scholarly journals SOCIAL ADVERTISING AND ITS ROLE IN MODERN RUSSIAN SOCIETY

Author(s):  
Lyudmila L. Kalinina ◽  

The article assesses the role of social advertising in the regulation of public processes. It is shown that at different stages of the historical development of Russia, the need for social advertising was different. Difficult periods of breaking the political and economic system of the country, severe crises, developments in the values of society created a serious threat to national security, and gave rise to the selfishness, cruelty, aggression, surrogate consumer culture. It was the social advertising that was supposed to contribute to the development of a strong socio-cultural basis; public awareness of the need for change; fostering a sense of civic responsibility in a person, including for their own actions; legal awareness; maintaining harmonious coexistence of society and the state. It is proved that today, when a serious test of the coronavirus pandemic fell on our country, social advertising should work to recreate the true human qualities, cementing the nation – compassion, clemency, kindness, and for emergence of a new culture that assumes maximum care for health. The author shows a change in the attitude of business and the population towards social advertising. She argues the need to expand the practice of using social advertising while increasing its communicative effectiveness.

2015 ◽  
Vol 7 (2) ◽  
pp. 1-26
Author(s):  
Philip Ogochukwu Ujomu

This essay focuses on the issue of corruption, marginality and the social disorder attending it, as threats to national and human security in Nigeria. It not only examines the problems of corruption in Nigeria and the implications of this for national security, but also, discusses the role of an ethical idea of citizenship in tackling corruption and reinventing the political community. In Nigeria, corruption has played a key role in aggravating the political and economic crisis besetting the country. Depreciation of human dignity and collapse of infrastructures have ensured the systematic elite misappropriation of state power, the primitive accumulation of capital, ethno-cultural intolerance and political manipulation in the society. This paper searches for a set of norms capable of mitigating needless dehumanization and inequalities, and improving welfare of the majority by evolving public citizens oriented to the common good.


Author(s):  
Oleksandr Yuriiovych Panfilov ◽  
Olga Oleksandrivna Savchenko

The article specifies the role of education in supporting the national security of the state. It is substantiated that national security significantly depends on the state of education since it takes on the most important tasks for society to train the elite of society, management personnel, and highly qualified specialists in all sectors of the economy, affects changes in the social structure of society, and forms the political views of young people. The role of education in the development of critical thinking in young people is analyzed, which is especially important in the context of information war.


Author(s):  
Yusra Ribhi Shawar ◽  
Jennifer Prah Ruger

Careful investigations of the political determinants of health that include the role of power in health inequalities—systematic differences in health achievements among different population groups—are increasing but remain inadequate. Historically, much of the research examining health inequalities has been influenced by biomedical perspectives and focused, as such, on ‘downstream’ factors. More recently, there has been greater recognition of more ‘distal’ and ‘upstream’ drivers of health inequalities, including the impacts of power as expressed by actors, as well as embedded in societal structures, institutions, and processes. The goal of this chapter is to examine how power has been conceptualised and analysed to date in relation to health inequalities. After reviewing the state of health inequality scholarship and the emerging interest in studying power in global health, the chapter presents varied conceptualisations of power and how they are used in the literature to understand health inequalities. The chapter highlights the particular disciplinary influences in studying power across the social sciences, including anthropology, political science, and sociology, as well as cross-cutting perspectives such as critical theory and health capability. It concludes by highlighting strengths and limitations of the existing research in this area and discussing power conceptualisations and frameworks that so far have been underused in health inequalities research. This includes potential areas for future inquiry and approaches that may expand the study of as well as action on addressing health inequality.


2017 ◽  
Vol 16 (2) ◽  
pp. 41-54 ◽  
Author(s):  
Peter Joyce

Purpose The purpose of this paper is to analyse the 2016 elections for Police and Crime Commissioners (PCCs) and to compare them with those that took place in 2012. It seeks to evaluate the background of the candidates who stood for office in 2016, the policies that they put forward, the results of the contests and the implications of the 2016 experience for future PCC elections. Design/methodology/approach This paper is based around several key themes – the profile of candidates who stood for election, preparations conducted prior to the contests taking place, the election campaign and issues raised during the contests, the results and the profile of elected candidates. The paper is based upon documentary research, making particular use of primary source material. Findings The research establishes that affiliation to a political party became the main route for successful candidates in 2016 and that local issues related to low-level criminality will dominate the future policing agenda. It establishes that although turnout was higher than in 2012, it remains low and that further consideration needs to be devoted to initiatives to address this for future PCC election contests. Research limitations/implications The research focusses on the 2016 elections and identifies a number of key issues that emerged during the campaign affecting the conduct of the contests which have a bearing on future PCC elections. It treats these elections as a bespoke topic and does not seek to place them within the broader context of the development of the office of PCC. Practical implications The research suggests that in order to boost voter participation in future PCC election contests, PCCs need to consider further means to advertise the importance of the role they perform and that the government should play a larger financial role in funding publicity for these elections and consider changing the method of election. Social implications The rationale for introducing PCCs was to empower the public in each police force area. However, issues that include the enhanced importance of political affiliation as a criteria for election in 2016 and the social unrepresentative nature of those who stood for election and those who secured election to this office in these contests coupled with shortcomings related to public awareness of both the role of PCCs and the timing of election contests threaten to undermine this objective. Originality/value The extensive use of primary source material ensures that the subject matter is original and its interpretation is informed by an academic perspective.


