scholarly journals Pendampingan Program Pengembangan Ekowisata Mangrove dengan Kegiatan Konservasi Lingkungan

2020 ◽  
Vol 11 (4) ◽  
pp. 442
Author(s):  
Khambali Khambali ◽  
Rachmaniyah Rachmaniyah ◽  
Fitri Rokhmalia
Keyword(s):  
Environmental Health ◽  
Community Empowerment ◽  
Environmental Conservation ◽  
Soil Conditions ◽  
Community Based ◽  
Nature Tourism ◽  
Plant Seeds ◽  
City Community ◽  
The People ◽  
Park Service

Ecotourism or Nature Tourism is a tourism activity that is responsible for unspoiled areas that are managed according to natural rules, with the aim of enjoying the beauty of nature which involves elements of education, understanding and support for efforts to conserve nature and increase income and welfare. The development of ecotourism in the form of sustainable tourism villages based on community empowerment is an effort to include the role of the community in tourism village activities known as "Community Based Development". The purpose of this program was to improve environmental health and insight in the field of environmental health and improve the quality of life of the community, especially the people of Wonorejo Village, Rungkut District, Surabaya City. Community service activities carried out in Mangrove Ecotourism were environmental conservation in the form of reforestation by planting trees and mangroves. Planting 3000 mangrove plants in the sea, providing plant seeds involving the Surabaya City Plantation and Park Service. Furthermore, it is recommended to conduct research on Pb levels, soil conditions and various types of plants to determine phytoremediation using plants. It is also necessary to periodically evaluate the function of mangroves that have been planted. Keywords: ecotourism; mangroves; environmental conservation ABSTRAK Ekowisata atau Wisata Alam adalah kegiatan pariwisata yang bertanggung jawab atas kawasan yang masih alami yang dikelola sesuai kaidah alam, dengan tujuan menikmati keindahan alam yang melibatkan unsur edukasi, pemahaman dan dukungan bagi upaya pelestarian alam serta peningkatan pendapatan dan kesejahteraan. Pengembangan ekowisata berupa desa wisata secara berkelanjutan berbasis pemberdayaan masyarakat merupakan upaya memasukkan peran masyarakat dalam kegiatan desa wisata yang dikenal dengan istilah “Community Based Development”. Tujuan dari program ini adalah untuk meningkatkan kesehatan lingkungan dan wawasan dalam bidang kesehatan lingkungan serta meningkatkan kualitas hidup masyarakat khususnya masyarakat Desa Wonorejo, Kecamatan Rungkut, Kota Surabaya. Kegiatan pengabdian masyarakat yang dilakukan dalam Ekowisata Mangrove yaitu pelestarian lingkungan berupa reboisasi dengan penanaman pohon dan mangrove. Penanaman 3000 tanaman mangrove di laut, pemberian bibit tanaman melibatkan Dinas Perkebunan dan Pertamanan Kota Surabaya. Selanjutnya direkomendasikan penelitian tentang uji kadar Pb, kondisi lahan dan berbagai jenis tumbuhan untuk menentukan fitoremediasi menggunakan tumbuhan. Diperlukan juga evaluasi secara berkala terhadap fungsi mangrove yang telah ditanam. Kata kunci: ekowisata; mangrove; konservasi lingkungan

scholarly journals DAMPAK EKONOMI DAN SOSIAL WISATA ALAM BERBASIS MASYARAKAT DALAM KONTEKS PEMBERDAYAAN MASYARAKAT: STUDI KASUS PADA DESA WISATA BEJIHARJO, KEC. KARANGMOJO, KAB. GUNUNGKIDUL ECONOMIC AND SOCIAL IMPACT OF NATURAL TOURISM BASED ON COMMUNITY EMPOWERMENT CONTEXT: CASE STUDY ON BEJIHARJO, KARANGMOJO, GUNUNGKIDUL

2018 ◽  
Vol 10 (2) ◽  
pp. 149
Author(s):  
Hiryanto Hiryanto
Keyword(s):  
Social Impact ◽  
Community Empowerment ◽  
Network Development ◽  
Community Based ◽  
Technical Data ◽  
Nature Tourism ◽  
Tourism Services ◽  
The Village ◽  
Work Type

