scholarly journals Peningkatan Omset Usaha Keripik Nanas Khas Pekanbaru Melalui Pembaharuan Desain Packaging Dan Pengembangan Pemasaran Produk

2021 ◽  
Vol 5 (1) ◽  
pp. 63-68
Author(s):  
Wan laura Hardilawati ◽  
Arista Tri Astuti ◽  
Alex Candra ◽  
Kintan Syafwa Prastika ◽  
Muhammad Abrar Al-azhar
Keyword(s):  
Community Service ◽  
Packaging Design ◽  
Product Identity ◽  
New Business ◽  
Increase Productivity ◽  
Product Marketing ◽  
The City

This research aims to outline the results of research on the increasing turnover of the typical pineapple chips business of pekanbaru through packaging design renewal and product marketing development.This pineapple chips business has excellent potential, so it needs to get special attention from various parties such as from government, private and college as has been done by many universities through community service activities.This research focuses on packaging, design and marketing of pineapple chips products of Ibu's new business located on the outskirts of the city, precisely on Rimbo Panjang street, Pekanbaru.Through this devotional activity, pineapple chip manufacturers can increase knowledge on how to attract consumers by changing packaging to be safer along with a more attractive design display that can become a product identity and market products through e-commerce to increase productivity and sales.

Pengembangan UMKM Dupa Melalui Strategi Marketing Berbasis Kemitraan

PATRIA ◽  
2019 ◽  
Vol 1 (2) ◽  
pp. 125
Author(s):  
Endi Sarwoko ◽  
Iva Nurdiana Nurfarida ◽  
Ninik Indawati ◽  
Moh. Ahsan
Keyword(s):  
Marketing Strategy ◽  
Community Service ◽  
Small And Medium Enterprises ◽  
Product Diversification ◽  
Service Activities ◽  
Business Income ◽  
Product Marketing ◽  
Medium Enterprises ◽  
Marketing Cooperation

Abstrak — Kegiatan pengabdian pada masyarakat dilaksanakan di Desa Petungsewu Kecamatan Wagir Kabupaten Malang sebagai Desa Mitra, dengan fokus pada pemberdayaan usaha mikro kecil dan menengah (UMKM) dupa. Masalah yang dihadapi pengrajin dupa di desa Mitra adalah masih menghasilkan dupa mentah, kesulitan pemasaran sehingga pendapatan usaha masih rendah. Tujuan program adalah untuk meningkatkan pendapatan masyarakat pengrajin dupa melalui diversifikasi produk yaitu menghasilkan produk dupa wangi kemasan, dan penerapan strategi pemasaran produk dengan pola kemitraan. Metode yang diterapkan adalah pelatihan dan pendampingan produksi dupa wangi kemasan, penciptaan merek dagang, dan merintis kemitraan dengan pelaku usaha dupa yang sudah berhasil. Pelatihan dan pendampingan dilaksanakan sebagai bagian dari pengembangan hasil produksi atau diversifikasi produk, sehingga tidak hanya memproduksi dupa setengah jadi, tetapi mampu menghasilkan produk jadi dikemas dan siap dijual. Pola kemitraan yang dilakukan dengan cara perdagangan umum dalam bentuk kerjasama pemasaran, produk dari pengrajin dupa dari desa mitra disetorkan kepada pelaku usaha mitra untuk dijual. Hasil kegiatan pengrajin dupa sudah mampu menghasilkan dupa wangi kemasan dengan merk Gunung Katu sebagai produk unggulan, produk dupa wangi Gunung Katu mulai dikenal pasar, dan memperoleh nilai tambah usaha berupa peningkatan pendapatan.Abstract — Community service activities are carried out in Petungsewu Village, Wagir District, Malang Regency as Mitra Village, with a focus on empowering incense micro, small and medium enterprises (MSMEs). The problem faced by incense craftsmen in Mitra village is that it still produces raw incense, marketing difficulties so that business income is still low. The aim of the program is to increase the income of the community of incense craftsmen through product diversification, namely producing fragrant incense packaging products, and implementing a product marketing strategy with a partnership pattern. The method applied is training and mentoring the production of fragrant incense packaging, creating trademarks, and initiating partnerships with successful incense businesses. Training and assistance are carried out as part of the development of production or product diversification, so that not only producing semi-finished incense, but able to produce finished products that are packaged and ready for sale. The partnership pattern is carried out by means of general trading in the form of marketing cooperation, products from incense craftsmen from partner villages are deposited to partner business actors for sale. The results of the incense craftsman activity has been able to produce incense fragrance packaging with the Gunung Katu brand as a superior product, Gunung