2020 ◽  
Vol 89-90 (4-5) ◽  
pp. 102-115
Author(s):  
Natalia Evstafyeva ◽  
◽  
Irina Wagner ◽  
Yulia Grishaeva ◽  
◽  
...  

The article deals with methodological aspects of the development of ecological culture of schoolchildren in a multicultural educational environment. The authors identify two acute problems in modern society – multiculturalism and ecology. The Russian Federation is a multicultural country. Multicultural education is aimed at preserving the diversity of Russian society, carries the potential and tool for protecting ethnic and national communities in a multi-ethnic Russia, promotes the integration of all territorial-economic, political and national-cultural communities into a single Russian nation, allows a person to adapt to a multicultural world, helps a person understand himself and the people around him and promote the social role of a cultural person in society. The authors consider the relationship between multiculturalism and ethnopedagogy, identify the main pedagogical approaches and principles of development of multicultural education. The article notes the importance of integration of two significant areas in education and in the world - ethnology and ecology. Together they make an ethno-cultural module and an eco-cultural module which form the values for the society sustainable development. The possibility of using the technology of project activity through the implementation of ethno-ecological projects of students is considered. The authors note that ethnoecological projects on the dominant activity of students can be of different directions: research, educational, creative or practical ones. The most effective way to work on projects is through the implementation of a system of eco-oriented multicultural project weeks. Authors pay an important attention to the projects aimed at studying the ethnoecological traditions of the native land, the peculiarities of its geography, climate, natural landscape, flora and fauna, reflected in folklore, folk crafts, cults, rituals, holidays, legends, myths, etc.


PEDIATRICS ◽  
1949 ◽  
Vol 3 (2) ◽  
pp. 253-253
Author(s):  
C. D. MAY

This monograph is one of a series resulting from studies by the Committee on Medicine and the Changing Order of the New York Academy of Medicine. The objective in this report was to trace the historical development of medical research and to define and describe the role of medical research in the social order particularly as regards support for research from government agencies. The comprehensive grasp of the complexities of medical research which Dr. Shryock reveals commands genuine admiration and respect from anyone engaged in such research. Indeed, few engaged in various aspects of medical research could claim anything like his familiarity with the broad outlines of this field.


2021 ◽  
Vol 7 (20) ◽  
pp. 202127
Author(s):  
Chirles da Silva Monteiro ◽  
Gutemberg Armando Diniz Guerra

