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2021 ◽  
Vol 2 (2) ◽  
pp. 153
Author(s):  
Nadya Husein Zainuddin ◽  
AG Eka Wenats Wuryanta

Fundraising is not a common thing anymore. Especially if the fundraising is about the social campaign that will attract people’s sympathy. Fundraising that Migrant Care did as one of the most successful public fundraising. Migrant Care had successfully collected 2,8 billion rupiahs in 2 weeks. This fundraising is for Satinah, an Indonesian migrant worker who was sentenced do death penalty because she was charged with murdering her employer. Migrant Care is non-governmental organization which protect the rights of Indonesian migrant workers stated their disappointment towards the Indonesian government that didn’t help Satinah. Because of their disappointment, Migrant Care held the crowdfunding for Satinah’s diyat. The method that used in this research is qualitative descriptive with interview and documentation with Carl Hovland’s theory SMCR (source, message, channel and receiver).


2021 ◽  
Vol 7 (2) ◽  
pp. 352-362
Author(s):  
Ristia Kadiasti ◽  
Mukaromah Mukaromah

AbstrakDampak yang dirasakan akibat pandemi Covid-19 berpengaruh tidak hanya pada kondisi ekonomi namun juga psikologis khususnya pada anak-anak. Hal tersebut terlihat pada perkembangan proses belajar anak pada saat kegiatan belajar mengajar melalui media daring, seperti kesulitan berkonsentrasi, gelisah, dan rasa khawatir yang berlebihan. Kebutuhan untuk memotivasi anak-anak dalam menyerap pelajaran kembali menjadi sebuah hal yang mendesak ketika mereka akan kembali bersekolah secara tatap muka pasca pandemi nanti. Namun, sebelum menempatkan anak-anak ke dalam kondisi tersebut, perlu adanya sebuah program yang membekali anak-anak sebelum kegiatan berbasis kurikulum dilaksanakan. Penelitian ini menggunakan pengumpulan data dari penelitian program intervensi kembali bersekolah oleh Jhoni Warmansyah dan menggunakan metode perancangan dengan model SMCR (Source, Message, Channel, Receiver) yang kemudian menghasilkan media video infografis berbentuk motion graphic berupa sosialisasi dengan konten pesan membekali anak dalam mematuhi protokol kesehatan ketika kembali bersekolah. Animasi ini memberikan edukasi terkait pengenalan emosi anak pada masa pandemi dan juga memberikan pembekalan berupa demonstrasi tentang pematuhan protokol kesehatan pada anak-anak di saat mereka kembali bersekolah nanti. Kata Kunci: anak, animasi, motion graphic, pandemi, sosialisasi AbstractThe impact perceived due to the Covid-19 pandemic affects economic conditions and also psychologically, especially on children. This indication can be seen in the development of children's learning processes during teaching and learning activities through online media. Children sometimes feel difficulty concentrating, anxiety, and excessive worry. The need to motivate children to absorb lessons again becomes an urgent matter when they return to school face to face after the pandemic. However, before placing children into this condition, it is necessary to have a program that equips children before implementing the activities. This study uses data collected from the back-to-school intervention program research by Jhoni Warmansyah along with the SMCR model that later can produce infographic video media in the form of motion graphics. This animation provides education regarding the introduction of children's emotions during the pandemic and further provides instruction in the form of demonstrations on compliance with health protocols for children when they return to school later. Keywords: child, animation, campaign, motion graphic, pandemic


2021 ◽  
Author(s):  
Anastasia Malashina

Abstract The paper studies the procedure for restoring discreet segments of an unknown source message based on information about possible variants of each sign. An algorithm is proposed based on compiling dictionaries of appropriate lengths, searching for text sections with a total number of character variants that do not exceed a given boundary, and then iterating through and eliminating false variants of dictionary values. Statistical properties of short-length text dictionaries are investigated, and extrapolation estimates are made for long-length texts. The main mathematical properties of this algorithm are described. Theoretical studies of the effectiveness of the procedure under consideration are carried out within the framework of a certain probability-theoretical model.


2020 ◽  
Vol 20 (2) ◽  
pp. 147-165
Author(s):  
Ning Amirah Malinda

ABSTRACTThis study aims to determine methods, characteristics, and patterns of preaching to the converts. The object is Ustadzah Lilis Mulyani as a da'wah (Da'i) actor who conducts da'wah activities to converts in Teratak Fitrah Kota Kinabalu Sabah Malaysia. Researchers use a theory that is in accordance with the object of research, namely the SMCR theory found by David Berlo. This SMCR theory consists of: Source, Message, Channel, and Receiver. The source is what makes the message, while the message is the idea that is explained or the code in the form of symbols to be understood. The results showed that the methods and approaches used by Ustadzah Lilis Mulyani to the converts in developing and spreading their da'wah using the methods of da'wah bil-oral, bil-hikmah, mauidzatul hasanah and mujadalah bil-lati hiya ahsan. The impact of this research is the creation of preaching patterns or models of converts and scientific development of da'wah for the converts.Keywords: Patterns of Da'wah; Ustadzah; Method; MuslimABSTRAKPenelitian ini bertujuan mengetahui metode, karakteristik, dan pola dakwah dakwah kepada muallaf. Objek adalah Ustadzah Lilis Mulyani sebagai pelaku dakwah (Da’i) yang melakukan kegiatan dakwah kepada muallaf di Teratak Fitrah Kota Kinabalu Sabah Malaysia. Peneliti menggunakan teori yang bersesuaian dengan objek penelitian yakni teori SMCR yang ditemukan oleh David Berlo. Teori SMCR ini terdiri dari: Source, Message, Channel, dan Receiver. Sumber adalah yang membuat pesan, adapun pesan itu adalah gagasan yang diterangkan atau kode yang berupa simbol-simbol untuk di pahami. Hasil penelitian menunjukkan bahwa tata cara dan pendekatan yang digunakan oleh Ustadzah Lilis Mulyani kepada golongan muallaf dalam mengembangkan dan menyebarkan dakwahnya dengan menggunakan metode dakwah bil-lisan, bil-hikmah, mauidzatul hasanah dan mujadalah bil-lati hiya ahsan. Adapun dampak penelitian ini adalah terciptanya pola atau model dakwah terhadap muallaf dan pengembangan keilmuan dakwah bagi golongan muallaf.Kata Kunci : Pola Dakwah; Ustadzah; Metode; Muallaf