PENGEMBANGAN KREATIVITAS ANAK ASUH BERBASIS TI DALAM MENANAMKAN NILAI WIRAUSAHA PADA ASRAMA PUTERA PANTI ASUHAN YATIM PIATU DAN DHU’AFA YAYASAN AL-ASHR BANJARMASIN

2019 ◽  
Vol 4 (2) ◽  
Author(s):  
Erfan Karyadiputra ◽  
Galih Mahalisa ◽  
Abdurrahman Sidik ◽  
Muhammad Rais Wathani
Keyword(s):  
Community Service ◽  
Service Program ◽  
Knowledge And Skills ◽  
The Future ◽  
Design Skills ◽  
The City

The problems faced by the children of Banjarmasin Al-Ashr Orphanage are almost the same as those faced by other orphanages in the city of Banjarmasin, namely, lack funds and personnel or volunteers who help and guide orphanage children to develop their skills and creativity as a provision in carrying out life after the completion of the orphanage. The purpose of this community service program is to make the children of the Al-Ashr Orphanage have a strong and more independent motivation by providing them with the knowledge and skills they will use to prepare themselves for the future. While the target of this activity is to make the children of the Al-Ashr Orphanage have design skills in making invitations, brochures, and banners as well as online businesses. The method used is training and guidance, where training is carried out with presentations and practices.

A design training on packaging and labeling of shredded toman fish and honey in Tahura Lati Petangis, Paser Regency

2021 ◽  
Vol 6 (10) ◽  
pp. 1929-1936
Author(s):  
Ramadhan S. Pernyata ◽  
Dita Andansari ◽  
Royke Vincentius Febriyana ◽  
Rony H.
Keyword(s):  
Community Service ◽  
Graphic Design ◽  
Women Farmers ◽  
Innovative Product ◽  
Packaging Design ◽  
Forest Park

This community service aims to improve the quality of Toman Fish Shredded and Honey products that have competitiveness, differentiation and strong and aesthetic packaging through training in design of packaging and label. The community service was held in the Lati Petangis Grand Forest Park (Tahura) area, Paser Regency. The objects of this community service are the Forest Farmers Group (KTH) and the Women Farmers Group (KWT). The problems faced by KTH and KWT are: (1) the flagship product has not been packaged in a good and attractive packaging; and (2) lack of skills in making packaging and label designs. This training requires several graphic design applications, so that KTH and KWT's flagship products have the attractive packaging and labels. The output produced is an increase in skills in packaging design and innovative product labels which are expected to increase sales of superior products.

scholarly journals Socio-Economic Impact of Revitalization: The Case of Bandar Seri Begawan, Brunei Darussalam

2018 ◽  
Vol 5 (2) ◽  
pp. 1 ◽  
Author(s):  
Fahmi Ibrahim ◽  
Syazana Syazwani Abdul Ghani
Keyword(s):  
Economic Impact ◽  
Capital City ◽  
Cause And Effect ◽  
City Environment ◽  
Sustainable Environment ◽  
Brunei Darussalam ◽  
Start Up ◽  
New Business ◽  
Socio Economic Impact ◽  
The City

Urban revitalization is the process of the city to restore its vibrancy, bringing the city to life, expanding profitable activities, increase in land and economic values and start-up new business ventures. The importance of revitalization can help improve the development to the city in terms of economic, social and cultural. Strategies of revitalization have been implemented through investments, conservation and regeneration that emphasizes to promote tourism, strengthen the capabilities and increase employment opportunities. The aim of this research paper is to revitalize the city of Bandar Seri Begawan into a sustainable environment integrating the interest of residents, businesses and tourists. Subsequently is to investigate the cause and effect of revitalization towards tourism, cultural and social activities. The study focuses on Bandar Seri Begawan, the capital city of Brunei which does not have the usual characteristic of a busy, key economic centre or ‘life’ of a country which suffers from lack of vitality that it loses out to other cities. Interviews and on-site observations methods were used for this study. The findings demonstrate that revitalization of Bandar Seri Begawan is closely related to the Water Village - Kampong Ayer as it represents the identity of Bandar Seri Begawan. This paper highlights the development of a conceptual framework that can be served as guidelines to revitalize the Bandar Seri Begawan (BSB) into a sustainable city environment integrating all the factors – the diversity of needs of residents, tourists and businesses which also help to understand the cause and effect of revitalization towards tourism, cultural and social activities.Socio-Economic Impact of Revitalization: The Case of Bandar Seri Begawan, Brunei Darussalam

