scholarly journals Cyrillic in the Fashion Industry as a New Tool of the Russian Policy of “Soft Power”

2020 ◽  
Vol 10 (1) ◽  
pp. 33-37
Author(s):  
I. I. Kalitko
Keyword(s):  
Foreign Policy ◽  
Mass Culture ◽  
Soft Power ◽  
Fashion Industry ◽  
Policy Influence ◽  
World Community ◽  
Cultural Codes ◽  
The World ◽  
Potential Impact ◽  
Russian Identity

The article is devoted to the study of the potential of informal instruments of “soft power” in modern Russia. It examines such concepts as instruments of “soft power”, identity, culture and cultural codes, fashion, foreign policy influence. Today, the key objectives of Russian policy are to create and strengthen the national identity and expand the spheres of “soft” foreign policy influence, the formation of loyalty and sympathy of the world community to Russia. The active presence of Russian cultural codes in the world of contemporary art, fashion and other areas of culture opens up new opportunities for the development of the Russian policy of “soft power”. The article discusses the prospects of Russian foreign policy influence and the formation of Russian identity through mass culture and fashion on the example of the origin of the Cyrillic trend in the world fashion industry today, as well as the potential impact of informal instruments of “soft power”.

scholarly journals Multi-vector Management of Soft Power Policies: Will Russian Soft Power Be Victimized by the Moscow-Erdogan Association?

2020 ◽  
Vol 7 (4) ◽  
pp. 361-370
Author(s):  
Costas Melakopides
Keyword(s):  
Foreign Policy ◽  
Middle East ◽  
Soft Power ◽  
Aegean Sea ◽  
Toxic Impact ◽  
Significant Damage ◽  
Vector Management ◽  
The World ◽  
Potential Impact ◽  
The Mediterranean

This article analyzes the potential impact of Turkeys foreign policy on Russias soft power in several regions of the world. The author believes that the policy of President R.T. Erdogan in the Mediterranean, the Middle East and the Aegean Sea can cause significant damage to the image and international prestige of Moscow. The article argues that Russian policy should minimize the toxic impact of R.T. Erdogans foreign policy on Russias soft power in the considered regions.

International broadcasting: stages of development, specificity and functional structure

2020 ◽  
Vol 4 (4(13)) ◽  
pp. 51-60
Author(s):  
Ksenia Olegovna NEVMERZHITSKAYA ◽  
Keyword(s):  
Foreign Policy ◽  
Global Media ◽  
False Information ◽  
Broadcast Media ◽  
World Community ◽  
Media Agenda ◽  
International Broadcasting ◽  
The World ◽  
The Media ◽  
Media Reports

The media influence politics by providing intelligence and arena for political statements. Therefore, the danger of spreading false information and deliberate disinformation can have serious consequences. It is impossible to accuse specific media outlets of unfair coverage, but one cannot fail to note the existing resonance in media reports from different countries. Interpretations of the same events are radically different, while a journalist must rely on facts. The world is faced with the problem of global misunderstanding and information discord. Modern international broadcasting plays an important role in shaping the picture of the event for the world community. It is impossible to deny that the information agenda of many foreign broadcast media depends to some extent on a number of reasons: nationality, foreign policy of his state, profitability. Otherwise, the global media would not contradict each other. We want to track how modern foreign broadcasting builds its agenda and what principles it is guided by. Keywords: Broadcasting, media, Media agenda

Japanese Soft Power in Indonesia on Anime Entitled Ufo Baby: Study of Popular Culture

IZUMI ◽  
2021 ◽  
Vol 10 (2) ◽  
pp. 328-337
Author(s):  
Risa Yuliani ◽  
R.M. Mulyadi ◽  
M. Adji
Keyword(s):  
Popular Culture ◽  
Soft Power ◽  
Research Method ◽  
Cultural Theory ◽  
Qualitative Approach ◽  
Japanese Culture ◽  
Cultural Elements ◽  
World Community ◽  
Interpretive Analysis ◽  
The World

