

Purpose This study aims to examine different consumption attitudes between two age-based cohorts of female consumers as it relates to the processing of marketing communications. Design/methodology/approach Three studies use 10 iterations of an ad for an alcoholic beverage. Ads vary in the number of models, age of those models and ad value message. Cohorts are divided into pre-millennial (35 and older) and millennial (18–34) age groups. Subjects respond to a variety of statements associated with the ads. ANOVAs are run to determine significant differences or similarities between cohorts. Findings Women of different ages have different value systems. Pre-millennials prefer ads featuring other-focused value messages and containing multiple female models. That preference is moderated for those who feel a strong closeness to other women. They prefer ads featuring single female models with other-focused messages. Millennials express no preference for the number of models or value messages. Those with high perceptions of closeness to women, however, express a preference for ads featuring multiple models, irrespective of value message. Further, perceived age similarity between consumers and models moderates the pre-millennial’s versus millennial’s attitude toward ads featuring mature female models and single versus multiple models. Research limitations/implications Only American women were surveyed for this research. Further, only one product was used to assess attitudes. Practical implications Advertisers must be cognizant of the age of targeted consumers. Further, any cultural values expressed in ads have different impacts depending on consumer age. Finally, the number of models can have an impact on consumer attitude depending on viewers’ age and preference. Originality/value This research fills an existing lacuna in studies involving female consumers by exploring and testing significant differences among women of different ages and value systems and their attitudes toward marketing communications.


Author(s):  
Liubov Kostyk ◽  
Vasyl Kostyk ◽  
Larysa Platash ◽  
Olha Palahnyuk

The world is constantly changing and the roles of men and women in modern society are changing accordingly. In recent years, public interest in gender issues has significantly increased. Among the remarkable achievements of the indigenous science is the study of the phenomenon of gender identification, the influence of gender stereotypes and gender polarization in preschool age. In a "gendered" society, the appropriate gender-role identification of children is carried out, which determines the specifics of primary gender socialization, becomes an internal regulator of social activity of an individual. Gender, established at birth, cannot mechanically determine the type of gender identification, that is why its formation is a complex process of choosing and mastering one of the two patterns of gender behavior. The topic of our study is relevant because of the importance of the period of gender and age identification of the adolescent, whose clear and irreversible idea of his gender is being formed, as well as understanding and acceptance of the roles of sexes, recognition of the irreversibility of gender as a major component of self-awareness and self-identification.Child's gender perceptions are actively formed in preschool age and are an integral component of person's gender identity. Child masters the social norms, patterns of behavior and cultural values of his/her nation. The gender approach to the upbringing of the preschool children should be focused on the formation and establishment of equal, gender-independent opportunities for self-realization of the individual. However as practical experience shows, the gender component and its methodological data are insufficient in terms of the content of preschool education. In preschool institutions, gender education takes place spontaneously, educators use the traditional approach to forming child's self-esteem and his stereotypes of self-perception only on the basis of gender, so it is important today to pay more attention to gender education and socialization.Experimentally it has been investigated the peculiarities of gender and age identification of the preschoolers of the preschool institution of a combined type #9 of the city of Chernivtsi. According to the research, the greater part of children of 5-6 years old are aware of their belonging to the male or female sex, having the already formed gender identity. Gender perceptions of preschool children are gender-appropriate: girls’ - feminine, and boys’ – masculine. In addition, they are stereotypical: boys have instrumental role, girls-expressive.We believe that gender approach is the theoretical basis for effective learning, education and socialization, and a priority part of modern education.


2021 ◽  
Vol 273 ◽  
pp. 10022
Author(s):  
Oleg Sirotkin ◽  
Raisa Chumicheva ◽  
Irina Kulikovskaya ◽  
Liudmila Kudinova

The article describes the global processes that are transforming the world (migration and integration processes, inclusive education, digitalization of education, socio-psychological gap between generations, etc.). Global tendencies have changed the social space of people's life - “cultural gaps”, “social bottom”, “spiritual crisis of parent-child relations and intergenerational ties”, etc. have appeared, as modern challenges of society, affecting the social reproduction of generations. The problem of social reproduction, the significance of which is associated with the need for the development of sociality, the construction of the social world in the event chronotope, has been actualized; preservation of the social and historical memory of the people, the self-identity of the national community, the “core” of the spiritual image of the nation, etc. A powerful challenge in modern society is digitalization, which has changed the forms of communication and social roles, created a new virtual space for self-presentation, self-expression, while the risk is the loss of cultural identity, blurring the lines between generations, etc. The article presents the mechanisms of integration of traditional and digital technologies of social reproduction of generations, the difference of which lies in the actualization of children's interest in the historical and cultural values of the people, in the organization of joint activities to create virtual historical museums, etc. Social reproduction of generations is a complex and long-term process, the success of which depends on the unity of activities in the professional, parenting and children's community.


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