scholarly journals Kegiatan Pemantauan Kasus Covid 19

2022 ◽  
Vol 1 (1) ◽  
pp. 207-213
Author(s):  
Indra Karana
Keyword(s):  
Community Service ◽  
Public Transportation ◽  
Family Members ◽  
Care Facility ◽  
Health Care Facility ◽  
Shortness Of Breath ◽  
Running Water ◽  
Novel Coronavirus ◽  
The City ◽  
At Home

ABSTRAKCOVID-19 adalah penyakit yang disebabkan Novel Coronavirus 2019. Gejalanya bergejala mirip dengan flu biasa, namun COVID-19 sampai saat ini memiliki fatalitas lebih tinggi dan virus ini juga menyebar dengan sangat cepat karena bisa pindah dari orang ke orang bahkan sebelum orang tersebut menunjukkan gejala. Cara isolasi mandiri dirumah yaitu selalu memakai masker dan membuang masker bekas ditempat yang ditentukan,  jika sakit (ada gejala demam, flu dan batuk) maka tetap di rumah. Jangan pergi bekerja, sekolah, ke pasar atau ke ruang publik untuk mencegah penularan masyarakat, manfaatkan fasilitas telemedicine atau sosial media kesehatan dan hindari transportasi publik. Beritahu dokter dan perawat tentang keluhan dan gejala, serta riwayat bekerja ke daerah terjangkit atau kontak dengan pasien COVID-19, selama dirumah, bisa bekerja di rumah. Gunakan kamar terpisah dari anggota keluarga lainya, dan jaga jarak 1 meter dari anggota keluarga, tentukan pengecekan suhu harian, amati batuk dan sesak nafas. Hindari pemakaian bersama peralatan makan dan mandi dan tempat tidur, terapkan perilaku hidup sehat dan bersih, serta konsumsi makanan bergizi, mencuci tangan dengan sabun dan air mengalir dan lakukan etika batuk dan bersin, jaga kebersihan dan kesehatan rumah dengan cairan desinfektan. Selalu berada di ruang terbuka dan berjemur di bawah sinar matahari setiap pagi (±15-30 menit), Hubungi segera fasilitas pelayanan kesehatan jika sakit berlanjut seperti sesak nafas dan demam tinggi, untuk mendapatkan perawatan lebih lanjut. Tujuan pengabdian masyarakat ini adalah untuk melakukan pemantauan kasus covid 19 di Kota Bandung. Kegiatan pengabdian masyarakat ini memberikan pelayanan dengan melakukan pemantauan agar mengetahui keadaan, kondisi dan perkembangan yang dialami oleh warga yang terpapar covid 19 di Kota Bandung. Hasil pengabdian masyarakat diperoleh seluruh warga yang terpapar covid 19 sudah dalam keadaan sehat dan pulih seperti sedia kala. Kata Kunci: Pemantauan kasus covid 19. ABSTRACT COVID-19 is a disease caused by the 2019 Novel Coronavirus. The symptoms are similar to the common cold, but COVID-19 has so far had a higher fatality and this virus also spreads very quickly because it can move from person to person even before the person shows symptoms. . The way to self-isolate at home is to always wear a mask and throw away used masks in the designated place, if you are sick (symptoms of fever, flu and cough) then stay at home. Do not go to work, school, to the market or to public spaces to prevent community transmission, take advantage of telemedicine facilities or health social media and avoid public transportation. Tell doctors and nurses about complaints and symptoms, as well as a history of working in infected areas or in contact with COVID-19 patients, while at home, you can work at home. Use a separate room from other family members, and keep a distance of 1 meter from family members, determine daily temperature checks, observe coughs and shortness of breath. Avoid sharing eating and bathing utensils and bedding, apply healthy and clean living habits, and consume nutritious food, wash hands with soap and running water and practice coughing and sneezing etiquette, keep your home clean and healthy with disinfectant liquid. Always be in an open space and bask in the sun every morning (±15-30 minutes), Contact the health care facility immediately if the illness persists such as shortness of breath and high fever, to get further treatment. The purpose of this community service is to monitor COVID-19 cases in the city of Bandung. This community service activity provides services by monitoring to find out the conditions, conditions, and developments experienced by residents exposed to COVID-19 in the city of Bandung. The results of community service were obtained that all residents who were exposed to COVID-19 were in good health and recovered as usual. Keywords: Monitoring cases of covid 19.

