Attracting and using extrabudgetary funds in preschool educational institutions: The Perm Krai case

2020 ◽  
Vol 26 (2) ◽  
pp. 369-379
Author(s):  
O.A. Tyurina
Keyword(s):  
Structural Analysis ◽  
Educational Institution ◽  
Preschool Education ◽  
Financial Resources ◽  
Educational Institutions ◽  
Educational Services ◽  
Economic Mechanism ◽  
Perm Krai ◽  
General Scientific ◽  
Integrated Approaches

Subject. The article addresses the process of attracting and using extrabudgetary funds in preschool educational institutions. Objectives. The aim is to analyze the attraction and use of extrabudgetary funds in the said educational institutions. Methods. Relevance, credibility and rationale for recommendations are provided by using regulatory and integrated approaches. I also employs general scientific and special methods of scientific knowledge, like retrospective, systems and functional-structural analysis, observation, and classification, as well as methods of grouping, comparison, and generalization. Results. The paper presents for methods to improve and enhance the financial and economic mechanism of a preschool educational institution, i.e. introducing the Montessori system into the practice of preschool educational institutions, attracting voluntary (charity or sponsor) donations, additional fee-based educational services that generate income for the institution. Conclusions and Relevance. The proposed methods for improving the financial and economic mechanism of preschool education will help increase financial resources and ensure their efficient use in the system of preschool education.

scholarly journals Modern tendencies of marketing activity of institutions of higher education of Ukraine

2019 ◽  
pp. 87-94 ◽  
Author(s):  
Olena Korchynska
Keyword(s):  
Higher Education ◽  
Higher Education Institutions ◽  
Educational Institution ◽  
Educational Activity ◽  
Educational Institutions ◽  
Educational Services ◽  
Necessary Condition ◽  
Institutions Of Higher Education ◽  
Marketing Activity ◽  
Advertising Activity

Introduction. Higher education has been constantly upgrading, competition in the educational services market is intensifying in recent years. This leads to an increase in the role of marketing in the activities of higher education institutions. It is necessary to constantly look for new ways to improve the efficiency of the management of higher education institutions. Such an opportunity exists only with the constant use of marketing and the improvement of its tools. In connection with the mentioned, important and actual tasks of the present time is research and improvement of the methodology of developing an advertising campaign of higher education institutions in order to enable educational institutions to overcome existing problems in their marketing activities and develop this trend in the future. Methods. Commonly used methods of research are used in the course of the research: dialectic, monographic method, abstract and logical, method of scientific generalization, and specific methods of statistical processing of information. Results. The article deals with the general situation on the domestic market of educational services. The specifics of advertising activity of educational institutions are revealed, in particular, the necessity to study this issue, due to its urgency and lack of elaboration, is substantiated. Advertising activity is considered as a necessary condition and factor of sustainability, the competitiveness of the educational institution and its success in the education market. It is indicated on the preconditions of reorientation of priorities of educational activity into the sphere of improvement of marketing activity and advertising process of an educational institution, as well as tasks, which should carry out advertising activity in the field of educational services. Discussion. Further research is planned to be carried out in order to assess the effectiveness of the use of modern marketing tools by higher education institutions. Keywords: market of educational services, marketing activity, advertising, institutions of higher education, competition, image of educational institution.

scholarly journals PREVENTION AND OVERCOMING METHODS OF PRESCHOOL EDUCATIONAL INSTITUTION EDUCATORS’ BURNOUT

2021 ◽  
pp. 43-47
Author(s):  
O. VILKHOVA ◽  
N. MANZHELII
Keyword(s):  
Professional Training ◽  
Professional Competence ◽  
Educational Institution ◽  
Self Regulation ◽  
Preschool Education ◽  
Kindergarten Teachers ◽  
Educational Institutions ◽  
Professional Activity ◽  
Professional Burnout ◽  
Emotional States

