scholarly journals ANALISIS PEMASARAN JAGUNG DI DESA DIMEMBE KECAMATAN DIMEMBE KABUPATEN MINAHASA UTARA

2019 ◽  
Vol 14 (3) ◽  
pp. 305
Author(s):  
Cendy Claudia Wowiling ◽  
Lyndon R. J. Pangemanan ◽  
Joachim N. K. Dumais

The purpose of this research is to analyze the marketing of corn in each marketing channel in the village of Dimembe, Dimembe Subdistrict, North Minahasa Regency. The data used in this study are primary and secondary data. Primary data was obtained from interviews with 15 farmers while secondary data from the Village Office, North Minahasa Statistics Agency and the North Sulawesi Provincial Statistics Agency. The sampling method used the snowball sampling method. Data analysis methods are analysis of Marketing Channel, Marketing Agency, Marketing Margin and Marketing Costs. The results showed that there were three types of marketing channels, namely the first marketing channel: Farmers to Consumers; second marketing channel 2 from Farmers toRetailers then to Consumers; and the third marketing channel from Farmers to Collector Traders then arrived at the Consumer. Marketing margin on marketing channel I is Rp 213.33 / kg, on marketing channel II is Rp 1,500.00 / kg, and on marketing channel III is Rp 2,500.00 / kg. The highest share received by farmers is in the marketing channel I at 93.90%. While the lowest share received by farmers is in marketing channel III, which is equal to 58.33%. Thus it can be concluded that the longer the marketing channel, the greater the marketing margin and vice versa. And also the shorter the marketing channel the greater the share received by the farmer and vice versa. *lrr + eprm *

2020 ◽  
Vol 8 (12) ◽  
pp. 2003-2010
Author(s):  
Emmy Lilimantik

Abstract This research aims to determine the pattern of marketing channels and marketing margin of climbing perch produced by the biofloc system cultivation in Banjarmasin, South Kalimantan. The sample of the producers was determined using the census method, while the sample of middlemen was determined using the snowball sampling method. The analysis used are (a) analysis of marketing channel patterns and (b) analysis of marketing margins, the data used consists of primary data and secondary data. The results of the analysis show (a) the marketing of climbing perch from the cultivation of the biofloc system consists of two channels and (b) the total amount of marketing margin is 11.300 IDR with details (a) the marketing cost incurred by the middlemen is 2.500 IDR and by the retailers is 2.456 IDR; (b) the profit received by the middlemen is 2.800 IDR and the retailers 3.544 IDR. The profit distribution is bigger than the distribution of the marketing costs, as a result, the profits received by the seller (i.e. middlemen, retailers) are higher than the amount of marketing costs incurred. These conclude that marketing from the side of seller (i.e. middlemen, retailers) is efficient. Keywords: Climbing perch, middlemen, retailers, marketing channels and marketing margins.


2018 ◽  
Vol 1 (1) ◽  
pp. 57-69
Author(s):  
Hairunnisa Hairunnisa ◽  
Muhammad Noor

The purpose of the study was to describe, and to analyze the Community Information Group in Achieving Public Information in Sidomulyo Village, Anggana, Kutai Kartanegara. Data collection was done by Snowball Sampling method by determining Key Informant using purposive sampling method toward respondent in Sidomulyo Village. Primary data obtained from direct interviews with respondents based on interview guidelines, while secondary data obtained from the book. The results showed that in the absorption of community aspirations and information distribution by KIM is still running well However, there are weaknesses in human resources in internal KIM members busy each - each with a profession so that the performance of KIM less than the maximum. The Community Information Group (KIM) to accommodate the aspirations is already running but does not increase significantly. The form of application in the dissemination of information through blogs, Websites, and Social Media. This is good only to improve communication between the village apparatus and the Kutai Kartanegara Regional Government. The role of coach is expected by KIM Sidomulyo Village because for facilities and services if it can be fulfilled by village apparatus.