scholarly journals Pendampingan Wirausaha Pengrajin Musik Panting P.I.X Musik Kota Banjarmasin di Masa Covid 19

2021 ◽  
Vol 3 (4) ◽  
pp. 398
Author(s):  
Muhammad Najamudin ◽  
Benny Mahendra
Keyword(s):  
Intellectual Property ◽  
Property Rights ◽  
Community Service ◽  
Intellectual Property Rights ◽  
Service Program ◽  
Product Marketing

Tujuan kegiatan pengabdian kepada mayarakat ini yaitu:  untuk memberikan pemahaman mengenai kewirausahaan pengrajin alat tradisional musik panting (P.I.X) musik Kota Banjarmasin tentang wawasan kewirausahaan, cara mempromosikan dimasa pandemi covid 19, yang dimana penurunan omset pengrajin menurun sejak bulan Februari sampai Juni 2020. Hal ini dikarenakan menurunya produktivitas pertunjukan musik. Kegiatan dilakukan melalui pendampingan wirausaha pengrajin musik panting P.I.X musik di Kota Banjarmasin dari produksi, pemasaran hingga pengurusan hak merek dagang Hak Kekayaan Intelektual (HKI). Metode program pengabdian kepada masyarakat berbasis kemitraan. Bentuk kegiatan pendampingan meliputi tahapan-tahan sebagai berikut; memberikan materi konsep wirausaha, melakukan pendampingan pemanfaatan media promosi dalam pemasaran produk, dan terdaftar di Hak Kekayaan Intelektul (HKI) sebagai merek dagang dengan merek P.I.X musik. Simpulan dalam pengabdian kepada masyarakat ialah proses pendampingan kewirausahaan pengrajin musik panting P.I.X musik berjalan dengan lancar dan meningkat omset penjualannya hingga mendapatkan HKI (Hak Kekayaan Intelektual) merek dagang.The purpose of this community service assistance activity is to understand the entrepreneurship of the PIX music craftsmen in Banjarmasin regarding entrepreneurial insight, how to promote during the Covid 19 pandemic, in which the decline in artisans turnover decreased from February to June 2020. This is due to decreased productivity—music show. The activity's objective is to provide entrepreneurship assistance for P.I.X music artisans in Banjarmasin from production, marketing and IPR. Partnership-based community service program methods. Mentoring activities include the following stages; providing material on entrepreneurial concepts, assisting in promotional media in product marketing, and intellectual property rights (IPR). The conclusion in community service is the process of entrepreneurship assistance for P.I.X music artisans to run smoothly, and their sales turnover increases until they get IPR (Intellectual Property Rights). 

scholarly journals Pengembangan dan Sosialisasi Aplikasi E-Commers Parea di KUBE Sekar Muria Hadipolo Kudus

2021 ◽  
Vol 1 (2) ◽  
pp. 184-189
Author(s):  
Diana Laily Fithri Diana ◽  
Andy Prasetyo Utomo ◽  
Fajar Nugraha
Keyword(s):  
Community Service ◽  
Bitter Gourd ◽  
Bitter Melon ◽  
Specific Target ◽  
Marketing Process ◽  
Marketing Area ◽  
Online Buying ◽  
The City ◽  
The Way

