scholarly journals Envisioning Marketing in a Digital Technology-Driven Maritime Business

2021 ◽  
Vol 13 (1) ◽  
pp. 22-28
Author(s):  
Senka Šekularac Ivošević
Keyword(s):  
Digital Technology ◽  
Review Literature ◽  
Digital Culture ◽  
Main Question ◽  
Maritime Industry ◽  
Strategic Response ◽  
Doing Business ◽  
Analysis And Synthesis ◽  
Logistic Chain ◽  
Political Economic

The maritime industry faces the challenge of implementing a digital culture inherent in the 21st century and a modern way of doing business in shipping, maritime ports, and a more expansive, within a whole maritime logistic chain. The main question is the implications for marketing when the maritime business's digital transformation is an emerging issue. The paper is designed using the PEST impact matrix. The systematic literature review, literature analysis, and synthesis are the main methods applied. The most important results are political, economic, social, and technological changes of modern maritime business and their important implications for maritime marketing. These implications revealed the nature of change, the anticipated impact of change, opportunity or threats, and marketing's strategic response to the contemporary external environment.  The paper fills the current literary gap and draws attention to the trends of the marketing, business organization, and human resource management in the maritime industry. All is linked with digital culture, which is still developing within the maritime industry.

Conclusion

2020 ◽  
pp. 698-719
Author(s):  
Ronald E. Rice ◽  
Simeon J. Yates ◽  
Jordana Blejmar
Keyword(s):  
Digital Technology ◽  
Digital Literacy ◽  
Theory Development ◽  
Policy Implications ◽  
Digital Culture ◽  
Future Research ◽  
Technology And Society ◽  
Ongoing Research ◽  
Positive Effects ◽  
Research Areas

We conclude the Handbook of Digital Technology and Society by identifying topics that appear in multiple chapters, are more unique to some chapters, and that represent general themes across the material. Each of these is considered separately for the ESRC theme chapters and the non-ESRC chapters. In the ESRC theme chapters, cross-cutting research topics include digital divides and inequalities; data and digital literacy; governance, regulation, and legislation; and the roles and impacts of major platforms. Cross-cutting challenges include methods; theory development, testing, and evaluation; ethics; big data; and multi-platform/holistic studies. Gaps include policy implications, and digital culture. In the non-ESRC chapters, more cross-cutting themes include future research and methods; technology venues; relationships; content and creation; culture and everyday life; theory; and societal effects. More unique, these were digitization of self; managing digital experience; names for the digital/social era; ethics; user groups; civic issues; health, and positive effects. The chapter also shows how the non-ESRC chapters may be clustered together based on their shared themes and subthemes, identifying two general themes of more micro and more macro topics. The identification of both more and less common topics and themes can provide the basis for understanding the landscape of prior research, what areas need to be included in ongoing research, and what research areas might benefit from more attention. The chapter ends with some recommendations for such ongoing and future research in the rich, important, and challenging area of digital technology and society.

Post-digital prosumption and the sharing economy of space: The pay-per-minute cafe

2021 ◽  
pp. 146954052110220
Author(s):  
Alexandra Kviat
Keyword(s):  
Consumer Culture ◽  
Digital Technology ◽  
Sharing Economy ◽  
Digital Culture ◽  
Cultural Impact ◽  
Pricing Policy ◽  
Digital Platforms ◽  
Brick And Mortar ◽  
Physical Spaces

Although prosumption and the sharing economy are currently at the cutting edge of consumer culture research, little attempt has been made to explore the theoretical relationship between these concepts and approach them with a pluralistic, dynamic, nuanced and ethnographically informed lens moving beyond the dichotomies of capitalism versus anti-capitalism, rhetoric versus reality, exploitation versus empowerment and traditional versus digital consumer culture. This article addresses these gaps by focusing on the phenomenon of pay-per-minute cafes – physical spaces inspired by digital culture and meant to apply its principles in the brick-and-mortar servicescape. Drawing on a multi-site, multi-method case study of the world’s first pay-per-minute cafe franchise, the article shows a multitude of ways in which prosumption and the sharing economy, both shaped by different configurations of organisational culture, physical design, food offer and pricing policy, are conceived, interpreted and experienced by the firms and customers across the franchise and argues that conflicts and contradictions arising from this diversity cannot be reduced to the narrative of consumer exploitation. Finally, while both prosumption and the sharing economy are typically defined by the use of digital platforms, this article makes a case for a post-digital approach to consumer culture research, looking into the cultural impact of digital technology on traditional servicescapes.

scholarly journals Strategic company management in the digital business environment

2018 ◽  
Vol 26 (3-4) ◽  
pp. 82-91
Author(s):  
Mykola Gennadiyovych Nikolaev
Keyword(s):  
Strategic Management ◽  
Industrial Revolution ◽  
Design Method ◽  
Business Environment ◽  
Future Research ◽  
Digital Environment ◽  
Doing Business ◽  
Analysis And Synthesis ◽  
Modern Business ◽  
The Impact

