scholarly journals Mass Communication

Communication ◽  
2011 ◽  
Author(s):  
Hans-Bernd Brosius ◽  
Veronika Karnowski
Keyword(s):  
Mass Media ◽  
Interpersonal Communication ◽  
Mass Communication ◽  
Point Of View ◽  
Single Type ◽  
Audiovisual Communication ◽  
Communication Modes ◽  
Media Systems ◽  
To Come ◽  
The Right

Mass communication can be best described by its counterparts. With regard to the number of people involved, mass communication has many participants, whereas interpersonal communication has few. With regard to visibility, mass communication is highly visible and public; private communication is hidden from others. Mass-communication messages are mostly provided by media professionals who collect, process, structure, and distribute information. It is a one-to-many communication with little feedback possibilities. In mass societies, mass communication is probably the most effective way of finding, discussing, and resolving issues that are relevant for the existence of a given society. Accordingly, research in mass communication is mainly concerned with its effects. Scholars have developed many theories—such as agenda setting—that are focusing on the beneficial and detrimental effects of the mass media. Many other topics are indirectly related to the effects of mass communication, such as freedom of the press, journalism, or media systems, but also entertainment. The internet and its diverse communication modes serve as a challenge to this role of mass communication. Mass communication is often framed within a normative point of view: Mass media, particularly radio, television, and other instances of audiovisual communication, enable a mass society to exchange views effectively on important problems and issues, thus helping democracies to come to the right decisions. In terms of usage, however, audiovisual mass media mostly carry entertainment content. Entertainment, however, might not be without political and societal consequences (e.g., cultivation theory). Although mass-communication content includes many genres and modalities and appears across all media, this entry focuses more on processes and intellectual arcs that transcend any single type of content.

scholarly journals Mass Communication Cannot Be Separated From Ethical Problems

2020 ◽  
Vol 7 (3) ◽  
pp. 184-190
Author(s):  
M. Yoserizal Saragih ◽  
Ali Imran Harahap
Keyword(s):  
Mass Media ◽  
Public Relations ◽  
Interpersonal Communication ◽  
Mass Communication ◽  
Code Of Ethics ◽  
Ethical Problems ◽  
Communication Ethics ◽  
Moral Principles ◽  
Public Relations Ethics ◽  
The Right

This paper deals with mass communication cannot be separated from ethical problems. One of our goals in studying the science of communication lies in the dimension of ethical communication. Ethics can be defined as a set of moral principles or values. Ethical standards can differ from one discipline to another. In the discipline of communication, a set of communication ethics has been adopted into various communication contexts and communication fields, some of which we have understood together are business communication ethics, interpersonal communication ethics, and public relations ethics. Mass communication ethics is a moral philosophy that deals with the obligations of the press and about the judgments of the good press and the bad press or the right press and the wrong press. Each mass media has its own code of ethics because indeed each type of mass media has its own character or characteristics, so we know that in this world there are print media journalistic ethics, journalistic code of ethics, radio, and television journalistic code of ethics.

KAJIAN KOMUNIKASI MASSA PADA SURAH AL-HUJURAT AYAT 6

2018 ◽  
Vol 7 (1) ◽  
pp. 35-50
Author(s):  
Arifin Arifin
Keyword(s):  
Mass Media ◽  
Information Society ◽  
Mass Communication ◽  
Human Life ◽  
Point Of View ◽  
Study Approach ◽  
Universal Values ◽  
The Mass Media ◽  
The Impact ◽  
Communication Study

The mass media, as an integral part of life, has become a blessing as well as a challenge to human life in the information society era. No exception for Muslims who live and become part of the information society at this time. The holy Qur’an which is believed to be the guide of life throughout the ages should be understood and explored by various disciplines of science. The universal values in the Qur’an can not only be highlighted by the doctrinal and theological perspectives of the norm, but also with the point of view of social science, one of them with the approach of mass communication. This paper explores surah Al-Hujurat verse 6 then explores it with a mass communication study approach. From the results of exploratioining and understanding to the interpretation of the scholars on surah Al-Hujurat verse 6 and various literature on mass communication, especially in mass media studies, it can be concluded that Surah Al-hujurat verse 6 contains various values and knowledge of how to respond the mass media today, The concept of knowing the news carrier, Tabayyun’s attitude, and the attention to the impact of the news in this chapter is in harmony with the study of mass communication in which there are theories about criticism of media, media texts and the effects of the mass media.

