scholarly journals Identifying Factors Affecting Domestic Tourist Satisfaction of Tourist Destinations in Indonesia

2018 ◽  
Vol 13 (2) ◽  
pp. 157 ◽  
Author(s):  
Muhamad Ariza Eka Yusendra ◽  
Niken Paramitasari
Keyword(s):  
Factors Affecting ◽  
Tourist Destinations ◽  
The Third ◽  
Tourist Satisfaction ◽  
Tourism Destinations ◽  
Quantitative Descriptive ◽  
Tourism Attractions ◽  
The Cost ◽  
Bahasa Indonesia ◽  
Domestic Tourist

<p><em>The objective of this study was to identify the factors affecting domestic tourist satisfaction of tourist destinations. The type of this study was a quantitative descriptive study using Cochran Q test and factor analysis of tourist satisfaction</em><em> drivers factors</em><em>. The result of this study showed that there were 38 attributes affecting domestic tourist satisfaction in Indonesia. The first rank was the beauty of natural attractions; the second rank was artificial tourism attractions; and, the third rank was the cost and cleanliness of facilities and environment of tourism destinations. Furthermore, all these attributes were clustered into several factors</em><em>:</em><em> attraction, amenities, accessibility, hospitality, and ancillary. The significance of this study is that the identified factors are beneficial for stakeholders as the indicators of customer satisfaction.</em><em></em></p><p><strong>Abstrak dalam Bahasa Indonesia</strong> : Tujuan penelitian ini adalah untuk mengidentifikasi faktor-faktor yang mempengaruhi kepuasan wisatawan domestik terhadap suatu destinasi wisata.  Jenis penelitian ini adalah penelitian deskriptif kuantitatif, menggunakan alat analisis <em>C</em><em>ochran Q </em><em>t</em><em>est</em> dan analisis faktor terhadap faktor-faktor pendorong kepuasaan wisatawan. Hasil penelitian ini menunjukkan terdapat 38 atribut yang mempengaruhi kepuasan wisatawan domestik di Indonesia. Lebih lanjut diperoleh ranking pertama ditempati oleh keindahan obyek wisata alam, ranking kedua ditempati oleh daya tarik wisata buatan dan ranking tiga ditempati oleh tingkat harga dan kebersihan fasilitas dan lingkungan destinasi wisata. Kegiatan penelitian kemudian dilanjutkan dengan pengelompokan atribut menjadi faktor-faktor, dimana ditemukan 5 faktor utama yaitu <em>attraction, amenities, accessibility, hospitality dan ancillary.</em> Pentingnya penelitian ini adalah bahwa faktor-faktor yang teridentifikasi bermanfaat bagi para pemangku kepentingan sebagai indikator kepuasan pelanggan.</p>

scholarly journals The THE EFFECTS OF LOCAL CULTURE ON TOURISM PRODUCTS AND DOMESTIC TOURIST SATISFACTION IN TOURISM DESTINATIONS

2020 ◽  
Vol 7 (12) ◽  
pp. 233-243
Author(s):  
Cempena Bagus ◽  
Ida Aju BrahmaSari ◽  
Tatik Suryani
Keyword(s):  
Significant Influence ◽  
Local Culture ◽  
Tourist Destinations ◽  
Tourist Satisfaction ◽  
The World ◽  
Convenience Sampling ◽  
Tourism Destinations ◽  
Domestic Tourist

The beauty of nature, the uniqueness of the culture and the hospitality of its inhabitants put the island of Bali first in the world, beating the Maldives and Phuket, Thailand. Bali ranks first among the 25 best destinations in the world (Trip Adivisor, 2017). The purpose of this study is to prove and analyze the influence of local culture on tourism products and the satisfaction of domestic tourists at tourist destinations in Gianyar regency of Bali province. The population in this study is domestic tourists whose numbers are unknown (unlimited). Convenience sampling was used of 204 respondents. The results of this study prove that local culture has a significant influence on tourism products and the satisfaction of the domestic tourists, as well as the tourism products have a significant effect on the satisfaction of the domestic tourists Keywords: local culture, tourism products, tourist satisfaction.

