Information Source Utilization by Livestock and Poultry Farmers of Uttar Pradesh

2022 ◽  
Vol 58 (1) ◽  
pp. 172-175
Author(s):  
Pratikshya Panda ◽  
Rupasi Tiwari ◽  
Sushant Handage ◽  
Triveni Dutt
Keyword(s):  
Mass Media ◽  
Online Survey ◽  
Information Sources ◽  
Information Source ◽  
Uttar Pradesh ◽  
Annual Income ◽  
Poultry Farmers ◽  
Second Wave

The study was conducted during 2020-2021 to assess the information sources utilizationpattern of livestock and poultry farmers of Uttar Pradesh. A total of 120 farmers, 40 fromeach group i.e., dairy, piggery and poultry were selected randomly. Semi-structured personalinterview and online survey through google forms were considered together for collectionof data keeping in view the COVID-19 second wave. Information source utilization bymajority of the respondents was medium. ICT utilization among the respondents wasmaximum with mean score of 0.63 followed by mass media with mean score of 0.51 andextension agency contact with mean score of 0.498. Education, land holding and experiencein farming business were found to be significant contributors in information sourceutilization. Except age, all the variables such as education, annual income, land holding,experience in farming business and number of trainings undergone were positively correlatedwith information source utilization of the respondents.

COVID-19 containment and control: Information source credibility and adoption of prevention strategies among residents in South West Nigeria

2021 ◽  
Vol 13 (2) ◽  
pp. 235-251 ◽  
Author(s):  
Mustapha Adeniyi Adeitan ◽  
Ngozi Joy Onyechi ◽  
Ozioma Omah
Keyword(s):  
Online Survey ◽  
Information Sources ◽  
Source Credibility ◽  
Information Source ◽  
Pearson Correlation ◽  
Preventive Strategies ◽  
Perceived Credibility ◽  
South West ◽  
Sampling Procedures ◽  
And Control

The outbreak of COVID-19 pandemic has generated unprecedented information on preventive strategies aimed at containment and control of the disease. This study examined the relationship between perceived credibility of information sources and adoption of COVID-19 preventive strategies among residents in South West Nigeria. The study adopted Elaboration Likelihood Model (ELM), while online survey and in-depth interview (IDI) were employed as the research designs. Convenience and purposive sampling procedures were used in the selection of 259 respondents and ten participants who were 18 years and above. Data were generated using questionnaire and interview guide. Descriptive statistics, Pearson correlation and multiple bootstrapping comparison test were used to analyse quantitative data, while qualitative data were transcribed and direct quotations that represented the participants’ opinions were used for the analysis. Key findings showed that expertise and trustworthiness determined the credibility of information sources while television was perceived as the most credible source of information. A significant relationship exists between perceived credibility of information sources and adoption of preventive measures. These findings highlight the need for preventive strategies to be disseminated through credible information sources.

scholarly journals Trends and Predictors of COVID-19 Information Sources and Their Relationship With Knowledge and Beliefs Related to the Pandemic: Nationwide Cross-Sectional Study (Preprint)

2020 ◽  
Author(s):  
Shahmir H Ali ◽  
Joshua Foreman ◽  
Yesim Tozan ◽  
Ariadna Capasso ◽  
Abbey M Jones ◽  
...  
Keyword(s):  
Online Survey ◽  
Information Sources ◽  
Information Source ◽  
Empirical Literature ◽  
Cross Sectional ◽  
Mainstream Media ◽  
Knowledge And Beliefs ◽  
Government Websites ◽  
The Impact ◽  
Source Of Information

