scholarly journals Use of Instagram as a Promotion Media of the Faculty Library at Gadjah Mada University

2021 ◽  
Vol 7 (2) ◽  
pp. 342-352
Author(s):  
Leila Karunia
Keyword(s):  
Social Media ◽  
Data Collection ◽  
Human Resources ◽  
Qualitative Approach ◽  
Library Services ◽  
Literature Study ◽  
Thick Description ◽  
Motivation Factors ◽  
Depth Interviews ◽  
The Way

Background of the study: Libraries use social media to promote libraries for users, one of which is Instagram. Gadjah Mada University Library (UGM) and several faculty libraries have used Instagram as a promotional media, but not all are up to date. Purpose: The purposes of this study are to identify the way the faculty library promotes through Instagram and analyze the motivation factors and obstacles faced in promoting the library through Instagram. Method: This study was conducted at the faculty library at UGM used a thick description with a qualitative approach. Data collection techniques used are in-depth interviews, observation and literature study. This study discusses the use of Instagram as a library promotion media from librarians and staff who manage the library's Instagram. Findings: The results of the study show that: First, seven of the eighteen library libraries at UGM were promoted through Instagram. The way the faculty library promoting on Instagram is through posting content such as documenting events, library services, promoting events, and e-resources. Second, the motivation factor of the faculty library at UGM to use Instagram as a promotion media is to adapt to the generation of users and social media used by users. The obstacle faced by most faculty libraries in using Instagram as a library promotion media is the limitations of Human Resources (HR). Conclusion: The use of Instagram as a promotion media of faculty libraries at UGM is still not up to date. The majority of faculty libraries haven't used Instagram to promote the library. Seven faculty libraries have used Instagram but are not the same in up to date.

scholarly journals The Utilization of Instagram as a Media Promotion : the Case Study of Library in Indonesia

2018 ◽  
Vol 2 (2) ◽  
pp. 147-159 ◽  
Author(s):  
Muhammad Azwar ◽  
Siti Sulthonah
Keyword(s):  
Social Media ◽  
Human Resources ◽  
Qualitative Approach ◽  
Library Services ◽  
Literature Study ◽  
Technical Data ◽  
Data Presentation ◽  
Information And Communication ◽  
Data Validity

This paper aims to explore the Instagram utilization and its obstacles as a media promotion of Pustakalana’s library in Bandung, West Java. The research uses qualitative approach. The informants of this research are Pustakalana’s Instagram administrator and Pustakalana’s coordinator, while data collection techniques consist of observation, interview, literature study, and documentation. Triangulation method is used to test data validity and credibility. Technical data analysis involves of data reduction, data presentation, and conclusion. The results of this study indicate that Pustakalana’s library has been utilized the Instagram to promote its library, such as various activities and services growing children’s creativity and imagination, events and workshops for parents, photographs of popular and recommended book collection, quotes to motivate children to read, and the atmospheres of the library and bookstore which are convenient and exciting, and another library services information. Instagram of Pustakalana’s library is not only used for promoting its activities, but also for sharing information and communication by its followers in media. Instagram features are almost entirely utilized by the library on promotions and interactions in other social media. The promoted content in Instagram account contains all information that relate to the library. Nevertheless, they are obstacles emerge in Pustakalana’s Library such as the incompatibility between the number of followers with the number of likers who are obtained on each uploaded post, and the lack of human resources. DOI: 10.15408/insaniyat.v2i2.7320

scholarly journals MODAL SOSIAL YANG DIMILIKI ANGGOTA KELOMPOK KERJA (POKJA) PERILAKU HIDUP BERSIH DAN SEHAT (PHBS) DALAM UPAYA PENERAPAN PERILAKU HIDUP BERSIH DAN SEHAT (STUDI DESKRIPTIF DI SEKOLAH MENENGAH PERTAMA NEGERI 107 JAKARTA)

