E. PENGEMBANGAN KUALITAS KEMASAN PRODUK PENJUALAN MASKER KECANTIKAN (STUDI KASUS UMKM DIENIS BEAUTY SIDOARJO)

2020 ◽  
Vol 3 (2) ◽  
pp. 43
Author(s):  
Nisa Hudani Nabila ◽  
Ninik Nur Kumairoh ◽  
Soesilawati Soema Atmadja

ABSTRAK   Dienis Beauty merupakan usaha online yang menjual produk masker kecantikan merk ternama  dan  memiliki  legalitas  resmi  dari  Badan  Pengawas  Obat  dan  Makanan (BPOM).  Permasalahan  yang  timbul yaitu  mengenai  kemasan  kurang  menarik yang dapat mengancam pengusaha tersebut apabila kualitas kemasan tersebut tidak segera dirubah dikarenakan dalam proses produksi kemasan nya masih menggunakan mesin manual dalam proses pengerjaannya. Kualitas kemasan produk dianggap penting mengingat interaksi pertama yang akan memikat minat konsumen untuk melakukan pembelian yaitu melalui tampilan luar produk yang dikenal dengan kemasan. Kegiatan penelitian ini bertujuan untuk memberikan informasi mengenai ideal nya suatu kualitas kemasan untuk menembus sebuah penjualan dan memberikan dampak positif bagi para pelaku Usaha Mikro,Kecil,dan Menengah (UMKM) agar tetap berdiri dan bertahan ditengah ketatnya persaingan.   Kata kunci : kualitas kemasan produk, penjualan, UMKM     ABSTRACT   Dienis Beauty is an online business that sells well-known brand beauty mask products and has official legality from the Food and Drug Supervisory Agency (BPOM). The problem that arises is regarding the packaging that is less attractive and can threaten the entrepreneur if the quality of the packaging is not changed immediately because in the production process the packaging still uses manual machines in the process. The quality  of  product  packaging  is  considered  important  considering  that  the  first interaction that will attract consumers to make a purchase is through the outer appearance of the product known as packaging. This research activity aims to provide information about the ideal quality of packaging to penetrate a sale and have a positive impact on Micro, Small, and Medium Enterprises (MSMEs) players in order to stand and survive in the midst of intense competition.   Keywords: quality of product packaging, sales, MSMEs

Author(s):  
Gevisioner Gevisioner ◽  
Candra Sari Mutiara

The community and industry have been developing sago products. However, the downstream industrial development of sago products carried out by the community is still very limited, both in terms of type and quality. The aim of this study was to formulate strategies and policies for the development of technology for downstream sago products, especially sago noodles. The study was conducted in the Meranti Islands District in 2019, with a sample of 40 sago noodle micro, small and medium enterprises (MSMEs). Data collection was carried out by means of surveys and focus group discussions (FGD). Data analysis using SWOT analysis. The results of the research found that the majority of sago processing technology was still traditional and semi-modern and 87.5% of the sago noodle product quality was not good. Efforts to organize the production space according to product hygienic sanitation standards and improve sago noodle product packaging technology are the right strategies to improve the quality of sago noodles. Therefore the policy of developing sago noodle downstream product technology is implemented by Building supporting facilities for the smooth running of the sago noodle business, such as providing clean and proper water facilities for processing sago noodles, Providing socialization, and improving the quality of human resources regarding quality and sago noodle packaging.


2015 ◽  
Vol 61 (3) ◽  
pp. 149 ◽  
Author(s):  
Edo Mahendra ◽  
Ubaidillah Zuhdi ◽  
Ratnawati Muyanto

This paper investigates the determinants of firm innovation in Indonesia. Using quality of local regulations index constructed by the Indonesia’s Regional Autonomy Watch (KPPOD) as measure of institutions, We found that better institutional quality at the local level was associated with more innovation and that firms experiencing major obstacle in access to finance were less likely to innovate. Access to finance is more critical for small and medium enterprises (SMEs) whereas institutional quality is more important for large firms. The positive impact of better institutions on innovation is asymmetrically distributed. Better local institutional quality disproportionately benefited non-constrained firms.AbstrakMakalah ini menyelidiki faktor-faktor penentu terjadinya inovasi pada perusahaan di Indonesia. Sebagai proksi kelembagaan digunakan variabel Peraturan Daerah yang dibuat oleh Komite Pemantuan Pelaksanaan Otonomi Daerah (KPPOD). Penelitian ini menemukan bahwa kualitas kelembagaan yang baik pada tingkat daerah erat kaitannya dengan tingkat inovasi yang lebih tinggi dan perusahaan-perusahaan yang mengalami kendala akses keuangan cenderung tidak melakukan inovasi. Faktor akses keuangan lebih menentukan bagi perkembangan inovasi perusahaan perusahaan kecil dan menengah sedangkan kualitas kelembagaan lebih menentukan bagi perusahaan besar. Dampak positif dari kelembagaan yang baik terhadap tingkat inovasi terdistribusikan secara asimetris dan faktor kelembagaan yang baik lebih berdampak positif terhadap perusahaan yang tidak mengalami kendala keuangan.Kata kunci: Akses Keuangan; Inovasi Perusahaan; Faktor Penentu Inovasi; Kesenjangan Inovasi; KelembagaanJEL classifications: O38; O53; G38


