scholarly journals ANALISIS MARKET SEGMENTATION, TARGETING, DAN POSITIONING TRANSPORTASI ONLINE GRAB DI KOTA BOGOR (STUDI KASUS PADA MAHASISWA UNIVERSITAS PAKUAN)

2019 ◽  
Vol 4 (2) ◽  
pp. 81-96
Author(s):  
Herdiyana Herdiyana ◽  
Salmah Salmah
Keyword(s):  
University Students ◽  
Market Segmentation ◽  
Sampling Method ◽  
Sampling Technique ◽  
Survey Method ◽  
Cluster Sampling ◽  
Target Market ◽  
Transportation Service ◽  
Descriptive Survey

This research aim is to find out the segmenting, targeting, and positioning on online transportation Grab in Bogor City by using Pakuan University students as the research sample. This research uses descriptive survey method to researches the phenomenon about online transportation service and learns various relevant aspects with segmenting, targeting and positioning. The population of the researhes is 14.138 student of Pakuan University and 389 students were taken as the sample. The sampling method uses probability sampling with proportional cluster sampling technique, the determination of the number of samples using the Slovin method. The results of this research shows the segmentation from online transportation Grab in Bogor City which is from West Bogor, used by most female, having home lifestyle, and having extrovert personality. The reason using Grab is for travelling and looking for convenience and paying the cheap price compared with the competitors. Grab users know that Grab having promos through Grab application. Loyalty Grab users are included in enough loyal category. Target market from Grab is selective specialization, on this market pattern, Grab enters a number of market segmentation by offering different products. And for this thing Grab enters segmentation as a transportation tool and also as goods delivery service. Grab positioning is to make their brand staying in consumer’s mind from usage side, which is as a transportation tool and service that provides convenience, comfort, safe, and fast.

Report and Validation of a Novel Telephone-Sampling Technique

1976 ◽  
Vol 42 (3_suppl) ◽  
pp. 1057-1058 ◽  
Author(s):  
Michael Pirot ◽  
Ronald S. Penner ◽  
Lorne K. Rosenblood
Keyword(s):  
Sampling Method ◽  
Telephone Interview ◽  
Sampling Technique ◽  
Survey Method ◽  
Chi Square ◽  
Validity Testing

This is a report on validity testing of a novel telephone-sampling technique created as a less expensive and less time-consuming survey method. The technique also enables the sampling of both listed and unlisted telephone numbers. Validity coefficients were computed for door-to-door and telephone interview samples of the same population. Chi-square analyses showed that items of the two techniques were similar, suggesting that the telephone-sampling method is valid.

scholarly journals Studi Karakteristik Wisatawan Dan Upaya Pengembangan Produk Wisata Tematik Di Pantai Goa Cemara, Pantai Kuwaru, Dan Pantai Pandansimo Baru Kabupaten Bantul

Media Wisata ◽  
2021 ◽  
Vol 13 (2) ◽  
Author(s):  
Fian Damasdino
Keyword(s):  
Market Segmentation ◽  
Quantitative Research ◽  
Leisure Time ◽  
Sampling Technique ◽  
Research Area ◽  
Demographic Characteristics ◽  
Survey Method ◽  
Psychometric Characteristics ◽  
Margin Of Error ◽  
Research Objects

This research is a quantitative research using the survey method. The locations of the research area in the three tourist objects including Goa Cemara Beach, Kuwaru Beach, and Pandansimo Baru Beach. This study aims to analyze the tourist characteristics in the three research locations and to learn how to formulate a plan for the most appropriate tourism products at three locations sights. The approach used to analyze the tourist characteristics is the four elements of market segmentation: geographic, socio-demographic, psychographic, and behavioural.The samples of the research are 156 respondents with a margin of error of 8% done using purposive sampling technique during March to April 2015 in the three research locations. The data collection was taken by questionnaires, observation, and documentation. Once the data is collected and processed with quantitative analysis using statistical tools, frequency distribution, and cross table (crosstabs).The result shows that the geographic characteristics of tourists in the three locations are balanced between tourists from outside and inside Bantul Regency. Then, the socio-demographic characteristics of tourists in Goa Cemara Beach and Pandansimo Baru Beach are dominated by private employees/BUMN(state-owned corporation), aged 22-60 years old, married and repeater tourist, while tourists in Kuwaru Beach are dominated by students, under 22 years old, single status and first comer tourists.Furthermore, in terms of psychographics, tourists in the three locations who have psychometric characteristics prefer to get something plural, popular, and like to do common activities with the frequency of short stay visits. Lastly, the behaviour of tourists in the three research locations is dominated by doing recreation or having leisure time to enjoy the main attractions of the coastal landscape. The results of tourist characteristics of these three locations are used as the basis for planning of thematic tourism products in accordance with the character of the three research objects

