scholarly journals Online marketing strategy for Sidikalang Arabica Coffee Farmers by using the online marketplace in Desa Parbuluan VI Dairi

2021 ◽  
Vol 4 (1) ◽  
pp. 46-54
Author(s):  
Adrian Hilman
Keyword(s):  
Social Engagement ◽  
Public Awareness ◽  
Online Marketing ◽  
Product Packaging ◽  
Arabica Coffee ◽  
Online Marketplace ◽  
The People ◽  
The Social ◽  
Coffee Farmers ◽  
North Sumatra

Desa Parbuluan VI is one of the villages in Dairi Regency, North Sumatra province, Indonesia. It was located at 1400 meters above sea level. Thus 60% of the people in Desa Parbuluan VI work as farmers, especially arabica coffee. The social engagement activities that have been carried out have focused on increasing the online market's understanding as a promotional tool for small business entrepreneurs and farmers in Desa Parbuluan VI. This activity aims to increase public awareness in using the online market and expand consumer reach to increase farmer products sales. Some of the methods used are by providing independent socialization and training in online market registration and management. The team immediately created a new account for farmers in online markets such as Tokopedia. Other activities include providing modules and sales support facilities such as product branding on the product packaging. This social engagement activity is expected to increase sales transactions and result in high economic turnover in raising the standard of farmers living in Desa Parbuluan VI.

scholarly journals Komunitas Petani Kopi Ujung Bulu Jeneponto 1986-2018

2019 ◽  
Vol 6 (1) ◽  
pp. 26
Author(s):  
Riskawati Riskawati ◽  
Ahmadin Ahmadin ◽  
Bustan Bustan
Keyword(s):  
Local Community ◽  
Economic Life ◽  
Selling Price ◽  
Arabica Coffee ◽  
The People ◽  
The Social ◽  
Long Time ◽  
Coffee Farmers ◽  
Coffee Plants ◽  
Coffee Farming

Penelitian ini bertujuan untuk mendeskripsikan Petani Kopi di Desa Ujung Bulu 1986-2018 dengan memaparkan latar belakang petani kopi di Desa Ujung Bulu, dinamika pertanian kopi di Desa Ujung Bulu tahun 1986-2018, serta kehidupan sosial dan ekonomi Petani kopi di Desa Ujung Bulu. Hasil penelitian menunjukkan bahwa sebelum tahun 1986 sudah ada tanaman kopi yang tumbuh di Desa Ujung Bulu, masyarakat yang ada disana menyebutnya dengan Kopi Arabika Bantaeng. kopi yang kini dibudidayakan oleh masyarakat setempat adalah Kopi Arabika Gowa yang dibawa Oleh Bapak Lompo pada tahun 1986. Pembudidayaan kopi Arabika Gowa dimulai pada tahun 1989 dan pada tahun 1990an mulai banyak masyarakat setempat yang beralih profesi menjadi petani kopi. beralihnya masyarakat di Desa Ujung Bulu menjadi petani kopi disebabkan karena harga jual kopi lebih tinggi dibandingkan tanaman yang mereka tanam sebelumnya. Proses produksi dan pemasaran kopi arabika di Desa Ujung Bulu membutuhkan waktu yang lama dan proses yang tidak mudah. Produksi kopi di Desa Ujung Bulu tidak menetap atau mengalami peningkatan dan penurunan hasil produksi. Hal ini disebabkan oleh beberapa faktor, salah satunya adalah mulai masuknya bibir bawang merah di desa ini pada tahun 2015.Berdasarkan hasil penelitian, maka dapat disimpulkan bahwa pembudidayaan kopi Arabika di Desa Ujung Bulu memberikan dampak baik dalam bidang sosial maupun dalam bidang ekonomi terutama dalam mensejahterakan kehidupan masyarakat yang ada di Desa Ujung Bulu.Penelitian ini dilakukan melalui wawancara dan kajian pustaka dengan menggunakan metode penelitian sejarah dengan menempuh beberapa tahapan yaitu heuristik, kritik, interpretasi, dan historiografi. Wawancara dilakukan dengan aparat Desa Ujung Bulu dan beberapa Petani kopi di Desa Ujung Bulu.This study aims to describe the Coffee Farmers in Ujung Bulu Village 1986-2018 by describing the background of coffee farmers in Ujung Bulu Village, the dynamics of coffee farming in Ujung Bulu Village in 1986-2018, and the social and economic life of coffee farmers in Ujung Bulu Village. The results showed that before 1986 there were coffee plants growing in Ujung Bulu Village, the people there called it Bantaeng Arabica Coffee. coffee which is now cultivated by the local community is Gowa Arabica Coffee which was brought by Mr. Lompo in 1986. The cultivation of Gowa Arabica coffee began in 1989 and in the 1990s many local people began to switch professions to become coffee farmers. the conversion of people in Ujung Bulu Village into coffee farmers was due to the higher selling price of coffee compared to the crops they had planted before. The process of producing and marketing Arabica coffee in Ujung Bulu Village takes a long time and is not an easy process. Coffee production in Ujung Bulu Village does not settle or has increased and decreased production yields. This is caused by several factors, one of which is the entry of onion lips in this village in 2015. Based on the results of the study, it can be concluded that the cultivation of Arabica coffee in Ujung Bulu Village has an impact both in the social and economic fields, especially in the welfare community life in Ujung Bulu Village. This research was conducted through interviews and literature review using historical research methods by taking several stages, namely heuristics, criticism, interpretation, and historiography. Interviews were conducted with Ujung Bulu Village officials and several coffee farmers in Ujung Bulu Village.