2015 ◽  
Vol 16 (2) ◽  
Author(s):  
Annisa Sherliany ◽  
Wisni Bantarti
Keyword(s):  
Social Capital ◽  
Data Collection ◽  
Working Group ◽  
Qualitative Approach ◽  
Healthy Living ◽  
Literature Study ◽  
Descriptive Research ◽  
The Social ◽  
Group Members ◽  
Depth Interviews

The purpose of this research to describe the social capital that is owned by the working group members of PHBS of SMP Negeri 107 Jakarta in an effort to implement a clean and healthy living behavior. This research uses a qualitative approach and is a descriptive research through data collection techniques in-depth interviews, observation, and literature study. The results of this research shows that social capital is owned by members of the working group of PHBS of SMP Negeri 107 Jakarta can support its success in an effort to implement clean and healthy living behavior.

scholarly journals Kearifan Lokal Arsitektur Masjid Demakan

2020 ◽  
Vol 3 (1) ◽  
Author(s):  
Mohhamad Kusyanto
Keyword(s):  
Data Collection ◽  
Exploratory Study ◽  
Spatial Planning ◽  
Qualitative Method ◽  
Qualitative Approach ◽  
Literature Study ◽  
Field Surveys ◽  
The People ◽  
Depth Interviews ◽  
Descriptive Qualitative

Penelitian ini dilatarbelakangi dari keberadaan Masjid Agung Demak yang merupakan masjid pertama di Kabupaten Demak. Masjid yang telah berdiri sejak tahun 1479 M ini memiliki arsitektur masjid yang unik. Keunikan arsitektur masjid ini dilakukan penelitian lebih mendalam sehingga sehingga menjadi rujukan dalam membangun masjid lain di Kabupaten Demak. Arsitektur masjid ini telah terjaga kearifan lokalnya hingga berdiri sampai sekarang ini. Tujuan penelitian ini untuk mengidentifikasi, merumuskan arsitektur masjid Demakan sebagai salah satu arsitektur masjid yang dilestarikan di Kabupaten Demak. Metode yang digunakan dalam penelitian ini adalah metode kualitatif deskriptif. Metode pengumpulan data dilakukan dengan survei di lapangan. Penelitian ini menggunakan pendekatan kualitatif dan merupakan penelitian eksplorasi. Jenis penelitian bersifat deskriptif yakni menganalis dan menyajikan fakta secara sistematik sehingga mudah untuk dipahami dan disimpulkan. Adapun pengambilan data melalui observasi, wawancara mendalam pada sejumlah informan, dan studi pustaka. Hasil penelitian dapat dirumuskan bahwa kearifan lokal arsitektur masjid Demakan meliputi : (1) tata ruang yakni ruang utama salat, serambi dan ruang tambahan lain; (2) Struktur ditopang 4 saka guru dan 12 saka penanggap pada ruang utama salat dan struktur ditopang 8 saka guru dan 28 saka penanggap pada ruang serambi; dan (3) Ruang utama salat berbentuk bujur sangkar dengan atap tajug tumpang tiga dan serambi berbentuk persegi panjang dengan atap limasan. Arsitektur masjid Demakan sampai sekarang masih dilestarikan oleh masyarakat KabupatenDemak. This research is motivated by the existence of the Great Mosque of Demak which is the first mosque in the Demak Regency. The mosque, which was founded in 1479 AD, has a unique mosque architecture. The uniqueness of the architecture of the mosque is carried out in-depth research so that it becomes a reference in building other mosques in Demak Regency. The architecture of this mosque has maintained its local wisdom up to now. The purpose of this study is to identify, formulate the architecture of the Demakan mosque as one of the preserved mosque architectures in the Demak Regency. The method used in this research is a descriptive qualitative method. The method of data collection is done by field surveys. This research uses a qualitative approach and is an exploratory study. This type of research is descriptive in that it analyzes and presents facts systematically so that it is easy to understand and infer. The data collection through observation, in-depth interviews with a number of informants, and literature study. The results of the study can be formulated that the local wisdom of the mosque architecture of Demakan includes: (1) spatial planning, namely the main prayer room, foyer, and other additional spaces; (2) The structure is supported by 4 saka teachers and 12 saka responders in the main prayer room and the structure is supported by 8 saka teachers and 28 respondent saka in the foyer room; and (3) The main prayer room is square with a overlapping roof and a rectangular porch with a pyramid roof. The architecture of the Demakan mosque is still preserved by the people of the DemakRegency.

