scholarly journals Health promotion concepts and the stress exposed in print media

2021 ◽  
Vol 31 (2) ◽  
pp. 236-246
Author(s):  
Atala Lotti Garcia ◽  
Tatiana Breder Emerich ◽  
Luciane Bresciani Salaroli ◽  
Edson Theodoro dos Santos Neto

Background: The current concept of Health Promotion includes an interdisciplinary approach from various sectors of society. However, many themes related to health promotion are still restricted to prevention and a biologic approach to disease, as is presumably the case with stress. Objectives: This study aims to analyze the concepts of health promotion associated with stress exposed by the print media. Methods: It is a study in which it was carried out the qualitative media analysis of 727 news from printed newspapers, dated from 2015 to 2017. The concepts of Health Promotion related to stress, found in the approaches on the subject in the media were: 1- Early Health Promotion: absence of disease and birth of the term (past); 2 - Health Promotion as primary prevention (present); 3- Expanded Health Promotion (what is expected in the future). Results: The study contributes to stimulating society's leading role in health promotion and brought the novelty of the print media's approach to stress. The study shows that the most recent concepts of health promotion linked to stress are little discussed in the print media. The study suggests, with its originality, a current reflection on stress and the evolution of the meanings of Health Promotion. Conclusion: It was observed that the media still approaches the stress theme in a restricted, biologicist, medicalized, prescriptive way, and focused on commercial interests, reinforcing the need for public policies aimed at Health Promotion comunication.  

2011 ◽  
Vol 140 (1) ◽  
pp. 97-106 ◽  
Author(s):  
Emma Sherry ◽  
Angela Osborne

In 2008, Melbourne became the first Australian city to host the Homeless World Cup (HWC), an annual international sporting event that aims to raise the profile of homelessness and social marginalisation. This article first examines relevant print media articles relating to the HWC by identifying key themes through thematic and content analysis. It then examines the polarised reporting of the HWC by two print media outlets, The Age and the Herald Sun, and argues that each outlet's coverage served to reinforce its own established position on the key political and social issues, in this instance homelessness, asylum seeking and immigration. The divergence in the discourses constructed in each paper provides a demonstrative example of the capacity of the media to use events of all sorts to consolidate their political and commercial positions.


Author(s):  
О.В. Мифтахова ◽  
К.Г. Мокрова

Данная статья освещает специфику языковых средств, используемых в немецких СМИ для создания образа политического деятеля. Поскольку средства массовой информации обладают мощнейшим манипулятивным действием, они играют ведущую роль в формировании массового сознания и социального мнения. В СМИ специально создаются политические образы не только отдельных представителей власти, но и государств в целом. Политический имидж лидеров стран влияет на развитие международных отношений: от положительной или негативной окраски того или иного государственного деятеля напрямую зависит успешность проведения внешней политики страны. Цель статьи - рассмотреть на примере двух немецких политиков, Сары Вагенкнехт и Аннегрет Крамп-Карренбауэр, языковые средства создания имиджа, формирующие у аудитории данных деятелей субъективное мнение о них. СМИ выступает мощнейшим оружием в данном вопросе, придавая особую значимость тем или иным высказываниям политиков. Выражая собственную оценку, средства массовой информации незаметно влияют на сознание и суждения людей. Предмет исследования - средства выразительности, которые оказывают воздействие на создание положительных или негативных медиаобразов политиков Германии. Актуальность темы проявляется в необходимости правильно трактовать тонкости речи и письма, которые могут формировать оценочные мнения о том или ином политическом деятеле. This article considers the issues of language means of creating the image of a politician used in the German media. Since the media have a powerful manipulative effect, they play a leading role in creating mass consciousness and social opinion. In the media, political images are specially formed not only of individual representatives of the government, but also of the state as a whole. The political image of the leaders of states have the influence the development of international relations: the success of the country's foreign policy directly depends on the positive or negative coloring of a statesman. The purpose of the article is to examine, using the example of two German politicians, Sarah Wagenknecht and Annegret Kramp-Karrenbauer, as language means for creating an image, forming a subjective opinion of them among the audience. The media act as a powerful weapon in this matter, attaching particular importance to certain statements of politicians. Expressing their own assessment, the media imperceptibly affect the consciousness and judgments of people. The subject of the research is the means of expression that influence the creation of positive or negative media images of German politicians. The relevance of the topic is manifested in the need to understand the intricacies of speech and writing, which can form evaluative opinions about a concrete political figure.


