scholarly journals Semiotic Analysis of Roland Barthes on Wardah Advertisement Version “I Face of Indonesia”

2021 ◽  
Vol 2 (4) ◽  
pp. 141-149
Author(s):  
Raouf Aminzadeh
Keyword(s):  
Comparative Study ◽  
Everyday Life ◽  
Roland Barthes ◽  
Central Theme ◽  
Semiotic Analysis ◽  
Theatre Of The Absurd

This   article is an attempt to focus on Interior by Maeterlinck in the light of Absurd tradition. Maeterlinck employed symbols to illuminate nature, spirituality, existence, and the innumerable and invisible forces that shape our existence. Maeterlinck uses symbolism to explore the theme of death that is omnipotent in everyday life. The Interior 's central theme is death. Maeterlinck generates suspense by juxtaposing the characters' uneasiness in the garden with the family's peace and ignorance within the house. In order to reach this aim, the researchers decide to explain the theatre of the Absurd and its elements. Maeterlinck distrust of language is shown in his distrust of words, using repetitions, silences, pauses and some other tactics. The existential theme and contents used in selected play are discussed. Themes such as: death, lack of individuality and lack of communication in mentioned play is discussed. Moreover, this article also contains a comparative study of the structure of the two.

scholarly journals PESAN MORAL PERNIKAHAN PADA FILM WEDDING AGREEMENT (ANALISIS SEMIOTIKA ROLAND BARTHES)

2020 ◽  
Vol 5 (9) ◽  
Author(s):  
Nita Khairani Amanda ◽  
Yayu Sriwartini
Keyword(s):  
Mass Media ◽  
Everyday Life ◽  
Cultural Values ◽  
Roland Barthes ◽  
Analysis Method ◽  
Semiotic Analysis ◽  
Descriptive Research ◽  
Effective Media ◽  
Mutual Relations ◽  
One Year

<p align="center"><strong>ABSTRAK</strong></p><p>Media massa film dipilih sebagai media yang paling efektif dalam menyampaikan pesan, karena film dapat digunakan sebagai media pembelajaran melalui pesan yang direpresentasikan ke dalam adegan atau narasi cerita. Pelajaran yang dapat diambil berupa pesan moral, atau salah satunya tentang pesan moral pernikahan yang terkandung dalam Film <em>Wedding Agreement. </em>Film ini membahas sisi kehidupan pernikahan yang dipermainkan, dengan adanya perjanjian pernikahan yang menyebutkan pasangan akan bercerai usai satu tahun pernikahan.<em> </em>Jenis penelitian yang digunakan adalah kualitatif  dengan  sifat  penelitian  deskriptif.<em> </em>Penelitian ini mengunakan metode analisis semiotika Roland Barthes, dalam analisis ini terdapat tiga hal inti yang menjadi fokus yaitu makna Denotatif, Konotatif, dan Mitos yang digunakan peneliti sebagai panduan untuk melihat pengambaran terkait pesan moral pernikahan yang tergambar disetiap adegan film. Data yang didapatkan dalam penelitian ini bersumber dari aplikasi Iflix yang menayangkan Film <em>Wedding Agreement </em>dan<em> </em>digabungkan dengan buku-buku yang membahas mengenai film dan pesan moral pernikahan. Hasil penelitian yang menunjukan bahwa representasi pesan moral pernikahan yang tampil dalam film <em>Wedding Agreement, </em>adalah berupa pemenuhan hak dan kewajiban seorang suami istri. Seperti, kewajiban saling menjaga hubungan, mencintai satu sama lain, menghormati satu sama lain, dan memenuhi kebutuhan rumah tangga. Dalam film ini sutradara ingin menonjolkan sisi bagaimana cara seorang pasangan untuk menjaga hubungan mereka dengan menggabungkan nilai budaya pernikahan indonesia dan nilai-nilai pernikahan agama islam yang dapat dijadikan sebuah pembelajaran bagi penonton film <em>Wedding Agreement.</em> Selain itu, film ini tidak hanya memiliki pesan moral pernikahan, tetapi terdapat pesan moral lainnya yang berhubungan dengan kehidupan sehari-hari.</p><p> </p><p><strong>Kata Kunci : </strong>Kata Kunci : Semiotika, Film, Pesan Moral Pernikahan</p><p><strong> </strong></p><p align="center"><strong><em>ABSTRACT</em></strong></p><p><em>Film mass media was chosen as the most effective media in conveying messages, because film can be used as a learning medium through messages that are represented in scenes or narratives of stories. Lessons can be taken in the form of moral messages, or one of them is about the moral messages of marriage contained in the Film Wedding Agreement. This film discusses the side of married life being mocked, with a marriage agreement that says the couple will divorce after one year of marriage. This type of research is qualitative with the nature of descriptive research. This study uses Roland Barthes's semiotic analysis method, in this analysis there are three core things that are the focus, namely the Denotative, Connotative, and Mythical meaning used by researchers as a guide to see the depiction of marriage moral messages drawn in each film scene. The data obtained in this study is sourced from the Iflix application that shows Film Wedding Agreement and is combined with books that discuss the film and the moral message of marriage. The results showed that the representation of the moral message of marriage that appears in the film Wedding Agreement, is in the form of fulfilling the rights and obligations of a husband and wife. Like, the obligation to maintain mutual relations, love one another, respect each other, and meet the needs of the household. In this film the director wants to highlight the side of how a couple to maintain their relationship by combining the cultural values of Indonesian marriage and the values of Islamic religious marriage that can be used as a lesson for filmmakers of the Wedding Agreement. In addition, this film not only has a moral message of marriage, but there are other moral messages related to everyday life.</em></p><p><strong><em>Keywords: </em></strong><em>Semiotics, Film, Marriage Moral Message</em></p>

