scholarly journals Persepsi Pelaku Usaha Mikro Kecil Menengah terhadap Kualitas Pelayanan Publik di Dinas Koperasi Kota Medan

2020 ◽  
Vol 2 (1) ◽  
pp. 79-88
Author(s):  
Adelia Rahmi Harahap ◽  
Nina Siti Salmaniah Siregar ◽  
Abdul Kadir

This research was conducted in the field of UKM Empowerment of the Medan City Cooperative UKM Office, with the aim to determine the perceptions of Micro Business Actors on the quality of service in the field of UKM Empowerment of the Medan City Cooperative Office, to find out the factors that influence the quality of public services in the Field of UKM Empowerment of the Cooperative Office Medan City UKM. The research method used is a descriptive qualitative research method, with data collection techniques of observation, interviews and documentation. From the results of research by interviewing a number of SMEs, it is known that the perception of Micro Business Actors about the services of the Field of UKM Empowerment of the City of Medan SME Cooperative Office as a whole is satisfying. The theory used is a theory according to Zeithhaml, Pasuraman and Berry about the dimensions of service quality. The factors that affect service quality using indicators include: requirements, service time, costs / tariffs, implementing competencies and implementing behavior contained in the Regulation of the Minister of Administrative Reform and Bureaucratic Reform No. 16 of 2014 and adjusted based on the theories of Zeithhaml, Pasuraman and Berry. Regarding facilities and infrastructure, the Medan City Cooperative Office has not yet created an information board that contains information on technical or administrative requirements, so Business Actors can find out.

2019 ◽  
Vol 5 (1) ◽  
Author(s):  
Dini Puspita

Abstract: The purpose of this study is to know and analyze the influence of service quality on customer satisfaction at PT Samudra Bintang Angkasa Tour and Travel. The research method used is the analytical survey research method. The approach chosen in this study is the Cross Sectional approach. The population in this study are customers who use the services of PT Samudra Bintang Angkasa Tour and Travel, from August to November 2018. The sample in this study used accidental sampling techniques totaling 60 customers who used the services of PT Samudra Bintang Angkasa Tour and Travel in December 2018. Data collection techniques used questionnaires, documentation, and observation. The results of the study can be concluded that there is a simultaneous significant influence between service quality consisting of Tangible , Reliability , Responsiveness, Assurance and Empathy on Customer satisfaction PT. Samudra Bintang Angkasa Tour and Travel Banjarmasin. There is a partial significant influence between the quality of service consisting of Tangible, Reliability, Responsiveness , and Empathy on Customer satisfaction PT. Samudra Bintang Angkasa Tour and Travel Banjarmasin. Reliability Factoris the most influential factor (predominantly on Customer satisfaction at PT. Samudra Bintang Angkasa Tour and Travel Banjarmasin. Keywords: Service Quality, Satisfaction, Customers Abstrak: Tujuan dari penelitian ini adalah mengetahui dan menganalisis pengaruh kualitas layanan terhadap kepuasan pelanggan pada PT Samudra Bintang Angkasa Tour and Travel. Metode penelitian yang digunakan adalah metode penelitian survey analitik. Pendekatan yang dipilih dalam penelitian ini adalah pendekatan Cross Sectional. Populasi dalam penelitian ini adalah pelanggan yang menggunakan jasa PT Samudra Bintang Angkasa Tour and Travel, dari bulan Agustus sampai dengan November 2018. Sampel dalam penelitian ini menggunakan teknik accidental sampling berjumlah 60 orang pelanggan yang menggunakan jasa PT Samudra Bintang Angkasa Tour and Travel pada bulan Desember tahun 2018. Teknik pengumpulan data menggunakan kuesioner, dokumentasi, dan observasi. Hasil penelitian dapat disimpulkan bahwa ada pengaruh signifikan secara simultan antara kualitas layanan yang terdiri atas Tangible, Reliability, Responsiveness, Assurance dan Empathy terhadap kepuasan Pelanggan PT. Samudra Bintang Angkasa Tour and Travel Banjarmasin. Ada pengaruh signifikan secara parsial antara kualitas layanan yang terdiri atas Tangible, Reliability, Responsiveness, dan Empathy terhadap kepuasan Pelanggan PT. Samudra Bintang Angkasa Tour and Travel Banjarmasin. Faktor Reliability merupakan faktor yang paling berpengaruh (secara dominan terhadap kepuasan Pelanggan PT. Samudra Bintang Angkasa Tour and Travel Banjarmasin. Kata kunci : Kualitas Pelayanan, Kepuasan, Pelanggan