scholarly journals STRUCTURAL SOCIAL CAPITAL OF PARENTS HAVING PERSONS WITH DISABILITY IN CHANDIGARH

2021 ◽  
Vol 9 (11) ◽  
pp. 754-761
Author(s):  
Parineeta Jindal ◽  
◽  
Anuradha Sharma ◽  
Keyword(s):  
Social Capital ◽  
Local Community ◽  
Sampling Technique ◽  
Survey Method ◽  
Network Ties ◽  
Persons With Disabilities ◽  
Healthy Development ◽  
Community Function ◽  
Descriptive Survey ◽  
Structural Social Capital

Structural social capital is understood as maintenance of connections, immense trust, following of certain rules and fulfilling certain commitments. It is pertinent to improve quality of life. The present research aimed to study the structural social capital of parents having persons with disability living in Chandigarh. The descriptive survey method with convenient sampling technique was employed. Twenty-five parents of persons with disability (N=25) having age group 20 to 55 years were in the sample. The questionnaire comprised of six statements and each statement had sub-items with the options of yes and no. Results showed that parents having persons with disabilities hadgood network ties with relatives, neighbours and friends but a few parents having persons with disabilities did not have good bondings. Besides, majority did not participate in the activities such as social and cultural clubs, religious organisation, government schemes, local community function and political organisation.The authors recommend that support from government, non-government organisation and community to provide financial, moral and psychologicalhelp to families of PWD is important for healthy development of all individuals of society.

scholarly journals Assess the Effectiveness of Video-assisted Teaching on Knowledge Regarding Non-scalpel Vasectomy among Married Men in Selected Area in Rural Community

2021 ◽  
pp. 57-63
Author(s):  
Pratibha Wankhede ◽  
Shrutika Gode ◽  
Achal Gulghane ◽  
Vaibhav Hatwar ◽  
Subodh Itkalwar ◽  
...  
Keyword(s):  
Sampling Technique ◽  
Training Programme ◽  
Survey Method ◽  
Descriptive Research ◽  
Video Assisted ◽  
Married Men ◽  
Level Of Knowledge ◽  
Descriptive Survey ◽  
The Impact ◽  
The Relationship

Introduction: Vasectomy is a surgical procedure in which the two tubes that carry sperm from the two testicles to the urinary tract are surgically altered, preventing sperm from passing through and fertilizing a woman's egg during sexual intercourse. Objective: To determine the level of awareness of non-scalpel vasectomy and the impact of a video-assisted training programme among married males in a rural region. Community. To determine the relationship between the effectiveness of a video-assisted training programme on non-scalpel vasectomy knowledge and a set of demographic variables. Methods: A descriptive survey method design. We conducted the descriptive research design study in the Wardha district of Maharashtra. We search for the rural area in Wardha district and men in the area. A total number of 100 men were taken inside this study. The study uses a non-probability convenient sampling technique. Results: Findings from the study reveal that assess the effectiveness of video-assisted teaching on knowledge regarding non-scalpel among married men in selected area of Wardha district. There was an increase in the knowledge about non-scalpel vasectomy. The educational program is most important for enhancing the knowledge of the community men regarding non-scalpel vasectomy. Conclusion: Our study draws the following conclusions to assess the effectiveness of video-assisted teaching on knowledge regarding non-scalpel vasectomy among married men are the very poor level of knowledge and accompanied by a lot of misconceptions.