scholarly journals POSITIVE STIGMA OF THE PEOPLE WITH DISABILITIES IN THE CZECH REPUBLIC AND BULGARIA

2013 ◽  
Vol 1 ◽  
pp. 314-322
Author(s):  
Vesela Kazashka ◽  
Dora Levterova ◽  
Margarita Ruseva
Keyword(s):  
Social Life ◽  
Public Awareness ◽  
People With Disabilities ◽  
Educational Needs ◽  
Social Aspect ◽  
Special Educational Needs ◽  
Disabled People ◽  
The People ◽  
The Social ◽  
The Disabled

Communication requires unconditional respect for the other. Acknowledging the qualities of the people   is a basis for good communication.  Communication starts when you accept the people the way they are. The social, economic and technical development provides opportunities for good professional realization of people with special educational needs.  The resistance, striving for “survival” and successful “introduction” into the social life are a prerequisite for success. The people who are stigmatized and their families are aware that once they have been labeled, they should have to overcome this stigma and to take the maximum possible good out of this label. Positive stigma stimulates the people with disabilities seek more contacts, to become more independent and to realize themselves adequately in the social life. The survey of attitudes and motivation scale contact with people with disabilities give reliable information about what is the attitude of students towards people with disabilities and what were their contacts. The successful integration into society of people with special educational needs depends also on the perceptions and attitudes of the professionals who work with them too. Undoubtedly, the attitudes and models for the disabled people change and will continue to change. In this context the disabled people should develop social identity and public awareness, but not only in their stigmatized group, but in a broad social aspect.   

scholarly journals COMMUNITY MOVEMENT IN WASTE MANAGEMENT (Case in Cikapundung River Basin in Bandung City)

2018 ◽  
Vol 1 (1) ◽  
Author(s):  
Bintarsih Sekarningrum ◽  
Desi Yunita
Keyword(s):  
Waste Management ◽  
Community Organizing ◽  
Qualitative Method ◽  
Public Awareness ◽  
Focus Group Discussions ◽  
Group Discussions ◽  
The People ◽  
The Social ◽  
The Government ◽  
Community Movement

There is a connection between the behaviour of throwing waste into the river with the community perspective about river. The behaviour of people throwing waste into the river assosiated with the lack of availability of facilities dispose of waste in the area and looked at the river as an object or place that is easiest to throw garbage into the river. Related to these problems, this research describes the community who doing the social movement in waste management a long the river, as well as analyzing patterns of community organizing in waste management.The approach used is a qualitative method of data collection techniques consisted of observation, interviews and focus group discussions. Research shows that the government has made efforts through the program "Clean Cikapundung River", and waste management efforts, sediment transport and manufacture kirmir on a riverbank to prevent abrasion. However Cikapundung still dirty and full of trash. To overcome these problems, there are many communities who awakened and stirred to make an effort in order Cikapundung no longer become dumping grounds. The movement to strive for existence of the river can be used again as an important source of livelihood for the people. Community was formed to instill public awareness of the environment, especially rivers, in the form of an appeal and a call to people not to throw garbage into the river and do the cleaning and arrangement along the river so that the river Cikapundung clean and free of trash based on solidarity and mutual assistance. The social movements showed public awareness to make changes to their environment, especially the problem of waste in the river.

scholarly journals Coffee Marketing Mechanism: Social Relations Between Farmers, Collectors, Certification Cooperatives, and Exporters in Aceh, Indonesia