An application of AHP approach to investigate tourism promotional effectiveness

2013 ◽  
Vol 19 (1) ◽  
pp. 1-22
Author(s):  
Wen-Hsiang Lai ◽  
Nguyen Quang Vinh
Keyword(s):  
Tourism Industry ◽  
Destination Image ◽  
Factors Affecting ◽  
Tourist Destinations ◽  
Tourist Satisfaction ◽  
Promotional Strategy ◽  
Service Staff ◽  
Promotional Strategies ◽  
Study Designs ◽  
Hierarchy Process

Purpose – The tourism industry service network (TISN) is considered to be one of the largest components of tourism in the modern Vietnamese economy. The Vietnam National Administration of Tourism (VNAT) is currently developing a long-term plan to diversify the country’s tourism industry and to improve the destination image of Vietnam. To successfully implement this plan, the Vietnamese tourism industry must employ effective promotional strategies. Design – This study designs to determine the necessity of measuring the effectiveness of the promotional activities of tourist destinations and to decide upon a promotional strategy that appropriately parallels the desired destination attributes and destination image. Methodology – This study proposes to address tourism promotional efficiency using the analytical hierarchy process (AHP) methodology, a decision-making method based on pairwise comparisons between criteria, and constructs an evaluation structure with criteria-associated weights for factor selection. Approach – In accordance with AHP design, this study selects participants who had been in charge of or served in the Vietnamese tourism industry for a number of years. Findings – This study finds that “government policy”, “service staff” and “tourist satisfaction” are the three most important factors impacting tourism promotional effectiveness. Surprisingly, “tourist loyalty” and “tourism infrastructure” are considered to be the least important factors affecting tourism promotional efficiency. Originality of the research – This study provides valuable information and knowledge of tourism promotional effectiveness to be fully shared and passed on in the tourism industry, resulting in a corporate cultural atmosphere that creates the innovative impetus of destination attributes and images.

scholarly journals Pengaruh Destinasi Pariwisata Pulau Komodo Terhadap Beberapa Aspek Pembangungan Di Kabupaten Manggarai Barat

2019 ◽  
Vol 7 (1) ◽  
pp. 56
Author(s):  
Mustamin H. Idris ◽  
Sel Va ◽  
Rizky Destari
Keyword(s):  
Development Process ◽  
Animal Species ◽  
Descriptive Data ◽  
Tourist Destinations ◽  
The World ◽  
Tourism Destinations ◽  
Tourism Potential ◽  
Quantitative Descriptive ◽  
The City ◽  
Modern Era

Tourism is one sector that plays a role in the development process in contributing to the region and society. One of the tourist destinations that are currently in great demand by tourists is the Komodo Island Tourism Destination, which is one of the mainstay of tourism potential in the city of Labuan Bajo. Komodo is one of the step animal species that still lives in this modern era and was chosen as one of the seven wonders of the world. The purpose of this study was to find out how the influence of Komodo Island Travel Destinations on several aspects of development in the city of Labuan Bajo. The research method is applied by applying quantitative descriptive, data collection techniques, including interviews, observation and documentation. In particular, this research was conducted in the city of Labuan Bajo with the active participation of 41 key informants. The results of the study revealed that the policy of the Office of Tourism and Culture in the city of Labuan Bajo was well run and quite successful, the Regional Original Income increased for 5 consecutive years and fulfilled the welfare of the communities around Komodo Island Tourism Destinations.

scholarly journals Storytelling of Indonesia Tourism Marketing in Social Media: Study of Borobudur and Danau Toba Instagram Account