Abstract           Hadipolo Village is one of the villages in Jekulo District, Kudus Regency. In this village there are several bitter melon farmers who process it into snacks that are nutritious and very beneficial for health. So far, the marketing process for bitter melon chips is still done traditionally so that sales of bitter gourd chips are not optimal in quantity and the range of promotions is still limited around the city of Kudus, although there are some requests from outside the city but the numbers are still large. still a little because of lack of promotion. The purpose of this community service is to develop and socialize e-commerce applications which are expected to help and increase the income and welfare of the bitter melon chip craftsmen in Hadipolo Village. With a specific target in the use of Pare e-commerce, namely increasing the marketing quantity of bitter gourd chips by expanding the marketing area by promoting the results of bitter melon chips through e-commerce so that they can reach a wider market. Pare e-commerce is an e-commerce used by Kube Pare chips in developing and marketing products from Pare chips. The way this system works is by conducting online buying and selling transactions, so that the marketing area is also wider.  Abstrak           Desa Hadipolo merupakan salah satu desa yang berada di Kecamatan Jekulo Kabupaten Kudus. Di desa ini terdapat beberapa petani pare yang mengolahnya menjadi makanan ringan yang berkhasiat dan sangat bermanfaat bagi kesehatan. Selama ini proses pemasaran keripik pare masih dilakukan secara tradisional sehingga penjualan keripik pare secara kuantitas belum maksimal dan jangkauan promosi masih terbatas di sekitar kota Kudus, walaupun ada beberapa permintaan dari luar kota namun jumlahnya masih banyak. masih sedikit karena kurang promosi. Tujuan dari pengabdian masyarakat ini adalah untuk pengembangan dan sosialisasi aplikasi e-commerce yang diharapkan dapat membantu dan meningkatkan pendapatan, kesejahteraan para pengrajin keripik pare di Desa Hadipolo. Dengan target khusus dalam penggunaan e-commerce Parea  yaitu meningkatkan kuantitas pemasaran keripik pare dengan memperluas wilayah pemasaran dengan mempromosikan hasil keripik pare melalui e-commerce sehingga dapat menjangkau pasar yang lebih luas.  E-commerce Parea merupakan e-commerce yang digunakan Kube keripik pare dalam mengembangkan dan memasarkan produk dari keripik Pare tersebut. Cara kerjanya dari sistem tersebut adalah dengan melakukan transaksi jual beli secara online, agar wilayah pemasaran juga semakin luas.  

scholarly journals DESAIN WEB BAGI PEMULA MENGGUNAKAN FRAMEWORK BOOTSTRAP PADA SMK TARUNA BANGSA BEKASI

2021 ◽  
Vol 3 (1) ◽  
pp. 134-148
Author(s):  
Mardi Yudhi Putra ◽  
Nadya Safitri ◽  
Nofia Filda Fauziah ◽  
Ahmad Safei ◽  
Rayhan Wahyudin Ratu Lolly
Keyword(s):  
Information And Communication Technology ◽  
Community Service ◽  
Communication Technology ◽  
Web Based ◽  
A Value ◽  
Front End ◽  
Information And Communication ◽  
Smart Education ◽  
The City ◽  
Positive Results

