scholarly journals The Implementation of Interactive Planning To Propose Strategic Solution For Tourism Promotion

2021 ◽  
Vol 1 (1) ◽  
pp. 43-51
Author(s):  
Rikantini Widiyanti ◽  
Narendra Radi Muhammad
Keyword(s):  
Group Discussion ◽  
Stakeholder Involvement ◽  
Accurate Information ◽  
Interactive Planning ◽  
Digital Platforms ◽  
Digital Platform ◽  
Tourism Sector ◽  
Diverse Backgrounds ◽  
Five Elements ◽  
Strategic Solution

Information distribution through digital platform helps business owner improve their performance in promotion to broader market without geographical barriers. Unfortunately, the use of digital platforms still does not meets success performance as marketing tools. Information in digital platform has not provided the update and accurate information of destination. Moreover, it effects in rising potential tourist awareness and experience satisfaction. The purpose of this paper is to investigate the promotional problem that effects tourist awareness of tourism destination and recommend the strategic solution to improve performance by concerning tourism stakeholder involvement. This study introduces creative problem solving as an approach to identify probability source of difficulties and recommend strategy solution of problems faced. Interactive Planning (IP) is proposed to investigate the problem and find the strategic recommendation related to destination promotional activities. A comprehensive strategic based study will enhance strength to previous study. Interview and Focus Group Discussion conducted to fill the information needed qualitatively. Wide-ranging roles by diverse backgrounds from five elements Penta Helix (government, academic, media, business, and community) able to strengthen promotion in integrated information manner. The proposed result that might be able to give effect positive in the long term in promotion of tourism sector.

scholarly journals Digital Platform Ecosystems as Living Labs for Sustainable Entrepreneurship and Innovation: A Conceptual Model Proposal

2021 ◽  
Vol 13 (11) ◽  
pp. 6494
Author(s):  
Grzegorz Baran ◽  
Aleksandra Berkowicz
Keyword(s):  
Conceptual Model ◽  
Real Life ◽  
The Body ◽  
Innovation Development ◽  
Sustainable Entrepreneurship ◽  
Digital Platforms ◽  
Digital Platform ◽  
Living Labs ◽  
Platform Ecosystems ◽  
The Relationship

The main idea of the paper is to combine modern research methods (as living labs that enable research in a real-life setting) with the new technological opportunities for entrepreneurship and innovation development (as digital platforms) to search for innovative solutions, while addressing the sustainable development problems. Thus, the paper aims to explain how real value for society is created within digital platform ecosystems and how they employ to this end novel solutions that better address existing social problems. Consequently, it proposes a conceptual framework to research and develop sustainable entrepreneurship and innovation with the use of digital platforms. This research study takes a synthesizing conceptual approach that seeks to integrate the existing knowledge drawn on two major streams of research: living labs as a methodology and digital platform ecosystems to enrich the theory of sustainable entrepreneurship and innovation development. The paper contributes to the body of knowledge by proposing a novel conceptual model of digital platform ecosystems as living labs for sustainable entrepreneurship and innovation. The model depicts digital platform ecosystems examined as living labs and the implicit processes that include platform users in problem-solving and value-creation in real-life settings. The novelty of the model stems from framing these processes that capture the relationship between individuals and opportunities as the foundations of entrepreneurship and the relationship between the problem space and the solution space, where the opportunities occur.

Uberization in Paris – the issue of trust between a digital platform and digital workers

2019 ◽  
Vol 15 (1) ◽  
pp. 20-41 ◽  
Author(s):  
Robert Wentrup ◽  
H. Richard Nakamura ◽  
Patrik Ström
Keyword(s):  
International Business ◽  
Market Entry ◽  
Business Performance ◽  
Qualitative Methodology ◽  
Foreign Market ◽  
General Assumption ◽  
Foreign Market Entry ◽  
Content Type ◽  
Digital Platforms ◽  
Digital Platform