scholarly journals Manufacturing Consent

1990 ◽  
Vol 7 (1) ◽  
pp. 91-94
Author(s):  
Dilnawaz A. Siddiqui
Keyword(s):  
Mass Media ◽  
Mass Communication ◽  
Third World ◽  
Comparative Investigation ◽  
Media Analysis ◽  
Western World ◽  
Or Groups ◽  
Media Systems ◽  
The Individual ◽  
The Third World

With the increased efficiency of mass communication technology therehas been enhanced sophistication in its varied utilization. Correspondingly,a few fresher perspectives of mass media analysis have also appeared in recentyears.Wiebe's (1975) The Segmented Society offered a sociological interpretationof mass media contents which, according to him, aggravated the growingisolation of individuals from their social organizations. Williams (1982) wroteof serious dangers of the concentrated control of powerful media. In the sameyear, Berger (1982) dealt with the three types of media analysis techniquesfrom the perspectives of a) structural-functionalist; b) serniological; andc) Marxist. Berger sounded rather casual about the misuse of media by certainindividuals or groups. To him it seemed just a matter of varying perspectivesto find faults with each other's media systems in the tradition of inter-ideologicalrivalry among researchers subscribing to the three different schools of thought.Lowery and DeFleur (1983, 1988) identified the major milestone in theevolution of communication research. In this process, they discovered severalinstances of misuse of mass media and of media research for commercialand political purposes. But their disapproval of such practices in the Americansociety was relatively mild and subdued. Martin's and Chaudhary's (1983 )work seems to be the first comprehensive comparative investigation into massmedia systems currently operating in the world. They have compared andcontrasted modes of control, goals and roles of media in the Western,Communist, and the Third World nations. In relative terms, Martin andChaudhary are right in asserting that in the Western world "press freedombelongs primarily to the individual and secondarily to private groups." However,one needs to look deeper to be able to measure the extent to which the individualcontrols the Western media. It is this research concern that should lead usto a fuller discussion of the book under review here.Looking into the political economy of information in the global context,Mowlana (1988) justifies the "fear and frustration of Third World nations."He quotes Schiller (1981) to prove his point that the so-called 'free flow' ofinformation does not exist, for "There are 'selectors and controllers' who shiftand shape the messages that circulate in society." ...

Agenda Setting in Health and Risk Messaging

2017 ◽  
Author(s):  
Karyn Ogata Jones
Keyword(s):  
Mass Media ◽  
Risk Communication ◽  
Interpersonal Communication ◽  
Agenda Setting ◽  
Mass Communication ◽  
Health Priorities ◽  
Sources Of Information ◽  
Issue Salience ◽  
Attribute Salience ◽  
Audience Responses

Since McCombs and Shaw first introduced the theory in 1972, agenda setting has emerged as one of the most influential perspectives in the study of the effects of mass media. Broadly defined, “agenda setting” refers to the ability of mass media sources to identify the most salient topics, thereby “setting the agendas” for audiences. In telling us what to think about, then, mass media sources are perceived to play an influential role in determining priorities related to policies, values, and knowledge on a given topic or issue. Scholars have studied this phenomenon according to both object (issue) salience and attribute salience and along aggregate and individual audience responses. The audience characteristics of need for orientation, uncertainty, relevance, and involvement are advanced as moderating and predicting agenda-setting effects. When agenda-setting theory is applied to the study of messaging related to health and risk communication, scholars have reviewed and identified common themes and topics that generally include media’s role in educating and informing the public about specific health conditions as well as public health priorities and administrative policies. Agenda setting is often examined in terms of measuring mass media effects on audiences. Looking at interpersonal communication, such as that coming from medical providers, opinion leaders, or peer networks, in studies will allow research to examine the combined effects of interpersonal and mass communication. Testing possible interactions among differing sources of information along with assessment of issue and attribute salience among audiences according to an agenda-setting framework serves to document audience trends and lived experiences with regard to mass media, health, and risk communication.

scholarly journals Role of mass media in increasing knowledge and practices of mothers on IYCF: findings from a community trial in rural Bangladesh

2015 ◽  
Vol 5 (1) ◽  
pp. 18-24 ◽  
Author(s):  
Saidur Rahman Mashreky ◽  
Fazlur Rahman ◽  
Aminur Rahman ◽  
Abu Talab ◽  
Zakia Rahman
Keyword(s):  
Young Children ◽  
Mass Media ◽  
Interpersonal Communication ◽  
Cluster Randomized Trial ◽  
Improvement Rate ◽  
Rural Bangladesh ◽  
Counseling Intervention ◽  
Cluster Randomized ◽  
Changing Knowledge ◽  
The Right