The article reveals the category ‘professional burnout’ and describes the ways of emotional states self-regulation of educators in modern preschool educational institutions. Methods for improving kindergarten teachers’ professional competence and self-esteem are clarified. It is defined how to find balance and harmony in professional activity to avoid overload and prevent professional burnout.The changes that are taking place in preschool education today place new demands on kindergarten teachers’ professional training. To optimize educators’ activities, it is necessary to balance the mode of their work and rest. Only by paying due attention to this issue can we avoid the phenomenon of professional burnout, which is quite common today.Attitudes towards colleagues, children, and parents should be based on the basic principles of partnership pedagogy, in particular respect for the individual, positive attitude and friendliness, and distributed leadership. In these conditions, educators of preschool educational institutions will be able to achieve maximum success in their activities, create effective learning and play environments that will form a comprehensively developed personality, and help the kindergarten teacher to maintain enthusiasm for many years.The article emphasizes that professionals must be able to resist the influence of adverse external factors that occur during professional activities. The key vectors of the educator’s life position should be optimism, self-efficacy, and the use of productive strategies to have their emotional state, to remain calm in any situation. It is necessary to be able to maintain mental balance, internal and external resources, and creative potential.

scholarly journals Regional education system: development characteristics, competitive environment and the need for state support

2021 ◽  
Vol 10 (40) ◽  
pp. 100-110
Author(s):  
Elena Klochko ◽  
Asya Arutyunova ◽  
Elena Vorobey ◽  
Tatiana Myasnikova ◽  
Yuri Treshchevsky
Keyword(s):  
Education System ◽  
System Development ◽  
Educational Institution ◽  
Preschool Education ◽  
Educational Institutions ◽  
State Support ◽  
Public Authorities ◽  
Education Management ◽  
Key Indicators ◽  
Regional Education

The modern system of preschool education is unique in its multidimensional nature of services since in a preschool educational institution a child is provided with upbringing, training, supervision, and care. The child's future academic performance largely depends on his preschool education. The article examines key indicators featuring the development of preschool education in the Krasnodar Region. The purpose of this study is to summarize the results of improvements in education, to determine the main guidelines for further activities. Today in the Russian Federation there are no mechanisms for a comprehensive quantitative assessment of the activities of preschool educational institutions; the assessment is implemented mainly using the method of expert estimates. Therefore, specialists of the education management bodies and heads of the educational institutions can compare the preschool educational institutions only based on these scattered data. The authors propose the following directions of state support for the development of the regional education system: 1) to determine the list of services on the market; provide a description and define their sourcing; 2) to develop an annually updated system of accounting for unmet needs of the population in preschool educational services; 3) to create a system for the development of entrepreneurship in the field of preschool education, given the support from public authorities.

scholarly journals Methodological aspects of digital communication of higher education institutions.

2021 ◽  
Vol 3 (3) ◽  
pp. 340-348
Author(s):  
Yuliya Synytsina ◽  
Askhat Bekishev
Keyword(s):  
Higher Education ◽  
Digital Communication ◽  
Higher Education Institutions ◽  
Educational Institution ◽  
Education Institution ◽  
Educational Institutions ◽  
Educational Services ◽  
Communication Policy ◽  
Higher Education Institution ◽  
Methodological Aspects

The article substantiates the need to study the methodological aspects of digital communication as a separate higher education institution and in the country as a whole. It is determined that one of the tools to increase the competitiveness of educational institutions is the development of communication policy and the use of modern digital technologies. And also that the formation of digital communication policy of higher education institutions is a key issue for the promotion of educational services at this stage of the country's development. The target audience of the market of educational services for the main users of the official site of the higher educational institution is outlined. The main tasks of information and social technologies in education, which provide general computerization of students and teachers, are listed. The author highlights the main components of educational sites and their general characteristics. The author also formed a complex analysis of the site using modern methods of analysis: general characteristics, design and description of the site; qualitative for quantitative analysis of the site; analysis of the site in accordance with the requirements for the sites of educational institutions at the legislative level regarding the disclosure of information; results of psychological verbal-communicative method of site research; SEO analysis (search engine promotion) of the site. The article presents the results of the application of the proposed comprehensive analysis on the example of a specific site of a higher education institution, namely the site of the State Dnipropetrovsk University of Internal Affairs, with a thorough explanation of the results. According to the results of the study, the author came to the conclusion that the development of communication policy using integrated marketing tools, namely site development, is achieved by successfully promoting higher education institutions in the market of educational services, image formation and competitiveness of educational institutions.