Purpose – to analyze strategic company management in the digital business environment. Design/Method/Approach. General scientific methods are applied: systematization, comparison, generalization, analysis, and synthesis. Findings. The essence of strategic management and its significance to a company has been analyzed. The relationship between strategic company management and digital business environment has been elucidated. Basic trends for doing business in the digital environment have been defined. Theoretical implications. Theoretical significance of the research is in the advancement of opinion on the strategic company management in digital business environment. Practical implications. The practical value of the research is in the possibility of applying the results obtained by both international and domestic companies for strategic management in the digital business environment that emerged as a result of the Fourth industrial revolution. Originality/Value. The main trends of modern business in the digital environment have been identified. The choice of strategies of multinational companies has been identified, as well as the areas of their application in digital business environment. Research limitations/Future research. The prospects for further research are to study the strategic management of international companies and analyze the impact of digital business environment on their development. Paper type – theoretical.

scholarly journals A Novel Country Classification System for Choosing International Business Locations

2019 ◽  
Vol 13 (1) ◽  
pp. 29
Author(s):  
Mikidadu Mohammed ◽  
Jean Marie Luundo
Keyword(s):  
Political Economy ◽  
International Business ◽  
Classification System ◽  
New Classification ◽  
International Investments ◽  
Doing Business ◽  
Legal Risks ◽  
Political Economic ◽  
Type 3

This paper introduces a novel country classification system that rates the political economy risks of countries for the purpose of conducting international business. It is intended to provide investors, multinational companies, and business researchers a quick and efficient way of gauging the extent of political, economic, and legal risks associated with doing business in different countries. The study covers over 170 countries and identifies 24 country types. At the extremes are Type 1 countries (least risky) and Type 24 countries (most risky). Overall, the new classification system suggests that political economy risks associated with doing international business are relatively mild in Type 1, Type 3, and Type 4 countries. However, international businesses should temper their investment decisions with caution in Type 19, Type 20, Type 22, Type 23, and Type 24 countries due to high political, economic, and legal risks, especially Types 23 and 24 where these risks are excessive. At the same time, international businesses may want to refocus their attention to Type 11 countries who are now havens for international investments due to drastic reduction in political, economic, and legal risks associated with doing business. The twenty-four country types identified in this new classification system are time-invariant. Thus, countries may move up or down due to improvements or deteriorations in certain aspects of their political economy.

PELATIHAN DIGITAL BUSINESS BAGI CALON ENTREPRENEUR MUDA KOTA LHOKSEUMAWE DI MASA COVID-19

2021 ◽  
Vol 1 (1) ◽  
pp. 36
Author(s):  
Falahuddin Falahuddin ◽  
Fuadi Fuadi ◽  
Munandar Munandar ◽  
Devi Andriyani ◽  
Arliansyah Arliansyah
Keyword(s):  
Digital Technology ◽  
Positive Impact ◽  
Small And Medium Enterprises ◽  
Economic Potential ◽  
Business Rules ◽  
Business Plans ◽  
Doing Business ◽  
Points Of View ◽  
Medium Enterprises ◽  
Young Entrepreneurs

This service will provide an overview of entrepreneurship of small and medium enterprises using digital technology. From all points of view, be it motivation, business opportunities or ideas, as well as business rules according to sharia. During the current Covid-19 pandemic, it is very demanding for young people who already have business plans to adopt digital business tools more quickly to survive and develop in the new normal era. Therefore, prospective young entrepreneurs have great potential to be prepared to become excellent entrepreneurs, who will not only be economically independent, but will also develop regional economic potential which in turn will have a positive impact on the national economy. The purpose of this service is to overcome the problem of unemployment by the younger generation. The solutions we provide are in the form of training and providing motivation to develop and provide basic techniques for doing digital business, and do not forget to provide understanding to aspiring young entrepreneurs about doing business in an Islamic way as a form of development of the nation's.

Games-Based Culture

Sport 2.0 ◽  
2017 ◽  
Author(s):  
Andy Miah
Keyword(s):  
Digital Technology ◽  
Social Function ◽  
Digital Culture ◽  
Digital Space ◽  
Sports Culture ◽  
System P ◽  
Olympic Movement ◽  
The Future ◽  
Media Change ◽  
Different Cultures

This chapter considers the different cultures of sport, digital technology, and the Olympics. It examines why the idea of a global digital culture fails to capture the manner in which our lives are organized in digital space. It also discusses how sports cultures have begun to change and, in particular, become subservient to media change, and what this will mean for how various systems of governance develop their approach to culture. This leads to questioning what it is that makes sports experiences distinct and meaningful—in short, their social function and value—a theme that is taken up later in the book. This chapter also explores the societal justification for sports, so as to understand how digital technology challenges or responds to these interests. Finally, through analyzing Olympic culture, as the most prominent example of an ideology-driven sports-related organization, the chapter considers how the Olympic movement has become a central driver in shaping the values of sports culture and business and what it will need to do in the future to retain this place in the sports system.