scholarly journals Local Wisdom Anti-Hoax Values in Sundanese Proverb: A Semiotic Approach

2019 ◽  
Vol 4 (2) ◽  
pp. 1-11
Author(s):  
Aan Ramadhansyah Rahayu
Keyword(s):  
Everyday Life ◽  
Qualitative Method ◽  
Roland Barthes ◽  
Analysis Approach ◽  
Semiotic Analysis ◽  
Semiotic Approach

This study analyzed the wisdom values contained in Sundanese proverb that relates to anti-hoax values. This study was conducted to bring backcharacter and philosophy of Sundanese community which contained in the Sundanese proverb, in order not to be forgotten and still applied in everyday life. The source of the data that collected in this study is derived from Babasan and PribahasaSunda Book. The method used in this study is a qualitative method with semiotic analysis approach of Roland Barthes. The purpose of this study is to analyze and describe anti-hoax values that contain in Sundanese proverb. The result shows that the proverb of Sundanese containsanti-hoax values. Those values arevalues of accuracy in reading Information and values of honesty.

Jyotismati Taila and Ashtamangal Ghrita Nasya in the management of Mental Retardation - A Comparative Study

2017 ◽  
Vol 2 (2) ◽  
Author(s):  
M. R. Maniar ◽  
K. S. Patel ◽  
I. U. Mistry
Keyword(s):  
Mental Retardation ◽  
Comparative Study ◽  
Everyday Life ◽  
Mental Status ◽  
Study Design ◽  
Comparative Effectiveness ◽  
Social Aspects ◽  
Management Approach ◽  
Classical Text ◽  
Mental Functions

Mental retardation is still elusive to researchers due to multidimensionality of psychological, medical, educational and social aspects, which alters mental functions and capability. Mental sub capability divided in 4 categories, Mild, Moderate, Severe and Profound. Chief aim of management of mental retardation is to make child more capable of performing common activities of everyday life by positive improvement in mental sub-capability. Mental retardation required multidimensional management approach. Present study focused on medicinal intervention, particularly analysis of comparative effectiveness of selected drug formulations (Astamangalghrita and Jyotismatitaila) from classical text of Ayurveda. Study design with the aims to compare the effectiveness of Jyotismatitaila and Astamangal Ghrita Nasya on Mental retardation. Assessment were based on Mental Status Score and IQ score taken before starting of treatment and after completion of treatment in both group. Obtained data was analyzed statistically. In this study, from result we conclude that both drugs are effective to improve Mental Status parameter and in IQ, but higher percentage and significance wise Jyotismati Taila had better result than Astamangal Ghrita Nasya.