Penelitian ini bertujuan untuk mendeskripsikan 1) Dampak ekonomi dan sosial wisata alam berbasis masyarakat dalam konteks pemberdayaan masyarakat, 2) Pola pengembangan jejaring dalam penyelenggaraan wisata alam berbasis masyarakat dalam meningkatkan pelayanan wisata. Penelitian kualitatif dengan model studi kasus, dilakukan di kawasan wisata alam berbasis masyarakat yang ada di desa Bejiharjo, Karangmojo, Gunung Kidul. Pengumpulan data, dilakukan melalui observasi, dokumentasi dan wawancara terhadap pengelola pokdawis Dewobejo, Wirawisata, Pancawisata dan perangkat desa serta tokoh masyarakat. Teknis analisis data menggunakan teknik analisis kualitatif model interaktif dari Milles dan Hubberman, Keabsahan data didukung dengan teknik triangulasi metode dan sumber, perpanjangan pengamatan dan diskusi terfokus. Hasil penelitian menunjukkan, pertama, keberadaan objek wisata Goa Pindul menyebabkan perubahan dalam a) perekonomian masyarakat, ditandai dengan adanya perubahan jenis pekerjaan yang dimiliki pelaku wisata dan masyarakat sekitar objek wisata, dan adanya peningkatan penghasilan walaupun belum pada semua level masyarakat; b) terjadi perubahan perilaku individu, namun nilai, tradisi dan adat kebiasaan serta peningkatan kebutuhan pendidikan relatif tidak berubah. Kedua, pola jejaring yang terbangun di antara para pelaku wisata Goa Pindul tidak mengindikasikan adanya perbedaan keragaman hubungan dengan pihak lain. Pencarian sumber daya lebih banyak dilakukan dengan pihak yang memiliki kesamaan kepentingan atau perhatian dalam pengembangan kepariwisataan di Kabupaten Gunungkidul.This study aims to describe 1) The economic and social impact of community-based tourism in the context of community empowerment, 2) Pattern of network development in the implementation of community-based nature tourism in improving tourism services. Qualitative research with case study model, conducted in nature-based nature tourism area in the village of Bejiharjo, Karangmojo, Gunung Kidul. Data collection, conducted through observation, documentation and interviews of Dewobejo pokdawis, Wirawisata, Pancawisata and village officials as well as community leaders. Technical data analysis using qualitative analysis techniques of interactive models from Milles and Hubberman, The validity of data supported by triangulation techniques methods and sources, extension of observation and focused discussion. The result of the research shows, firstly, the existence of Goa Pindul tourist attraction caused a change in a) the society economy, marked by the change of work type owned by the tourism actors and the society around the tourism object, and the increase of income although not yet at all level of society; b) there is a change in individual behavior, but the values, traditions and customs and the increase in educational needs are relatively unchanged. Secondly, the networking pattern that was built among the actors of Goa Pindul tourism did not indicate any differences in the diversity of relationships with other parties. The search for more resources is carried out with parties with similar interests or concerns in tourism development in Gunungkidul Regency.

scholarly journals EVALUATING CAPACITY BUILDING OF THE LOCAL COMMUNITY TOWARDS ENVIRONMENTAL CONSERVATION IN AN ESTUARINE COMMUNITY, KONG KONG LAUT, JOHOR

2019 ◽  
Vol 17 (10) ◽  
Author(s):  
Faradiella Mohd Kusin ◽  
Amirul Azuan Md Joni ◽  
Ferdaus Mohamat Yusuff ◽  
Sharifah Nur Munirah Syed Hasan
Keyword(s):  
Capacity Building ◽  
Local Community ◽  
Minority Group ◽  
Mangrove Ecosystem ◽  
Local Communities ◽  
Community Empowerment ◽  
Environmental Conservation ◽  
Community Based ◽  
School Outreach ◽  
Human And Social Capital

Key community-based environmental conservation programmes in Kong Kong Laut, Johor include the river and mangrove ecosystem conservation and management programme. The overall aim of conserving the ecosystem and encouraging local community participation in the programme is to promote the existing eco-tourism potential of the area. This paper entails the outcomes of community-based activities aimed at building the capacities of local communities through community mobilisation, awareness creation and capacity building (i.e. transferred knowledge and skills). Findings indicate that there have been improvements in the river water quality status within the ecosystems over the course of a one-year project, despite relatively small participation among the local communities in the conservation programme. However, it was evident that active participation from a minority group of the local community has contributed to significant human and social capital, suggesting that community empowerment might be crucial for future development. Despite this, a school outreach programme on waste minimisation within the community demonstrated an encouraging level of participation among school children and teachers. The major challenge to maintaining continuous efforts to conserve their environment is the simultaneous developments taking place close to the river and mangrove ecosystems. While it remains a challenge to all the stakeholders, collaborative efforts among the local communities and the university, school, government agencies and private sector have made it possible to strategise for more future approaches that will benefit the whole community.