Russia

2014 ◽  
pp. 318-380
Author(s):  
Anatoly Zhuplev
Keyword(s):  
Mineral Resource ◽  
Human Capital ◽  
Oil And Gas ◽  
High Energy ◽  
Energy Prices ◽  
Resource Base ◽  
Global Competitiveness ◽  
Doing Business ◽  
Social And Environmental Performance ◽  
Political Economic

After the dissolution of the U.S.S.R., Russia is repositioning itself as a major political-economic actor in the Eurasian geo-region. These aspirations are commensurable with Russian history, geography, and rich mineral resource base, specifically energy. To a large extent, Russia's resurgence has been propelled by extraordinary reliance on oil and gas buttressed by high global energy prices. Russia's political-economic ambitions, posturing, and recent improvements are found in stark contrast with its mediocre ratings in social and environmental performance. The study explores strategic attractiveness, cost, and risk of doing business, and reveals that Russia trails Germany and U.S.A., key aspirational comparators, in critical global competitiveness rankings. It also lags behind China, a major comparator. Under high energy prices, Russia appears capable of maintaining a certain degree of global competitiveness and improvements, although tempered by growing politic-economic strategic ambitions. The study calls for reforms and strategic improvements in developing human capital and innovations toward sustainable global competitiveness.

Becoming a Digital Citizen in a Technological World

2009 ◽  
pp. 250-262 ◽  
Author(s):  
Mike Ribble
Keyword(s):  
Digital Technology ◽  
Technology Use ◽  
Digital Technologies ◽  
Appropriate Technology ◽  
Digital Culture ◽  
Digital Citizenship ◽  
Global Society ◽  
The World ◽  
Technology Users ◽  
Technological World

In todays changing global society, digital technology users need to be prepared to interact and work with users from around the world. Digital technology is helping to define this new global society. Being part of a society provides opportunities to its citizens but also asks that its members behave in certain way. This new technological society is drawing users together to learn, share and interact with one another in the virtual world. But for all users to be productive there needs to be a defined level of acceptable activity by everyone, in other words a digital citizenship. The concept of digital citizenship provides a structure for this digital society, by conceptualizing and organizing appropriate technology use into a new digital culture. Anyone using these digital technologies needs to understand the parameters of appropriate use so that they can become more constructive digital citizens.

scholarly journals Bad Guys and Bag Ladies: On the Politics of Polemics and the Promise of Ambivalence

2019 ◽  
Vol 5 (3) ◽  
pp. 205630511985670
Author(s):  
Taina Bucher
Keyword(s):  
Digital Technology ◽  
Potential Role ◽  
Digital Technologies ◽  
Digital Culture ◽  
Civic Life ◽  
Rhetorical Strategies ◽  
Basic Assumptions ◽  
Straw Men

The call for papers suggests a certain “loss of innocence” with regard to how media scholars view the nature of digital technologies and their potential role in societies today. As the editors write, “Just a few years ago, many scholars celebrated digital technology for its potential to flatten hierarchies and strengthen civic life. Today, many of the same observers are writing about the darker sides of digital culture.” While this may be true, given the ways in which digital technologies are pervasively used for surveillance, misinformation and so forth, there is also something to be said about the politics of polemics, of pitching a celebratory account of technology against a supposedly more “critical” one. What I want to do is to take the opportunity offered by this inaugural issue of 2K to reflect on polemics and neatly dressed straw men as rhetorical strategies used in scholarly argumentation. My goal is to argue for the virtue of ambivalence in thinking and writing about the nature of digital technology. Far from being agreeable or a cop-out, the ambivalent position means having to negotiate an ongoing tension without necessarily finding resolution. The kind of ambivalence I have in mind is not about occupying an indifferent position. It’s not an “anything goes” attitude, nor does it involve compromise. Ambivalence isn’t a lack of belief, but rather the ability to “stay with the trouble” of questioning basic assumptions and to be transparent about them.

A View from Somewhere

2017 ◽  
Author(s):  
Anthony M. Nadler
Keyword(s):  
Twentieth Century ◽  
Professional Autonomy ◽  
Social Conditions ◽  
Close Attention ◽  
Strategic Response ◽  
1960S And 1970S ◽  
Journalistic Professionalism ◽  
Political Economic ◽  
The Ideal

This chapter analyzes how the ideal of professional autonomy came to prominence in U.S. journalism and why it came up against enormous pressures by the late 1960s and 1970s. Many perceptive journalism scholars have sought to explain the origins of journalistic professionalism and the idealization of objectivity. The chapter offers a synthesis of this scholarship, paying close attention to the kinds of evidence scholars have used to show different factors—cultural, political, economic, and institutional—as prompting the adoption of the objectivity ideal and the related commitment to journalistic professionalism. Sifting through this scholarship suggests that journalistic professionalism served as a strategic response on the part of media owners to new social conditions taking shape largely during the first half of the twentieth century.

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