scholarly journals PEMANFAATAN MEDIA SOSIAL DALAM PENYAMPAIAN ASPIRASI MAHASISWA

Author(s):  
Linda Astuti

This study aims to examine the use of social media in the delivery of student aspiration. Using a qualitative approach to the data collection techniques performed with primary data obtained by direct observation and the observation depth interviews with informants. While it is used with the photo documentation of secondary data field notes, journals, papers, and articles online. Data analysis techniques used to gather research data that is complete, reducing the data to focus on research, data presentation and conclusion. the results are confirmed the validity of the data by using the technique of triangulation. Informants were students who use social media Facebook Ilmu komunikasi Unras for give aspirations. The results showed tlat the use of social media in the delivery of student aspirations through'a Facebook Ilmu komunikasi Unras is also a concern of students and student participation to provide a solution to the problems faced by students. Meanwhile, based on thetheory of Cyber Community mown that the formation community Facebook Ilmu komunikasi Unras due to the same status as a student member ilmu komunikasi unras and becomes a means of delivering the aspirations of students.

2017 ◽  
Vol 30 (1) ◽  
pp. 31-47 ◽  
Author(s):  
J. Ignacio Criado ◽  
Francisco Rojas-Martín ◽  
J. Ramon Gil-Garcia

Purpose The diffusion of social media among public administrations has significantly grown in the last years. This phenomenon has created a field of research that seeks to understand the adoption and impact of social media in the public sector. The purpose of this paper is to identify the factors that make social media successful in Spanish local governments. Design/methodology/approach The paper is based on an adapted version of a neo-institutional model: Enacting Electronic Government Success (EEGS). The data have been collected through three main sources: primary data from a questionnaire designed and conducted by the authors, secondary data of statistical sources, and tertiary data collected through Klout Score. Findings The results from a survey and statistical analysis provide preliminary validation of the model and show a direct relationship between organizational, institutional, and environmental factors with the successful use of social media in local public administrations. The data analysis shows that ten variables jointly explain 54.6 percent (adjusted R2=0.546) of the variability observed in the dependent variable. Research limitations/implications First, the analysis model used represents a limited sample size to carry out a complex quantitative analysis. Second, the use of Klout Scores can offer some bias. Finally, certain variables complicate the comparative potential of the study. Originality/value This study provides original primary data and contributes to the growing field of study related to social technologies in public administrations. This research also confirms in an exploratory way the validity of the EEGS model.


2020 ◽  
Vol 5 (2) ◽  
pp. 202-225
Author(s):  
Nurul Istiani ◽  
Athoillah Islamy

This study aims to reveal the philosophical values of Islamic law in the three ethical codes of NetizMu Muhammadiyah. This research is a literature review. The type of Islamic legal research in this study is a philosophical normative Islamic law research with an Islamic legal philosophy approach. The primary data source of this research, namely the NetizMU Muhammadiyah code of ethics), and secondary data using various relevant scientific researches. The theory used is a systems philosophy approach in Islamic law initiated by Jasser Auda.. This study concludes that there are values ​​of Islamic law philosophy in the three NetizMU codes of ethics. First, the value of religious protection (hifz al-din) in the context of making the prophetic social values ​​of religion the main basis for the code of ethics for the use of social media. Second, the value of public benefit (al-maslahat al-ammah) in the code of ethics for the use of social media as a medium for humanization (amar makruf) and liberation (nahi munkar). Third, the value of intellectual protection (hifz al-'aql) in the context of a code of ethics limiting freedom of expression, both in the form of information and communication on social media.


2019 ◽  
Vol 5 (02) ◽  
pp. 121
Author(s):  
Apnizar Sapoetri ◽  
Sri Tunggul Pannindriya