2018 ◽  
Vol 21 (5) ◽  
pp. 527-542 ◽  
Author(s):  
Göran Bolin ◽  
Galina Miazhevich

Since the late 1990s, nation branding has attracted a lot of attention from academics, professional consultants and government actors. The ideas and practices of nation branding are frequently presented by branding advocates as necessary and even inevitable in the light of changing dynamics of political power and influence in a globalised and media-saturated world. In this context, some have argued that nation branding is a way to reduce international conflict and supplant ethno-nationalism with a new form of market-based, national image management. However, a growing body of critical studies has documented that branding campaigns tend to produce ahistorical and exclusionary representations of the nation and advance a form of ‘commercial nationalism’ that is problematic. Importantly, the critical scholarship on nation branding has relied primarily on sociological and anthropological theories of nationhood, identities and markets. By contrast, the role of the media – as institutions, systems and societal storytellers – has been undertheorised in relation to nation branding. The majority of the existing literature tends to treat the media as ‘neutral’ vehicles for the delivery of branding messages to various audiences. This is the guest editors’ introduction to the Special Issue ‘Theorizing Media in Nation Branding’, which seeks to problematise this overly simplistic view of ‘the media’ and aims to articulate the various ways in which specific media are an integral part of nation branding. It adopts an interdisciplinary approach and problematises both the enabling and the inhibiting potentialities of different types of media as they perpetuate nation branding ideas, images, ideologies, discourses and practices.


2018 ◽  
Vol 7 (1) ◽  
pp. 187-203
Author(s):  
Anselmo Cordeiro de Souza ◽  
Maria Cecília Leite de Moraes ◽  
Leonardo Tavares Martins ◽  
Morenilza Bezerra de Conceição Fróes ◽  
Elaine Dos Santos Salzano ◽  
...  

O tráfego e a circulação humanos são, hoje, prioridades nas agendas políticas mundial e nacional, pelo impacto social de sua articulação e por conta da operacionalização, expressos em estatísticas epidemiológicas, criminais e ambientais, e no contexto das demandas logísticas de apropriação do espaço urbano. Este artigo objetiva explicitar a proposição interdisciplinar aplicada ao trânsito como mecanismo de produção de conhecimento, soluções e práticas melhores e mais efetivas. Trata-se de um ensaio teórico, que se limita a uma abordagem bibliográfica e narrativa, tendo como articulador um conceito nuclear em promoção da saúde, ou seja, o “saudável”. A partir da literatura consultada, confirmou-se a possibilidade da interdisciplinaridade como estratégia para superar as fortes tensões presentes na temática do trânsito. Isto significa uma valorização da vida e da saúde, por meio de uma estrutura congruente, ambientada na convivência e na relação fraterna, mediadas pelo trânsito como veículo de acesso e estreitamento das relações e dos laços humanos (físicos ou subjetivos), intencionando o bem-estar e a qualidade de vida social. A discussão a respeito do tema contribuiu para um clareamento e uma reflexão sobre a escandalosa necessidade de novos caminhos, baseados em propostas integradoras.Palavras-chave: Pesquisa interdisciplinar. Acidentes de Trânsito. Promoção da Saúde. Organização e administração.  ABSTRACT: Human traffic and circulation are now priority in the national and international political agendas, due to the social impact of its articulation and operationalization expressed in epidemiological, criminal and environmental statistics, and in the context of the logistic demands of urban space appropriation. This article aimed to explain the interdisciplinary proposition applied to traffic, as mechanism of production of knowledge, solutions and better and more effective practices. This is a theoretical essay limited to a bibliographical and narrative approach, which takes the concept of health promotion, namely "healthy", as articulator. From the literature consulted, we confirmed the possibility of the interdisciplinarity as a strategy to overcome the strong tensions present in the thematic traffic. It means that there is a valuation of life and health through a congruent structure, set in the coexistence and fraternal relationship, mediated by traffic as a vehicle of access and narrowing of human relations and ties (physical or subjective), intending the well-being and quality of social life. The discussion on the subject contributed to a clarification and reflection of the scandalous need for new paths based on an integrative proposal.Keywords: Interdisciplinary research. Accidents, Traffic; Health Promotion; Organization and Administration.


