On Alternativity as a Notion in Science and Modern Media

2021 ◽  
Vol 16 (1) ◽  
pp. 160-166
Author(s):  
Oleg A. Dmitriev ◽  

This article reviews the attempt to study the notion of alternativity in various fields of knowledge. This generalization is necessary for classifying alternativity as a phenomenon. This will give researchers further boost in the studies of alternative media. The research of alternative media has been carried out for more than 5 years by the Academy of Media Industry and the media department of HSE University in Moscow. Alternativity is understood by the author as the necessity of choice between several ways that sometimes contradict one another. The author reviews philosophic concepts and elements of alternativity in modern science. Special attention is paid to the issues of alternativity in history, linguistics and natural science. During the analysis the focus is held on the works by J.Habermas and other researchers that viewed the opportunity to create communicative rationale through the elements of various opposing theories which is important for the media analysis. This aims to trace models and principles that could be useful to analyze modern alternative media in online environment. After the analysis of alternative components from various fields of science the author determines key factors that influence the formation of the personal alternative behavior. Here are some of them: the choice to differentiate between correct and false statements, acquiring its own experience through reasoning, the desire for a constant interaction with the people in various forms on various topics, the use of the successful innovations from various scientific concepts, the use of elements that change personal behavior, the desire to relax and seek freedom in alternative virtual word, the necessity to look for new knowledge, facts, figures in the ever-changing environment. Keywords; alternativity, alternative media, metaphysics, eclecticism, audience, individual, linguistics, communication

2015 ◽  
Vol 11 (2) ◽  
pp. 207
Author(s):  
Valgerður Jóhannsdóttir ◽  
Þorgerður Einarsdóttir

The news media are the most influential sources of information, ideas and opinion for most people around the world. Who appears in the news and who is left out, what is covered and what is not and how people and events are portrayed matter. Research has consistently shown that women are underrepresented in the news and that gender stereotypes are reinforced in and through the media. The 1995 Beijing Declaration and Platform for Action recognised the relationship between women and media as a major area of concern in achieving gender equality in contemporary societies. This article presents Nordic findings from the 2015 Global Media Monitoring Project (GMMP), which is the largest and longest-running study on gender in the world’s media. The findings show that women account for only 1 in 5 of the people interviewed or reported on by Icelandic news media and that women’s overall presence in the news has declined compared to the last GMMP study in 2010. The proportion of women as news subjects is also considerably lower than in other Nordic countries. We argue that the number of women who are journalists, managers in the media industry and decision makers in society has increased, but this shift has not automatically changed the representation of women in the news, either in numbers or in their portrayal. This discrepancy indicates that the relationship between gender and the news media is complicated and needs to be approached from different perspectives.


2019 ◽  
Vol 8 (2) ◽  
pp. 151-173
Author(s):  
Dian Sukmawati ◽  
Ade Armando

Although the Indonesian Broadcasting Commission (KPI) supervised all of the television programs, there are a lot of programs getting a warning because of breaking the rule of P Broadcasting Code of Conduct (P3) and Broadcasting Program Standard (SPS). Focusing on program Pagi-Pagi Pasti Happy, this research investigated the authority of KPI in terms of being a watchdog of television content in Indonesia. This research deployed political economy theory because it has studied not only media analysis in general but also the problems faced by the media industry and who controlled media. To criticize the authority of KPI in maintaining a code of conduct over the broadcasting content, three KPI’s commissioners, two television program representatives, and a media observer were interviewed. Based on interviews, the researcher found that dialogue preferred by KPI in supervising the television content confirmed that the current KPI’s commissioner has compromised with private television stations. KPI is more likely to support the existing television business system nowadays to gain maximum profit for the media investor. The findings suggest that role as KPI’s commissioner has been used to gain more power in the future.