2018 ◽  
Vol 14 (1) ◽  
pp. 135
Author(s):  
Lasmaria Elisabet Marbun ◽  
Juliana R. Mandei ◽  
Ribka M. Kumaat

This study aims to analyze marketing channels and the efficiency of onion marketing in South Tonsewer Village, west Tompaso District. The data used are primary data and secondary data. Primary data is obtained through a list of questions that have been prepared while secondary data obtained from BP3K Office District West Tompaso, BPS (Central Statistics Agency), Internet and previous research on Marketing. Farmer samples were collected using Simple Random Sampling method and for marketing institution using snowball sampling method. The number of samples of farmers is 25 people. The data are presented in tabular form and then analyzed descriptively. The concept of measurement of variables used is the selling price, the number of onion and marketing costs. The results showed that marketing channels in Tonsewer Selatan Village, Tompaso Barat District consisted of 4 (1) farmers - Kawangkoan market retailers - consumers, (2) farmers - seller retailers Langowan market - consumers, (3) farmers - collectors village - Tomohon market-consumer merchants, and (4) farmers - village wholesalers - wholesalers of Bitung port - consumers. Based on the value of price transmission elasticity, marketing margin, farmer's share, and profit-to-cost ratio indicate that four marketing channels are not efficient. an efficient marketing channel based on the value of price transmission elasticity, marketing margins, and farmer's share, two efficient marketing channels based on farmer's share and cost-benefit ratios, and three efficient marketing channels at farmer's share.


2021 ◽  
Vol 5 (4) ◽  
pp. 1146-1156
Author(s):  
Ali Illahi ◽  
◽  
Kusmantoro Sularso ◽  
Dindy Darmawati

Sunyalangu Village is the only village in Karanglewas District that produces cardamom. This potential production needs to be balanced with efficient marketing to create high profits. The involvement of marketing institutions affects marketing costs on cardamom marketing channels and the difference in cardamom prices at the farm level and at the end consumer level. This study aims to: 1) Analyze the price, cost, and profit of cardamom marketing channels in Sunyalangu Village, Karanglewas Subdistrict, Banyumas Regency, 2) Knowing the most efficient cardamom marketing channels in Sunyalangu Village, Karanglewas District, Banyumas District. The research location was determined purposively in Sunyalangu Village, Karanglewas District, Banyumas Regency. Determination of the sample carried out on farmers is simple random sampling with the results of 65 sample farmers and determination of samples made at marketing institutions is snowball sampling. The data used are primary data and secondary data. The analytical methods used are descriptive, marketing margins, farmer's share, cost and profit share, as well as technical and economic efficiency. The results showed: 1) channel III is the cardamom marketing channel with the smallest marketing margin of Rp. 150,000, 2) channel III is the marketing channel with the largest percentage of farmers share percentage of 56.5%, 3) channel III is the channel that has the smallest share of marketing costs with a percentage of 17.8% or as much as Rp. 26,662 per kilogram and the biggest share of profits with a percentage of 87.9% or Rp. 133,314 / kg, 4) Channel III is the marketing channel of the merchant with the smallest technical efficiency value of Rp. 50.4 / Kg / Km and the largest economic efficiency value is Rp. 5 / kg.


2021 ◽  
Vol 19 (1) ◽  
pp. 21-36
Author(s):  
Haidar Bimantara ◽  
Kustopo Budiraharjo ◽  
Wiludjeng Roessali

The research objective was to analyze the distribution channel model and the factors that influence the marketing efficiency of pineapple in the Village of Wonorejo Trisulo, District Plosoklaten, Kediri Regency. The research was conducted on 10 September - 10 October 2020 located in the Wonorejo Trisulo Village, Plosoklaten District, Kediri Regency. The research method used survey. The number of respondents was 144 people. The samples were determined using the Slovin formula consisting of 86 pineapple farmers. Furthermore, the snowball sampling method was used to determine the marketing agency respondents, namely 4 collectors, 8 wholesalers, and 16 retailers. The primary data obtained from interviews with based on questionnaires that has been prepared. Secondary data were obtained from related institutions and agencies such as the Central Statistics Agency (BPS), monographs of Wonorejo Trisulo Village, literature, and other supporting sources. The data analysis used was the descriptive quantitative method and statistical analysis. The results showed that the pineapple distribution channel in Wonorejo Trisulo Village was divided into 3 channels. The most efficient channel was channel 3 characterized by the lowest created marketing margin (IDR 4,650) and the highest farmer share value (63.59%). Results revelead that the farmer price level, and marketing margin were found significant in affecting the marketing efficiency. T-test results showed that partially the price variables at the farmer level and marketing margins effects on the efficiency of pineapple marketing, while the marketing channel variables had no effect on the marketing efficiency of pineapples in the Wonorejo Trisulo Village, Plosoklaten District, Kediri Regency.