2015 ◽  
Vol 220-221 ◽  
pp. 1001-1007
Author(s):  
Michał Smater ◽  
Jacek Zieliński

The current situation in the growing European market, facing global competition and the world economic crisis and the pressure for minimum cost are forcing the Small and Medium Enterprises to act in order to increase their competitiveness. One possibility challenge this is to enhance the quality of the production process. This allows the production of high-quality products while keeping production costs at a reasonable and competitive level. This shall allow the companies to not only maintain the demanding market, but also contribute to their development and to build lasting relationships with customers.This article presents the results of the Q4SME project which aim was the preparation of the training courses tailored especially to meet the specific needs of production SMEs in terms to increase their competitiveness and to improve the production process quality.


2018 ◽  
Vol 1 (2) ◽  
pp. 123-131
Author(s):  
Hiras Pasaribu ◽  
Asep Saefudin ◽  
Alp. Yuwidiantoro

Small and Medium Enterprises (SMEs) have limited resources, therefore it is necessary to mediate not only the understanding of taxation, but can help to develop business management, so that SMEs get the ease of developing the business and will have a positive impact on SME players. Thus Taxpayers will respond positively to tax pay compliance. This research will continue the development of SME governance. However, the first year of this study will first see the quality of education and understanding of the taxpayer, with the aim is, to determine the effect of the quality of extension services tax and tax understanding of the taxpayer compliance response. The method used is an eplanatory survey of 100 SMEs in Yogyakarta. To get data using questionnaire. By sending a questionnaire by post or e-mail, many respondents do not return it, then do it directly collect from the respondent. Data Testing is done by Partial Leas Squar (PLS) method. PLS does not assume any particular distribution for parameter estimation, so no parametric technique is required to test parameters. The result of this research conclude that the quality of service of tax service influence but very low to taxpayer compliance, while the understanding of taxpayer has a significant effect on taxpayer compliance.


Jurnal Ecogen ◽  
2019 ◽  
Vol 2 (2) ◽  
pp. 141
Author(s):  
Yola Yolanda ◽  
Gesang Pujaseno ◽  
Veline Patricia Damanik ◽  
Azfar Hadi Rama Yasmen ◽  
Rani Sofya

Micro Small and Medium Enterprises (MSME)  are one of the sectors supporting the economy of the people in the Lunang II area of Pesisir Selatan Regency. MSME in the Lunang Dua area still have several problems to compete or survive in the Industry 4.0 era. The first problem were  they do not have a brand or image that is easy to recognize by potential customers. The second problem were they don’t have attractive product packaging. The third problem were they  still limited marketing area. Through the activities of the team Technology Student Creativity Program (PKM T), the team carried out educational activities to partners about the importance of the brand for the product. In an effort to improve the competitiveness of MSME, especially in the Lunang Dua area, it was carried out by branding the names of MSME partners to become the Barokah MSME which later became their own identity for local, national and international marketing. To improve the quality of product packaging, the partners of the PKMT team helped design attractive packaging and can compete with competitors' products and match the characteristics of partner products. The PKM T team also built and developed a website in the form of an online shop as a means of online sales so that it expands the market from partners, namely Barokah MSME. The team also helped make Barokah's MSME social media in the form of instagram to increase sales of partner products. To increase the usefulness of this online market for partners, the team provides web and UMKM Instagram training to partners. The Barokah MSME brand and the improvement of product packaging quality and the existence of an online shop that can be operated easily by partners are expected to expand the marketing area of partner products and increase sales volume and improve the welfare of partners.


Author(s):  
Roby Syaiful Ubed

The purpose of this service is to make a small scale dryer for Micro, Small and Medium Enterprises (MSMEs). This tool will help optimize the production process, to increase partner income. This tool is made with materials that are economical and easily obtained by partners. As of this writing, this activity has not been able to have a positive impact on the production process. So that the service will continue to modify this tool and try out until this tool can function optimally.