“Down-to-Earth TV dramas”: The reception of authenticity, reality, and modality in Danish TV dramas

2021 ◽  
pp. 174960202110463
Author(s):  
Yeşim Kaptan
Keyword(s):  
Focus Group ◽  
Everyday Life ◽  
Television Viewing ◽  
Cross Cultural ◽  
Semiotic Analysis ◽  
Focus Group Interviews ◽  
Truth Value ◽  
Group Interviews ◽  
Empirical Material ◽  
The Way

This article investigates how Turkish audiences conceptualize authenticity in their engagement with foreign television (TV) productions in the case of Danish TV dramas. The theoretical notion of authenticity is juxtaposed with empirical material from fieldwork interactions, focus group interviews, and one-on-one interviews conducted with Turkish audiences between 2016 and 2018. By employing a semiotic analysis of fieldwork data, I argue that Turkish audiences attribute authenticity to the Danish TV drama series according to a socially created modality (truth value of a sign). This article draws on accounts about modality markers in TV drama series such as authentic portrayals of Danish TV characters and plausible-realistic depictions as a verisimilitudinous representation of everyday life. In the context of cross-cultural television viewing practices, the way Turkish audiences attribute meaning to Danish TV series in terms of authenticity, realism, and modality reveals a distinct differentiation between Danish TV dramas and other nationally and globally circulating media products.

scholarly journals SOLIDARITY VALUE IN EXTREME JOB FILM BY LEE BYUNG HUN

JURNAL ELINK ◽  
2020 ◽  
Vol 7 (1) ◽  
pp. 66
Author(s):  
Chalimatus Shadiyah ◽  
Jannatul Laily Novia Bahari
Keyword(s):  
Roland Barthes ◽  
Second Step ◽  
Semiotic Analysis ◽  
Second Best ◽  
Comedy Film ◽  
Korean Film

Based on Korean Film Data, Extreme Job is a Korean action comedy film has become the second best-seller Korean film which is directed by Lee Byung Hun. Not only is the comedian's story interesting, this film also contains solidarity value. The problem in this study is how the representation of solidarity value through Extreme Job film by Lee Byung Hun? To elaborate the problem in depth, this study uses the method of semiotic analysis by Roland Barthes. The aim is to analyse the representation of solidarity value in Extreme Job film. Barthes's semiotic analysis, namely denotative and connotative. Denotation is the first step in system of signification. It explained shortly, densely, and clearly. Connotation is the second step in system of signification. It explained more extensively than denotation because connotation is liberal. On the significance of the first step is cohesion showed by the existence of togetherness on doing something, the persuasion is the result of their solidarity also as a reason in order to buy the chicken restaurant through altruism, and division police's jobs for investigating narcotic consumers to various places where destinated by delivers of chicken with narcotic. On the significance of the second step is cohesion as a solidarity indicated based on main purpose of police, recklessness of altruism that showed solidarity among job partners for make success their mission to chasing the group of narcotic fugitives, and job division sign that showed solidarity among job partners for arresting the group of narcotic fugitives.Keywords: Solidarity, Film

scholarly journals Nilai-nilai Pendidikan Islam dalam Film Animasi Nussa Episode Sholat Itu Wajib

PALAPA ◽  
2021 ◽  
Vol 9 (1) ◽  
pp. 55-75
Author(s):  
Muhammad Shodiq Masrur ◽  
Asyhari Amri
Keyword(s):  
Qualitative Research ◽  
Descriptive Analysis ◽  
Moral Values ◽  
Roland Barthes ◽  
Semiotic Analysis ◽  
Analysis Model ◽  
Animated Film ◽  
Role Of Parents ◽  
Humanitarian Values

The current era, with fertile technology that is increasingly developing, certainly has positive and negative sides. One of the phenomena that shows the negative side of development technologies such as Youtube, Instagram, Twitter and Facebook is that many cildren use media gadgets as playmates, so that the child is not controlled is choosing content that is popular in cyberspace, as a reseult the child will further away from values religion, humanitarian values, values justice and moral values. In this article, the researcher describes the prevention of moral decadence for the younger generation, so it is necessary to increase the role of education, especially the role of parents in selecting entertaiment content that contains moral values for children. These efforts are made to prepare the next generation who have knowledge, faith and good character. The writing of this article uses qualitative research with descriptive analysis. The writer in this article uses Roland Barthes’ semiotic analysis model known as “two order of signification”, namely by looking for the denotative meaning the connotation of each scene. From using this method the researcher foumd that the animated film Nussa and Rarra, the episode of prayer must contain values from the concept of Islamic teachings, namely Akidah, Sharia and Moral. If parents are able to nurture and guide by choosing content that educated and implements in life, it is hoped that the child will become a person with character according to the expectation of the nation and religion. Islamic

scholarly journals High Teas, High Collars and High Rise Buildings in a ‘High-Context’ Culture: The Semiotics of Japan’s Project of Modernity