scholarly journals ANALISIS WILLINGNESS TO PAY PELANGGAN AIR BERSIH PDAM DI KOTA KUPANG (Analysis of Willingness to Pay Clean Water Customers of PDAM in Kupang City)

2020 ◽  
Vol 25 (1) ◽  
pp. 18
Author(s):  
Tris Mesano Talahatu ◽  
Marthen Robinson Pellokila ◽  
Johanis N. Kallau
Keyword(s):  
Drinking Water ◽  
Willingness To Pay ◽  
Sampling Technique ◽  
Survey Method ◽  
Clean Water ◽  
Class A ◽  
Valuation Method ◽  
Water Rates ◽  
Area Sampling ◽  
Descriptive Survey

AbstrakPDAM Kabupaten Kupang dalam mengelola pelayanan air bersih kepada masyarakat Kota Kupang menghadapi tantangan dalam pelayanannya. Salah satu permasalahan yang dihadapi PDAM adalah menyangkut tarif air minum. PDAM dalam menetapkan tarif selalu mengacu pada peraturan perundangan yang berlaku dengan pertimbangan tarif yang ada dapat memberikan keuntungan setelah biaya operasional dan pengembalian investasi. PDAM tidak pernah melakukan survey untuk mengetahui tingkat kesediaan konsumen dalam membayar tarif air minum. Penelitian ini bertujuan untuk mengestimasi nilai Willingness To Pay (WTP) pelanggan air bersih golongan rumah tangga di Kota Kupang dan menganalisis faktor-faktor yang secara signifikan mempengaruhi WTP pelanggan air bersih golongan rumah tangga di Kota Kupang. Metode penelitian yang digunakan adalah metode survey deskriptif dan teknik pengambilan sampel menggunakan kombinasi antara Area Sampling dan Proportionate Random Samplingdengan 250 responden. Metode valuasi kontingensi digunakan untuk mengetahui nilai WTP pelanggan air bersih. Nilai WTP pelanggan (individu) per bulan dalam membayar air bersih sebesar Rp. 145.489,46 sedangkan nilai total WTP untuk seluruh pelanggan PDAM Kabupaten Kupang golongan rumah tangga A (Rp 20.846 konsumen) per tahun sebesar Rp 36.394.479.684,00. Faktor-faktor yang berpengaruh signifikan terhadap WTP adalah tingkat pendapatan dan jumlah pemakaian air.AbstractPDAM Kabupaten Kupang to manage clean water service always face challenges in its service. One of the problems that PDAM often faces is the tariff of drinking water. The PDAM in determining the tariff always refers to the prevailing law and regulation with the consideration of the existing tariff can give profit after the operational cost and the return of investment. PDAM has never conducted a survey to find out how much the willingness of consumers in paying drinking water rates. This study aims to estimate the value of Willingness To Pay (WTP) of household clean water subscribers in Kupang City and to analyze the factors that significantly affect the WTP of household clean water subscribers in Kupang City. The research method used is descriptive survey method and sampling technique using a combination of sampling area and proportionate random sampling with 250 respondents. Contingency valuation method is used to know the value of PAP of clean water customer. WTP value of customer (individual) per month in paying clean water Rp. 145,489.46 while the total value of WTP for all customers of PDAM Kabupaten Kupang household class A (20,846 consumers) per year amounted to 36.394.479.684,00. Factors that have significant effect on the PAP are the level of income and the amount of water consumption.

scholarly journals Presentation of a Model for a Competency-Based Succession Planning Model with Respect to Adjusting Role of Organizational Culture in Telecommunication Infrastructure Company of Iran (TICIR)

2020 ◽  
Vol 2 (1) ◽  
pp. 61-76
Author(s):  
Sorush Niknamian
Keyword(s):  
Organizational Culture ◽  
Succession Planning ◽  
Sampling Method ◽  
Sampling Technique ◽  
Planning Model ◽  
Statistical Population ◽  
Telecommunication Infrastructure ◽  
Competency Based ◽  
Descriptive Survey