scholarly journals Pemanfaatan Media Sosial Instagram Pada Online Shop @ivoree.id dalam Memasarkan Produk

Prologia ◽  
2021 ◽  
Vol 5 (1) ◽  
pp. 135
Author(s):  
Jesslyn Jesslyn ◽  
Septia Winduwati
Keyword(s):  
Social Media ◽  
Data Collection ◽  
Qualitative Approach ◽  
Case Study Method ◽  
Literature Study ◽  
The World ◽  
Online Business ◽  
Use Of Social Media ◽  
Collection Methods

Social media creates changes in the world of marketing, especially promotion and advertising that results in the creation of online business trends. Ivoree is a local brand that sells women's shoes through Instagram to make sales, Ivoree started selling since September 2019 through Instagram social media. Ivoree began to experience development and use social media Instagram as its main promotional tool. The purpose of this study was to find out how to use Ivoree Instagram social media. The concept used in this research is the use of Instagram social media in marketing products. This research uses a qualitative approach with a case study method. While the data collection methods used are interviews, observation, documentation, and literature study. The results of this study are the use of social media on Instagram by uploading content and using features provided by Instagram to interact with followers, Ivoree also endorsed influencers on Instagram to attract the attention of its target market.Media sosial menciptakan perubahan pada dunia pemasaran khususnya promosi dan periklanan yang mengakibatkan terciptanya tren bisnis online. Ivoree merupakan merek lokal yang menjual sepatu perempuan melalui Instagram untuk melakukan penjualan. Ivoree mulai berjualan sejak September 2019 dan menggunakan media sosial Instagram sebagai alat promosi utamanya. Tujuan penelitian ini untuk mengetahui bagaimana pemanfaatan media sosial instagram Ivoree. Konsep yang digunakan dalam penelitian ini adalah pemanfaatan media sosial Instagram dalam memasarkan produk. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi kasus. Sedangkan metode pengumpulan data yang digunakan yaitu wawancara, observasi, dokumentasi, dan studi kepustakaan. Hasil dari penelitian ini adalah pemanfaataan media sosial di Instagram dengan mengunggah konten dan menggunakan fitur yang disediakan Instagram untuk berinteraksi dengan pengikutnya. Ivoree juga meng-endorse influencer di Instagram untuk menarik perhatian target pasarnya.

scholarly journals Penerapan Military Confi dence Building Measures dalam Menjaga Ketahanan Nasional Indonesia di Ruang Siber

2019 ◽  
Vol 25 (3) ◽  
pp. 331
Author(s):  
Hidayat Chusnul Chotimah ◽  
Muhammad Ridha Iswardhana ◽  
Tiffany Setyo Pratiwi
Keyword(s):  
Data Collection ◽  
International Security ◽  
Qualitative Approach ◽  
Foreign Affairs ◽  
Literature Study ◽  
Exchange Of Information ◽  
Information And Communication ◽  
The Republic ◽  
Depth Interviews