2017 ◽  
Vol 18 (3) ◽  
pp. 11
Author(s):  
Nicolas Adam Cambridge
Keyword(s):  
Visual Culture ◽  
Paradigm Shift ◽  
Analytical Approach ◽  
Japanese Society ◽  
Roland Barthes ◽  
Semiotic Analysis ◽  
Architectural Practice ◽  
High Rise ◽  
Late Nineteenth ◽  
Contemporary Context

<p>This article addresses a paradigm shift in Japanese society during the late nineteenth and early twentieth centuries – focusing on the encounters with Western culinary, sartorial and architectural practice experienced by a ‘high-context’ culture (Hall, 1976). The main discussion documents the differentiated reception of these changes – valorised by reformers for whom engaging with the outside world was key to their project of modernity, but treated with suspicion by members of the proletariat who feared for the purity of traditional Japanese values. The manner in which the resulting tensions were mediated through the print media and imagery of domestic visual culture is interrogated using a prism of semiotic analysis and the findings located within a contemporary context to suggest that Roland Barthes’ analytical approach to the country as an ‘empire of signs’ (Barthes, 1982) retains its original traction.</p>

scholarly journals Representasi Pendidikan Seks dalam Film Dua Garis Biru (Analisis Semiotika Roland Barthes)

Koneksi ◽  
2020 ◽  
Vol 4 (1) ◽  
pp. 155
Author(s):  
Eartha Beatricia Gunawan ◽  
Ahmad Junaidi
Keyword(s):  
Data Collection ◽  
Sex Education ◽  
Research Method ◽  
Qualitative Approach ◽  
Roland Barthes ◽  
Semiotic Analysis ◽  
Literature Study ◽  
Role Of Parents ◽  
Descriptive Qualitative

This study aims to describe the representation of sex education in the film Dua Garis Biru by director Gina S. Noer. This study uses a descriptive qualitative approach. The research method uses Roland Barthes's semiotic analysis with two-way significance and the meaning of denotation, connotation, and myth. The subjects of this study are Dara and Bima, the object of this study is a sign of sex education represented in scenes, dialogues, and characters in films. Methods of data collection by observation, literature study, interviews, and documentation. The film Dua Garis Biru tells the story of how Dara and Bima, two teenagers, must be responsible for the consequences that they did not think of before due to free sex. This film also illustrates the important role of parents in communicating information about sex to children. The results of this study indicate that there is a picture of sex education in the film Two Blue Lines. It was concluded that the side or form of sex education is displayed in scenes, dialogues, or characters that insert the importance of knowing sex education and knowing the consequences of every action related to sex. Penelitian ini bertujuan untuk menggambarkan representasi pendidikan seks  dalam Film Dua Garis Biru karya sutradara Gina S. Noer. Penelitian ini menggunakan pendekatan kualitatif deskriptif. Metode penelitian menggunakan Analisis Semiotika Roland Barthes dengan signifikan dua arah dan pemaknaan denotasi, konotasi, dan mitos. Subjek penelitian ini adalah Dara dan Bima, objek penelitian ini adalah tanda pendidikan seks yang direpresentasikan dalam adegan, dialog, dan karakter dalam film. Metode pengumpulan data dengan observasi, studi pustaka, wawancara, dan dokumentasi. Film Dua Garis Biru bercerita tentang bagaimana Dara dan Bima, dua remaja harus bertanggung jawab atas konsekuensi yang tidak mereka pikirkan sebelumnya karena melakukan seks pranikah. Film ini juga menggambarkan pentingnya peran orang tua dalam mengkomunikasikan informasi tentang seks kepada anak. Hasil dari penelitian ini menunjukkan bahwa terdapat gambaran tentang pendidikan seks dalam film. Sisi atau bentuk pendidikan seks ditampilkan dalam cuplikan adegan, dialog, atau karakter tokoh yang menyisipkan pentingnya mengenal pendidikan seks dan mengetahui konsekuensi dari setiap perbuatan yang berhubungan dengan seks.

scholarly journals PESAN KOMUNIKASI NON VERBAL DALAM SEBUAH PEMENTASAN TEATER (Study Analisis Semiotika pada Pertunjukan Teater SMA LB N Senenan Jepara)

2019 ◽  
Vol 11 (2) ◽  
Author(s):  
Murniati Murniati ◽  
Zaenal Arifin
Keyword(s):  
Facial Expressions ◽  
Body Language ◽  
Roland Barthes ◽  
Theoretic Approach ◽  
Semiotic Analysis ◽  
Daily Lives ◽  
Verbal Message ◽  
The Subject ◽  
Verbal Messages ◽  
Social Message