The current research aims to propose a competency-based succession planning model with respect to adjusting role of organizational culture in Telecommunication Infrastructure Company of Iran (TICIR). This study was conducted as an applied research in terms of objective and it was assumed as a descriptive survey by taking approach toward interpretative structural modeling. The statistical population of this study included two groups of experts and directors (Directors general, chairmen of offices, responsible experts and experts of TICIR Company). Primarily, in order to determine sample size for statistical population, 20 of experts were elected using non-randomized and selective sampling method and 340 members of the second statistical population were chosen by means of classified sampling technique including directors general, deputies of directors general, chairmen of offices, responsible experts and other experts of TICIR Company. The findings about succession planning model indicated that the variable of succession planning reached to a level higher than satisfactory rate therefore all of the related elements were placed higher than satisfactory level. Finally variable of organizational culture, as adjusting variable, was also placed at the level higher than satisfactory rate in this study. Hence, all of these variables reached to the level higher than satisfactory rate.        

scholarly journals LIBRARY RESOURCES AND FUNCTIONAL EFFECTIVENESS OF AN ACADEMIC LIBRARY: MEETING THE CHALLENGES OF THE DIGITAL AGE

2020 ◽  
Vol 8 (4) ◽  
pp. 238-245
Author(s):  
Demetria A. Corpuz
Keyword(s):  
Information Needs ◽  
Academic Library ◽  
Sampling Technique ◽  
Digital Age ◽  
Survey Method ◽  
Library Services ◽  
State University ◽  
Library Resources ◽  
Minimum Requirements ◽  
Descriptive Survey

Purpose of the study: The study evaluated the strengths and weaknesses of a library system in a state-owned university to ensure that the information needs and services of clients are adequate. It looked into the available resources and required facilities to assess changes and improvement. Likewise, the functional effectiveness of the academic library was also determined. Methodology: The study used a descriptive survey method to describe available library resources and the extent of the functional effectiveness of academic library services of the Nueva Vizcaya State University (NVSU) Philippines. The 175 respondents came from the most frequent library users. This study utilized the purposive sampling technique. Descriptive statistics were used to determine the adequacy and functional effectiveness of the library. Result: The result revealed that the library services surpassed the minimum requirements on holdings and Filipiniana collection, but did not meet the required library collection published within the last five years. Periodicals needed to increase subscriptions and ICT required improvement. Librarians are qualified to manage the library. The respondents perceived the functional effectiveness of library services to be useful and very effective. Novelty/Originality of this study: This research study gives an empirical data as bases on the provision of Sustainable Development Plan to cater to the nature of users in the digital age with the consideration to balance the physical and virtual resources. Practical implications: This paper will be most helpful to academic libraries to continually revisit the resources and services to be responsive to the vision and vision of the university, demand for curriculum change, and research endeavour.

scholarly journals PENGARUH DISIPLIN KERJA, KOMPETENSI, SERTA KESELAMATAN DAN KESEHATAN KERJA TERHADAP KINERJA KARYAWAN PT. SUCOFINDO (PERSERO) CABANG PALEMBANG

2019 ◽  
Vol 8 (1) ◽  
pp. 73
Author(s):  
Meilinda Fitriani Ariko
Keyword(s):  
Occupational Health ◽  
Sampling Method ◽  
Research Result ◽  
Health And Safety ◽  
Sampling Technique ◽  
Occupational Health And Safety ◽  
Analytical Tool ◽  
Cluster Sampling ◽  
Independent Variables ◽  
Dependent Variables

This research aims to find impact of work discipline, competence, occupational health and safety to employees performance on Sucofindo, Co. Ltd Branch Palembang. Design used in this research is associative. Variables used are four variables, those are independent variables which Work Discipline (X1), Competence (X2), and Occupational Health and Safety (X3), and also dependent variables is Employees Performance (Y). Population in this research as much 135 persons. Sampling technique useed probability sampling, sampling method used cluster sampling. Sample used as much as 101 persons. The analytical tool used is multiple linear regression.According to the research result, find: (1) Work discipline, competence, occupational health and safety simultaneously have positive and significant effects to employees performance on on Sucofindo, Co. Ltd Branch Palembang, (2) Work discipline and competence partially have positive and significant effects to employees performance on on Sucofindo, Co. Ltd Branch Palembang, and (3) Occupational health and safety have no significant effects to employees performance on on Sucofindo, Co. Ltd Branch Palembang.