2021 ◽  
Vol 338 ◽  
pp. 01018
Author(s):  
Marcin Mirosław ◽  
Tomasz Mirosław ◽  
Jakub Deda ◽  
Adam Zawadzki

Electric vehicles are offered by many car companies. They are considered ecological, although in terms of power it depends on the energy system, in particular a source of power to charge cars. In case of the production version, and operation may be less or more for a wide meaning of environment. In the article, the authors will present the issues of ecological use of electric vehicles, comparing the combustion and electric environmental studies. An analysis of the common electric vehicle structures and their operation will be presented, in which the environmental performance of vehicles and their positive impact on the quality of life can be achieved or enhanced by a new approach to the design, production and servicing method [1-4]. Authors of final output products of production based on the concept of industry 4.0+ [5], where the final products are supplied by SMEs (Small and Medium Enterprises). The authors mention the business model [6] that stimulates the development of SME sales and the sharing of knowledge. In the described model of vehicle production, which can be extended to the manufacturing of small agricultural and municipal machines, new methods of design (using artificial intelligence) and production, including 3D printing and others, play an important role. The authors will present several technologies used in small-lot production and a forecast of their use.


Author(s):  
Mudasetia Hamid ◽  
Evy Rosalina Widyayanti

Yogyakarta is a city and the capital of Yogyakarta Special Region in Java, Indonesia. It is renowned as a center of tourism, education and culture. Yogyakarta is one of the foremost cultural centers of Java. This region is located at the foot of the active merapi vulcano. Yogyakarta is often called the main gateway to the Central Java as where it is geographically located. It stretches from Mount Merapi to the Indian Ocean. This province is one of the most densely populated areas of Indonesia. Yogyakarta is popular tourist destination in indonesia after Bali. These have attracted large number of visitors from across Indonesia and abroad to the city. This status makes Yogyakarta is one of the most heterogeneus cities in Indonesia. In edition, Yogyakarta has attracted large number of people to reside in this city for business. One of these comers is small entrepreneurs with their market munchies enterprise (specially a traditional snack trader). This business is one of famous business in Yogyakarta, we will find rows of pavement vendors selling market munchies. The students and tourists are their main target customers. Market munchies enterprise is part of small and medium enterprises SMEs as livelihood activities. SMEs has an important role in economic growth of Indonesia. Therefore, it is very important to develop and strengthen the micro enterprise empowerment. Micro enterprise empowerment is one of strategy to reduce the poverty rate in Indonesia. Major challenger in implement this program are that micro entrepreneurs are conventional and have satisfied with their revenue. It is very important to develop a comprehensive and sustainable micro enterprise empowerment which consist of strengthen the quality of human resources, maximize the government’s roles, empower the enterprise capital and strengthen the partnership and autonomous. Micro enterprise autonomy will contribute to the economic and investment climate. This will lead to establish an accountable enterprise both for the micro enterprise and customers which at the end will strengthen the development of the micro enterprise in Yogyakarta.Keyword: micro entreprise, human resources, government roles, capital, partnership and autonomous.


2021 ◽  
Vol 4 (2) ◽  
pp. 477-494
Author(s):  
Ali Idrus ◽  
Ade Maman

One of the solutions proposed by Badan Amil Zakat Nasional is to form Lembaga Pemberdayaan Ekonomi Mustahik which has the task of improving the quality of life of mustahik through its programs. So, the purpose of this study is to find out how the role of Lembaga Pemberdayaan Ekonomi Mustahik Badan Amil Zakat Nasional in improving the economic welfare of mustahik. This study uses qualitative research methods that produce descriptive data. Where this research is based on observations made by the author and then explained according to what the author observed in the field. The data collection that the researchers did was using the method of observation, documentary interviews, and other data. When the data has been collected, the researcher conducts an analysis and then draws conclusions from the analysis. The results of this study are Lembaga Pemberdayaan Ekonomi Mustahik BAZNAS plays a role in the development of micro, small and medium enterprises (MSMEs) and focuses on potential creative businesses, empowers by providing business development capital assistance, in accordance with the budget draft proposed by mustahik, and approved by LPEM BAZNAS. Keywords: The Role of LPEM BAZNAS, Mustahik's Economic Welfare


2021 ◽  
Vol 4 (1) ◽  
pp. 208
Author(s):  
Rahmat Kurniawan ◽  
Azhar Azhar

This research is to find out the perceptions of micro, small and medium enterprises to modern stores, MSME partnerships with modern stores, constraints, and the role of the government in overcoming the problems of modern shops and MSMEs in Padangsidimpuan City. This research is a descriptive qualitative study by conducting in-depth interviews. The results showed the perception of MSMEs towards modern stores had a negative and positive impact. The negative impact, the income of MSMEs has decreased. The positive impact, the presence of modern stores motivates MSMEs to evaluate themselves from modern stores. The partnership established by MSMEs with modern stores is the use of business locations provided by modern stores. The constraints of MSMEs are business capital, human resources, business legality, business permits and products, while the constraints of modern stores are business permits, human resources and partnerships with MSMEs. The role of the City Government of Padangsidimpuan is for modern stores, namely to give an appeal not to add to modern store outlets and to call for partnerships in terms of marketing local MSME products. For MSMEs, facilitate MSMEs with banking institutions in terms of providing venture capital, training and guidance to MSMEs, and making packaging houses.


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