scholarly journals Model Institusi Pendidikan Melalui Sinergi Dana Wakaf dan Zakat di Malaysia

2019 ◽  
pp. 90-100
Author(s):  
Azman Ab Rahman ◽  
Muhamad Firdaus Ab Rahman ◽  
Hussein ‘Azeemi Abdullah Thaidi
Keyword(s):  
Qualitative Study ◽  
Educational Institution ◽  
The State ◽  
Education Sector ◽  
Financial Resources ◽  
Educational Institutions ◽  
Management And Development ◽  
The Government

Education is a main asset in the growing and development of a country. Various financial resources from the government and private agencies are provided to ensure that all Malaysians have the opportunity to obtain education and further their studies. Waqaf and zakat are one of the most important contributors in education. There have been many efforts undertaken by waqaf and zakat institutions in the development of education sector such as helping the B40 and underprivileged gorup. Therefore, this study will discuss the role of waqaf and zakat for educational institutions in the context of Malaysia. The study also will discuss the proposed educational institution model through the synergy of waqaf and zakat funds. This qualitative study uses the method of documentation. The findings suggest that the proposed establishment of a fully-funded educational institution using waqaf and zakat funds should be established for the sustainability of waqaf and zakat institutions as well as the ummah. The synergies between waqaf and zakat funds are believed to strenthen the management and development of the education sector in Malaysia including for those in need. It is hopeful that this study can be used as a guideline and reference to the authorities especially the State Islamic Religious Council, Centre for Waqaf, Waqaf Foundation, as well as NGOs which involved either directly or indirectly in the management of waqaf and zakat throughout Malaysia. ABSTRAK Pendidikan merupakan aset utama dalam kemajuan dan pembangunan sesebuah negara. Pelbagai sumber kewangan daripada pihak kerajaan dan swasta disediakan bagi memastikan semua rakyat Malaysia berpeluang mendapatkan pendidikan dan melanjutkan pelajaran. Wakaf dan zakat merupakan salah satu penyumbang terpenting dalam bidang pendidikan. Terdapat banyak usaha-usaha yang telah dilakukan oleh institusi wakaf dan zakat dalam pembangunan sektor Pendidikan termasuk membantu golongan B40 dan kurang bernasib baik. Justeru, kajian ini akan membincangkan peranan wakaf dan zakat bagi institusi pendidikan dalam konteks Malaysia. Kajian ini juga akan membincangkan cadangan model institusi pendidikan melalui sinergi dana wakaf dan zakat. Kajian kualitatif ini menggunakan kaedah dokumentasi. Hasil kajian mendapati bahawa cadangan penubuhan institusi pendidikan yang dibiayai sepenuhnya menggunakan dana wakaf dan zakat wajar ditubuhkan bagi kelestarian institusi wakaf dan zakat serta ummah. Sinergi antara dana wakaf dan zakat diyakini dapat memperkasakan pengurusan dan pembangunan sektor pendidikan di Malaysia termasuk golongan yang memerlukan. Diharapkan kajian ini dapat dijadikan panduan dan rujukan kepada pihak berwajib khususnya Majlis Agama Islam Negeri, Pusat Wakaf, Yayasan Wakaf, NGO-NGO yang terlibat sama ada secara langsung atau tidak langsung dalam pengurusan wakaf dan zakat di seluruh Malaysia.

FORMATION AND IMPROVEMENT OF THE POSITIVE IMAGE OF DOMESTIC EDUCATIONAL INSTITUTIONS

2017 ◽  
Author(s):  
Oksana Khymych ◽  
◽  
Olena Bilyk ◽  
Oleksandra Korchynska ◽  
Viktoriia Pariichuk ◽  
...  
Keyword(s):  
Educational Institution ◽  
Economic Conditions ◽  
Educational Institutions ◽  
Educational Services ◽  
Image Management ◽  
Internal Environment ◽  
Domestic Science ◽  
Factors Influencing ◽  
Educational Potential ◽  
The Impact