2019 ◽  
Vol 15 (3) ◽  
pp. 511
Author(s):  
Finka Erika Dongi ◽  
Noortje M. Benu ◽  
Gracet Adonia Josefina Rumagit

This study aims to determine marketing patterns, calculate the amount of margins, profit and marketing costs as well as farmer's share in Sinisir Village, Modoinding Sub-district, Minahasa Regency. This research was conducted from June to August 2018. The data used in this study are primary and secondary data. Primary data were collected from interviews based on a list of questions prepared previously on 14 respondents consisting of 10 farmers from Sinisir Village, 1 collecting trader from Tompaso Baru Dua Village, 2 retailers from Tompaso Baru Dua Village and in Karombasan Village, 1 big trader from Sinisir Village, Modoinding District. Whereas secondary data was obtained from the Sinisir Village Office of Modoinding District from local bookstores and from the internet. From the internet through google searching in the form of books and theses from other universities. The results showed that there were four forms of marketing channels in Sinisir Village, Modoinding District, namely: (I) Farmers - Consumers; (II) Farmers - Retailers - Consumers; (III) Farmers - Collector Traders - Retailers Traders - Consumers; IV) Farmers - Wholesalers. The carrot marketing channel which produced the highest cost, margin and marketing profit in marketing channel II was Rp 5,429 per kilogram, Rp 6,000 per kilogram, Rp 571 per kilogram. The highest farmer's share in marketing channel 1 is 100 percent.*eprm*


2011 ◽  
Vol 7 (2) ◽  
pp. 39 ◽  
Author(s):  
Eyverson Ruauw ◽  
Jenny Baroleh ◽  
Devison Powa

This study aims to assess the management of coconut farms in village of Tolombukan district of Pasanmainly include land area, production, revenue, and marketing. The results could be input materials andinformation for farmers in increasing production and income of coconut farmers in of Tolombukan districtPasan.The research was carried on in the of Tolombukan district of Pasan which lasted from June 2010 untilAugust 2010. Data taken in this study are primary data that was obtained through interviews to farmersbased on a list of questions and secondary data obtained from agencies - agencies. Sampling method usedin this study is simple random sampling method with a sample size of 20 farmer respondents. Data is presentedin tables and is explained descriptively. The data are mainly in the form of costs, income, and revenue.Results showed that coconut farmers harvest pass once in 3 months so that in one year there are 4times the harvest with an average area of 1.59 ha. The other results of thisr studies are outlined below.The results of the average oil production in the village of Tolombukan district of Pasan of 2375.9 kg ofcopra per year with an average income of Rp4.891.948, 78 per year. In addition to plant coconut, farmersalso planted cloves between the coconut that provide an income of Rp11.734.695, 84 per two years orRp5.867.000 per year. The product of copra and cloves sold at traders in the village Tolombukan own.


2018 ◽  
Vol 14 (1) ◽  
pp. 175
Author(s):  
Sandro ., Pangemanan ◽  
Rine ., Kaunang ◽  
Jean F. J. Timban

This study aims to describe the prevailing sijon system in clove farming in Raanan Baru Village, West Motoling Subdistrict. This research was conducted for 3 (three) months starting from the preparation phase until the preparation of the report that is since December 2017 s / d February 2018. The data used in this study is primary data which is research data obtained directly from the farmers as respondents and data secondary data which is a research data obtained indirectly through agency information or documents relating to this research and village data. Sampling method in this study using purposive sampling method, meaning that researchers determine their own samples taken because there are certain considerations. Data Analysis Method in this research is processed by using descriptive analysis and then Analysis This data is processed / presented in written form and table. The process of bond transfers in Raanan Baru Village has been going on for generations and has even taken root in the village community itself. From the results of case studies encountered in the field stated that the transaction system of ijon that occurred in Raanan Baru Village, West Motoling Subdistrict of South Minahasa Regency is done on the basis of both parties have agreed and have good intention to do the transaction of debt by only having mutual trust with each other.