BACKGROUND During the COVID-19 pandemic, there is a heightened need to understand health information seeking behaviors to address disparities in knowledge and beliefs about the crisis. OBJECTIVE This study assessed sociodemographic predictors of the use and trust of different COVID-19 information sources, as well as the association between information sources and knowledge and beliefs about the pandemic. METHODS An online survey was conducted among US adults in two rounds during March and April 2020 using advertisement-based recruitment on social media. Participants were asked about their use of 11 different COVID-19 information sources as well as their most trusted source of information. The selection of COVID-related knowledge and belief questions was based on past empirical literature and salient concerns at the time of survey implementation. RESULTS The sample consisted of 11,242 participants. When combined, traditional media sources (television, radio, podcasts, or newspapers) were the largest sources of COVID-19 information (91.2%). Among those using mainstream media sources for COVID-19 information (n=7811, 69.5%), popular outlets included CNN (24.0%), Fox News (19.3%), and other local or national networks (35.2%). The largest individual information source was government websites (87.6%). They were also the most trusted source of information (43.3%), although the odds of trusting government websites were lower among males (adjusted odds ratio [AOR] 0.58, 95% CI 0.53-0.63) and those aged 40-59 years and ≥60 years compared to those aged 18-39 years (AOR 0.83, 95% CI 0.74-0.92; AOR 0.62, 95% CI 0.54-0.71). Participants used an average of 6.1 sources (SD 2.3). Participants who were male, aged 40-59 years or ≥60 years; not working, unemployed, or retired; or Republican were likely to use fewer sources while those with children and higher educational attainment were likely to use more sources. Participants surveyed in April were markedly less likely to use (AOR 0.41, 95% CI 0.35-0.46) and trust (AOR 0.51, 95% CI 0.47-0.56) government sources. The association between information source and COVID-19 knowledge was mixed, while many COVID-19 beliefs were significantly predicted by information source; similar trends were observed with reliance on different types of mainstream media outlets. CONCLUSIONS COVID-19 information source was significantly determined by participant sociodemographic characteristics and was also associated with both knowledge and beliefs about the pandemic. Study findings can help inform COVID-19 health communication campaigns and highlight the impact of using a variety of different and trusted information sources.

scholarly journals KNOWLEDGE AND ADOPTION BEHAVIOUR OF FARMERS TOWARDS IMPROVED TOMATO PRODUCTION PRACTICES IN SONBHADRA DISTRICT OF UTTAR PRADESH

2021 ◽  
Vol 8 (9) ◽  
pp. 70-82
Author(s):  
Javed Akhtar Ansari ◽  
Dipak Kumar Bose ◽  
Jahanara Jahanara
Keyword(s):  
Mass Media ◽  
Media Exposure ◽  
Uttar Pradesh ◽  
Primary Data ◽  
Vegetable Production ◽  
Annual Income ◽  
Tropical Country ◽  
Tomato Production ◽  
Medium Level ◽  
Mass Media Exposure

India being a sub-tropical country, ideal for fruit and vegetable production and stands as second largest producer of vegetable. Tomato is the most cultivating vegetable crop in Uttar Pradesh but to ensure food security and to impart the new technology to farmers, the knowledge, attitude and adoption level of farmers should be studied. Thus, the present study was formulated in Sonbhadra district of Uttar Pradesh. Four villages were selected from Ghorwal taluk, 30 respondents from 4 villages constitutes the respondents. Primary data collected from the respondents were analysed with appropriate statistical tools. It can be inferred that majority of the respondents were middle aged, illiterate, had agriculture as their main occupation, possess below 1 hectare of land holding, had 3-10 years of experience in tomato cultivation and farming with medium level of mass media exposure, risk taking ability and progressiveness; earns medium level of annual income. Meanwhile, most of them had medium level of knowledge, attitude and adoption. Whereas, socio-economic characteristics like age, education, mass media exposure, annual income, farming experience and progressiveness had positive and significant association with the knowledge and attitude level of respondents.

scholarly journals Trends and Predictors of COVID-19 Information Sources and Their Relationship With Knowledge and Beliefs Related to the Pandemic: Nationwide Cross-Sectional Study

10.2196/21071 ◽  
2020 ◽  
Vol 6 (4) ◽  
pp. e21071 ◽  
Author(s):  
Shahmir H Ali ◽  
Joshua Foreman ◽  
Yesim Tozan ◽  
Ariadna Capasso ◽  
Abbey M Jones ◽  
...  
Keyword(s):  
Online Survey ◽  
Information Sources ◽  
Information Source ◽  
Empirical Literature ◽  
Cross Sectional ◽  
Mainstream Media ◽  
Knowledge And Beliefs ◽  
Government Websites ◽  
The Impact ◽  
Source Of Information