Abstract Semiotic Analysis of Non Verbal Messages through Theater in the Pantomime Show entitled entitled carving, is one of the wordless theater performances that relies on the strength of motion and gestures (body language) and facial expressions that are characteristic of the Pantomime Theater of the LB N Senenan Jepara High School, all of them dialogue and symbolizing the movements and gestures of the characters. Pantomime performances are examined using qualitative methods, then the subject of the research is non-verbal messages and the object of research is the performance of the Pantomime, and uses the constructivist paradigm. Based on this background, to find the nonverbal meanings contained in the performance of the Pantomime, a theoretical approach is needed. The theoretic approach used in this study is Roland Barthes Semiotics. Which is closely related to signs, markers, and markers to explore the structure of meaning that is hidden in per scene pementan theater (pantomime). Based on the results of the study, it was found that the non-verbal messages contained in the performance of the Pantomime were very closely related to the symbols used on the stage. So that the audience is able to engage in the process of thinking of finding meaning. One non-verbal message found is a moral message and a social message for which humans can apply in their daily lives according to good behavior and to socialize in a good way too so as not to harm themselves and other people. Keywords: message, theater, nonverbal, staging, symbols, Pantomime Analisis Semiotik Pesan Non Verbal melalui Teater dalam Pertunjukkan Pantomim naskah yang berjudul lombah ukir, adalah salah satu pertunjukan teater tanpa kata yang mengandalkan kekuatan gerak dan gestur (bahasa tubuh) dan ekspresi muka yang menjadi ciri khas teater Pantomim Kelopok SMA LB N Senenan Jepara, seluruhnya dialog dan berupa simbolisasi dari gerak dan gestur para tokohnya. Pertunjukkan Pantomim diteliti dengan menggunakan metode Kualitatif, kemudian subjek penelitiannya adalah pesan non verbal dan objek penelitiannya adalah pertunjukkan Pantomim, serta menggunakan paradigma konstruktivisme. Berdasarkan latar belakang tersebut, untuk menemukan makna-makna nonverbal yang terdapat dalam pertunjukan Pantomim tersebut dibutuhkan sebuah teori pendekatan,Teoripendekatan yang digunakan dalam penelitian ini ialah Semiotika Roland Barthes. Yang erat kaitannya dengan tanda, penanda, dan petanda untuk mengupas struktur makna yang tersembunyi dalam per adegan pementsan teater (pantomim). Berdasarkan hasil penelitian, ditemukan bahwa pesan non verbal yang terdapat dalam pertunjukkan Pantomim sangat erat kaitannya dengan simbol-simbol yang digunakan di atas pentas. Sehingga penonton mampu terlibat dalam proses berfikir menemukan makna.salasatu pesan non verbal yang ditemukan adalah pesan moral dan pesan sosial untuk yang dapat di terapkan manusia dalam kehidupan sehari-hari sesuai prilaku yang baik serta bersosial dengan cara yang baik pula agar tidak merugikan diri sendiri dan orang lain. Kata kunci : pesan, teater, nonverbal, pementasan, simbol, Pantomim

Barthes and ‘Subtle Forms of Living’

2020 ◽  
pp. 154-164
Author(s):  
Marielle Macé
Keyword(s):  
Everyday Life ◽  
Literary Work ◽  
Roland Barthes ◽  
Daily Routines ◽  
Ethical Complexity

A life cannot be dissociated from its forms (its ways, regimes, spaces, and rhythms) for these forms are also ideas of what life should be. This question is keenly felt today, especially in our ways of experiencing politics: we need ‘other sorts of life’, ‘other ways of living’, other rhythms and connections. Yet these phrases are often emptied of their meaning: they are the stock-in-trade of advertising, which allows us to dream of passing from one lifestyle to another without regard for the ethical complexity of what Pavese called ‘the business of living’. Roland Barthes helps us here. Right from his sanatorium years, and all that it cost him to become aware, so young, of the life made for us by daily routines, food, the weather, our ways of relating to others, and through to La Préparation du roman (which reflected on how everyday life must be organised to lead to a literary work), Barthes was always conscious of the seriousness of what the forms of living entail, in all their precision and detail. This chapter tracks the constancy of this conviction in Barthes’s trajectory, from the early sanatorium correspondence to Comment vivre ensemble and Journal de deuil.

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