Purpose Using the lens of Uber’s digital workers in Paris, the purpose of this paper is to investigate how the trust-building mechanism is constructed between a digital platform and its digital workers in a foreign market entry. Design/methodology/approach This is a case study based on empirical data from in-depth interviews with 35 Uber drivers. A cross-disciplinary literature framework from mainly international business and internet geography theory and a reflexive qualitative methodology are applied. Findings Results show that the relationship between the digital platform and the digital workers is characterized by mistrust and suffers from decreasing commitment levels soon after market entry. Uber mitigates its mistrust via control and scarce mechanisms. The digital drivers’ “illusionary freedom”, a state in which they feel they can log on and log off at any time, enables the digital platform to gradually lower its commitment. The authors find that the mistrust does not seem to hamper the digital platform’s business performance. Research limitations/implications The paper mainly covers the digital workers’ perspective and the case of Uber’s market entry in Paris. Social implications This paper implies that digitally conveyed control seems to come at the cost of lowered human trust. Given the pace at which digital control systems are permeating society, this could eventually lower the whole societal trust level. Originality/value The authors criticize incumbent international business theory for not being sufficiently able to explain a contemporary digital business logic and the authors challenge the general assumption that successful internationalization is built through trust. The authors contribute with the conceptualization of a new technical market entry mode for digital platforms – “digitally controlled proxies”.

Couchsurfing with Bateson: An ecology of digital platforms

2021 ◽  
pp. 017084062110586
Author(s):  
Karolina Mikołajewska-Zając ◽  
Attila Márton ◽  
Mike Zundel
Keyword(s):  
Longitudinal Study ◽  
Analytical Approach ◽  
Stress Adaptation ◽  
Tolerance Limits ◽  
Gregory Bateson ◽  
Digital Platforms ◽  
Digital Platform ◽  
Organizational Patterns ◽  
Scaling Variables

Digital platforms radically alter socio-economic and organizational patterns. In an ecological sense, they enable the rapid extension of tolerance limits by digitally scaling variables such as the availability of accommodation or labour. However, such maximization of specific variables in a complex ecology bears the danger of pathological runaway patterns. In our paper we draw on the work of Gregory Bateson to outline an analytical approach for the study of digital platforms as ecological phenomena, focussing on the effects of digitalization on the context in which platforms operate. To study such meta-patterns, we elaborate three interrelated concepts: stress, adaptation and budgets of flexibility. We exemplify these ideas through a longitudinal study of the early digital platform Couchsurfing and develop implications for our understanding of technology and organization.

Forest Fire Scenarios in Digital Platforms

2021 ◽  
pp. 149-176
Author(s):  
Liliana Gonçalves ◽  
Lídia Oliveira
Keyword(s):  
Conceptual Framework ◽  
Forest Fire ◽  
Forest Fires ◽  
Mobile Apps ◽  
The Internet ◽  
Digital Platforms ◽  
Digital Platform ◽  
Fire Scenarios ◽  
Facebook Pages

Forest fires are widespread in Portugal, particularly in the summer. Recently, in 2017, Portugal had two great fires. As a result, more than 120 people died, hundreds suffered injuries and registered significant economic and environmental losses. Since then, and due to the evolution and democratization of the internet and technology devices, forest fire content is much more common in cyberspace. Thus, to understand this issue, the authors propose to outline a profile of the digital platforms used in forest fire situations. The goal is to understand the uses and commitment arising from forest fires' issues in digital platforms by presenting a conceptual framework in Portugal's specific case. The authors analyzed webpages, mobile apps, Facebook pages and groups, and YouTube channels, focusing on forest fires contents. By understanding the kind of digital platform, its contents, uses, and interaction, this chapter contributes to understanding digital platforms' role in crisis and disaster scenarios such as wildfires.