In recent decades, in world and domestic science there has been an increased interest in the study of problems that are somehow related to the phenomenon of the image of the educational institution. The growing interest in these issues is understandable for the following reasons. There is a formation of new socio-economic conditions of the organization, reforming the education system, globalization of the market of educational services and as a consequence of increased competition. The level of values that previously guided consumers of educational services is also changing. Which in turn affects the formation and development of the educational institution, as well as creates a need for effective image management of the organization. In this regard, each educational institution faces the task of maintaining autonomy and increasing educational potential through the use of modern management technologies. One of the important factors influencing the formation of the preferences of the target audience is the image of the educational institution. Due to the fact that intangible factors and tools are becoming increasingly important, they influence the choice of potential consumers of the educational institution. The article considers the main definitions of the concept of the image of the educational institution, its components, the impact of the image on the competitiveness of the educational institution and the main problems in image formation. Ways to improve the image in relation to the external and internal environment of the school are summarized.

The development of a pre-school educational institution in the organization of the city’s innovation platform by means of informatization

2021 ◽  
pp. 51-59
Author(s):  
Natalia Nikolaevna Zhuravleva ◽  
◽  
Anna Ivanovna Mukhina ◽  
Keyword(s):  
Educational Institution ◽  
Preschool Education ◽  
Educational Institutions ◽  
Information Culture ◽  
Demand Information ◽  
The One ◽  
Innovation Platform ◽  
Stimulating Factor ◽  
Active Interaction

The article proposes to solve the problem of organizing the activities of the city’s innovation platform by means of informatization. The relevance of the topic is not in doubt, as the study of the phenomenon of innovative development of educational institutions by means of information culture and related phenomena and related processes is now in demand. Information education, on the one hand, is a pressing problem for resolution, and on the other hand – providing opportunities, that is, acting as a stimulating factor for the development of preschool education in an innovative mode. This paper highlights some aspects of the problem of education information, which are particularly relevant and possible for resolution at this stage in the conditions of preschool education. Creating and expanding a single informational educational space solves the challenges of developing the potential (cultural and technical) of such with as a pre-school educational institution, as well as improving the quality of preschool education, its accessibility, continuity, etc., with the active interaction of all participants in educational relations.

Positive Image as a Contemporary Resource for a Kindergarten Development

10.12737/2631 ◽  
2014 ◽  
Vol 3 (1) ◽  
pp. 54-56
Author(s):  
Воробьёва ◽  
Marina Vorobeva
Keyword(s):  
Educational Institution ◽  
Partial Solution ◽  
Educational Programs ◽  
Educational Institutions ◽  
Educational Services ◽  
Quality Of Education ◽  
Development Programs ◽  
Positive Image ◽  
Educational Establishment

The recent years has seen much discussions concerning ways to emphasize uniqueness of an educational establishment and its operational specifics. Partial solution to these issues is achieved through elaboration and documentation of Concepts, “Educational programs”, “Development programs” for various educational institutions. This is not enough for creation of kindergarten’s outer informational field as an open socio-pedagogic system for prospective customers and consumers of educational services. Thus it is necessary to develop ingenious individualized informational documents for each preschool educational institution. The problem of kindergarten management and quality of education maintenance is discussed. The author concludes, that the positive image enhances competitiveness of a preschool educational institution at the educational services market and should be considered as a crucial resource of preschool educational institution management.

scholarly journals Determination of features of the market of paid services which may be provided by higher education institutions

2020 ◽  
pp. 8-15
Author(s):  
Andrii YAKIVCHENKO ◽  
Svitlana PETROVSKA
Keyword(s):  
Higher Education ◽  
Regional Economy ◽  
Educational Institution ◽  
Developed Countries ◽  
Educational Institutions ◽  
Educational Services ◽  
Student Body ◽  
Service Market ◽  
Labor Resource ◽  
Road Map