Background During the COVID-19 pandemic, there is a heightened need to understand health information seeking behaviors to address disparities in knowledge and beliefs about the crisis. Objective This study assessed sociodemographic predictors of the use and trust of different COVID-19 information sources, as well as the association between information sources and knowledge and beliefs about the pandemic. Methods An online survey was conducted among US adults in two rounds during March and April 2020 using advertisement-based recruitment on social media. Participants were asked about their use of 11 different COVID-19 information sources as well as their most trusted source of information. The selection of COVID-related knowledge and belief questions was based on past empirical literature and salient concerns at the time of survey implementation. Results The sample consisted of 11,242 participants. When combined, traditional media sources (television, radio, podcasts, or newspapers) were the largest sources of COVID-19 information (91.2%). Among those using mainstream media sources for COVID-19 information (n=7811, 69.5%), popular outlets included CNN (24.0%), Fox News (19.3%), and other local or national networks (35.2%). The largest individual information source was government websites (87.6%). They were also the most trusted source of information (43.3%), although the odds of trusting government websites were lower among males (adjusted odds ratio [AOR] 0.58, 95% CI 0.53-0.63) and those aged 40-59 years and ≥60 years compared to those aged 18-39 years (AOR 0.83, 95% CI 0.74-0.92; AOR 0.62, 95% CI 0.54-0.71). Participants used an average of 6.1 sources (SD 2.3). Participants who were male, aged 40-59 years or ≥60 years; not working, unemployed, or retired; or Republican were likely to use fewer sources while those with children and higher educational attainment were likely to use more sources. Participants surveyed in April were markedly less likely to use (AOR 0.41, 95% CI 0.35-0.46) and trust (AOR 0.51, 95% CI 0.47-0.56) government sources. The association between information source and COVID-19 knowledge was mixed, while many COVID-19 beliefs were significantly predicted by information source; similar trends were observed with reliance on different types of mainstream media outlets. Conclusions COVID-19 information source was significantly determined by participant sociodemographic characteristics and was also associated with both knowledge and beliefs about the pandemic. Study findings can help inform COVID-19 health communication campaigns and highlight the impact of using a variety of different and trusted information sources.

scholarly journals COVID-19 Related Knowledge, Risk Perceptions, and Practices amongst Irish Residents

COVID ◽  
2021 ◽  
Vol 1 (1) ◽  
pp. 166-185
Author(s):  
Emma Temple ◽  
Amit K. Jaiswal ◽  
Swarna Jaiswal
Keyword(s):  
Risk Perceptions ◽  
Online Survey ◽  
Information Sources ◽  
Information Source ◽  
Control Measures ◽  
Health It ◽  
Online Questionnaire ◽  
Safety Practices ◽  
Global Pandemic ◽  
Level Of Knowledge

The COVID-19 disease was declared a global pandemic by the 11th of February 2020, presenting a major threat to public health worldwide. Success in the battle against COVID-19 depends on public adherence to control measures. Their adherence is greatly affected by their knowledge, perceptions, and practices; therefore, the aim of this study was to assess and understand the knowledge, perceptions, practices, and trusted information sources of COVID-19 among Irish residents. A quantitative survey was performed by means of an online questionnaire, which comprised five sections to collect data regarding demographics, knowledge, perceptions, practices, and information sources. A total of 1007 participants completed the online survey between February and March 2021. The majority of respondents (69.4% female and 30.3% male) had a correct rate of knowledge (88%) and practices (68.1%), with health organisations being the most trusted information source (70.7%); 87.4% understand good mask etiquette. Only 53.7% agreed that closing schools or mass gathering events are an effective way to reduce the spread of the virus, while 81.3% are aware that COVID-19 is more severe than the flu; 64% of respondents said that the pandemic has negatively affected their mental health. It was observed that a higher level of knowledge is positively correlated with good practices. The study concludes that most of the respondents have shown a good level of knowledge and right practices towards the COVID-19 pandemic, and that the higher the level of knowledge of individuals, the better the COVID-19 safety practices are that they perform. It has been observed that the continuous improvement on an individual’s level of knowledge of COVID-19 is essential to maintain good safety practices and reduce the spread.