Poor IYCF (Infant and Young Children Feeding) practices are factors of poor nutrition among infants and young children in developing countries including Bangladesh. To address this problem, a national mass media campaign was launched using television channels along with home counseling. The study was designed to explore the effect of IYCF intervention on changing knowledge and practices of mothers in rural Bangladesh. The study used a cluster randomized trial design where six unions were randomized to allocate them to 'only mass media intervention (intervention-I)' or 'mass media + direct counseling (Intervention-II)'. Three unions were subjected to 'intervention-I' and the other three were subjected to 'intervention-II'. In intervention-I areas, the knowledge of initiation of breast feeding was improved by 8.5% and practice was improved by 23.7%. It was 17.9% and 16.6% respectively in intervention-II areas. In intervention-I areas knowledge about initiation of complementary feeding improved by 2.7% and in practice it was 19.3%. In intervention-II areas it was 8.6% and 21.3% respectively. Regarding giving the right quantity of complementary food, in intervention-I areas the improvement rate was 6.2% for children between 7-8 months old and 34% for children between 9-12 months old. In intervention-II areas it was 13.7% for children between 7-8 months old and 56.8% for children between 9-12 months old. Significant improvements were found in both the intervention areas, but changes were almost similar in both groups. Coverage of interpersonal communication was found to be very low. Improvement of IYCF knowledge and practice might be the contribution of mass media.South East Asia Journal of Public Health Vol.5(1) 2015: 18-24

Negro Suffrage: The Constitutional Point of View

1906 ◽  
Vol 1 (1) ◽  
pp. 17-43 ◽  
Author(s):  
John C. Rose
Keyword(s):  
United States ◽  
The United States ◽  
Point Of View ◽  
The Political ◽  
Economic Point ◽  
Ethical Point ◽  
The Social ◽  
Previous Condition ◽  
To Come ◽  
The Right

The Constitution of the United States as amended provides that “The right of citizens of the United States to vote shall not be denied or abridged by the United States or by any State on account of race, color, or previous condition of servitude.” These words are plain. Everybody understands them. They mean, and every one knows that they mean, that, from the constitutional point of view, one question relative to the suffrage is no longer open. That question is the very one about which I am asked to write. From the political point of view, from the historical point of view, from the social point of view, from the economic point of view, and from the ethical point of view, there is much to be said about negro suffrage. For centuries yet to come there may be much to be said. From the constitutional point of view, accurately defined, there has been nothing to say since March 30, 1870. On that day the Secretary of State of the United States proclaimed that the Fifteenth Amendment had been ratified by the legislatures of twenty-nine out of the then thirty-seven States. The apparent assent of a number of these legislatures, perhaps, had not been a real assent. It might have been given under duress. Still, it had been given. The men who assumed to be the legislatures of other of these States may have had little moral and a very doubtful legal right to speak for them.

scholarly journals “Right Turn” in Israeli Political Life (1965—1977)

2020 ◽  
Vol 1 (10) ◽  
pp. 353-367
Author(s):  
V. M. Morozov ◽  
S. V. Melnikova
Keyword(s):  
Point Of View ◽  
Political Life ◽  
The Political ◽  
Left Wing ◽  
Key Factors ◽  
Political Landscape ◽  
Israeli Government ◽  
To Come ◽  
The 1960S ◽  
The Right

The issues related to the events that took place in Israeli political life in the 60s and 70s of the XX century, which went down in history under the name of the “right turn”, when the leftwing parties came to replace the leading left-wing parties since 1949 are examined in the article. It is shown how, with their coming to power, foreign and domestic political approaches have changed, within which the ideas of Zionism-revisionism began to come to the fore. The authors analyze the reasons for the end of the era of the leadership of the left parties in Israeli politics, the essence the “right turn” and its consequences. Particular attention is paid to the activities of such forces of as MAPAI and Likud, which have largely shaped the political landscape of the state since the second half of the 1960s. It is emphasized that this issue is relevant from the point of view of analyzing later events and, in particular, the 2019—2020 crisis during the formation of the Israeli government, as well as intensifying its policy in the Palestinian direction. It has been proved that some of the key factors that still determine the internal political and social atmosphere in the country and the region appeared precisely at the considered historical stage.