scholarly journals Centring knowledge democracy within policy-making for sustainability and resilience: A discussion of the Kenyan drylands

2020 ◽  
Vol 13 (1) ◽  
Author(s):  
Nkatha Mercy
Keyword(s):  
Sustainable Development ◽  
Land Surface ◽  
Policy Making ◽  
Community Empowerment ◽  
Environmental Conservation ◽  
Livestock Grazing ◽  
Community Based ◽  
Major Life ◽  
Wildlife Conflict ◽  
Human Wildlife Conflict

Culture, environment and, therefore, knowledge of socioeconomic constructs are intricately interwoven. Over the past decade or two, pastoralists without formal education in Kenyan drylands have increasingly found themselves on the receiving end of community empowerment trainings that lean towards human–wildlife conflict and environmental conservation. Why would research entities set aside mega budgets to teach the pastoralist about human–wildlife conflict? A pastoralist who has long roamed drylands with his livestock grazing alongside elephants and lions, and whose major life transition ceremonies, celebrations, songs, riddles, proverbs, sayings, poetry and jokes fundamentally feature wildlife. What makes these trainings in ‘imparting knowledge’ superior to the ‘indigenous knowledge’ already in the custody of the Borana or the Turkana or the Rendile? This article explores the relevance of community-based knowledges in addressing sustainable development and climate resilience, as articulated by the Sustainable Development Goals (SDGs). The specific setting for this discussion is the Kenyan drylands, which are central to the achievement of the SDG agenda given that they constitute 84 percent of Kenya’s total land surface. They also host up to 75 percent of  Kenya’s wildlife population, account for more than 80 percent of the country’s eco-tourism interests and support about 9.9 million Kenyans, or approximately 34 percent of the Kenyan population. Today, the drylands are impoverished, deficient for both humans and nature. Their vulnerability to disasters is amplified, while their resilience to shocks is greatly weakened, a situation made worse by climate change. To understand the importance of community-based knowledges within policy making for sustainability and resilience, this article examines in detail epistemological, social, historical, political and environmental factors converging on the Kenyan drylands, as well as the opportunity to address this complexity that the SDGs represent.

scholarly journals ALTERNATIF PENYELESAIAN KONFLIK TENURIAL DI WILAYAH HUTAN HARAPAN

2020 ◽  
Vol 3 (1) ◽  
pp. 59
Author(s):  
Gusti Ayulia Mustika Weni ◽  
Indra Gumay Febryano ◽  
Hari Kaskoyo ◽  
Irwan Sukri Banuwa
Keyword(s):  
Participant Observation ◽  
Community Empowerment ◽  
Forest Monitoring ◽  
Research Approach ◽  
Land Conflicts ◽  
Plant Seeds ◽  
Education And Health ◽  
The People ◽  
The Government ◽  
Partnership Program

Forestry partnership is a social forestry scheme as an attempt resolution of conflict society and permit holders. The objective of the research to explain the forestry partnership program conducted by PT REKI and the people of Dusun Kunangan Jaya I. This research used a qualitative research approach. The methods of data collection include in-depth interviews, participant observation, and document studies. The results of the research showed a forestry partnership carried out by PT REKI and KTH Berkah Jaya, KTH Bungin Mandiri and indigenous people of Batin Sembilan. The agroforestry pattern is applied to partnership lands. The percentage of forestry partnership outcomes, 85% for the community and 15% for PT REKI. The rights and obligations that have not been achieved have an impact on hampering agroforestry management. The limited funding of  PT REKI, which depends on donors as a source of income causing the forestry partnership program has not been maximized. PT REKI in supporting forestry partnership provides various facilities including the provision of forestry plant seeds, cattle, education, and health services community empowerment. The rejection of forestry partnership cooperation carried out by most of the community because of mismatch between the expectation of community and PT REKI. The performance of the government in forest monitoring needs to be improved to support forestry partnerships to cut down land conflicts while improving community welfare.Forestry partnership is a social forestry scheme as an attempt resolution of conflict society and permit holders. The objective of the research to explain the forestry partnership program conducted by PT REKI and the people of Dusun Kunangan Jaya I. This research used a qualitative research approach. The methods of data collection include in-depth interviews, participant observation and document studies. The results of the research showed a forestry partnership carried out by PT REKI and KTH Berkah Jaya, KTH Bungin Mandiri and indigenous people of Batin Sembilan. The agroforestry pattern is applied to partnership lands. The percentage of forestry partnership outcomes, 85% for the community and 15% for PT REKI. The rights and obligations that have not been achieved have an impact on hampering agroforestry management. The limited funding of  PT REKI, which depend on donors as a source of income causing the forestry partnership program has not been maximized. PT REKI in supporting forestry partnership provides various facilities including the provision of forestry plant seeds, cattle, education and health services community empowerment. The rejection of forestry partnership cooperation carried out by most of the community because of mismatch between the expectation of community and PT REKI. The performance of the government in forest monitoring needs to be improved to support forestry partnership to cut down land conflicts while improving community welfare.