2019 ◽  
Vol 35 (2) ◽  
pp. 156-166
Author(s):  
Andriadi Andriadi ◽  
Rizabuana Ismail ◽  
Fikarwin Fikarwin ◽  
Badaruddin Badaruddin ◽  
Ria Manurung ◽  
...  
Keyword(s):  
Social Relations ◽  
Research Method ◽  
Consumer Preferences ◽  
Arabica Coffee ◽  
Social Actors ◽  
Market Participants ◽  
The Social ◽  
Coffee Farmers ◽  
Survey Approach ◽  
Coffee Price

Several factors can influence the process of pricing mechanisms, namely competition between market participants, regulation, product quality, and consumer preferences. This is a challenge for Gayo Arabica coffee farmers, where coffee is the main commodity in Central Aceh Regency. This paper aimed to determine the social relations that occur between social actors (farmers, collectors, certification cooperatives and exporters) in the coffee marketing mechanism. This paper used a qualitative research method with a survey approach by conducting interviews with farmers, collectors, certification cooperatives and exporters. The results showed that the marketing of Gayo Arabica coffee involved several layers of actors. The coffee product marketing system can be done through two facilities, namely through export sales and domestic sales. There are differences in the income of coffee farmers in marketing coffee abroad or in the country where farmers benefit more from selling coffee products for exports. Relationship among actors are interdependent and bound. Farmers need collectors as tool providers and coffee price informans. Farmers follow cooperative certificates to get fair and more profitable prices.

scholarly journals Evaluasi Efektivitas Pasca Huni Penghuni Perumahan Subsidi Dengan Pendekatan Ekonomi

2020 ◽  
Vol 3 (1) ◽  
Author(s):  
Dwira Nirfalini Aulia ◽  
Putri Andriani Hrp
Keyword(s):  
Low Income ◽  
Primary Data ◽  
Good Growth ◽  
Infrastructure Development ◽  
Green Housing ◽  
The People ◽  
Housing Area ◽  
The Social ◽  
North Sumatra ◽  
The City

Indonesia telah terbagi atas beberapa daerah, dan pada setiap daerah sudah banyak dibangun perumahan. Khususnya daerah di kota Medan, Sumatera Utara yang sudah banyak perumahan yang telah dibangun khususnya tempat tinggal bagi masyarakat kota Medan yang berpenghasilan rendah (MBR). Dengan munculnya pembangunan dapat menumbuhkan pertumbuhan ekonomi, dan tersedianya lapangan pekerjaan.Pembangunan infrastruktur termasuk hal penting dalam metode pertumbuhan suatu bangsa yang baik pada sektor ekonomi, sosial, budaya, pendidikan, pertanian dan sektor lainnya.Penelitian ini bertujuan untuk mengetahui rumah subsidi yang dapat dijangkau oleh penghuni MBR dan untuk mengetahui faktor kepuasan penghuni MBR terhadap pembelian rumah subsidi.Metode yang digunakan adalah deskriptif kuantitatif, yaitu menggunakan survey data primer dan mewawancarai kepada narasumber. Hasil penelitian ini diharapkan dapat memberikan manfaat, diantaranya menambah wawasan pengetahuan bagi penulis tentang keadaan sosial dan ekonomi bagi penduduk di perumahan subsidi di daerah Perumahan Hijau 3 Indonesia has been divided into several regions, and in each region many houses have been built. Especially in the city of Medan, North Sumatra, which has built a lot of housing, especially housing for the people of Medan city with low income (MBR). With the advent of development, it can foster economic growth, and the availability of jobs. Infrastructure development is an important factor in a nation's good growth methods in the economic, social, cultural, educational, agricultural and other sectors. This study aims to determine the subsidized houses that can be reached by MBR residents and to determine the satisfaction factor of MBR residents for the purchase of subsidized houses. The method used is descriptive quantitative, using primary data surveys and interviewing informants. The results of this study are expected to provide benefits, including increasing knowledge insight for writers about the social and economic conditions for residents in subsidized housing in the Green Housing area 3

scholarly journals Assessment of Siosar’s community sustainability in post-disaster relocation of Mount Sinabung eruption

2018 ◽  
Vol 74 ◽  
pp. 10001
Author(s):  
Novi Kumalasari ◽  
Linda Darmajanti ◽  
Sutopo Purwo Nugroho
Keyword(s):  
Sustainability Assessment ◽  
The Other ◽  
Social Aspect ◽  
Community Sustainability ◽  
Ecological Aspect ◽  
The People ◽  
The Social ◽  
North Sumatra ◽  
Post Disaster ◽  
Research Show

