scholarly journals Ways to Increase the Competitiveness of Tourism Services Through the Application of Digital Technologies in Uzbekistan

2021 ◽  
Vol 13 ◽  
Author(s):  
Tuxliev Iskandar Suyunovich ◽  
Bobur Sobirov

The article describes how today, due to the rapid development of the digital economy and the development of advanced technologies in the near future, they represent a new type of economic relations in all sectors of the global market, which can become the main form of exchange of money around the world

Author(s):  
Larysa Chernyshova

The article defines international advertising as a process of communication and sales organization in foreign markets. The reasons for the intensive development of modern international advertising, including increased production and globalization of markets, reduced costs for packaging and labeling caused by standard approaches, the emergence of a global consumer segment, interpenetration of different cultures, introduction of common cultural standards, accelerated development of global media. The characteristics of evolutionary models of the advertising market are given. The advertising market is defined as a target market of marketing communications, which develops independently, with a system of economic relations between the participants of advertising activity and target consumers and functions in constant connection with the tendencies of the commodity market. It was found that the advertising market is developing in almost all directions, and new types of advertising (Internet, online technology) are characterized by a sharp rise in advertising, which led to the creation of a new type of advertising market - integrated or global advertising space. The modern tendencies of development of the world advertising market are analyzed, the structure of expenses for advertising all over the world is resulted. The strategic directions of development of advertising activity of the leading advertisers in the world market are analyzed. The influence of digital technologies, which continue to stimulate global growth of investment in advertising and transform traditional mass media, is substantiated. Promising directions of development of the main segments of the world advertising market are outlined, among them increase of expenses for digital advertising in the world, growth of a role of social networks and online video as a segment in the field of digital technologies, growth of expenses for mobile advertising, saving on TV and radio advertising. advertising market, the development of outdoor advertising based on the transition from addressing opportunities to expand the customer experience through technologies such as VR and face recognition, the outflow of advertising budgets for print media.


Author(s):  
Oğuz Doğan

The number of travels around the world to benefit from health services provided abroad is increasing every year. The high level of global demand for health services has influenced the rapid development of the medical tourism industry. Due to these developments in the industry, a global market has emerged, the medical tourism market. Countries operating in the industry are also striving to gain share from this large market or to increase their existing market shares. In this study, different perspective on global phenomenon, medical tourism, medical tourism market, and leader destinations in the industry are examined in detail.


The key theoretical aspects of the formation of marketing and the use of the marketing mix in the modern context are considered. The relevance and conceptual need for improving the marketing mix and the development of practical recommendations taking into account the transformation of the global market and the rapid development of innovative technologies and tools are determined. An in-depth theoretical and methodological analysis of the theory of the marketing mix and its containing elements are carried out, which allowed the author to classify the existing marketing concepts. Due to the lack of a unified system for periodization of development of the marketing mix, the author has developed and proposed the structuring of the main evolutionary stages of marketing development and it’s containing elements. Theoretical and methodological aspects of the formulation of the organization’s Internet marketing concept using the “7P” elements as the main paradigm of the functioning of organizations are developed. A classification of the main elements of the concept of Internet marketing is presented with a description of their characteristics, features of use, advantages and disadvantages, which will allow using these theoretical approaches in practice. It is proved that the formulation of the concept of Internet marketing is impossible without the use of innovative Internet technologies. The main trends in the development of Internet technologies in the world are investigated. Graduation of the countries of the world by the groups of the integrated ICT index is carried out. It is proved that the use of ICT in the process of formulation the concept of Internet marketing is the most effective method in the modern context. The risk indicators and the effectiveness of the use of the concept of Internet marketing by banks of Jordan are assessed and analyzed.


Author(s):  
Ronald Labonté ◽  
Arne Ruckert

Globalization is not a new phenomenon but the rise of industrialization and capitalism changed earlier periods of global expansionism to one that is dominated more by transnational corporations and global capital than by governments and their armies. Globalization is not a singular event, but a confluence of multiple, dynamic, and inter-linked processes. Some of these processes reflect changes in perceptions of time, space, and ideas, while others are shaped primarily by economic relations. The term, globalization, only began to replace an older concept (internationalization) in the 1990s, and was used principally to describe global market integration, hinting at the role economic interests have always played in what many in the world would now describe as ‘globalization’. In overviewing the entire book, this chapter also begins to engage in the debate: is globalization good for health, or bad for health?


ScienceRise ◽  
2021 ◽  
pp. 31-36
Author(s):  
Eshgin Bayramov

The object of research is innovative entrepreneurship and the main tendencies in its operation in the world. Investigated problem. The rapid development of innovative entrepreneurship necessitates are the identification and tracking of tendencies in this area. The main scientific results. The article identifies tendencies in the functioning of entrepreneurship in the context of technological progress. The main subsystems of an innovative enterprise are characterized. The dynamics of frontier technologies market indicators in the context of innovative entrepreneurship is analyzed. It is noted that the transformation of the structure of the global market of advanced technologies is accompanied by increasing disparities in technological and financial development between countries. The inconsistency of national goals with global ones in the field of frontier technologies is pointed out. The area of practical use of the research results. The results of the study can be used by representatives of the scientific community, authorities to understand global tendencies in innovative entrepreneurship. Innovative technological product Identified global tendencies in the functioning of innovative entrepreneurship can be part of technological development strategies. Scope of application of the innovative technological product: policy of regulation of innovation activity.