2017 ◽  
Vol 13 (2A) ◽  
pp. 335
Author(s):  
Feiby Vencentia Tangkumahat ◽  
Vicky V. J. Panelewen ◽  
Arie D. P. Mirah

This study aims to analyze the village fund policy, especially on the implementation process of village funds project from planning, disbursement, utilization to accountability. The research was conducted on seven villages receiving the village fund in Pineleng Sub-district, Minahasa District, North Sulawesi Province. This research was conducted for 3 (three) months from January to March 2017. This research uses primary and secondary data. Primary data comes from observations and interviews. The samples in this study were members of the village community in Pineleng Sub-district of Minahasa District in seven villages namely Sea, Sea One, Warembungan, Pineleng Dua Indah, Kali, Kali Selatan and Winangun Atas. Each village takes 10 (ten) respondents for each village so the total number of community members who become sample is 70 (seventy) respondents. The results show that the village fund program in Pineleng Sub-district is running well, but for the future it is necessary to increase the capacity and skill of the village government apparatus in order to support the implementation of this program to improve the economy and better society welfare.


2020 ◽  
Vol 4 (2) ◽  
pp. 167
Author(s):  
Yudhi Zuriah Wirya ◽  
Endah Novitarini ◽  
M. Fahrurozi

The purpose of this study was to 1) identify the marketing channels, analyze marketing costs, marketing margins, and farmer's share of curly red chilies, and 2) calculate the magnitude of the income contribution of curly red chili farming to household income. This research was conducted in Sei Selincah Subdistrict, Kalidoni District, Palembang City in January 2020. The research method used was a survey. The sampling method was carried out purposively with a total sample of 20 farmers from 215 members of the curly red chili farmer population, while the sampling method of the marketing agencies used snowball sampling to marketing institutions in the research location. The results showed that there were 3 marketing channels of curly red chili in Sei Selincah Subdistrict, namely a) farmers-collecting merchants-consumers, b) farmer-wholesalers-retailers-consumers, and c) farmers-large collecting merchants-Lemabang markets-retailers-consumers. The costs of each marketing channel, respectively, was IDR570, IDR740, and IDR733 with a marketing margin of IDR5,000, IDR6,500, and IDR7,667. Farmer’s shares were consecutively 85.7 percent, 71.1 percent, and 58.8 percent. Furthermore, the contribution of income from curly red chili farming to household income of 89.6 percent was classified as a large criterion.Tujuan penelitian ini untuk 1) mengidentifikasi saluran pemasaran cabe merah keriting, menganalisis biaya pemasaran, margin pemasaran dan farmer’s share cabai merah kertiting, dan 2) menghitung besarnya kontribusi usahatani cabai merah keriting terhadap pendapatan keluarga. Penelitian ini dilakukan di Kelurahan Sei Selincah Kecamatan Kalidoni Kota Palembang pada bulan Januari 2020. Metode penelitian yang digunakan adalah survei. Metode penarikan contoh dilakukan secara sengaja dengan jumlah sampel sebanyak 20 petani contoh dari 215 anggota populasi petani cabai merah kerting, sedangkan metode pengambilan lembaga pemasaran menggunakan snowball sampling terhadap lembaga pemasaran di lokasi penelitian. Hasil penelitian menunjukkan bahwa ada 3 saluran pemasaran cabai merah keriting di Kelurahan Sei Selincah, yaitu a) petani -pedagang pengumpul-konsumen, b) petani-pedagang besar-pedagang pengecerkonsumen, c) petani-pedagang pengepul besar-pasar Lemabang-pedagang pengecerkonsumen. Biaya pemasaran masing-masing adalah Rp570, Rp740, dan Rp733 dengan margin pemasaran berturut-turut Rp5000, Rp6.500, dan Rp7.667. Farmer’s share secara berurutan adalah 85,7 persen, 71,1 persen, dan 58.8 persen. Selanjutnya kontribusi pendapatan usahatani cabai merah keriting terhadap pendapatan keluarga sebesar 89.6 persen tergolong kriteria besar.


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