2020 ◽  
Vol 20 (1) ◽  
pp. 43-51
Author(s):  
Milena Stanojlovic ◽  
Ana Cancela ◽  
Miguel A. M. Cárdaba ◽  
Ubaldo Cuesta

Alcohol consumption represents a major problem for public health. As a consequence, there is a growing interest in understanding which communication strategies have the ability to increase the persuasive power of anti-alcohol campaigns. Many designers of health campaigns use both actors and real people interchangeably to deliver their messages. Nevertheless, little is known regarding which of these two types of message sources are more persuasive. Aim & Methodology. In this study, we used an experimental design to explore the effect of recipients’ perceptions of the message source (presented as either real people or actors) on their drinking intentions. Results. We observed a significant difference in the drinking intentions as an effect of our manipulation, depending on previous recipients’ drinking levels. Heavy consumers were more readily persuaded by the real source message. In contrast, light consumers showed less drinking intentions after receiving the message from the fictional source than from the real one. Conclusions. This indicates that in the context of anti-alcohol campaigns, the same strategy could have both positive and negative effects simultaneously on different target groups. Theoretical and practical implications of our findings are discussed.


Author(s):  
Tetiana Korolova ◽  
Natalya Zhmayeva ◽  
Yulia Kolchah

Modern industry of translation services singles out two translation quality levels that can be reached as a result of machine translation (MT) post-editing: good enough quality foresees rendering the main information of the source message, admitting stylistic, syntactic and morphological flaws while quality similar or equal to human translation is a full dress version of a post-edited text, ready to be published. The overview of MT systems enables us to consider Google Neural Machine Translation (GNMT) which is based on the most modern methods of training to reach maximum improvements the most powerful one. When analyzing texts translated by means of Google Translate the following problems were identified: distortion of the referential meaning of the source message, incorrect choice of variant equivalences, lack of terms harmonization, lack of abbreviations rendering, inconformity of linguistic units in persons, numbers and cases, incorrect choice of functional correspondings when rendering absolute constructions, gerund and participial constructions, literal translation of phrases, lack of transformations of the grammatical structure of the source message (additions, rearrangements). Taking into account the classified issues of machine translation as well as the levels of post-editing quality post-editing of the texts translated by means of MT is carried out, demands and recommendations applicable to post-editing results of MT within the language pair under analysis with respect to peculiarities of the specific MT system and the type of translated texts are provided.


2020 ◽  
Vol 25 (1) ◽  
pp. 60-73
Author(s):  
Eun-Ju Lee

Abstract While several major theories and models have emerged and guided research on computer-mediated communication (CMC) in the interpersonal context, equivalent theoretical development seems to be lacking in the study of mass-oriented CMC, despite a large volume of amassed research. This article aims to propose an integrative conceptual framework for the study of mass-oriented, including mass-personal CMC, with (perceived) authenticity as its core unifying construct. A range of theoretical constructs independently developed in various subdisciplines and pertinent research findings are reviewed in light of the authenticity of source, message, and interaction. Several testable propositions are derived concerning antecedents to and consequences of authenticity judgments, with a view to stimulating programmatic empirical investigations on the role of authenticity in CMC.


2019 ◽  
Vol 5 (4) ◽  
pp. 205630511988865 ◽  
Author(s):  
Tom Buchanan ◽  
Vladlena Benson

There is considerable concern about the propagation of disinformation through social media, particularly for political purposes. “Organic reach” has been found to be important in the propagation of disinformation on social networks. This is the phenomenon whereby social media users extend the audience for a piece of information: interacting with it, or sharing it with their wider networks, greatly increases the number of people the information reaches. This project evaluated the extent to which characteristics of the message source (how trustworthy they were) and the recipient (risk propensity and personality) influenced the organic reach of a potentially false message. In an online study, 357 Facebook users completed personality and risk propensity scales and rated their likelihood of interacting in various ways with a message posted by either a trustworthy or untrustworthy source. Message source impacted on overall organic reach, with messages from trusted sources being more likely to be propagated. Risk propensity did not influence reach. However, low scores on trait agreeableness predicted greater likelihood of interacting with a message. The findings provide preliminary evidence that both message source and recipient characteristics can potentially influence the spread of disinformation.


2019 ◽  
pp. 000276421986940 ◽  
Author(s):  
Eun-Ju Lee ◽  
Soo Yun Shin

With the rampant increase of misinformation produced and distributed online at an alarming rate, it has become more imperative than ever to understand what makes people fall for misinformation. Drawing on the literature on persuasion, credibility of online information, and digital deception, we first review a list of factors associated with the source, message, channel, and receiver that may alter the extent to which people judge information as truthful and believable. Based on critical assessments of the gaps in the literature, suggestions are offered to shape future research agendas and develop an integrative conceptual framework.


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