Pengaruh Motivasi Intrinsik Terhadap Prestasi Belajar Siswa pada Mata Pelajaran Bahasa Arab Kelas V di MI Al Azkia Tenjolaya Bogor

2021 ◽  
Vol 3 (1) ◽  
pp. 14-23
Author(s):  
Linda Urpatullia ◽  
Ima Rahmawati ◽  
Hana Lestari ◽  
Zulficar Ismail
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Sampling Method ◽  
Leadership Behavior ◽  
Sampling Technique ◽  
Survey Method ◽  
Simple Linear Regression ◽  
Analysis Technique ◽  
Work Area ◽  
Teacher Work

Linda Urfatullaila1,  Mahasiswa Program Studi Pendidikan Guru Madrasah Ibtidaiyah IAI Sahid, Bogor [email protected] Ima Rahmawati 2,  Dosen Program Studi Manajemen Pendidikan IAI Sahid, Bogor [email protected] Hana Lestari3,  Dosen Program Studi Pendidikan Guru Madrasah Ibtidaiyah IAI Sahid, Bogor [email protected], Zulfikar Ismail3 Dosen Program Studi Pendidikan Guru Madrasah Ibtidaiyah IAI Sahid, Bogor [email protected]     ABSTRACT   Teacher work loyalty is a measure of loyalty which is described by the ability of employees to defend and maintain the company / organization both in the area and outside the work area. This study aims to determine the contribution of leadership behavior to teacher job loyalty. This research was conducted in private high schools throughout Cibungbulang District. The number of samples taken was 25 teachers, with a non-probability sampling method with a sampling technique, namely saturated samples. This research uses a quantitative approach with a survey method. Data collection techniques using a questionnaire or questionnaire. The data analysis technique used is simple linear regression. Based on the results of the analysis, it shows that there is a contribution between leadership behavior and teacher work loyalty. This shows that the stronger the influence of leadership behavior, the higher the job loyalty generated by the teacher. Therefore, to foster job loyalty to teachers, a leader is expected to further improve leadership behavior in order to increase teacher job loyalty. Keywords: .  

scholarly journals Pengalaman Auditor dan Kepuasan Kerja Sebagai Pemoderasi Pengaruh TBP dan Profesionalisme Pada Kualitas Audit

2019 ◽  
pp. 651
Author(s):  
I Gusti Diah Agung Prabawati Suteja ◽  
Ni Luh Sari Widhiyani
Keyword(s):  
Job Satisfaction ◽  
Regression Analysis ◽  
Data Analysis ◽  
Sampling Method ◽  
Audit Quality ◽  
Time Budget ◽  
Sampling Technique ◽  
Analysis Technique ◽  
Time Budget Pressure

This study aims to determine the effect of time budget pressure (TBP) and professionalism on audit quality with auditor experience and job satisfaction as moderating in KAP in Bali. The population in this study were all auditors who worked in KAP in Bali, amounting to 77 auditors. Determination of samples in this study using non probability sampling method with purposive sampling technique. The sample amounted to 42 auditors. The results of this research questionnaire were measured using a Likert scale. The data analysis technique used is Moderated Regression Analysis. The results of this study indicate that time budget pressure has a negative and significant effect on audit quality; professionalism has a positive and significant effect on audit quality; auditor experience weakens the effect of time budget pressure on audit quality, and strengthens the influence of professionalism on audit quality; and job satisfaction weakens the effect of time budget pressure on audit quality, and strengthens the influence of professionalism on audit quality. Keywords: time budget pressure, professionalism, auditor experience, job satisfaction, audit quality

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