Anime as Japanese popular culture has been successfully consumed by mass in many countries. It indicates that Japan's strategy to make anime one of its soft power has been successfully accepted by the world community. In Indonesia, since anime entered the television, the enthusiasm given by the community has been good and positive. Anime is liked by various circles, especially children, even today. Ufo Baby is one of the shows on RCTI, even though it's not as global as Doraemon, for example, but apart from an interesting storyline, this anime also incorporates many elements of Japanese culture. The aim of this study is to explain the soft power of Japan in Indonesia on anime entitled “Ufo Baby”. The research method uses a qualitative approach with interpretive analysis. The researched part is scenes from anime that contain cultural elements. The approach used is John Storey's cultural theory and Nye Joseph's theory of soft power. Data collection was conducted to examine the influence of Japanese culture on Indonesian society by using interview techniques. The results of this study reveal that in the Ufo Baby anime there are elements of soft power culture used by Japan. From the results of research, the culture shown in anime has an influence on Indonesian society marked by the community's participation in celebrating traditional Japanese festivals and the discovery of many typical Japanese goods sold in local shops.

Indonesia's Position in Asia: Increasing Soft Power and Connectivity through the 2018 Asian Games

2020 ◽  
pp. 1-17
Author(s):  
Friederike Trotier
Keyword(s):  
Foreign Policy ◽  
Soft Power ◽  
Domestic Politics ◽  
Political Capital ◽  
Global Flow ◽  
The World ◽  
History Of ◽  
Domestic Affairs ◽  
Mega Event ◽  
Regional Character

Abstract Hosting a sports mega-event strengthens connectivity with the world and provides opportunities to establish or increase networks and to build soft power. These events operate as hubs for the global flow of capital, people, knowledge and technology, and they perform important rituals and symbolic functions. In particular, they become coveted opportunities to enrich the soft power portfolio of governments or individual leaders. Despite its regional character, the Asian Games have developed into such a mega-event. In 2018 – only for the second time in the history of the Asian Games – Indonesia staged the event in Jakarta and Palembang. This paper scrutinises the ways in which Indonesia used or failed to use the Asian Games as a platform to increase the country's soft power and reputation and to strengthen intra-Asian connectivity. Three aspects serve as examples to assess Indonesia's soft power initiatives: (1) the “spirit of 1962”, (2) the host country's emergence on the Asian stage and (3) Indonesia's cooperation with other countries and intra-Asia connections in the context of the sports event. Examining the prominence of domestic politics reveals shortcomings and untapped potential. The analysis shows that the inward-looking foreign policy approach of the Jokowi administration limited the initiatives to increase Indonesian soft power and to establish and address Asian themes and debates; consequently, this approach downgraded the sports event to a tool to generate political capital for domestic affairs.

scholarly journals The Viral Zoonotic Diseases from bats

2020 ◽  
Vol 11 (11) ◽  
pp. 20876-20880
Author(s):  
Sheen Job ◽  
Megha Sharma ◽  
Dr Mahendra Singh
Keyword(s):  
Scientific Community ◽  
Vital Role ◽  
Zoonotic Diseases ◽  
Viral Dynamics ◽  
Emerging Pathogens ◽  
World Community ◽  
The World ◽  
Rapid Transmission ◽  
Potential Impact ◽  
The Impact

Bats are known reservoirs of virulent zoonotic pathogens not known to experience disease. They are known as nature’s pest controllers which are insectivorous and pollinators which are frugivorous in their nature. In the entire ecosystem bats play a vital role in various ways to sustain the diversity at its best. However, recent events have cast great aspersions on the bat behavior and the potential impact it has on Public Health not just in a specified region but  globally. The impact has been devastating and disastrous. The recent COVID 19 pandemic spell, opened the eyes of the scientific community, economists and even governments to work together. A host of issues were brought to light, as to how viral pathogenicity has played havoc with such virulence in the world community.  Numerous studies proved beyond doubt bats act as natural reservoirs for a large number of emerging and re emerging pathogens that other animals and humans can contract. It would be surprising to know that these viruses  are also listed in the bioterrorism list of pathogens. Such diversity shows that the bats are well adapted to the effects of virulent pathogens within their internal milieu. The first report of transmission of a bat virus to human was reported in 1960, it was the Rabies virus belonging to the Lyssa virus genus. SARS, Ebola, Nipah have already proven to be virulent and lethal.(1)   AIM To ascertain the viral dynamics in bats that lead to rapid transmission and infectivity in humans Objectives To understand the characteristics that bats possess, to host virulent pathogens To outline the mechanisms in bats in causing rapid transmission to humans

