Russian political discourse-problems of interaction between government and society
The article deals with the issues of modern Russian political discourse - the interaction of power and society, political communication, the influence of power through the spoken and written word on the mass consciousness. The significance of the problem in modern society is associated with the expansion of the political space through multi-sided political communication, the introduction of new subjects in the political polylogue, the dissemination of information flows that are exchanged by participants in the political process and which are not always adequately perceived and processed by them, which creates opportunities for purposeful management of people's behavior. In Russian political practice, this has been noted in various forms of controlled protest. Media texts, the interpretation of written texts in their variety of genres, the ability to persuade in oral speeches, the use of political terms, informal words and expressions, slang, depending on the audience and the goals set by the speakers, are becoming more and more common forms of influence. Modern political discourse is shown as existing outside of the moral requirements and restrictions imposed by the authorities, who pursue the main goal of self - preservation and self-restraint, and use all methods of manipulation for this purpose, creating a pseudo-reality. This is especially significant in times of political crises, when power structures and leaders begin to reveal their failure, inability to make adequate political decisions, compensating them with various technologies of zombie population. Channels of influence are the media, which in the conditions of the information society turn into another power institution. Manipulative influence of the word can be neutralized in the dialogue between the government and society, which implies a high level of political culture of the elite and citizens.