The practices and ways of humans interact with the environment will affect the sustainability of the society life. The achievement of a sustainability in a community in a certain place can be measured from the condition of balance of three important aspects which are ecological, social and spiritual aspects. Each region has a different level of sustainability. The purpose of this research is to analyze the sustainability level of the community resettlement from the Mount Sinabung eruption. The research was carried out in the Karos Siosar Relocation Area of North Sumatra. The Community Sustainability Assessment (CSA) method introduced by the Global Ecovillage Network/GEN is used to analyze its level of sustainability. The results of the research show that of the total value of each aspect is 523 which means showing a good start towards sustainability. However, when viewed from each aspect, the ecological aspect with a low value is 139 when compared to the other two aspects and shows the need for action in achieving sustainability. The social aspect obtained 208 values and spiritual aspects obtained 176 values, which shows that the people in the Siosar relocation area showed a good start towards sustainability.

scholarly journals Product and Service Marketing Workshop by Using Online Marketplace in Durin Tonggal Village

2020 ◽  
Vol 5 (1) ◽  
pp. 108-115
Author(s):  
Niskarto Zendrato ◽  
Rossy Nurhasanah ◽  
Mohammad Andri Budiman ◽  
Ade Sarah Huzaifah ◽  
Fahrurrozi Lubis
Keyword(s):  
Small Business ◽  
Service Marketing ◽  
Public Understanding ◽  
Online Media ◽  
Online Marketplace ◽  
The People ◽  
The Village ◽  
North Sumatra

Durin Tonggal is one of the villages in Pancur Batu sub-district, Deli Serdang Regency, North Sumatra province, Indonesia. 60% of the people in Durin Tonggal Village work as entrepreneurs, especially small business entrepreneurs such as souvenir businesses, snack & catering businesses, and so on. The activities of Pengabdian Kepada Masyarakat that have been carried out have focused on increasing understanding of the use of online media as a promotional tool for small business entrepreneurs in the Village of Durin Tonggal. With increasing public understanding, it can expand the buyers of products so that it will increase the sales of products and services. Increased sales transactions will result in high economic turnover so that this PKM activity is expected to improve the lives of Durin Tonggal villagers.

scholarly journals PENINGKATAN NILAI TAMBAH PENGRAJIN DUPA DESA PETUNGSEWU KECAMATAN WAGIR KABUPATEN MALANG

2019 ◽  
Vol 4 (1) ◽  
pp. 7
Author(s):  
Endi Sarwoko ◽  
Iva Nurdiana ◽  
Mohammad Ahsan
Keyword(s):  
Quality Control ◽  
Community Service ◽  
Production Capacity ◽  
Value Added ◽  
Online Marketing ◽  
Raw Material ◽  
Selling Price ◽  
Product Packaging ◽  
The People

<p><strong><em>Abstract, </em></strong><em>Petungsewu Village, Wagir District, Malang Regency is one of the villages where most of the people are incensed craftsmen, but the incense produced is semi-finished incense or raw incense. The problem faced by incense craftsmen is that the selling price of semi-finished incense tends to decline from year to year, the limited bamboo raw material even has to be imported from other areas, only producing semi-finished incense (raw). The aim of the activity is to increase the value added of incense products, and increase people's income by selling incense products with brand packaging. The method of implementing the activity is to diversify the product by training and mentoring in making incense, product packaging training and quality control, online marketing training, utilizing incense making technology. As a result of community service activities, the community is able to produce fragrant incense packaged and branded and has been sold. Besides that, by utilizing incense bamboo making technology, the production capacity of incense biting production increased, the quality of the bamboo produced was more uniform, so the problem of limited incense material could be overcome.</em><em></em></p><p><strong><em>Keywords: Craftsmen, Value Added, Training</em></strong><em></em></p><p><strong> </strong></p><p><strong>Abstrak,</strong> Desa Petungsewu Kecamatan Wagir Kabupaten Malang adalah salah satu desa yang sebagian besar masyarakatnya adalah pengrajin dupa, tetapi dupa yang dihasilkan adalah dupa setengah jadi atau dupa mentah.  Permasalahan yang dihadapi para pengrajin dupa adalah harga jual dupa setengah jadi cenderung turun dari tahun ke tahun,  keterbatasan bahan baku biting bahkan harus didatangkan dari di daerah lain, hanya memproduksi dupa setengah jadi (mentah). Tujuan kegiatan pengabdian ini adalah untuk meningkatkan nilai tambah produk dupa, dan peningkatan pendapatan masyarakat dengan menjual produk dupa jadi dengan kemasan merek. Metode pelaksanaan kegiatan adalah melakukan diversifikasi produk dengan pelatihan dan pendampingan membuat dupa wangi, pelatihan pengemasan produk dan quality control, dan pelatihan pemasaran online, pemanfaatan teknologi pembuatan biting dupa. Hasil kegiatan pengabdian, masyarakat mampu menghasilkan dupa wangi yang dikemas dan diberi merek dan sudah mulai dijual. Selain itu dengan pemanfaatan teknologi pembuatan biting dupa, kapasitas produksi pembuatan biting dupa meningkat, kualitas biting yang dihasilkan lebih seragam, sehingga permasalahan keterbatasan bahan biting dupa dapat diatasi.</p><p><strong>Kata</strong><strong> </strong><strong>Kunci: Dupa Wangi, Nilai Tambah, Pelatihan</strong></p>