Тhe relevance of the topic is due to the need to expand the financial autonomy of higher educational institutions (hereinafter referred to as the HEI) in Ukraine, the need to maximize the generation of their own cash receipts by providing paid services of the HEI, to improve the management efficiency of the HEI in a market economy. The market, with its industries, is in a state of flux. We observe how the needs of sectors of the economy for resources and the level of training of specialists are changing. There is a change in the influence of factors on economic processes, the role of the segments of the regional economy participating in economic processes is changing. The educational complex should contribute to the formation of not only the labor resource of the country. To implement in the field of education and science support of the labor resource at the required level, effectively based on the needs of the regional economy and other resources - industrial. By predetermining the priority sectors in the development of the regional economy, the educational infrastructure of Ukraine should set the vectors for the development of the labor market of the economy as a whole, and not only serve the existing infrastructure of the regional economy. To maximize the satisfaction of the needs of both consumers of educational services and the needs of the regional economy in production resources. The article formed the author's understanding of the concepts of "market", "educational service", "market of paid services that can be provided by HEI", presented the features of the market of paid services that can be provided by HEI in Ukraine, carried out an analysis of the regulatory framework for the provision of paid services by HEI, identified a generalized composition of participants, which are divided into generally recognized and proposed, and developed a road map for the introduction of paid services by HEI. After conducting research in the direction of the chosen topic, it was determined that the formation and development of the educational services market is taking place in accordance with certain global trends, namely: 1) the desire for a democratic education system, that is, the availability of education to the entire population of the country and the continuity of its stages and levels, provision of autonomy and independence to educational institutions; 2) ensuring the right to education for everyone (the opportunity and equal chances for each person to get an education in an educational institution of any type, regardless of nationality and race); 3) the significant influence of socio-economic factors on education (cultural and educational monopoly of certain ethnic minorities, paid forms of education, manifestation of chauvinism and racism); 4) an increase in the range of educational and organizational activities aimed at both satisfying diverse interests and developing the abilities of students; 5) the growth of the educational services market; 6) expanding the network of higher education and changing the social composition of the student body (becoming more democratic); 7) in the field of education management, the search for a compromise between rigid centralization and full autonomy; 8) education is becoming a priority object of funding in the developed countries of the world; 9) constant updating and adjustment of school and university educational programs; 10) a departure from the orientation towards the "average student", an increased interest in gifted children and young people, in the peculiarities of the disclosure and development of their abilities in the process and by means of education; 11) search for additional resources for the education of children with developmental disabilities, children with disabilities. According to the results of the study, the authors proposed to expand the structures characteristic of the educational services market. Insofar as the market for educational services includes many national educational systems, each of which has its own management model, structure, goals, objectives and problems, and the profit from the activities of such structures can also be expanded.

scholarly journals POSSIBILITY OF USE OF MARKETING TECHNOLOGIES IN ATTRACTING SPECIALISTS TO EDUCATIONAL INSTITUTIONS

2019 ◽  
Author(s):  
Olena Tymchyk
Keyword(s):  
Educational Institution ◽  
Educational Institutions ◽  
Educational Services ◽  
Skilled Workers ◽  
Public And Private ◽  
Qualified Teachers ◽  
Marketing Program ◽  
Lack Of Information ◽  
Long Time ◽  
Marketing Activities

Modern educational institutions require qualified teachers who can provide the educational services of proper level. The problem of providing educational institutions with pedagogical staff has been relevant for a long time, till nowadays. It can be solved by a consecutive marketing program, elements of which can be found on the school websites. The author carried out a general analysis of the websites of Ukrainian schools (both public and private ones) and concluded that there is a solid lack of information, which should be aimed specifically for young graduates. The author believes that during the process of development of marketing program, the governance of schools ought to orientate it not only based on necessities of consumers of educational services, but also made it suitable for teachers who in future can apply for work in these institutions. According to the author, the pages of websites devoted to the personnel policy of schools should also contain the requirements to the possible candidates for vacant places in these institutions. It is also important to place the information about working conditions - material and technical support of the educational institution. This will allow young specialists to make conclusions about the possibility of realizing their knowledge and practical skills. The author believes that young specialists are interested in the information concerning the projects in which an educational institution is involved. Such information indicates the level of development of the institution and possible perspectives for its employees. The author suggests the use of the "reverse" orientation of the marketing activities of the school regarding employees, which will encourage its attractiveness for young professionals, and will also help the educational sphere in its competition for highly skilled workers.

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