Digital platforms in Russia: competition between national and foreign multi-sided platforms stimulates growth and innovation

2019 ◽  
Vol 21 (2) ◽  
pp. 129-145 ◽  
Author(s):  
Yaroslav Eferin ◽  
Yuri Hohlov ◽  
Carlo Rossotto
Keyword(s):  
Emerging Markets ◽  
Business Models ◽  
Emerging Market ◽  
Policy Framework ◽  
Policy Objective ◽  
Content Type ◽  
Digital Platforms ◽  
Digital Platform ◽  
Winner Takes All

Purpose This paper aims to test the “winner-takes-all” vs the “winner-takes-some” scenarios in digital platform competition dynamics in emerging markets. Design/methodology/approach This paper uses an analytical reference framework to assess the emergence of digital platforms in Russia, including four elements: definition of multi-sided platforms (MSPs), platform enablers, business models and competitive dynamics. Findings This paper concludes that Russia shows that a healthy competition between national and foreign MSPs led to the emergence of a shared equilibrium, where local platforms were able to retain a significant, often majority, share vis-à-vis foreign and global platforms. Research limitations/implications This paper stands as a counterpoint to the widespread conviction that digital platform dynamics will result into a “winner-takes-all” scenario and dominance of global platforms. Practical implications This case study offers practical data and analysis that can be used to create a baseline and evaluate the dynamics of digital platforms in emerging markets. It offers data, trends and evidence on Russia’s digital economy. Social implications This research provides a logical framework to help policymakers take decisions on a policy framework to regulate platforms in emerging markets. The good outcome of competition between local and foreign platforms should emerge as a policy objective to achieve in most emerging markets. Originality/value This case study is the first baseline to assess the dynamics of competition between national and foreign digital platforms in the Russian market. It is one of the first papers to tackle the market of digital platforms in an emerging and developing economy. It tries to address the debate between “winner-takes-all” and “winner-takes some” competition equilibrium through a concrete case study in an important G20 emerging market economy.

scholarly journals Synergy of program strategies on road handling in Denpasar city

2019 ◽  
Vol 276 ◽  
pp. 03009
Author(s):  
Anak Agung Diah Parami Dewi ◽  
Candra Dharmayanti ◽  
Ida Ayu Widhyanasari
Keyword(s):  
Swot Analysis ◽  
Group Discussion ◽  
Stakeholder Involvement ◽  
The Road ◽  
Road Pavement ◽  
Utility System ◽  
Qualitative Descriptive ◽  
Utility Network ◽  
Integrated Project ◽  
Coordination And Collaboration

Road handling and utility installation in Denpasar City Area are still running based on the work program of each agency and have not yet been integrated. Utility owners conduct system repairs or additions according to consumer demand. However, in the implementation, they do not synergize with the road organizer program. The restoration of road pavement conditions is not optimal and has potential to damage the utility system as a result of these circumstances. This study aims to analyze the existing conditions, the synergy program constraints, and the correct strategies to synergize road handling and utility system installation. Data were collected using questionnaire survey, interview, and focus group discussion. Purposive sampling method was chosen to select respondents. Subsequently, the data collected were analyzed using qualitative descriptive and SWOT analysis. The results of the analysis show that synergistic conditions have not been implemented. The constraints faced by the program synergy are the ineffectiveness of coordination and collaboration between relevant stakeholders, ineffectiveness of stakeholder involvement, lack of vision and mission of stakeholders to make changes, stakeholders being reluctant to change, budget constraints, lack of stakeholder innovation, operational and maintenance costs of integrated projects, and relatively large and stakeholders have not initiated integrated project management. The strategies undertaken to create program synergy are: preparing regional regulations and regulations, forming joint teams, synergizing road and utility network databases, creating pilot projects and setting up an online complaints service.

Digital Platforms, Gig Economy, Precarious Employment, and the Invisible Hand of Social Class

2018 ◽  
Vol 48 (4) ◽  
pp. 597-600 ◽  
Author(s):  
Carles Muntaner
Keyword(s):  
Social Class ◽  
Working Class ◽  
Working Conditions ◽  
Invisible Hand ◽  
Class Conflict ◽  
Precarious Employment ◽  
Digital Platforms ◽  
Digital Platform ◽  
Employment Conditions ◽  
Gig Economy

Digital platform capitalism, as exemplified by companies like Uber or Lyft has the potential to transform employment and working conditions for an increasing segment of the worforce. Most digital economy workers are exposed to the health damaging precarious employment conditions characteristic of the contemporary working class in high income countries. Just as with Guy Standing or Mike Savage’s “precariat” it might appear that digital platform workers are a new social class or that they do not belong to any social class. Yet the class conflict interests (wages, benefits, employment and working conditions, collective action) of digital platform workers are similar to other members of the working class.