2019 ◽  
Vol 2 (2) ◽  
pp. 96-105
Author(s):  
Puguh Septiadi Nugroho ◽  
RA Hirmana Wargahadibrata ◽  
Erry Utomo

This development research aims to produce a print media in the form of a guidebook to use of the Application “Resertifikasi Kompetensi KIPD”. This guidelines is meant to be used by employees Branch of PAPDI in Indonesia. This development research is referring to Rowntree’s model that consists of three major stages; planning; preparation of writing; writing and editing. The evaluation on this development research was conducted through expert review and one-to-one evaluation. The evaluation involving one subject matter expert, one media expert, and five users. The average value obtainded from the expert review by the subject matter expert was 3,46 overall excellent. The average value obtainded from the expert review by the media expert was 2,56 overall good. In one-to-one evaluation, obtained the average score 3,4 which signifies the overall guidance is excellent and can be used to guide the employees Branch of PAPDI to using the Application “Resertifikasi Kompetensi KIPD” correctly and precisely.


2021 ◽  
Vol 12 (1) ◽  
pp. 49-62
Author(s):  
Hanna Kholod

The aim of the research in the article was to clarify the features of modeling the images of the interviewer and the interviewee in print media. The study allowed expanding the theoretical basis in the study of interviews, filling in some gaps and outlining discussion points. The author's vision of the specifics of modeling the images of the interviewer and the interviewee in print media is proposed. A three-stage mechanism for modeling the images of the interviewer and the interviewee is presented. The specificity of the emergence and functioning of the communicative manipulative field between the participants of communication has been determined. A list of communicative manipulative techniques that can be activated when a manipulative field appears.Methods of description, analysis, synthesis and generalization were used. The following research procedure has become the methodology: 1) among the theoretical material, scientific works related to the topic we are going to have been selected; 2) scientific articles, monographs are analyzed, 3) controversial statements are highlighted in them and the author's point of view regarding the subject of research is presented; 4) the author's concept of modeling the image of the interviewer and the interviewee is proposed.The results and discussionmade it possible to formulate conclusions. Firstly, the images of the interviewer and the interviewee go through the followingstages of modeling: the formation of the aforementioned images during the communicative process, the transformation of the images of the interviewer and the interviewee while working on a journalistic text, modeling in the mind of the recipient the imagesof the interviewer and the interviewee, determined by the specifics of the perception and interpretation of the proposed information by the representative. media audience. Secondly, the images of the interviewer and the interviewee are multivariate. The factors of multivariate are the purpose of the interview, the communicative situation, the participants in communication, their worldview orientations, discourse, epistemic characteristics of the participants in communication, the transformation of images due to the work process and the specifics of perception, as well as the interpretation of information by the media audience.


CICES ◽  
2017 ◽  
Vol 3 (1) ◽  
pp. 35-47
Author(s):  
Faisal Rudiansyah Hamzah ◽  
Panji Wira Soma ◽  
Indri Rahmawati

With the development of information technology in particular in the field of multimedia in such rapid and the longer forms of media information more diverse so that more education institutions boast. Media information and promotion is currently used by SMK PGRI 11 Ciledug Tangerang. The purpose of this research audio visual media into the media information and proper promotion, by controlling hearing and vision in the form of audio visual in order to convey messages can be understood by the public at large. Existing problems, namely the medium used by the SMK PGRI 11 Ciledug Tangerang still use print media such as banners, posters and pamplet are considered less effective and efficient to use while simultaneously promoting the institutions with the best possible audio visual media so that it is selected into a medium of information and promotion of the right, by controlling hearing and vision in the form of audio visual. Because therein lies the message delivery process or how to visualize. At the same time listening and showing the contents of the message to the recipient with information through media menunjangnya, so the design of video media profile that displays the entire scope, advantages and facilities belonging to SMK PGRI 11 Ciledug Tangerang, can be a solution in solving problems in media promotion and information. With this study the author makes with the title "promotion and INFORMATION AUDIO VISUAL MEDIA SHAPED VIDEO PROFILE on SMK PGRI 11 APPLICATIONS TANGERANG CITY ".