2020 ◽  
Vol 2 (1) ◽  
pp. 48-58
Author(s):  
Rizky Wiryadi ◽  
Marlon Sihombing ◽  
Isnaini Isnaini

As well as Factors that influence Service Quality in Recording AK I for job seekers in the Transmigration and Manpower Office of Aceh Singkil Regency. With the aim of this research is to find out the quality of service for recording I AK seen from Tangible (tangible) indicators, reliability (reliability), responsiviness (Assurance), Assurance (guarantee), and Emphaty (Empathy) in giving satisfaction to job seekers at the Transmigration and Manpower Agency Aceh Singkil Regency Work and Factors that Influence Service Quality in Recording AK I for job seekers in the Transmigration and Manpower Office of Aceh Singkil Regency. This research method uses descriptive qualitative research, to obtain an overview as the formulation of the existing problem and reveal the problem as it is in accordance with the existing reality through analysis of descriptive data from the results of interviews. The results of the study found several indicators of service quality that have not been well met, this was from the results of interviews and research observations at the research site. The reason is the lack of budget allocation and Allocation of Facilities and Infrastructure Supporting services from the Transmigration and Manpower Service to the Manpower sector which is responsible for the AK I. Recording service. Recommendations on the results of research are expected by the Transmigration and Manpower Service to establish AK I Registration Services Unit which has its own facilities and infrastructure. and fulfill human resources who are skilled in the field of services.


2018 ◽  
Vol 9 (1) ◽  
Author(s):  
Heni Widyaningsih

Abstract: In the midst of today's global competition it is important for every hotel employee to improve service in order to compete with other hotels. What the hotel management needs to do now is improve its quality through improving employee professionalism to make guests feel satisfied and loyal. Profession which is currently encouraged by Kemenpar in cooperation with Lembaga Sertifikasi Usaha (LSP) to conduct competency test, one of them is hotel. The formulation of the problem that can be drawn from this research is how to improve the professionalism of employees to improve service quality at Abadi Hotel Jogja. The purpose of this study is to find out how the efforts to increase the professionalism of employees to improve service quality at Abadi Hotel Jogja. The research method used in this research is descriptive qualitative research method. Efforts to increase the professionalism of employees in Abadi Hotel Jogja is by providing scholarships for education, training, application of Standard Operating Procedures (SOP) and action plan, and certification of competence for employees. Keywords: Employee Professionalism, Quality of Service, Hotel Abstrak: Di tengah kompetisi global saat ini penting bagi setiap karyawan hotel untuk meningkatkan pelayanan agar dapat bersaing dengan hotel lainnya. Apa yang perlu dilakukan oleh manajemen hotel saat ini adalah meningkatkan kualitasnya melalui upaya meningkatkan profesionalisme karyawan agar tamu merasa puas dan loyal. Profesi yang saat ini digenjot oleh Kemenpar bekerjasama dengan Lembaga Sertifikasi Profesi (LSP) untuk melakukan uji kompetensi, salah satunya adalah hotel. Rumusan masalah yang dapat ditarik dari penelitian ini adalah bagaimana upaya peningkatan profesionalisme karyawan untuk meningkatkan kualitas pelayanan di Abadi Hotel Jogja. Tujuan peneltian ini adalah untuk mengetahui bagaimana upaya peningkatan profesionalisme karyawan untuk meningkatkan kualitas pelayanan di Abadi Hotel Jogja. Metode penelitian yang digunakan dalam penelitian ini adalah metode penelitian deskriptif kualitatif. Upaya peningkatan profesionalisme Karyawan di Abadi Hotel Jogja adalah dengan pemberian beasiswa pendidikan, mengadakan pelatihan, penerapan Standar Operasional Prosedur (SOP) dan action plan, serta sertifikasi kompetensi bagi karyawan. Kata Kunci: Profesionalisme Karyawan, Kualitas Pelayanan, Hotel


