Analisis Dislikes To Likes Ratio Youtube Pada 5 Universitas Terbaik Di Indonesia Tahun 2021
Youtube is a social media application that allows uploading and watching videos from content creators around the world. Youtube also allows users to create free-length videos accompanied by subtitles. In Indonesia, there are 170 million million active users, making Indonesia the country with the largest Youtube users in the world. With this content creators who have many subscribers and millions of views can generate extraordinary income from the Youtube application. But there are conditions that must be met in monetizing a Youtube account. The 5 best universities in Indonesia in 2021 that use Youtube as their content platform, namely Gadjah Mada University, Bogor Agricultural University, Sepuluh Nopember Institute of Technology, University of Indonesia, and Airlangga University. The purpose of this study is to calculate the credibility of the Youtube account performance of the 5 best universities in Indonesia in 2021. The research method used is a quantitative exploratory method. The results of this study indicate that the Bogor Agricultural University is ranked first and has the best credibility of the Youtube account performance of its four competitors.