2021 ◽  
Vol 13 (1) ◽  
pp. 107
Author(s):  
Monika Sri Yuliarti ◽  
Andre N. Rahmanto ◽  
Anjang Priliantini ◽  
Albert Muhammad Isrun Naini ◽  
Mahfud Anshori ◽  
...  
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Descriptive Study ◽  
Research Data ◽  
Tourism Marketing ◽  
Media Study ◽  
Tourist Destinations ◽  
Central Java ◽  
Tourism Destinations ◽  
Quantitative Descriptive

The effort to improve the number of tourist visits and foreign exchange have been happening in Indonesia. However, in its development, there are several obstacles, one of which is related to promotion. Therefore, it is necessary to implement the concept of story-driven marketing as an effort to promote tourism through stories and impressions that are disseminated through social media, by applying storytelling. This study aims to explore storytelling in two tourist destinations that are part of 5 super priority tourism destinations, Borobudur in Central Java and Danau Toba in South Sumatra, by looking at the Instagram accounts of the two tourist destinations, which are @borobudurpark and @danau_tobasamosir. This quantitative descriptive study used content analysis methods to study 3 elements of tourism in accordance with the 2009 Tourism Law (attractions, amenities, and accessibility), and also 5 elements of storytelling (setting, character, plot, conflict, and message). The research data was collected through document study by studying the Instagram account @borobudurpark and @danau_tobasamosir. The findings in this study are that the storytelling strategy is not yet optimal as a story-driven marketing strategy in tourism, because not all elements of storytelling appear in the posts of the research object's Instagram account. Most of the posts on the Instagram account of the Borobudur and Lake Toba tourist destinations only refer to the elements of the message and pay less attention to other elements of storytelling. The implication of this research is the need for various parties involved in tourism development to optimize social media as a means of promotion and improve storytelling strategies to attract tourists. Target jumlah kunjungan wisatawan dan penerimaan devisa Indonesia terus diupayakan peningkatannya dari tahun ke tahun. Namun dalam pengembangannya, ada beberapa kendala yang dihadapi, salah satunya terkait promosi. Karenanya, dirasa perlu mengimplementasi konsep story-driven marketing sebagai upaya promosi wisata melalui cerita dan kesan yang disebarluaskan melalui media sosial, yaitu dengan mengaplikasikan storytelling. Penelitian ini bertujuan untuk mengeksplorasi storytelling dalam dua destinasi wisata yang masuk dalam kategori 5 destinasi super prioritas pariwisata, yaitu Borobudur di Jawa Tengah dan Danau Toba di Sumatera Selatan, dengan melihat akun Instagram kedua destinasi wisata tersebut, yakni. Penelitian deskriptif kuantitatif ini menggunakan metode analisis isi untuk mengkaji 3 unsur pariwisata sesuai UU tentang Kepariwisataan tahun 2009 (atraksi, amenitas, dan aksesibilitas) serta 5 unsur storytelling (setting, karakter, plot, konflik, dan pesan). Data penelitian dikumpulkan melalui studi dokumen dengan mempelajari akun Instagram @borobudurpark dan @danau_tobasamosir. Temuan dalam penelitian ini adalah belum optimalnya strategi storytelling sebagai strategi story-driven marketing dalam pariwisata, karena tidak semua unsur storytelling muncul dalam unggahan pada akun Instagram objek penelitian. Sebagian besar unggahan pada akun Instagram destinasi wisata Borobudur dan Danau Toba tersebut hanya merujuk pada unsur pesannya saja dan kurang memperhatikan unsur storytelling yang lain. Implikasi dari penelitian ini adalah perlunya berbagai pihak terkait dalam perkembangan pariwisata untuk mengoptimalkan media sosial sebagai sarana promosi, dan meningkatkan strategi storytelling untuk menarik wisatawan.