2021 ◽  
Vol 1 (1) ◽  
Author(s):  
Rahmasari Tiara ◽  
Nurita Andriani

This study aims to determine whether service quality (X1) and tourist facilities (X2) affect visitor satisfaction (Y) on Bukt Jaddih tourism in Bangkalan Regency. The research method used in this research is quantitative method with descriptive quantitative type with a population of visitors who visit Jaddih Hill tourism. The sample in this study were 100 respondents who visited Bukit Jaddih tourism. For data collection, it was carried  out by distributing questionnaires. The results of this study indicate that the quality of service and tourist facilities has a positive and significant effect on the variable of visitor satisfaction in Bukit Jaddih tourism in Bangkalan Regency.


Author(s):  
Masrukin Masrukin ◽  
Hermanto Hermanto

Customer satisfaction is influenced by service quality factors, this study aims to find out and analyze how much influence the quality of service on customer satisfaction is felt by customers who use the service of Poor Rice (Raskin) at the Office of Public Companies Logistics Agency (Perum BULOG) in Sampit City Regency East Kotawaringin. The research method used in this study is the method of observation, questionnaire/questionnaire and documentation using a Likert scale and the method of determining the sample used is the error rate of 5% as many as 213 samples. Testing the hypothesis used is a statistical test with the formula "Product moment person". The results showed that there was a very strong correlation between Service Quality and Customer Satisfaction of the Office of Public Company of the Logistics Affairs Agency (Perum BULOG) in the District of East Kotawaringin. As much as 0.9968514278 based on the calculation of Pearson Product Moment value.


2020 ◽  
Vol 4 (02) ◽  
Author(s):  
Shofia Zulfa Amalina ◽  
Sri Hartono ◽  
Ratna Damayanti

The purpose of this study was to analyze the effect of whether or not the quality of service, store atmosphere and promotion of consumer satisfaction at Pondok Jowi Restaurant Solo. The population in this study were consumers of Pondok Jowi Solo Restaurant in January 2020 at May 2020 with a total of 14,030 people. The sampling techniquemismpurposive samplingm which is a sampling technique with certain considerations by taking 100 respondents. Data collection uses a Likert scale questionnaire to measure respondents' answers to identify the relationship between service quality, store atmosphere and promotion of customer satisfaction. The results show that service quality, store atmosphere and promotion have a simultaneous and significant effect on customer satisfaction, servicei quality has assignificant effect on customer satisfaction, store atmosphere has a significant effect on customer satisfaction, and promotion has significant effect on customer satisfaction. Keywords: Service quality, Store atmosphere, Promotion, Consumer satisfaction


2018 ◽  
Vol 1 (2) ◽  
pp. 25-32
Author(s):  
Galamda Israk ◽  
Slamet Widodo ◽  
Andy Alfatih

ABSTRACT This study aims to determine the quality of service issuance of Proof of Registration of Fishing Vessels (BPKP) in the Department of Maritime Affairs and Fisheries of South Sumatra Province and what factors influence it. Data collection techniques used were the distribution of questionnaires to 60 respondents who were capture fisheries business actors with a Likert Scale assessment, as well as conducting unstructured interviews, non-participant observation and secondary data collection. The dimensions used are tangible, reliability, responsiveness, assurance and empathy. The value of service quality based on tangible dimensions is 4.2 or good, based on the reliability dimension is 4.1 or good, the responsiveness dimension is 4.0 or good, the guarantee dimension is 4.1 or good, and based on the empathy dimension is 4.1 or good. Of all these parameters, it was concluded that the quality of BPKP issuance services in the Department of Maritime Affairs and Fisheries of South Sumatra Province in 2016 was good with a score of 4.1. The conclusion is based on an assessment of an average of 58 respondents or 97.4% of respondents.