2015 ◽  
Vol 8 (2) ◽  
pp. 93
Author(s):  
Juniar Siregar

This study presents a research report on improving students’ Learning results on IPA through Video. The objective was to find out whether students’ learning result improved when they are taught by using Video. It was conducted using classroom action research method. The subject of the study was the Grade IV students of SDN 187/IV Kota Jambi which is located on Jln. Adi Sucipto RT 05 Kecamatan Jambi Selatan, and the number of the students were 21 persons. The instruments used were test. In analyzing the data, the mean of the students’ score for the on fisrt sycle was 65,4 (42,85%) and the mean on cycle two was 68,5 (37,15%) and the mean of the third cycle was 81,4 (100%). Then it can be concluded that the use of video on learning IPA can improve the students’ learning result. It is suggested that teachers should use video as one of the media to improve students’ learning result on IPA.Keywords : IPA, students’ learning result, video


Author(s):  
Theodora Aruan ◽  
Abdul Hamid K ◽  
Samsidar Tanjung

Abstrak: Penelitian ini bertujuan untuk: (1) mengembangkan multimedia pembelajaran pada mata kuliah Pengetahuan Alat Pengolahan dan Penyajian Makanan yang layak digunakan pada mahasiswa program studi Tata Boga. (2) mengetahui efektifitas multimedia pembelajaran pada mata kuliah Pengetahuan Alat Pengolahan dan Penyajian Makanan program studi Tata Boga. Penelitian menggunakan model pengembangan produk Borg and Gall yang dipadu dengan model desain pembelajaran dari Dick and Carey. Metode penelitian ini terdiri dari dua tahapan, yang mana pada tahap I merupakan tahap uji coba produk yang terdiri dari: (1) validasi ahli desain pembelajaran, (2) validasi ahli materi pelajaran, (3) validasi ahli media pembelajaran, (4) uji coba perorangan, (5) uji coba kelompok kecil, dan (6) uji coba lapangan terbatas. Hasil penelitian menunjukkan: (1) uji ahli desain pembelajaran berada pada kualifikasi sangat baik (82,17%), (2) uji ahli materi berada pada kualifikasi sangat baik (89,5%), (3) uji ahli media berada pada kualifikasi sangat baik (85%), (4) uji coba perorangan berada pada kualifikasi sangat baik (87%),  (5) uji coba kelompok kecil berada pada kualifikasi sangat baik (86%), dan (6) uji coba lapangan terbatas berada pada kualifikasi sangat baik (83,8%). Kata Kunci: multimedia, pembelajaran, pengetahuan alat pengolahan dan penyajian makanan Abstract: This study aims to: (1) develop learning multimedia in the subject of Knowledge Processing and Presentation Tools that are suitable for use in culinary study program students. (2) knowing the effectiveness of learning multimedia in the subject of Food Processing and Food Processing Program Knowledge and Processing Tools. The study used the Borg and Gall product development model combined with learning design models from Dick and Carey. This research method consists of two stages, which in stage I is the product testing phase which consists of: (1) validation of learning design experts, (2) expert material validation, (3) validation of learning media experts, (4) test try individuals, (5) small group trials, and (6) limited field trials. The results showed: (1) the learning design expert test was in very good qualification (82.17%), (2) the material expert test was in very good qualification (89.5%), (3) the media expert test was in the qualification very good (85%), (4) individual trials are in very good qualifications (87%), (5) small group trials are in very good qualifications (86%), and (6) limited field trials are at very good qualification (83.8%). Keywords: multimedia, learning, knowledge of processing and serving food


2020 ◽  
pp. 97-110
Author(s):  
E. N. Mikhailova ◽  
V. A. Telegina

The article is devoted to the study of evaluative tools used in modern French media in order to form the media image of a representative of the political elite. The techniques used in the creation of a memorial media portrait of Jacques Chirac (1932—2019), President of France from 1995 to 2007 are considered. The research material was the most prestigious French print media of various political orientations, published in late September — early October 2019 in connection with the death of the ex-President of the French Republic. The relevance of the research topic is dictated by the close attention of modern linguistics to axiological phenomena, differently presented in different types of discursive practices. The novelty of the study is due to the appeal to the analysis of the complex of evaluation tools used in the French print media when characterizing the former leader of the state during the nation’s farewell period. The estimated potential of the title of the article and its influence on the formation of the estimated vector of the entire text of the publication are shown. A systematic analysis of the assessment expression means, reflected in the memorial media portrait of the politician, is given. The factors that influenced the peculiarities of their use in this type of media portrait are revealed.


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