Cross-border regions as potential tourist destinations along the Slovene-Croatian frontier

2010 ◽  
Vol 16 (2) ◽  
pp. 219-228
Author(s):  
Ksenija Vodeb
Keyword(s):  
Economic Performance ◽  
Border Region ◽  
Competitive Advantages ◽  
Regional Competitiveness ◽  
Tourist Destinations ◽  
Border Regions ◽  
Cross Border ◽  
Strategic Approach ◽  
Tourism Destinations ◽  
Tourism Attractions

The competitiveness of border regions is generally lower than that of a country’s interior regions. Typically being areas that mark the end of one entity and the beginning of another, border region demonstrate weaker economic performance. Tourism, as a method of development, provides opportunities to develop destinations in places where tourism attractions and resources, and comparative and competitive advantages, exist. Our research focuses on tourism supply providers in the border regions of Slovenia and Croatia. We assess their attitudes on tourism, regional competitiveness, and potential tourism destinations as the outcome of cooperation between the two countries in the field of tourism. Results indicate the possibility of enhancing competitiveness through a strategic approach to planning and managing cross-border tourism destinations.

scholarly journals A model of factors affecting domestic tourist satisfaction on eco-tourism service quality in the Mekong Delta, Vietnam

2021 ◽  
Author(s):  
Ha Nam Khanh Giao ◽  
Bui Nhat Vuong ◽  
Nguyen Ngoc Duy Phuong ◽  
Ngo Tan Dat
Keyword(s):  
Mekong Delta ◽  
Factors Affecting ◽  
Tourist Satisfaction ◽  
Travel Agencies ◽  
Perceived Price ◽  
Food And Beverage ◽  
Spss Software ◽  
Tourism Service ◽  
Domestic Tourist

The objective of the present study is to explore the factors affecting domestic tourists’ satisfaction with the quality ofecotourism services. Survey data collected from 457 visitors visiting Mekong Delta, Vietnam were analyzed to provide evidence.Results from multiple regression analysis using SPSS software have determined that Food and beverage Shopping &amp; entertainment services, Perceived price, Nature destination landscape, Security and Safety, Transportation had positive associations with domestic travelers’ satisfaction. Besides, this research also showed that female tourists tend to be more satisfied than male tourists. The main findings of this study provide practical implications for travel agencies and tourism managers. It implies that they should improve these factors in order to maintain and enhance domestic tourist satisfaction with the quality of ecotourism services in Mekong Delta, Vietnam.

scholarly journals Pembangunan Database Destinasi Pariwisata Indonesia Pengumpulan dan Pengolahan Data Tahap I

2014 ◽  
Vol 5 (2) ◽  
pp. 798
Author(s):  
Yosafati Hulu
Keyword(s):  
Data Entry ◽  
Complete Information ◽  
Model Design ◽  
Web Based ◽  
Tourist Destinations ◽  
Structure Database ◽  
Database Structure ◽  
Informal Information ◽  
Tourism Destinations ◽  
The Cost

Considering the increasing need for local (government and community) in developing tourism destinations in the era of autonomy, considering the need to select the appropriate attraction according to the respective criteria, and considering the needs of businessmen travel / hotel to offer the appropriate attraction with the needs of potential tourists, it is necessary to develop a database of tourist destinations in Indonesia that is able to facilitate these needs. The database is built is a web-based database that is widely accessible and capable of storing complete information about Indonesian tourism destination as a whole, systematic and structured. Attractions in the database already classifiable based attributes: location (the name of the island, province, district), type/tourism products, how to achieve these attractions, the cost, and also a variety of informal information such as: the ins and outs of local attractions by local communities or tourists. This study is a continuation of previous studies or research phase two of three phases planned. Phase two will focus on the collection and processing of data as well as testing and refinement of the model design and database structure that has been created in Phase I. The study was conducted in stages: 1) Design Model and Structure Database,2) Making a Web-based program, 3) Installation and Hosting, 4) Data Collection, 5) Data Processing and Data entry, and 6) Evaluation and improvement/Completion.

scholarly journals A MODEL OF FACTORS AFFECTING DOMESTIC TOURIST SATISFACTION ON ECO-TOURISM SERVICE QUALITY IN THE MEKONG DELTA, VIETNAM