scholarly journals STRATEGI PENGEMBANGAN EKO-WISATA BERBASIS MASYARAKAT DI KAMPUNG WISATA REJOWINANGUN

2019 ◽  
Vol 15 (1) ◽  
pp. 1-11
Author(s):  
Endah Tisnawati ◽  
Dita Ayu Rani Natalia ◽  
Desrina Ratriningsih ◽  
Angling Randhiko Putro ◽  
Wiliarto Wirasmoyo ◽  
...  
Keyword(s):  
Citizen Participation ◽  
Self Esteem ◽  
Community Empowerment ◽  
Environmental Conservation ◽  
Social Aspects ◽  
Environmental Aspects ◽  
Community Based ◽  
Tourism Sector ◽  
Tourism Resources ◽  
Community Growth

ABSTRACTCommunity-based ecotourism is one of the efforts of rural development through the tourism sector, which not only presents natural tourism resources, but also contributes to environmental conservation, and the community as the main controller in its development. Rejowinangun Tourism Village is a village with a lot of potential and began to be developed as an ecotourism area, but still has many problems, both from the environmental aspects, management aspects, to aspects of human resources, so that tourism activities in the region have not developed. Therefore, a study is needed to analyze the potentials of community-based ecotourism development in Rejowinangun Tourism Village, and to achieve these objectives, an analysis is conducted on all aspects, namely analysis on aspects of tourist objects and attractions,social aspects, management aspects, up to aspects of organizing community empowerment. In collecting data, the method used is community participatory. In this method the community is the central focus and the ultimate goal of the activity, citizen participation will increase citizens' self-esteem and the ability to be able to participate in the mission concerning the community and village. Citizen participation will foster an environment that is conducive to increasing environmental potential and community growth. Keywords: Community-Based Ecotourism, Ecotourism, Rejowinangun Tourism Village  ABSTRAKEkowisata berbasis masyarakat merupakan salah satu upaya pengembangan pedesaan melalui sektor pariwisata,  yang  tidak  hanya menyuguhkan sumber  daya  wisata  yang  masih  alami,  namun  juga  berkontibusi terhadap konservasi lingkungan, dan masyarakat  sebagai pengendali utama dalam pengembangannya. Kampung Wisata Rejowinangun  merupakan  kampung dengan banyak potensi  dan mulai  dikembangkan  sebagai  kawasan  ekowisata,  namun  masih  memiliki  banyak  permasalahan,  baik  dari aspek  lingkungan,  aspek  pengelolaan,  hingga  aspek  sumberdaya  manusia,  sehingga  aktivitas  wisata  di kawasan tersebut belum berkembang. Oleh karena itu, diperlukan suatu kajian untuk menganalisis potensi-potensi pengembangan ekowisata berbasis masyarakat  di Kampung Wisata Rejowinangun, dan untuk  mencapai tujuan tersebut,  dilakukan  analisis  pada  semua  aspek,  yaitu  analisis  pada  aspek  objek  dan  daya  tarik  wisata,  aspek kemasyarakatan,  aspek  pengelolaan,  hingga  aspek  penyelenggaraan  pemberdayaan  masyarakat.  Dalam pengumpulan data, metode  yang  digunakan  adalah  partisipatoris masyarakat. Di dalam metode ini masyarakat adalah fokus sentral dan tujuan terakhir kegiatan, partisipasi warga akan meningkatkan harga diri warga dan kemampuan untuk dapat turut serta dalam keutusan yang menyangkut masyarakat dan kampung. Partisipasi warga dapat menumbuhkan lingkungan yang kondusif bagi peningkatan potensi lingkungan dan pertumbuhan masyarakat.Kata kunci: Ekowisata Berbasis Masyarakat, Ekowisata, Kampung Wisata Rejowinangun

scholarly journals Model Program Pemberdayaan Masyarakat Desa Berbasis Komunitas

2018 ◽  
Author(s):  
Jurnal ARISTO
Keyword(s):  
Community Empowerment ◽  
Community Based ◽  
The People ◽  
The Family ◽  
Agricultural Potential ◽  
Empowerment Model ◽  
Qualitative Descriptive ◽  
Important Object ◽  
Art Activities ◽  
The Village