scholarly journals Eutanasia, mass media e consenso sociale

2011 ◽  
Vol 60 (1) ◽  
Author(s):  
Giuliano Guzzo
Keyword(s):  
Mass Media ◽  
Mass Communication ◽  
Point Of View ◽  
General Point ◽  
The Public ◽  
The Way

Questo articolo si pone l’obbiettivo di analizzare a grandi linee come il tema dell’eutanasia viene attualmente presentato dai mass media. In particolare, l’elaborato intende mettere in luce le modalità con cui i mezzi di comunicazione di massa si rendono con frequenza autori di una rappresentazione del fenomeno eutanasico che, di fatto, risulta direttamente funzionale alle tesi di coloro i quali, a vario livello, si battono per la depenalizzazione della “dolce morte”. ---------- The aim of this article is to take into consideration and analyze from a general point of view the way euthanasia is presented to the public by mass media. It particularly wants to emphasize the fact that instruments of mass communication frequently tend to deliver a notion of euthanasia and the issues concerning it that seem to, de facto, be compatible with the thesis of those who defend it and actually promote the depenalization of so called “dignified death”.

scholarly journals Peran Iklan Layanan Masyarakat dalam Sosialisasi Program Busway oleh Pemprov Dki: Proses Sosialisasi Program Busway

Humaniora ◽  
2011 ◽  
Vol 2 (2) ◽  
pp. 1446
Author(s):  
Didier Neonisa
Keyword(s):  
Mass Media ◽  
Mass Communication ◽  
Communication Theory ◽  
Research Result ◽  
Data Gathering ◽  
Mass Transportation ◽  
Socialization Process ◽  
Public Service Advertising ◽  
The Government ◽  
The Right

This research is based on the increasing numbers for traffic level in Jakarta and also less facilitated mass transportation; therefore the district government of DKI Jakarta built another mass transportation (busway) as one solution for the problems. The local government of DKI Jakarta uses mass media, especially television, to socialize the busway transportation for community. The method in this research is descriptive qualitative along with interview and related documentation as data gathering technique. The research uses theories like mass communication theory, including mass media, television, and advertising. The research result is known that public service advertising has a big role for the government of DKI Jakarta as socialization media for busway transportation; however that does not followed by the right socialization process.  

scholarly journals Need of Marriage of Mass Media with Traditional Folk Media in Empowering Towards Sustainable Development among Santals: A Review

2021 ◽  
Author(s):  
Atanu Kumar Sinha ◽  
Amit Kumar Hazra
Keyword(s):  
Quality Of Life ◽  
Sustainable Development ◽  
Mass Media ◽  
Information Seeking ◽  
Alternative Hypothesis ◽  
Mean Value ◽  
Seeking Behavior ◽  
To Come ◽  
The Right

Information is treated as a vital and powerful tool of socio-economic development, no less important than land, labour and capital towards empowerment of people towards attaining sustainable development (SD). Empowerment, the degree of autonomy and self-sufficient, self-dependent, self-determined, self-responsible, self-reliable, self-confident in the democratic society in controlling their lifelong learning and their own quality of life. Access of right information at the right time in right form and ability of sharing information to others empower people. Mass media in this regard plays a crucial role as a vast portion of population may be reached through mass media. Present study conducted in four Santal villages of Birbhum district of West Bengal with 100 Santals (50 male and 50 female) attempts to investigate the extent of use and utilization pattern of mass media in information seeking behavior by the Santals of the study area and finally suggest towards empowering the Santals for attaining sustainable development in the study area. In the study a mixed reaction of the respondents have been received regarding the exposure to various mass media. Mean value of social awareness based on mass media of female Santals (x̄2 = 109.43) was better than the male Santals (x̄1 = 106.18). ‘t’ value of the study indicated that null hypothesis H0 is rejected and alternative hypothesis H1 is accepted. The Santals are incapable of developing themselves, by their own efforts. Many government schemes and initiatives remain still unutilised due to their illiteracy, neo-literacy, barrier of language, lack of guidance, unawareness about the programmes etc. They should be motivated to come out from their isolation and should be aware about various government initiatives. Observed also that, availability of mass media with the Santals is too much limited, but however, accessibility to these media is somewhat better among them. Evening (17:30-18:00 Hrs.) found to be the best time for exposing to mass media and majority by respondents like to expose to mass media in group. Folk items and formal discussions were the preferable format in mass media. The study demands for coalition for traditional folk media with mass media to improved their quality of life and attaining empowerment.

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