Features of “Soft Power” in the Eurasian Economic Union and the Role of Russia

2020 ◽  
pp. 135-150 ◽  
Author(s):  
Natalia Markushina
Keyword(s):  
Foreign Policy ◽  
International Relations ◽  
Soft Power ◽  
Foreign Affairs ◽  
Modern Theory ◽  
Common Language ◽  
Eurasian Economic Union ◽  
The World ◽  
Eurasian Region

The chapter is devoted to the problem of the formation of “soft power” in the Eurasian space. All attempts to find a common language between states in the world lead to the fact that an appeal to “soft power” appears more and more often on the states' agenda as a tool of achieving the goals of the states, including the states of Eurasian region. The concept of “soft power”, introduced into the circulation of the modern theory of international relations by J. Nye, is being actively discussed in Russia. In recent years, President V. Putin and Minister of Foreign Affairs of Russia S. Lavrov were repeatedly called upon to multiply the Russian resource of “soft power” for solving foreign policy tasks. Undoubtedly, this is also valid when we speak about Eurasian integration.

“Soft Power„ Instrument in Promoting International Development

2021 ◽  
Vol 152 (6) ◽  
pp. 104-117
Author(s):  
Victoria V. Perskaya ◽  
Keyword(s):  
Sustainable Development ◽  
Comparative Analysis ◽  
International Development ◽  
Present Article ◽  
Soft Power ◽  
Development Assistance ◽  
Effective Mechanism ◽  
World Community ◽  
The World ◽  
Internal Affairs

In the present article the authors substantiate the following thesis: in the context of real polycentrism and increased confrontation between the states with liberal system of values and the states that defend real sovereignty and non-interference in internal affairs of aid-recipient states through a variety of development assistance tools, exceptionally "soft power" can become an effective mechanism of creating conditions for sustainable development of the world community as a whole. In preparing the study the authors applied the methods of historicism and comparative analysis of approaches to the policy of realizing the "soft power" goals.

scholarly journals BUDAYA POPULER GAME POKEMON GO SEBAGAI SOFT DIPLOMACY JEPANG

IZUMI ◽  
2017 ◽  
Vol 5 (2) ◽  
pp. 1
Author(s):  
Chadijah Isfariani Iqbal
Keyword(s):  
Foreign Policy ◽  
Popular Culture ◽  
World War Ii ◽  
International Cooperation ◽  
Soft Power ◽  
Cultural Diplomacy ◽  
The Other ◽  
World War ◽  
The World ◽  
Pokémon Go

Pokemon Go is a smartphone game that blends the real and digital worlds, tasking players with exploring their neighborhoods to find creatures and treasure for in-game use. This research describes the ways Japan uses its soft power in international coorporation relations, particulary through Pokemon Go’s game. Based on Joseph S. Nye, Jr, the soft power defined as the ability of country to achieve its goal using cultural attraction rather than coercion and violence. After the World War II, Japan has tried to change its image as war crime through popular culture, such as anime, manga and cosplay. According to Nye, Japan has more potential resources in soft power compared to the other countries. This research is focus on Popular Culture of Pokemon Go’s Game as Japan’s Soft Diplomacy. Pokemon Go is one of  Japan’s cultural diplomacy activities and the other countries uses popular culture to strengthen the positive image of Japan in the international world. The development of popular culture as a soft power and soft diplomacy also a diplomacy tool of development that can be used by Japan in conducting foreign policy in relation to international cooperation.

scholarly journals Power Fields of the modern world Politics

2018 ◽  
Vol 9 (4) ◽  
pp. 57-75
Author(s):  
A. A. Vershinin ◽  
A. V. Korolkov
Keyword(s):  
Foreign Policy ◽  
Russian Federation ◽  
Soft Power ◽  
Use Of Force ◽  
World Politics ◽  
Modern World ◽  
The West ◽  
The Past ◽  
The World ◽  
The Russian Federation

he spate of violence all over the world including the West makes us to pay attention to the factor of force in world politics. During the past decades Western countries tried to reduce the problem of force to the discussion about so-termed soft power. As a result they were not politically and morally ready to the outbreaks of the use of force in its traditional meaning. This fact to large extent explains their pained reaction to the foreign policy of the Russian Federation and the ups and downs of their politics in regard to China.

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