ABSTRACT This research discussedimplementation of military confidence building in  responding various threats that may arised in Indonesian cyber sovereignty. This study used qualitative approach with data collection through literature study and in-depth interviews namely Director for International Security and Disarmament Ministry of Foreign Affairs of The Republic of Indonesia, Deputy of Protection National Cyber and Crypto Agency of the Republic of Indonesia (BSSN), and Ministry of Communications and Informatics of the Republic of Indonesia. The results showed that implementation of military confidence building to upheld national resilence in cyberspace consisted of three aspects, namely the exchange of information and communication, transparency and verification, and military restraint in the field of cyber.ABSTRAK Penelitian ini  membahas penerapan military confidence building dalam merespon berbagai ancaman yang mungkin timbul di ranah kedaulatan siber Indonesia.Pendekatan yang digunakan dalam penelitian ini yaitu melalui pendekatan kualitatif dengan teknik pengumpulan data melalui studi pustaka dan wawancara mendalam dengan Direktorat Jenderal Kerja Sama Multilateral Kementerian Luar Negeri Republik Indonesia sub bagian Direktorat Keamanan Internasional dan Perlucutan Senjata Kementerian Luar Negeri, Badan Siber dan Sandi Negara (BSSN) Deputi Bidang Proteksi dan Kementerian Komunikasi dan Informatika Republik Indonesia.Hasil penelitian menunjukkan bahwa penerapan military confidence building untuk menegakkan ketahanan nasional di ruang siber dilakukan melalui tiga aspek yaitu pertukaran informasi dan komunikasi, transparansi dan verifikasi, dan pembatasan militer (military restraint) di bidang siber.

scholarly journals The accuracy of online-based prayer times applications

2021 ◽  
Vol 21 (1) ◽  
pp. 21-38
Author(s):  
Encep Abdul Rojak
Keyword(s):  
Data Analysis ◽  
Data Collection ◽  
Mobile Phone ◽  
Daily Basis ◽  
Qualitative Approach ◽  
Literature Study ◽  
Descriptive Data ◽  
Depth Interviews

There are various types of prayer times that Muslims refer to on a daily basis. Specifically, there are offline and online prayer times as well as traditional and modern prayer times. Online prayer times that can be accessed from a mobile phone in forms such as android-based applications, online websites, and Google applications. The purpose of this study is to investigate the accuracy of online-based prayer times applications and seek for the possible consistency across these applications. This study employs a qualitative approach and a descriptive data analysis. The data collection is conducted through observations, literature study, and in-depth interviews. This study indicates different degree of deviations among online-based prayer times applications, in which Google applications show the most deviation among the others. This study suggests that Muslims refer to online applications recommended by the Ministry of Religious Affairs of Indonesia.

SIMBOLISASI DALAM NOVEL SANG ALKEMIS KARYA PAULO QUELHO

2019 ◽  
Vol 7 (4) ◽  
pp. 79
Author(s):  
Endang Maruti
Keyword(s):  
Content Analysis ◽  
Data Collection ◽  
Old Age ◽  
Qualitative Approach ◽  
Data Sources ◽  
The Novel ◽  
Note Taking ◽  
Literature Study ◽  
Collection Method ◽  
Data Collection Method

The research aims to uncover the symbols in the novel The Alchemist and to gain knowledge about the moral teachings in the symbol. This research is descriptive qualitative approach. Data sources in this study are words, phrases or sentences in the novel Alchemist. Data collection method is a literature study method with note taking technique. Data were analyzed using description and content analysis methods. The results showed that the novel The Alchemist contained many symbols. These symbols include: (1) wise parents, who symbolize both negative and positive things. From his appearance, parents can symbolize something bad, but behind his old age he symbolizes a knowledge that is very much and wise; (2) stones that symbolize something hard, not easily broken, and can provide clues to something; and (3) deserts or deserts which can be interpreted as symbols of drought, aridity, unattractiveness, emptiness, despair, determination for ignorance, and also as symbols of devotion.  

TANTANGAN DAN PENGUATAN IDEOLOGI PANCASILA DALAM MENGHADAPI ERA REVOLUSI INDUSTRI 4.0

2019 ◽  
Vol 2 (02) ◽  
pp. 66-78
Author(s):  
Nurul Fadilah
Keyword(s):  
Content Analysis ◽  
National Identity ◽  
Data Analysis ◽  
Data Collection ◽  
Human Resources ◽  
Research Method ◽  
Industrial Revolution ◽  
Qualitative Approach ◽  
The State ◽  
Way Of Life

The ideology of Pancasila as a way of life, the basis of the state, and national identity has a various challenge from time to time so that the existence of Pancasila as an Ideology must be maintained, especially in industrial revolution 4.0. The research method used is a qualitative approach by doing study of literature. In data collection the writer used documentation while in techniques data analysis used content analysis, inductive and descriptive. Results of the research about challenges and strengthening of the Pancasila Ideology in facing the era of the industrial revolution 4.0 are: (1)  grounding Pancasila, (2) increasing professional human resources based on Pancasila’s values, (3) maintaining the existence of Pancasila as the State Ideology.