scholarly journals PENINGKATAN PRODUKTIVITAS PETANI TANAMAN KOPI PEMANFAATAN TEKNOLOGI MESIN PENGERING KOPI BAHAN BAKAR BRIKET SEBAGAI BAHAN BAKAR ALTERNATIF

Sarwahita ◽  
2019 ◽  
Vol 16 (02) ◽  
pp. 175-182
Author(s):  
Duwi Leksono Edy ◽  
Widiyanti ◽  
Erwin Komara Mindarta
Keyword(s):  
Community Service ◽  
Production Equipment ◽  
Appropriate Technology ◽  
Online Marketing ◽  
Economic Activities ◽  
The People ◽  
Coffee Beans ◽  
Service Activities ◽  
Coffee Farmers ◽  
Coffee Powder

The purpose of this is to increase the productivity of coffee crop husbandman by utilizing appropriate technology that functions for drying coffee. The coffee dryer uses fuel in the form of charcoal which is produced from coffee skin waste which becomes environmental waste. With the application of appropriate technology, the community of coffee farmers can make the process of drying coffee quickly without requiring considerable time. Community service activities are carried out in Tirtoyudo Village, Tirtoyudo District, Malang Regency by applying a coffee dryer oven machine using briquette fuel. The results of community service activities are: (a) the fulfillment of environmentally friendly and inexpensive energy sources for the process of drying coffee for partners in particular and the people of Tirtoyudo Village in general through the use of coffee waste as briquette fuel; (b) the fulfillment of coffee dryer with briquette fuel energy for partners in Tirtoyudo Village so that the process of drying coffee beans is more effective and efficient; (c) availability of standardized packaging production equipment for ground coffee for partners in Tirtoyudo Village so that the quality and price of partner coffee powder can compete in the market; (d) online marketing so that production can reach exports for sales, and (d) the socio-economic activities of the Tirtoyudo Village community become more qualified through small business groups drying coffee beans and processing coffee grounds.

scholarly journals The Network Of Ulama And Its Role In The Development Of Islam In North Sumatra

2020 ◽  
Vol 10 (2) ◽  
pp. 210-229
Author(s):  
Nurhayati Nurhayati ◽  
Azhari Akmal Tarigan ◽  
Muhammad Syukri Albani Nasution
Keyword(s):  
Islamic Law ◽  
Qualitative Approach ◽  
Social Conditions ◽  
Educational Institutions ◽  
Social Changes ◽  
Scientific Network ◽  
The People ◽  
The Social ◽  
North Sumatra

developing science in North Sumatra, then researchers will look at the role of educational institutions in the development of Islam in North Sumatra. And then the researcher wants to know the influence of Ulama in calling Social changes that occur in the people of North Sumatra. The method used in this research is descriptive qualitative research, which aims to understand social problems, events, the role of interaction and community groups. The qualitative approach is used by focusing on the social conditions surrounding the existence of the Ulama who lived in his day, which became the basis in compiling the historical events of the ulama network in the development of Islam in North Sumatra in the XX century. The results of this study are First, the scientific network among fellow North Sumatra scholars is very good, it shows from the shape of the education system. This can be seen in the connection with his teachers in the Middle East. Secondly, the role of Islāmic boarding schools Musthafawiyah and Maktab Islamiyah is very important, including as a producer of scholars in North Sumatra and a center for the study and development of Islamic Law studies in the midst of society. Third, the Ulema continue to maintain Islamic treasures as a source of answering all problems of social change. As the second answer emphasizes, one of the central roles of the pesantren is to become a center for the study of Islāmic law studies. Keywords: ulama network, Sumatera, development, the 20th century

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