Commercialization of Creative Videos in China in the Digital Platform Age

2020 ◽  
pp. 152747642095358
Author(s):  
Zhongxuan Lin
Keyword(s):  
Research Question ◽  
Product Placement ◽  
Power Relationships ◽  
Special Focus ◽  
Digital Platforms ◽  
Digital Platform ◽  
Case Study Design ◽  
Asymmetrical Power ◽  
Depth Interviews

With a special focus on the commercialization of creative videos, this article explores the research question of how digital platforms’ affordances simultaneously allow and constrain video producers’ commercialization activities in the platform era. This study adopts a case study design that focuses on the Chinese digital video producer Zheng Yun, founder of Zheng Yun Studio, using ethnographic participant observations and in-depth interviews. It explains how creative producers such as Zheng Yun struggle to survive in the context of intensified platformization and how they benefit from the digital platforms by employing various commercialization mechanisms, including the Revenue Sharing Program (RSP), Embedded Product Placement (EPP), Franchise Chains, Agent-commission, and Crowd-funding. This research also demonstrates the asymmetrical power relationships between platforms and video producers, which prompt us to rethink the political nature of platforms and the diversified nature of platformization in the digital platform age.

scholarly journals THE FUTURE OF DIGITAL PLATFORM ECONOMY FROM A PERSPECTIVE OF GDP, TAX POLICIES, FDI AND REGULATORY FRAMEWORK IN EU COUNTRIES

2021 ◽  
Author(s):  
Vito Bobek ◽  
◽  
Shuporna Ghosh ◽  
Tatjana Horvat ◽  
◽  
...  
Keyword(s):  
Regulatory Framework ◽  
Digital Data ◽  
Asia Pacific ◽  
Tax Policies ◽  
The European Union ◽  
Digital Platforms ◽  
Digital Platform ◽  
Eu Countries ◽  
Platform Economy ◽  
The Eu

Digital data are core to all fast-emerging digital technologies, such as data analytics, artificial intelligence (AI), blockchain, the internet of things (IoT), cloud computing, and all internet-based services. The dominance of global digital platforms, their control of data, and their capacity to create and capture the ensuing value further accentuate concentration and consolidation rather than reduce inequalities between and within countries. This paper will analyze the digital platform economy in the European Union (EU) in the backdrop of the US and Asia Pacific digital platform economy and throw some light on critical factors for developing the conducive and globally competitive digital industry in the EU. This will be studied through some of the influences such as share of GDP, tax policies, FDI, and regulatory framework in the EU countries, contributing to creating a framework for a competitive global landscape of the EU.

scholarly journals Peningkatan Kapasitas Masyarakat dan Identifikasi Potensi Wisata dalam Pengembangan Desa Watu Tiri Sebagai Desa Wisata

2021 ◽  
Vol 2 (1) ◽  
pp. 8-13
Author(s):  
Ida Ayu Rostini ◽  
Roseven Rudiyanto
Keyword(s):  
Community Service ◽  
English Language ◽  
Hot Springs ◽  
Group Discussion ◽  
Community Based ◽  
Community Capacity Building ◽  
Tourism Sector ◽  
Service Activity ◽  
Tourism Potential ◽  
Rural Appraisal

Community Capacity Building and Identification of Tourism Potential in the Development of Watu Tiri Village as a Tourism VillageThis community service activity aims to increase the capacity of the Watu Tiri Village community in the tourism sector and identify existing tourism potentials. In this activity, there are three approaches taken, including Participatory Rural Appraisal (PRA), Community-based development, and participatory. Data collection used focus group discussion (FGD) techniques and field observations. The tourism potentials identified in this community service activity include Mberenang Beach and hot springs as natural tourism potential, while cultural potential includes the activity of weaving single for women and traditional ceremonies in Watu Tiri Village. It can be concluded that in developing Watu Tiri Village as a tourism village, assistance activities such as promotion and e-commerce training, guiding training and English language training, and improving the mitigation system in the Mberenang Beach area are still needed to improve its image

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