scholarly journals Exploring the Information Source Preferences Among Canadian Adult Golf League Members

2016 ◽  
Vol 2 (2) ◽  
pp. 1-28
Author(s):  
Melissa Davies ◽  
Dianna Gray
Keyword(s):  
Physical Inactivity ◽  
Online Survey ◽  
Information Sources ◽  
Information Source ◽  
Public Information ◽  
Principal Component ◽  
Marketing Strategies ◽  
Sources Of Information ◽  
Participation Decision ◽  
Source Preferences

With an aging demographic, and the abundance of physical inactivity in Canada, sport professionals need to understand how best to recruit and retain adults in sport and recreational activities, namely, golf leagues.  Canadian golf league participants (N = 419; Mage = 62 years old) completed an online survey detailing their propensity to utilize a variety of information sources prior to making the decision to join a golf league.  Results from a principal component analysis of a revised Information Sources Inventory, suggested that golfers in this sample were most likely to utilize Personal and Social sources of information associated with their league participation decision.  While no differences emerged in information source preferences across Age or levels of Involvement, women (m = 4.12, SD = 1.30) were significantly more likely to utilize Public information sources than were men (m = 3.64, SD = 1.26).  Implications from the information source preferences are discussed with the goal of generating more effective marketing strategies to recruit new golfers, lapsed golfers, or golfers who do not currently engage in league play.

Generational differences in risk perception and situational uses of wine information sources

2019 ◽  
Vol 32 (2) ◽  
pp. 247-265 ◽  
Author(s):  
Matthew J. Bauman ◽  
Natalia Velikova ◽  
Tim Dodd ◽  
Trey Blankenship
Keyword(s):  
Social Media ◽  
Risk Perception ◽  
Web 2.0 ◽  
Information Acquisition ◽  
Generational Differences ◽  
Online Survey ◽  
Information Sources ◽  
Information Source ◽  
Purchasing Decisions ◽  
Content Type

Purpose The purpose of this study is to examine generational differences in consumer Web 2.0 information source adoption for wine purchasing decisions, particularly social media and internet-based sources. Design/methodology/approach An online survey resulted in 276 responses from wine consumers residing in Texas, USA. Information source usage was tested in two common purchasing situations: for casual and formal consumption. Chi-square analyses and ANOVA were used to examine differences among the generational cohorts in their use of information sources, levels of objective and subjective wine knowledge, wine involvement and risk perception for the two purchasing situations. Findings Younger consumers were found to be significantly more inclined to use Web 2.0 information sources, such as wine blogs, wine applications, their contacts’ recommendations on social media and wine experts on social media. Older consumers were more likely to use their own wine knowledge. Of greater interest is that in terms of their reliance on various wine information sources, Generation X behaves as the bridge between Generation Y and Baby Boomers. Generational differences regarding wine involvement, wine knowledge and risk perception also support this notion. Practical implications The results of this study reinforce the need for wineries to adopt or create strategic initiatives using Web 2.0 elements. This study also suggests that depending on the purchasing context, consumers use certain information sources more than others. Originality/value This research extends the understanding of the information acquisition process by expanding the types of information sources, and also yields valuable insights for consumers’ off-premise wine purchasing decisions.

UNIVERSITY STUDENTS’ INFORMATION SOURCES OF EDUCATION FOR SUSTAINABLE DEVELOPMENT ISSUES AND THEIR PERCEPTIONS OF ENVIRONMENTAL PROBLEMS

2012 ◽  
Vol 39 (1) ◽  
pp. 93-104
Author(s):  
Jari Kukkonen ◽  
Sirpa Kärkkäinen ◽  
Tuula Keinonen
Keyword(s):  
Sustainable Development ◽  
Mass Media ◽  
New Media ◽  
University Students ◽  
Information Sources ◽  
Information Source ◽  
Environmental Problems ◽  
Education For Sustainable Development ◽  
The Internet ◽  
The Media