EDUCATION AND PEASANT RESISTANCE IN THE PARAENSE AMAZONIAEDUCACIÓN Y RESISTENCIA CAMPESINA EN LA AMAZONIA PARAENSERESUMOEste artigo é fruto dos apontamentos da pesquisa de mestrado desenvolvida no Programa de Pós-Graduação em Agriculturas Amazônicas (PPGAA) da Universidade Federal do Pará – UFPA. Aborda os desafios da luta pela terra no Sudeste Paraense, refletindo sobre o papel da educação nesse processo. Ele aponta a educação que permeia o cotidiano das pessoas, como elemento que fortalece a resistência política dos camponeses, por isso, não está apenas relacionada à conquista da terra, mas também, à permanência na mesma e à mudança da qualidade de vida nos acampamentos e assentamentos. O artigo é resultado de um estudo de caso, desenvolvido no Acampamento Sem Terra, denominado de Dalcídio Jurandir, localizado no Sudeste Paraense e encaminhado por uma abordagem qualitativa. Entende-se que o movimento social busca uma educação que dê conta de compreender as circunstâncias vividas a partir de suas contradições sociais, tendo a mesma lógica de resistência do campesinato, porque é nele que ela tem sua raiz histórica. Trata-se de uma educação que antecede à escola e vai muito além dela.Palavras-chave: Educação; Luta pela Terra; Resistência Camponesa.ABSTRACTThis article is the result of the master's research notes developed in the Postgraduate Program in Amazon Agriculture (PPGAA) of the Federal University of Pará – UFPA. It addresses the challenges of the struggle for land in Southeast Pará, reflecting on the role of education in this process. This paper points out the education that permeates people's daily lives, as an element that strengthens the political resistance of the peasants, therefore, it is not only related to the conquest of the land, but also to the permanence in it and to the change in the quality of life in the encampments and settlements. The article is the result of a case study, developed at the agrarian reform camp, called Dalcídio Jurandir, located in Southeast Pará and guided by a qualitative approach. It is understood that the social movement seeks an education that is able to understand the circumstances experienced from its social contradictions, having the same logic of resistance as the peasantry, because it has its historical roots in it. It is an education that precedes school and goes far beyond it.Keywords: Education; Struggle for Land; Peasant Resistance.RESUMENEste artículo es el resultado de las notas de investigación de maestría desarrolladas en el Programa de Posgrado en Agricultura Amazónica (PPGAA) de la Universidad Federal de Pará – UFPA. Aborda los desafíos de la lucha por la tierra en el sureste de Pará, reflexionando sobre el papel de la educación en este proceso. Señala la educación que permea la vida cotidiana de las personas, como un elemento que fortalece la resistencia política de los campesinos, por lo tanto, no solo se relaciona con la conquista de la tierra, sino también con la permanencia en ella y con el cambio de la tierra. Calidad de vida en los campamentos y asentamientos. El artículo es el resultado de un estudio de caso, desarrollado en el Campamento Sem Terra, llamado Dalcídio Jurandir, ubicado en el sureste de Pará y guiado por un enfoque cualitativo. Se entiende que el movimiento social busca una educación que sea capaz de comprender las circunstancias vividas desde sus contradicciones sociales, teniendo la misma lógica de resistencia que el campesinado, porque tiene en ella sus raíces históricas. Es una educación que precede a la escuela y la va mucho más allá.Palabras clave: Educación; Lucha por la Tierra; Resistencia Campesina.


Author(s):  
Guillaume Heuguet

This exploratory text starts from a doctoral-unemployed experience and was triggered by the discussions within a collective of doctoral students on this particularly ambiguous status since it is situated between student, unemployed, worker, self-entrepreneur, citizen-subject of social rights or user-commuter in offices and forms. These discussions motivated the reading and commentary of a heterogeneous set of texts on unemployment, precariousness and the functioning of the institutions of the social state. This article thus focuses on the relationship between knowledge and unemployment, as embodied in the public space, in the relationship with Pôle Emploi, and in the academic literature. It articulates a threefold problematic : what is known and said publicly about unemployment? What can we learn from the very experience of the relationship with an institution like Pôle Emploi? How can these observations contribute to an understanding of social science inquiry and the political role of knowledge fromm precariousness?


2021 ◽  
pp. 1-18
Author(s):  
Charles Devellennes

This chapter gives introduces the gilet jaunes. The gilets jaunes, a group of French protesters named after their iconic yellow vests donned during demonstrations, have formed a new type of social movement. The gilets jaunes have been variously interpreted since they began their occupation of French roundabouts. They were at first received with enthusiasm on the right of the French political establishment, and with caution on the left. The fourth weekend saw scenes of violence erupt on the Champs Élysées, notably around and within the Arc de Triomphe, which towers over the first roundabout built in France. The headlines of newspapers and stories of the news media became almost exclusively focused on the violence of the protests. Images of state violence became ever-present on Twitter and independent media outlets, making it clear that it was the use of disproportionate force by police units that was at the centre of the events. The chapter explains that the aim of the book is to show that the use of violence is not the only tale to be told about the role of the protesters in the contemporary French context. Their contribution to the political landscape of France is quite different. They have provided a fundamental challenge to the social contract in France, the implicit pact between the governed and their political leaders. The movement has seen the numbers of participants diminish over time, but the underlying tension between the haves and the have-nots, the winners of globalization and those at risk of déclassement [social downgrading], are enduring and persistent.


2021 ◽  
pp. 13-23
Author(s):  
Lainey Collins ◽  
Wendy DuCassé ◽  
Rachel Forsyth

This chapter examines the unique internal and external political landscape of public schools and its relevance to the practice of school social work. The chapter focuses on four key concepts essential for new school social workers to navigate the politics of schools: (1) developing an understanding of the internal and external systems in which they interact; (2) clearly defining the role of school social worker, often within systems that are unclear or are new to the social worker’s role; (3) collaborating across all of the disciplines; and (4) sharing resources and information. Navigating the political landscape in schools is never easy and requires school social workers to be attuned to all of the nuances and complexities of the political landscape both inside and outside of schools.


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