2019 ◽  
Vol 44 (1) ◽  
pp. 3-11
Author(s):  
Emma Gonzalez-Lesser ◽  
Rhys Hall ◽  
Matthew W. Hughey

The recent 2016 presidential campaign season and subsequent presidency has created a context in which the general public is looking deeper into the “behind the scenes” influences on the media. Of particular interest has been “fake news” and the biases of various news media outlets. These “behind the scenes” actions occur at production (the encoded ideological meanings and narratives, the material structures, the people involved, and global political economy of media), distribution (marketing strategies, gatekeeping practices, laws and policies, and media-industry customs), and consumption (reception and interpretation by media audiences). In this introduction to our special issue, we outline the relevance of examining these extra-representational processes of racialized media, particularly in today’s climate.


Tripodos ◽  
2021 ◽  
pp. 157-178
Author(s):  
Plácido Moreno-Felices ◽  
Belén Puebla-Martínez ◽  
Roberto Gelado-Marcos

La transformación digital de los medios se alimenta hoy de abundante y excelente teoría construida sobre el concepto de convergencia hace más de dos décadas, pero de muy escaso procedimiento o metodología para su análisis, medición y control como proceso. Las lecciones aprendidas del proceso fallido de transformación digital de la prensa (convergencia) abren la puerta a nuevos enfoques investigativos si se utilizan las mejores técnicas y metodologías empleadas en otras industrias con éxito rotundo. Con el desarrollo de MAT (Media Analysis Tool) se propone una plataforma colaborativa (Open Innovation) online gratuita para la recogida, explotación de datos y reporting bajo demanda (dashboards y visualización) disponible para cualquier medio (impreso, radio y TV). El objetivo es ofrecer medición precisa de su nivel de madurez en el proceso de transformación digital y el potencial de cambio en su organización. Se trata de una mejora sobre los esfuerzos de investigadores españoles para calcular el índice de convergencia de un medio basada en variables de colaboración, polivalencia, distribución y relación entre redacciones y en las aportaciones de Moreno y Fruin (2009) con NAT —Newspaper Analysis Tool— que sirven de fundamento teórico y metodológico testado con éxito en periódicos para proponer el diseño funcional de la plataforma Media Analysis Tool (MAT).   Analysis, Measuring, and Control in the Process of Media Digital Transformation: Media Analysis Tool (MAT) The digital transformation of the media industry feeds today on abundant and excellent theory built on the concept of convergence more than two decades ago, but on very little procedure or methodology for its analysis, measurement and control as a process. Lessons learned from the failed process of digital transformation of the press industry (convergence) open the door to alternative investigative approaches if the best techniques and methodologies utilized in other industries (with resounding success) are used and applied wisely in ours. With the development of MAT (Media Analysis Tool), a free online collaborative platform (Open Innovation) is proposed for the collection, exploitation of data and reporting on demand (dashboards and visualization) available for any media platform (print, radio, and TV). The main goal is to offer an accurate measurement of the level of maturity regarding the process of digital transformation and the potential for change in the media organization. This is an improvement over the efforts of Spanish researchers to calculate the convergence index of a medium based on variables of collaboration, versatility, distribution, and the relationship between newsrooms and on the contributions of Moreno and Fruin (2009) with NAT —Newspaper Analysis Tool— which serve as a theoretical and methodological foundation successfully tested in newspapers to propose the functional design of the MAT (Media Analysis Tool) platform.   Palabras clave: transformación digital, gestión del cambio, reingeniería de procesos, innovación abierta, convergencia de medios. Key words: digital transformation, change management, business process reengineering, open innovation, media convergence.