<p>ABSTRACT</p><p>Social media as a means of building social interaction for doctors. However, the use of social media sometimes violates doctors' professional codes of ethics for personal gain. The purpose of this study was to determine the use of social media Instagram by doctors in conducting social interactions and determine the suitability of doctors in using social media with the code of ethics of the doctor's profession. This type of research is descriptive qualitative. The research data are primary data obtained through interviews with research sources consisting of medical ethics experts, doctors who use social media Instagram, and patients who are followers of the doctor's Instagram account. Data analysis uses interactive analysis of Miles and Huberman The conclusion of the study states that, in practice, the use of Instagram social media by doctors in building social interactions with patients/community is still contains elements of promotion, therefore, it can be declared that the use of Instagram social media is still not in accordance with the professional code of ethics of the doctor.</p><p>Keywords; Doctor; Instagram; Social Interaction; Social Media.</p><p>ABSTRAK</p><p>Media sosial sebagai sarana membangun interaksi sosial di kalangan dokter terkadang digunakan dengan cara yang menyalahi kode etik profesional dokter untuk keuntungan pribadi. Tujuan penelitian ini adalah untuk mengetahui penggunaan media sosial instagram oleh dokter dalam melakukan interaksi sosial dan mengetahui kesesuaian dokter dalam menggunakan media sosial dengan kode etik profesi dokter. Jenis penelitian ini adalah deskriptif kualitatif. Data penelitian berupa data primer yang diperoleh melalui wawancara terhadap narasumber penelitian yang terdiri dari ahli kode etik kedokteran, dokter pengguna media sosial Instagram, dan pasien yang menjadi pengikut akun Instagram dokter tersebut. Analisis data menggunakan teknik analisis interaktif Miles dan Huberman. Kesimpulan penelitian menyatakan bahwa penggunaan media sosial Instagram oleh dokter dalam membangun interaksi sosial dengan pasien/masyarakat luas pada praktiknya masih mengandung unsur promosi, sehingga dapat dinyatakan masih belum sesuai dengan kode etik profesi dokter.</p><p>Kata Kunci; Dokter; Instagram; Interaksi Sosial; Media Sosial.</p>


2019 ◽  
Vol 7 (2) ◽  
pp. 231
Author(s):  
Intan Yulia Saragih ◽  
Gde Indra Bhaskara

This research is based on widespread use of social media as an image for all people and as well as provides benefits for a company. The large number of social media users makes an American travel site provides reviews about travel related content and this includes reviews of restaurants. Hence, this study discusses the case study of TripaAdvisor's review of the five best restaurants in Bali. With various forms of benefits regarding the benefits of information from TripAdvisor, online reviews from consumers in promoting restaurants and consumer reviews in enhancing the image of a restaurant. The research method used is content analysis method to review from five restaurants, the variables were the value of Food, Service, Value and Atmosphere from these five restaurants and ranked five restaurants through an assessment of consumer reviews on TripAdvisor. The data source is through primary data and secondary data, namely through TripAdvisor. The description of this research is to look at every consumer online review on TripAdvisor, by choosing five of the best TripAdvisor restaurants in Bali and taking 50 consumer reviews from the top five TripAdvisor restaurants in Bali to see the benefits of these consumer reviews in promoting and improving the image of these five restaurants. The results of this study indicate that TripAdvisor is very useful in providing information to restaurants and with consumer reviews can be a tool for restaurant's promotion and able to enhance the image of a restaurant. Keywords : TripAdvisor, Consumer reviews, Restaurants, Bali


Author(s):  
Lakhvinder Singh ◽  
Dinesh Dhankhar

The chapter assesses the social media usage by tourists during their visit to religious tourism destinations and evaluates rationale and challenges faced by religious tourism establishments and other stakeholders in using social media as tools for marketing of religious tourism. The study used secondary data sources for getting a theoretical understanding of social media and religious tourism. Primary data conveniently collected through field survey from tourists and tourism establishment at religious tourism destination to know the extent of social media usage. The chapter indicating increased use of social media by tourists in searching, planning, booking, and sharing experiences about different products and services. The study identifies a crucial role of social media in the marketing and development of religious tourism along with certain challenges related to using as a mechanism to promote destination. Finally, implication and recommendations for different stakeholders were given to ensure adequate presence on social in more effective manner.


Author(s):  
Kasdiawati Kasdiawati ◽  
Jeanny Maria Fatimah ◽  
Muhammad Farid

Karampuang traditional house is one of the cultural heritages that has symbols and meanings believed from generation to generation. This study aims to determine what symbols are contained in the Karampuang traditional house, both verbal and non-verbal, and to analyze the symbols. This research used qualitative method which the data were collected by using some techniques including: observation, in-depth interviews, documentation study, literature study, and field notes. The study used two data sources, primary data and secondary data. The technique of determining informants in this study was the purposive sampling technique. There were six informants. A traditional house consists of two houses. There are two renowned traditional houses, to wit; Arung and Gella. Arung’s house faces West, while Gella's traditional house faces East. The Roof of the house has two layers with a timpa laja’ in three layers. The roof Gella's is not double-decked and two-tiered; while the Arung’s composed of three of the timpa laja. In regard to the Islamic symbols in traditional houses, the houses are constructed with 30 house poles, as a symbol of the number of juz in the Quran. The 5 poles running north to south symbolize the 5 pillars of Islam; while 6 poles from west to east are a symbol of the six articles of faith. The ladder of the Karampuang traditional house only has one ladder with odd steps which the position is different from the house in general.The door of the house is located in Elle 'ri olo which is parallel right againts Salima'. Above the door, there is a stone that functions as a counterweight so that the door can be partially or completely open. The floor of a house made of bamboo is also called salima as a symbol of the rib which stretches from north to south called tunebbe'. The kitchen is located at the front that can be clearly seen when climbing the house’s ladder; in front of the door is a kitchen with two stoves located.