2021 ◽  
Vol 36 (2spl) ◽  
pp. 663-671
Author(s):  
Ha Nam Khanh GIAO ◽  
◽  
Bui Nhat VUONG ◽  
Nguyen Ngoc Duy PHUONG ◽  
Ngo Tan DAT ◽  
...  
Keyword(s):  
Mekong Delta ◽  
Factors Affecting ◽  
Tourist Satisfaction ◽  
Travel Agencies ◽  
Perceived Price ◽  
Food And Beverage ◽  
Spss Software ◽  
Tourism Service ◽  
Domestic Tourist

The objective of the present study is to explore the factors affecting domestic tourists’ satisfaction with the quality of ecotourism services. Survey data collected from 457 visitors visiting Mekong Delta, Vietnam were analyzed to provide evidence. Results from multiple regression analysis using SPSS software have determined that Food and beverage Shopping & entertainment services, Perceived price, Nature destination landscape, Security and Safety, Transportation had positive associations with domestic travelers’ satisfaction. Besides, this research also showed that female tourists tend to be more satisfied than male tourists. The main findings of this study provide practical implications for travel agencies and tourism managers. It implies that they should improve these factors in order to maintain and enhance domestic tourist satisfaction with the quality of ecotourism services in Mekong Delta, Vietnam.

scholarly journals FACTORS AFFECTING SATISFACTION AND INTERNATIONAL TOURIST REVISIT INTENTION: A CASE STUDY IN BEN TRE PROVINCE

2020 ◽  
Vol 1 (37) ◽  
pp. 1-11
Author(s):  
Hai Hong Pham
Keyword(s):  
Structural Equation ◽  
Destination Image ◽  
Equation Modeling ◽  
Factors Affecting ◽  
Travel Motivation ◽  
Tourist Satisfaction ◽  
Revisit Intention ◽  
International Tourist ◽  
Tourism Destinations

The purpose of this study is to empirically examine the influence of travel motivation, destination image on tourist satisfaction, and revisit intention to a tourist destination of international travellers in Ben  Tre Province. Based on a theoretical model, hypotheses were formulated, the study uses Structural Equation Modeling (SEM) and a sample of 252 international tourists. The study result reveals that destination image and travel motivation influenced tourist satisfaction and satisfaction directly influenced revisit intention. The study also explored some implications for enticing more tourists to tourism destinations in Ben Tre Province, limitations and suggestions for future studies.  

scholarly journals Branding of the Arctic Tourism Destinations in Russia

2021 ◽  
pp. 257-270
Author(s):  
Diana S. TIMOSHENKO ◽  
Keyword(s):  
The Arctic ◽  
Russian Arctic ◽  
Factors Affecting ◽  
Tourist Destinations ◽  
Arctic Regions ◽  
Tourism Product ◽  
Tourism Destinations ◽  
Labor Resources ◽  
The Relationship ◽  
Regions Of Russia

The study deals with the issues of tourism destinations branding, as well as tourism multidimensionality and tourism destination identity in the Russian Arctic. The factors determining the promotion and branding of tourist destinations in the Russian Arctic are considered in correlation with the fundamental principles of sustainability in Arctic tourism. The relationship between state policy and socio-economic development of the Arctic regions of Russia is considered, in particular, in the aspects of Arctic tourism development. Dialectical, logical, theoretical and empirical methods were conducted for this research. The article defines the conditions for increasing the competitiveness of the domestic tourism product in the Arctic, lists tourism facilities, territories and tourism products that are of the most expressed interest to Russian and foreign tourists. The factors affecting the competitiveness of the tourism product in the Russian Arctic are identified. The article presents the components of the tourist destinations image in the Russian Arctic, which may become the basis for the formation of a strategy for branding tourism in the Arctic regions. The conclusion is drawn about the need for an umbrella brand creation for the Russian Arctic. The necessity of creating conditions for the professional implementation of tourist personnel in the Arctic regions of Russia and the influx of labor resources from urbanized and oversaturated territories to the Arctic with the aim of the integrated development of tourism is substantiated.

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