Mass media consumption has expanded from traditional mass media – television broadcasting, newspapers, radio - into new media, such as the Internet. Information about environmental issues such as global warming, water and air pollution and other environmental problems, comes mainly from the media. In Finland nowadays the Internet is generally the most important source of news for young people. The media has also been used in a variety of ways relating to education for sustainable development. In the survey, education for sustainable development, students’ opinions were asked on 73 items concerning different dimensions of education for sustainable development. This study focuses on two of these items: how university students from different disciplines get information about education for sustainable development issues and which environmental problems they perceive as being the most important. It was found that although students get information about education for sustainable development issues mainly from television and newspapers almost an equal amount comes from the Internet, and lectures are the fourth source of information. Students perceived climate change and the lack of clean water as being the most important environmental problems, the second was the decrease in biodiversity and the least important, malaria. Those students whose information source was mainly television did not perceive biodiversity as being that important environmental problem. Keywords: education for sustainable development, environmental problems, environmental information sources.

scholarly journals Vaccine Hesitancy towards COVID-19 Vaccination: Investigating the Role of Information Sources through a Mediation Analysis

2021 ◽  
Vol 13 (3) ◽  
pp. 712-723
Author(s):  
Chiara Reno ◽  
Elisa Maietti ◽  
Zeno Di Valerio ◽  
Marco Montalti ◽  
Maria Pia Fantini ◽  
...  
Keyword(s):  
Social Media ◽  
Mediation Analysis ◽  
Structural Equation ◽  
Online Survey ◽  
Information Sources ◽  
Information Source ◽  
Individual Characteristics ◽  
Vaccine Hesitancy ◽  
Use Of Social Media ◽  
Institutional Websites

Mass vaccination campaigns have been implemented worldwide to counteract the SARS-CoV-2/COVID-19 pandemic, however their effectiveness could be challenged by vaccine hesitancy. The tremendous rise in the use of social media have made them acquire a leading role as an information source, thus representing a crucial factor at play that could contribute to increase or mitigate vaccine hesitancy, as information sources play a pivotal role in shaping public opinion and perceptions. The aims of the study were to investigate if information sources could affect the attitude towards COVID-19 vaccination and if they could act as a mediator in the relationship between individual characteristics and vaccine hesitancy. A cross-sectional online survey was conducted by a professional panellist on a representative sample of 1011 citizens from the Emilia-Romagna region in Italy in January 2021. A mediation analysis using structural equation modelling was performed. Our results show how social media directly or indirectly increases vaccine hesitancy towards COVID-19 vaccination, while the opposite effect was observed for institutional websites. Given the global widespread use of social media, their use should be enhanced to disseminate scientifically sound information to a greater audience to counteract vaccine hesitancy, while at the same time continuing to promote and update institutional websites that have proven to be effective in reducing vaccine hesitancy.

Information sources preference of poultry farmers in selected rural areas of Tanzania

2016 ◽  
Vol 49 (1) ◽  
pp. 82-90 ◽  
Author(s):  
Grace E.P. Msoffe ◽  
Patrick Ngulube
Keyword(s):  
Focus Group ◽  
Rural Areas ◽  
Oral Tradition ◽  
Information Needs ◽  
Information Sources ◽  
Information Source ◽  
Ease Of Use ◽  
Focus Group Discussions ◽  
Group Discussions ◽  
Poultry Farmers

This study focused on poultry farmers’ preference of information sources for accessing poultry management information in three rural districts of Tanzania. A mixed methods research design was deployed. Questionnaires and focus group discussions were used to collect quantitative and qualitative data respectively. Responses to the questionnaire which was administered by researchers in face-to-face meetings were received from 360 farmers, and 160 farmers participated in 16 focus group discussions. The study was carried out from July to December 2013 in nine selected villages in Tanzania. The findings indicate that farmers preferred interpersonal and informal sources. Source preferences were influenced by availability and accessibility of the information source. The results suggest that farmers preferred listening and talking, probably a result of the oral tradition prevailing in rural areas. It is also probable that farmers enjoy interpersonal sources because they allow a two-way communication, provide quick access, immediate feedback, ease of use, and convey information specific to their local situations. Further studies on development and changes in farmers’ information source preference are required in order to better address their current and future information needs.

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