This study examines the issue of community empowerment, which is considered to be a solution problem of poverty, which is more interesting when the community of "Janda" becomes an important object. This research focuses on the study of community-based community empowerment model in Janda village. Purpose is able to measure the effectiveness and also the ideal form of community empowerment program model in the village of Janda, Dadapan Village, Balong District, Ponorogo Regency. The research are method qualitative descriptive approach, with object in research is the people members, especially mothers who berrstatus "widow" in the Dadapan Village, Balong District, Ponorogo Regency.. Activities include 1). Training of processed food from the existing agricultural potential, 2). Make a kitchen granary from the land around the community. 3). Train the art activities of mothers who are "Janda". From concluded this research is community empowerment activities in Dadapan Village, Balong District, Ponorogo Regency, which have been done are very focused on "Janda", so that the activity is expected to contribute, to the life of those who is distressed or increase the independence of the family, with this activity, economical but psychologically they will be motivated to become a powerful individual.

Community Based on Mosque in Banyumas

2016 ◽  
Vol 1 ◽  
pp. 337-345
Author(s):  
Sulkhan Chakim
Keyword(s):  
Capital Accumulation ◽  
Community Empowerment ◽  
Economic Capital ◽  
Research Approach ◽  
Religious Institution ◽  
Community Based ◽  
The People ◽  
Core Program ◽  
The Government ◽  
Poverty Levels

The issue of poverty which afflict developing countries due to  structural and cultural poor. To solve and overcome the poor problems, the efforts made by the government in the administration of Jokowi-Kala, and targets to be achieved is lower poverty levels of the population. Departing from the problems of poverty and the efforts of the government program, the program is still a lot of problems and has not received seriously attention. Community empowerment programs involving a religious institution located. Mosque as the "core" program and empowerment of the people. That is based empowerment program of the mosque as changes. It used with approach to Asset-Based-Community Developoment, where communities are viewed as social groups are always dealing with the challenges of the new power to maintain its existence and survival. One of strategies is used by mobilizing assets for social improvement. The type  research approach is used  by action research in three orientations, namely education, empowerment, and advocacy. While the subjects were 12 Muslim prayer groups and the population is 180 people in  Berkoh village, South Purwokerto, Banyumas. The findings of this study, most gorups of  “ majelis taklim”  al Barakah group classified as poor, and they involved either debt “bank plecit” in Dasa Wisma activity. Meanwhile, they do not have any additional effort. In this context, the establishment of economic institution and intrepreuneurship training which is  manifested through  empowerment and a advocacy congregation. Activities and spirituality (yasinan, reading al Barzanzi, and hadlhrah) are a tradition that can be seen as a collective potential. It to develop the capacity of group, strength, power, and resources, which are effective for the benefit of the economic capital accumulation more

scholarly journals PEMBERDAYAAN MASYARAKAT MELALUI PENGEMBANGAN DESA WISATA DENGAN KONSEP CBT (COMMUNITY BASED TOURISM) DI DESA LABUAN PANDAN

GANEC SWARA ◽  
2019 ◽  
Vol 13 (2) ◽  
pp. 351
Author(s):  
I GUSTI NGURAH ARYAWAN ASASANDI ◽  
MUHAMMAD AFZAL
Keyword(s):  
Information Disclosure ◽  
Community Empowerment ◽  
Primary Data ◽  
Community Based ◽  
Cultural Arts ◽  
The People ◽  
Educational Tourism ◽  
High Level ◽  
Youth Community ◽  
Business Sectors