Author(s):  
Diana Carolina García Mayorga ◽  
Jorge Antonio Vasco Vasco ◽  
Juan Carlos Montufar Guevara

This research aimed to improve the perception of the quality of service of the Hotel El Libertador by means of sensory marketing elements to improve the tourist experience. The study variables were derived from the visual, auditory and kinesthetic perceptions related to the quality of service. In addition, an analysis was performed with the EEG MindWave Mobile 2 biometric equipment, to understand the levels of attention, meditation and blinking. In terms of visual perception, it was determined that attention should be paid to the clothing of the staff (27.6%) and signage (40.9%). The elements of the auditory perception of the hotel had low ratings because the hotel has not implemented elements of auditory sensory marketing in the facilities. Four of the seven elements of the kinesthetic perceptions were not attended and had a weight between 38.3% and 46.7%. As a result of these analyses, a sensory marketing proposal was suggested, which included visual, auditory and kinesthetic marketing strategies, to provide a solution to the existing problems with the hotel facilities. Based on the biometric equipment results, a proposal was made for sensory marketing strategies with elements of experiential communication to be used in the hotel’s facilities which would also improve the perception of service quality. Keywords: sensory marketing, perception, tourism, senses, quality of service, neuromarketing. Resumen La investigación tuvo como objetivo mejorar la percepción en la calidad de servicio del HOTEL EL LIBERTADOR, por medio de elementos de marketing sensorial mejorando la experiencia del turista. La investigación es de tipo correlacional, las variables de estudio se desprenden de la percepción visual, auditiva y kinestésica relacionada con la variable calidad del servicio, además se realizó un análisis con equipo biométrico EEG MindWave Mobile 2 en las instalaciones de la empresa para identificar los niveles de atención, meditación y parpadeo. En los elementos de percepción visual se determinó que se debe prestar atención a la vestimenta del personal que tiene un 27,6% y la señalética 40,9%. Los elementos de la percepción auditiva del hotel tienen una baja calificación porque el hotel no ha implementado elementos de marketing sensorial auditivo en las instalaciones, 4 de los 7 elementos de la percepción kinestésica no han sido atendidos y tienen una ponderación entre 38,3% a 46,7% Por medio de este análisis se planteó una propuesta de marketing sensorial para dar solución a la problemática existente en las instalaciones del hotel, la misma que contiene estrategias de marketing visual, auditivo y kinestésico. Mediante la obtención de resultados y análisis realizados con equipos biométricos, se pudo determinar estrategias de marketing sensorial con elementos de comunicación experiencial en las instalaciones de la empresa hotelera que permita mejorar la percepción de la calidad de servicio. Palabras clave: marketing sensorial, percepción, turísmo, sentidos, calidad de servicio, neuromarketing.


2021 ◽  
Author(s):  
Rabhi Fathan Muhammad ◽  
Tina Melinda

This study was conducted to analyze the influence of price (X1), service quality (X2) and promotions (X3) on customer satisfaction at Bu Rajab Resto Pancing and Cottage. The study used a quantitative approach and was conducted from March to June 2020. Purposive sampling was used. 120 people were included in the research and 97 people were selected as samples. Participants were customers of Bu Rajab Resto Pancing and Cottage who had visited at least 2 times. A questionnaire was used for data collection. Data analysis involved linear regression, hypothesis testing and classical assumption tests, using the SPSS program. Price and service quality had a significantly positive impact on customer satisfaction, but promotions did not. Keywords: price, service quality, promotion, customer satisfaction


2018 ◽  
Vol 7 (12) ◽  
pp. 6675
Author(s):  
I Made Deddy Saputra ◽  
I Nyoman Nurcaya

Customer satisfaction is an important element in determining and maintaining and growing the company. To be able to develop loyalty among its customers, banks need to know what factors influence loyalty and assess their performance in these factors. This research was conducted at PT. BPR Bali Dananiaga Denpasar. The number of respondents of this study were 117 respondents. Data collection is done through observation, interview and questionnaire. This research uses instrument test by using path analysis technique. Based on the analysis result found that service quality variable have positive and significant effect to company image. Quality of service has a positive and significant impact on customer loyalty. So the better the service quality of PT. BPR Bali Dananiaga, it will increase customer loyalty in PT. BPR Bali Dananiaga in Denpasar City. Corporate image has a positive and significant impact on customer loyalty. Corporate image proved able to mediate positively and significantly influence between service quality to customer loyalty.


Sign in / Sign up

Export Citation Format

Share Document