2021 ◽  
Vol 13 (2) ◽  
pp. 271
Author(s):  
Chyntia Novy Girsang ◽  
Dorien Kartikawangi

Engagaement in social media plays a significant role in stakeholders management. This study aims to describe the corporate communication strategy in building engagement through two-way symmetrical communication on Instagram social media content, as well as the engagement formed therein. This research uses a constructivist paradigm, qualitative approach with case study on Sinar Mas’ Instagram. Primary data collection was done by in-depth interviews, while secondary data was obtained by observations on Sinar Mas’ Instagram. The results show that corporate strategy to build engagement is by desaining relevant content to everyday life, using creative visual desain tailored to target audience, put audience in an equal position, create simple messages and insert questions so that it can further encourage two-way communication. Researchers also found that in building engagement, company effectively implement symmetrical communication by building interaction, dialogue, reciprocal communication, and trying to always respond the incoming messages. In this case, engagement that is formed is at the intermediate level or at the level of individual analysis which concluded from interaction results and cognitive, affective and behavior engagement of followers on Instagram. Engagement melalui media sosial memainkan peran yang signifikan dalam pengelolaan pemangku kepentingan. Penelitian ini bertujuan untuk mendeskripsikan strategi komunikasi perusahaan dalam membangun engagement melalui pola komunikasi simetris dua arah pada konten media sosial Instagram, serta engagement yang terbentuk. Penelitian ini menggunakan paradigma konstruktivis, pendekatan kualitatif dengan studi kasus pada Instagram Sinar Mas. Pengumpulan data primer dilakukan dengan wawancara mendalam, sedangkan data sekunder diperoleh dari observasi terhadap Instagram Sinar Mas. Data dianalisis dengan menggunakan konsep komunikasi simetris dua arah dan tingkat keterlibatan. Hasil penelitian menunjukkan bahwa strategi perusahaan untuk membangun engagement adalah dengan merancang konten yang relevan dengan kehidupan sehari-hari, menggunakan visual desain kreatif yang disesuaikan dengan target khalayak, menempatkan khalayak dalam posisi yang setara, membuat pesan yang sederhana dan menyisipkan pertanyaan sehingga dapat lebih mendorong komunikasi dua arah. Peneliti juga menemukan bahwa dalam membangun engagement, perusahaan menerapkan komunikasi simetris dengan membangun interaksi, dialog, komunikasi timbal balik, serta berusaha untuk selalu merespon pesan yang masuk. Dalam hal ini, engagement yang terbentuk berada pada tingkat menengah, yaitu pada tingkat analisis individu berdasarkan interaksi dan keterlibatan secara kognitif, afektif dan perilaku dari pengikut  Instagramnya.


2019 ◽  
Vol 8 (1) ◽  
pp. 47-54
Author(s):  
Anastasya Maharani ◽  
Irfan Ardiansah ◽  
Totok Pujianto

The using of social media for marketing in products and services industry is currently trending, both in small and big enterprises. Zanana and Oifyoo are among the SMEs that already used Instagram to market their products. The purpose of this research is to find the effectiveness of using social media (Instagram) as online marketing on Zanana and Oifyoo. Zanana has a specified marketing team to manage their Instagram account> Meanwhile, Oifyoo's Instagram account is managed by the owner directly. The analysis of Instagram using effectiveness is much needed for increasing marketing, sales, or branding purposes. This research is done with a few steps including data reduction, data serving, conclusion, and verification. There are two data used in this research, primary and secondary data. The primary data is accumulated using in-depth interviews and the secondary data is retrieved on both SMEs Instagram accounts. This research used media and network analyses to analyze the data. The research shows that Zanana is more excelled at the effectiveness of using Instagram in both media and network analyses than Oifyoo. Keywords: effectiveness, Instagram, media analysis, network analysis