2019 ◽  
Vol 7 (2) ◽  
pp. 64-72
Author(s):  
Ahmad Zamzamy

Nowadays, the phenomenon of Hijrah that occurs in digital media. This phenomenon of Hijrah is more widely covered and broadcast by artists and young people. The word “Hijrah” is more often echoed than the word repentance, especially in digital media. Therefore, the question arises of why the discourse of repentance is not used and how the position of the word repentance in digital media. This article is to study “Hijrah”, a word or language that is chosen and used and what it's content. Repentance in this writing only focuses on the scope of Indonesian Muslim circles. Method of this research using discourse media analysis with Foucault's approach. The data collection uses documentation, literature studies, and observations. The results reveal that the word repentance is still used with real understanding. Then came the word Hijrah whose meaning was almost equalized and could be confused with the meaning of the word repentance. The word Hijrah is becoming more popularly used than the word repentance. The word Hijrah appears with a load of interests and is inseparable from power. The choice of the word repentance or the word Hijrah depends on who the user is. Examples of users are from the state or government, the media, industry, the general public, and Islamic groups. Finally, the word Hijrah is more often used than the word repentance in digital media until now.


DeKaVe ◽  
2013 ◽  
Vol 1 (1) ◽  
Author(s):  
Akbar Annasher

Broadly speaking, this paper discusses the phenomenon of murals that are now spread in Yogyakarta Special Region, especially the city of Yogyakarta. Mural painting is an art with a media wall that has the elements of communication, so the mural is also referred to as the art of visual communication. Media is a media wall closest to the community, because the distance between the media with the audience is not limited by anything, direct and open, so the mural is often used as media to convey ideas, the idea of ??community, also called the media the voice of the people. Location of mural art in situations of public spatial proved inviting the owners of capital to use such means, in this case is the mural. Manufacturers of various products began racing the race to put on this wall media, as time goes by without realizing the essence of the actual mural art was forced to turn to the commercial essence, the only benefit some parties only, the power of public spaces gradually occupied by the owners of capital, they hopes that the community can view the contents of messages and can obtain information for the products offered. it brings motivation and cognitive and affective simultaneously in the community.Keywords: Mural, Public Space, and Society.


2016 ◽  
Vol 2 (2) ◽  
pp. 129
Author(s):  
Urtak Hamiti

Barbaric, savage, horrific-these were terms to define the decision of the Islamic State of Iraq and Syria (ISIS) to murder its captured Jordanian pilot by burning him alive inspired a thesaurus of horror and revulsion. The men who did it, the perpetrators were described by the media as mad men, thugs, monsters. To most of the people, the act itself seemed inexplicable and without sense. However, behind the choreographed and videotaped violence lies a calculated horrible cold logic. Although, ISIS is often portrait as a mighty force on the ground in Syria and Iraq, facts state that they control mainly communications between various provinces in both countries, and, as most guerrilla armies, are militarily weak by conventional measure. ISIS has little or almost none defense against the bombing campaign that is facing now, while US has formed a coalition that is confronting them on the ground as well, after President Barack Obama published the “New Security Doctrine” which includes degrading and finally destroying ISIS. ISIS, however, have proven to be very organized in promoting dramatic acts of violence against their enemies and promoting them two achieve two goals: use terror tactics as a psychological weapon against all those facing them and all those that are to face them in combat. Secondly, through usage of social network platforms to promote killings and executions, the aim of ISIS is to encourage recruits from out of Syria and Iraq, and elsewhere, to join them in their cause. Online operations of ISIS fall under a production group called the Al Hayat Media Center. The Center was created to seduce Westerners into joining the ranks of ISIS and also to distribute propaganda through social and media platforms. It is difficult to assess the success of this operation, but solid sources provided by US military and intelligence estimate that at least 300 Americans are fighting in the ranks of ISIS (at least two Americans have been killed fighting for ISIS in Iraq/Syria region) while the number of Europeans is in thousands. The US Response to this psychological kind of warfare came when President Barack Obama established the Center for Strategic Counterterrorism Communications (CSCC) aiming to combat terrorist propaganda. The main strategy of CSCC is not directly to confront ISIS operatives, but rather than that to deal with the people they are trying to recruit. Now, with almost entire international public opinion on their side, it is time for US to more actively respond to ISIS especially in the manner of psychological warfare since it is obvious that operations of “winning hearts and minds” of people in Iraq and Syria are not enough compared to ruthless tactics of ISIS which “winning hearts and minds” by brute force, terror, and vivid violent images. The online propaganda war is a new component to conflicts of 21st century that allows enemies to reach one another’s home fronts directly. ISIS might seem not so strong on the ground but it has captured one fundamental flaw of the media of 21st century-the one that bad news is always good news and that televised violence will always have an audience. ISIS has proclaimed that its goal is to create a caliphate of 21st century but its psychological warfare and propaganda is inspiring individuals throughout the West to commit horrible terrorist crimes. Could this be another mind game set up by ISIS, it remains to be seen. However one thing is for certain, US and its allies must tackle ISIS not only by planes and other military means, but also by a strategy that would eliminate its influence in spreading their propaganda.