E-Management ◽  
2019 ◽  
Vol 2 (3) ◽  
pp. 48-57 ◽  
Author(s):  
G. Butkovskaya ◽  
E. Sumarokova

Countries, industries and business leaders face an increasingly complex world characterized by the proliferation of new digital technologies, affecting productivity and causing organizational disruptions.Today the reward for success and the penalty for failure have become even greater than some time ago. Most digital strategies do not reflect how the digital environment is changing the fundamentals of the economy, the dynamics of industries, and the meaning of competition. Digital strategy must be seriously different from what we usually see now – otherwise failure is inevitable. Why is this possible at a time when almost every company in the world is thinking about its digital future? Why are so many digital strategies unsuccessful? The answer should be related to how much large and influential economic force the digital environment has become, and how it is becoming incompatible with traditional economic, strategic and operational models. The problems, especially standing out from their General number have been revealed in the article, recommendations to the heads of large organizations on the implementation of corporate digital strategies have been given. The ideas in this work are based on research, that has considered the importance of a more inclusive infrastructure to expand access to digital technologies and the emergence of new families of technologies in this scientific field. These ideas have been illustrated with evidence from the recent annual series of global market studies, which examine corporate practices in the light of digitalization.


2021 ◽  
Vol 5 (2) ◽  
pp. 290
Author(s):  
Achmad Shabir

Virtual reality technology is experiencing rapid development in the global market, but not in the Indonesian market. When other parts of the world took advantage of this technology for online learning during the Covid-19 pandemic, something similar was almost never happened in Indonesia. This research seeks to research the awareness level of students of PGSD UNM Kampus VI Bone towards virtual reality. The survey method was carried out on 160 samples who were randomly selected from a population of 571 students, whose characteristics tended to be homogeneous. The results showed that the level of awareness of VR technology was still low (index 0.36). The run test also shows that the selected sample is indeed random, so the study assumed to be well-represent the population. It is recommended to the stakeholders, for increasing promotion and ease the access to virtual reality technology so level of awareness can be increased.


2017 ◽  
Vol 10 (2) ◽  
pp. 158-168
Author(s):  
Wilkens Lenon Silva de Andrade

RESUMO: O atual estágio do desenvolvimento humano definido pelas tecnologias da inteligência, hoje acelerado pelo rápido desenvolvimento das tecnologias digitais e a expansão das redes cibernéticas, estabelece desafios urgentes para o mundo da educação e as suas relações com a sociedade. Em diálogo com Abranches (2003), Bernheim (2008), Castells (2000), Dowbor (2011), Freire (1967), Silveira (2008) e outros autores relevantes à nossa reflexão, o artigo analisa as contradições existentes entre a produção do conhecimento no contexto da cultura escolar, sobretudo no âmbito da academia, e a privatização do conhecimento desenvolvido, transformado-o em capital cognitivo a partir das novas práticas capitalistas no mundo globalizado. As primeiras ideias deste ensaio nasceram em 2011, durante as aulas da disciplina “Educação e Sociedade”, no curso de mestrado em Educação Matemática e Tecnológica, no Centro de Educação da Universidade Federal de Pernambuco. A análise segue, portanto, um percurso metodológico que revisa e revisita a bibliografia tomada como arcabouço teórico do presente texto.PALAVRAS-CHAVE: sociedade; educação; conhecimento; tecnologias digitais; mudança da realidade.ABSTRACT: The current stage of human development defined by intelligence technologies, now accelerated by the rapid development of digital technologies and the expansion of cybernetics, poses urgent challenges for the world of education and its relations with society. In a dialogue with Abranches, Bernheim, Castells, Dowbor, Freire, Silveira and other authors who are relevant to our reflection, this article analyzes the contradictions between the production of knowledge in the context of school culture, especially in the academy's sphere and the privatization of developed knowledge which is transformed into cognitive capital from the new capitalist practices in the globalized world. The first ideas of this essay was born in 2011, during Education and Society classes which were part of a master's degree course in Mathematics and Education Technology at Federal University of Pernambuco. Therefore, It follows a methodological route that revises and revisits the bibliography taken as the theoretical framework for the present text.KEYWORDS: society; education; knowledge; digital technologies; reality change.


Author(s):  
O. E. Kalenov

Competitiveness of mining enterprises is determined, mainly by their productivity and operation superiority. Digitalization becomes a decisive factor, which can provide an opportunity to companies of this sphere to remain competitive in the future. In mining industry passing-over to new, advanced methods of work usually happens more slowly due to the scale and complexity of production processes and considerable costs necessary for re-equipment. That is why certain enterprises of this field use digital technologies without enthusiasm. However, the leading mining companies in the world invest vast funds in development of advanced technologies in power engineering and automation in order to increase mining and ecological efficiency, to cut the volume of hand labour, costs and power expenses. It is obvious that digital technologies can give new opportunities for serious rise in productivity and profit. The article studies key lines in digital transformation at mining enterprises, demonstrates basic advantages and potential threats. The authors analyze both foreign and Russian examples of effective digitalization at enterprises of this sphere.


2021 ◽  
Vol 106 ◽  
pp. 01004
Author(s):  
Fatima Dakhaeva ◽  
Raisa Datsaeva

The continuing complication of social structures and relations, which are increasingly based on modern digital technologies, causing exponential growth in data flows, brings to the fore the question of the formation of the digital economy. The importance of the ongoing processes made it possible to raise the question of the formation of a new type of economy, where relations with regard to the production, processing, storage, transmission, and use of an increasing amount of data acquire dominant importance. The data become the basis for economic analysis, which examines the patterns of functioning of modern socio-economic systems. According to a number of experts, at present, it is important for an economic agent not to possess any resource, but to have data on this resource and the ability to use it to plan its activities.


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