Penguasaan terhadap Teknologi Informasi dan Komunikasi perlu diajarkan pada semua tingkatan agar suatu proses dan kegiatan dapat dilakukan dengan lebih cepat, mudah dan efisien. Para siswa kelas XII SMK Taruna Bangsa dituntut untuk memiliki kompetensi yang dapat dikuasai sebelum lulus sekolah. Salah satunya kompetensi adalah dapat membuat website atau aplikasi berbasis web. Disamping itu, kepala program jurusan RPL SMK Taruna Bangsa menyampaikan perlu adanya pendalaman dan pengetahuan lebih dalam pembuatan website selain yang dibekali di sekolah seperti mendesain website front end. Oleh karena itu perlu dilakukan pelatihan mendesain website menggunakan framework Bootstrap. Pelaksanaan Pengabdian kepada Masyarakat (PkM) ini dijalankan sesuai dengan wujud implementasi MoU yang telah dilakukan antara SMK Taruna Bangsa dengan Universitas Bina Insani. Pelaksanaan kegiatan pada masa pandemi Covid-19 dilakukan secara online melalui media konferensi www.zoom.us dan www.youtube.com. Kegiatan ini diikuti oleh 78 peserta dengan hasil akhir memberikan hasil yang positif, ditunjukkan pada umpan balik peserta terhadap materi yaitu pada nilai 4 (Baik) sebesar 32,1% dan nilai 5 (Sangat Baik) sebesar 60.7%. Berdasarkan paparan tersebut kegiatan PkM ini telah memberikan kemampuan dan penguasaan terhadap siswa dalam mendesain website dan memiliki bekal dalam mengimplementasikan pada bidang Teknologi informasi yang pada akhirnya mendorong smart education kota Bekasi. Kata kunci—bootstrap, pengabdian kepada masyarakat, website Mastery of Information and Communication Technology needs to be taught at all levels so that processes and activities can be carried out more quickly, easily and efficiently. Class XII students of SMK Taruna Bangsa are required to have competencies that can be mastered before graduating from school. One of the competencies is being able to create a website or web-based application. In addition, the head of the RPL department program at SMK Taruna Bangsa said that there is a need for more in-depth and knowledge in making websites other than those provided in schools such as designing front end websites. Therefore, training in designing websites using the Bootstrap framework is necessary. The implementation of Community Service (PkM) is carried out in accordance with the implementation of the MoU that has been carried out between SMK Taruna Bangsa and Bina Insani University. The implementation of activities during the Covid-19 pandemic was carried out online through the media conference www.zoom.us and www.youtube.com. This activity was attended by 78 participants with the final result giving positive results, shown in the participants' feedback on the material, namely a value of 4 (Good) of 32.1% and a value of 5 (Very Good) of 60.7%. Based on the explanation, this PkM activity has given students the ability and mastery in designing websites and has provisions in implementing it in the field of information technology which ultimately encourages smart education in the city of Bekasi. Keywords— bootstrap, community service, website,

scholarly journals Peranan Peserta KKN Tematik Dalam Meningkatkan Kepatuhan Penggunaan Masker Pada Masa Pendemi Covid-19 di Kota Kendari

2020 ◽  
Vol 5 (1) ◽  
Author(s):  
Adryan Fristiohady
Keyword(s):  
Community Service ◽  
Positive Behavior ◽  
Service Program ◽  
The People ◽  
Service Activities ◽  
Student Residence ◽  
The City

The use of this mask has an important role in anticipating Covid-19 virus. If the community has knowledge about the use of masks, the community will also be obedient in the use of masks. Compliance is to describe the positive behavior of the people shown by using. Through this Thematic Community Service Program, the community can know the benefits of using masks in preventing Covid-19. the method used in the integrated community service activities of Thematic KKN is the method of socialization, the method for the environment of student residence, the method of media networking and reporting methods.Thematic KKN takes place in the city of Kendari, Sulawesi Tenggara

scholarly journals A Study on the Problems and Prospects of Women Entrepreneurs with Special Reference to Guwahati City

2021 ◽  
Vol 9 (1) ◽  
pp. 409-418
Author(s):  
Priyanka Sharma
Keyword(s):  
Special Reference ◽  
Women Entrepreneurs ◽  
Primary Data ◽  
Family Work ◽  
Secondary Sources ◽  
Work Conflict ◽  
New Business ◽  
The Status ◽  
Guwahati City ◽  
The City

Women entrepreneur is a person who accepts challenging role to meet her personal needs and become economically independent. Entrepreneurship is an economic activity that involves designing, launching and running a new business enterprise in order to earn the profit by fully and efficiently utilizing the resources.The present paper tries to highlight the problems and prospects of women entrepreneurs with special reference to Guwahati city and makes analysis on the basis of the following criteria viz,age of the respondents, marital status of the respondents, educational qualification,years of experience,type of family,caste of the respondents,reason to start the business,motivation to start the business, marketing and financial problems faced by the women entrepreneurs, family-work conflict,production constraint faced by the women entrepreneurs, steps to be undertaken for development of women entrepreneurs etc and for analysis the researcher has conducted its study on the basis of primary data where the information were collected through well framed questionnaire meant for women entrepreneurs and secondary sources like journals,books,articles,websites etc.The paper also present certain findings of the study and also provide certain suggestions for improving the status of women entrepreneurs in the city.

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