Author(s):  
Liana MacDonald ◽  
Adreanne Ormond

Racism in the Aotearoa New Zealand media is the subject of scholarly debate that examines how Māori (Indigenous Peoples of New Zealand) are broadcast in a negative and demeaning light. Literature demonstrates evolving understandings of how the industry places Pākehā (New Zealanders primarily of European descent) interests at the heart of broadcasting. We offer new insights by arguing that the media industry propagates a racial discourse of silencing that sustains widespread ignorance of the ways that Pākehā sensibilities mediate society. We draw attention to a silencing discourse through one televised story in 2018. On-screen interactions reproduce and safeguard a harmonious narrative of settler–Indigenous relations that support ignorance and denial of the structuring force of colonisation, and the Television Code of Broadcasting Practice upholds colour-blind perceptions of discrimination and injustice through liberal rhetoric. These processes ensure that the media industry is complicit in racism and the ongoing oppression of Indigenous peoples.


Author(s):  
Godwin Iretomiwa Simon

This article examines the contextual challenges that characterize the video on demand (VOD) market in Africa. It provides critical analysis of the creative strategies employed by Nigeria-based streaming services to navigate the peculiar business environment on the continent. This research is on the background of the poor Internet infrastructure and economic divides in many African countries including Nigeria. Streaming services operating in these markets must understand a context where Internet access is complicated on the levels of availability and/or affordability, including significant lack of confidence in e-payment facilities. All these, together with epileptic power supply and poor standard of living, indicate that streaming services must innovate to capture subscribers within the continent. Despite the harsh operational environment, streaming services in Nigeria have continued to increase in number within the past 5 years. This is attributed to the transnational reach of the streaming services as they are patronized by Africans in diaspora across the globe, while they also enjoy popularity within African countries. This article specifically focuses on the innovative strategies employed by Nigerian streaming services to operate within their African markets in the context of their peculiar challenges. In so doing, it extends extant scholarship about Internet-distributed video using the African context. This article is situated within the Media Industry Studies framework and draws from semi-structured interviews with 7 streaming executives in Nigeria and 10 creative professionals in the Nigerian Video Film Industry (Nollywood). It also relies on desk research of press reports, industry publications, as well as the interfaces of streaming portals. This article underscores the necessity of contextualized research with the digital turn in video distribution. Through contextualized analysis of VOD market realities in a less studied terrain like Africa, it aligns with scholarly call to expand theories of Internet-distributed video to marginal contexts.


2021 ◽  
pp. 026732312199133
Author(s):  
Christina Holtz-Bacha

With the surge of populism in Europe, public service broadcasting has come under increased pressure. The established media are considered part of the corrupt elite not serving the interests of the people. The public service media, for which pluralism is at the core of their remit, are a particular thorn in the side of the populists. Therefore, they attack the financial basis of public service, which is supposed to guarantee their independence. The populist attacks on the traditional broadcasting corporations meet with the interests of neoliberal politics and of those political actors who want to evade public scrutiny and democratic control and do no longer feel committed to democratic accountability. The assaults on the public service media are thus an assault on freedom of the media and further increase the pressure on the democratic system.


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