   Tourism is one of the promising business sectors, if local people can see well the potential available around their neighborhood. With the position of the country of Indonesia which is located on the equator which causes diverse types of flora and fauna, as well as the archipelago's topography providing a stretch of both coastal and cultural diversity available, it is no wonder that tourism opportunities are still wide open to be developed. Labuan Pandan Village is a coastal village with 2 (two) dykes in the east, so that it becomes a magnet for tourists who want to see first hand the beauty of coral reefs and mangrove ecosystems. Tourism stretching has begun to be seen in the activity of tourism activists who joined a community called KOMPAK (Labuan Pandan Kreatif Youth Community). The concept of CBT (Community Based Tourism) has been started by the KOMPAK community since 2017 and of course since then the people in Labuan Pandan Village are involved in the tour activities.   This study aims (1) To examine the process of empowering local communities with the concept of CBT (Community Based Tourism), (2) Constraints faced by the community in conducting tourism activities with the concept of CBT (Community Based Tourism) in Labuan Pandan Village. This research method uses descriptive method with a qualitative approach; the data used are primary and secondary. Primary data obtained from interviews and observations. The results showed that: (1) Community empowerment activities through village tourism with the concept of CBT (Community Based Tourism) went very well. This is indicated by the high level of community participation in existing tourism activities. This includes preparing accommodation, culinary, cultural arts performances and participating in educational learning activities (Educational Tourism), (2) Constraints faced by the community, that is, they have not mastered fluent foreign languages, so that they are quite inhibiting information disclosure. 

scholarly journals Model Program Pemberdayaan Masyarakat Desa Berbasis Komunitas

2018 ◽  
Author(s):  
Jurnal ARISTO ◽  
Yusuf Adam Hilman ◽  
Elok Putri Nimasari
Keyword(s):  
Community Empowerment ◽  
Community Based ◽  
The People ◽  
The Family ◽  
Agricultural Potential ◽  
Empowerment Model ◽  
Qualitative Descriptive ◽  
Important Object ◽  
Art Activities ◽  
The Village

This study examines the issue of community empowerment, which is considered to be a solution problem of poverty, which is more interesting when the community of "Janda" becomes an important object. This research focuses on the study of community-based community empowerment model in Janda village. Purpose is able to measure the effectiveness and also the ideal form of community empowerment program model in the village of Janda, Dadapan Village, Balong District, Ponorogo Regency. The research are method qualitative descriptive approach, with object in research is the people members, especially mothers who berrstatus "widow" in the Dadapan Village, Balong District, Ponorogo Regency.. Activities include 1). Training of processed food from the existing agricultural potential, 2). Make a kitchen granary from the land around the community. 3). Train the art activities of mothers who are "Janda". From concluded this research is community empowerment activities in Dadapan Village, Balong District, Ponorogo Regency, which have been done are very focused on "Janda", so that the activity is expected to contribute, to the life of those who is distressed or increase the independence of the family, with this activity, economical but psychologically they will be motivated to become a powerful individual.

Managing interactions in the tourism industry – a strategic tool for success

2014 ◽  
Vol 6 (2) ◽  
pp. 179-190 ◽  
Author(s):  
Ibrahim Ajagunna ◽  
Ann P. Crick
Keyword(s):  
Role Models ◽  
Tourism Industry ◽  
Primary Sources ◽  
Community Based ◽  
Content Type ◽  
Nature Tourism ◽  
Strategic Option ◽  
The People ◽  
Cruise Tourism ◽  
The Impact

Purpose – This conceptual paper aims to examine how the concept of host and guest interaction could help remedy the socio-economic impacts as created by tourism in Jamaica. The paper identifies that tourism development in Jamaica has created a range of negative social impacts, which include changes in attitude, aspirations and lifestyles of young people, who may come from poor backgrounds but are increasingly exposed to the consumerist lifestyles of wealthy visitors and the so-called role models in the society, “the Dons”. Design/methodology/approach – A qualitative approach was employed as the focus for this study. The survey of residents, and tourists in Ocho Rios and Negril in Jamaica were primary sources of data for this paper. Findings – The tourism industry in Jamaica has seen a great diversification in recent years. The industry now ranges from conventional tourism (sun, sand, sea and sex) to cruise tourism, moderate community based tourism, heritage and cultural tourism, and more recently nature-tourism. However, social factors remain a deterrent. It is apparent that relying on the concept and principles of host and guest interaction presents a strategic option for success and if one is to understand the impact of tourism on the residents, the inter-action between the various elements in the system must be understood. Originality/value – The attitudes of Jamaicans are important in determining the level of host and guest interaction and the level of success in the industry. Attitude is the fulcrum from which quality service is delivered; as such, the people must be in tune with the industry at all levels in order to achieve a sustainable tourism industry.

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