Social Media Literacy For Housewives In Kanoman Maguwoharjo Village, Sleman, Yogyakarta

2020 ◽  
Author(s):  
Dewi Novianti ◽  
Siti Fatonah
Keyword(s):  
Social Media ◽  
Focus Group ◽  
Data Collection ◽  
Focus Group Discussion ◽  
Media Literacy ◽  
Participant Observation ◽  
Group Discussion ◽  
Qualitative Approach ◽  
Research Subjects

Social media is a necessity for everyone in communicating and exchanging information. Social media users do not know the boundaries of age, generation, gender, ethnicity, and religion. However, what is interesting is the user among housewives. This study took the research subjects of housewives. Housewives are chosen as research subjects because they are pillars or pillars in a household. If the pillar is strong, then the household will also be healthy. Thus, if we want to build a resilient and robust generation, we will start from the housewives. A healthy household starts from strong mothers too. This study aims to find out the insights of the housewives of Kanoman village regarding the content on smartphones and social media and provide knowledge of social media literacy to housewives. This study used a qualitative approach with data collection techniques using participant observation, interviews, focus group discussion (FGD), and documentation. The results of the study showed that previously housewives had not experienced social media literacy. Then the researchers took steps to be able to achieve the desired literacy results. Researchers took several steps to make them become social media literates. They become able to use social media, understand social media, and even produce messages through social media.

AN EXPLORATION OF GENDER DIFFERENCES IN TEENAGERS’ USE, CONSUMPTION AND DIGITAL PRODUCTION

2020 ◽  
Author(s):  
Corina-Maricica Seserman ◽  
Daniela Cojocaru
Keyword(s):  
Gender Differences ◽  
Social Media ◽  
Data Collection ◽  
Gender Identity ◽  
Online Survey ◽  
Peer Group ◽  
Methodological Approach ◽  
Digital Content ◽  
Media Consumption ◽  
The Way

Today’s teenagers have a very close relationship with ICTs and the digital space related to them, as they have impacted the way the youth constructs their sense of self and the tools they use to perform their carefully constructed identity. One key element which influences the way one constructs their views by themselves is within the boundaries set by their biological sex and therefore through the behaviors associated with their asigned gender. Through the symbolic interactionist lense, or more specifically through Goffman's dramaturgical theory on the manner in which one presents him/herself in society, this paper looks at the manner in which teenagers use social media platforms and at the way they consume and create digital content in order to present their gender identity. The way teenagers consume and produce digital content differs and depends on how they interpret their ideals of femininity and masculinity, which are afterwards reproduced in the content they post on their social media pages. Therefore this research is an attempt to understand what are the factors teenagers take in account when consuming and producing content. What gender differences can be observed in regards to new media consumption? What difference can be observed in online activity behaviors between males and females? How do they feel about their gender identity concerning fitting in with their peer group? A mix-methodological approach was engaged in the data collection process. In the first stage of the research highschool students (n=324) from the city of Suceava (Romania) participated in taking an online survey. The initial intent was to meet with the young respondents in person, but due to the COVID-19 pandemic this was deemed impossible. For the second stage of data collection, six of the participants who took the online survey were invited to participate in a focus group designed to grasp a better understanding of the results from the previous stage. The discovered findings uncover engaging gender similarities and differences in social media consumption and the type, subject, matter and style in which they posted their content, but also in regards to the performance of the self between the online and offline space.

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