2020 ◽  
Author(s):  
Rasmi

Penelitian ini bertujuan untuk mengetahui apa itu dakwah Bil Qalam dan mendeskripsikan bagaimana pemanfaatan media sosial Instagram dalam dakwah Bil Qalam. Dakwah tidak harus dengan berdiri di atas mimbar, ada banyak metode yan dapat dilakukan dalam menyampaikan pesan dakwah. Dakwah Bil Qalam merupakan metode dakwah yang menggunakan tulisan dalam menyampaikan sebuah pesan dakwah. Di era digital saat ini, dakwah virtual melalui media sosial Instagram menjadi jalan agar estafet dakwah yang dilakukan Rasulullah SAW tidak terputus begitu saja. Metode dakwah Bil Qalam melalui Instagram dapat berupa caption pada unggahan gambar atau video dan tulisan pada instagram story. Dalam penelitian, peneliti menggunakan pendekatan deskriptif kualitatif. Data penelitiaan kualitatif diinterperetasikan oleh peneliti sehingga hasil penelitian sangat dipengaruhi oleh pemikiran, pandangan, dan pengetahuan peneliti. Data yang dikumpulkan berupa data primer yaitu hasil wawancara dan data sekunder seperti buku, jurnal, dan artikel dakwah yang diperoleh dari internet.Kata kunci: Dakwah Bil Qalam, Media sosial, Instagram.AbstractThis study aims to find out what is Da'wah Bil Qalam and describe how to use Instagram social media in Da'wah Bil Qalam. Da'wah does not have to stand on the stand, there are many methods that can be used in conveying the message of da'wah. Da'wah Bil Qalam is a method of da'wah that uses writing in conveying a message of da'wah. In today's digital era, virtual preaching through social media Instagram is a way for the preaching relay conducted by Rasulullah SAW to not be interrupted. The method of preaching Bil Qalam through Instagram can be in the form of a caption on the upload of images or videos and writing on instagram stories. In this study, researchers used a qualitative descriptive approach. The qualitative research data is interpreted by the researcher so that the research results are strongly influenced by the thoughts, views, and knowledge of the researcher. Data collected in the form of primary data are interviews and secondary data such as books, journals and propaganda articles obtained from the internet.Keywords: Da'wah Bil Qalam, Social media, Instagram.


2017 ◽  
Vol 8 (1) ◽  
Author(s):  
Angela Mulyani Matei ◽  
Herman Karamoy ◽  
Linda Lambey

Abstract. The function of supervision by Inspectorate is crucial to ensure the management of local government is running effectively and efficiently. As the internal supervisor institution, Inspectorate should be able to optimize its functions based on The Rule of Minister of Home Affairs Number 64/2007 to create the good governance and clean government. This study is aimed to (1) determine the optimilising the function of Inspectorate in Talaud Island Municipality; (2) analyse the obstacles in optimilising the function of Inspectorate in Talaud Island Municipality; (3) analyse the strategies to optimize the function of Inspectorate in supervising local finance. This study is an exploratory qualitative research. Data were collected by in-depth interviews, observation, and study documentation from primary data and secondary data. The results show the function of Inspectorate in supervising local finance in Talaud Island Municipality is not optimal yet. It is, thus, strategies are required to overcome the obstacles in supervision of local finance by Inspectorate of Talaud Island Municipality. Strategies consist of to: (1) increase the quantitiy of inspector/audit staff; (2) increase of auditor competencies; (3) increase the allocation of supervision budget; (4) increase of facility supervision; (5) optimize the rule of internal auditor as consultant and catalyst; (6) punishment to local work unit (SKPD) staff who are not committed to conduct supervision; and (7) joint commitment of local government in supervision field. Keywords : supervision, optimilising, local finance, the rule of minister of home affairs number 64/2007 Abstrak. Fungsi Pengawasan Inspektorat sangat penting dalam menjamin penyelenggaraan pemerintahan daerah yang efektif dan efisien. Inspektorat sebagai lembaga pengawas internal pemerintah daerah harus mampu melaksanakan fungsinya berdasarkan Permendagri No. 64 Tahun 2007 secara optimal untuk mewujudkan tata kelola pemerintahan yang baik dan bersih. Penelitian ini bertujuan untuk : (1) mengetahui apakah fungsi Inspektorat Kabupaten Kepulauan Talaud sudah optimal;  (2) menganalisis kendala-kendala yang dihadapi Inspektorat Kabupaten Kepulauan Talaud dalam optimalisasi fungsi pengawasan keuangan daerah; (3) menganalisis upaya atau strategi Inspektorat Kabupaten Kepulauan Talaud dalam mengoptimalkan fungsi pengawasan keuangan daerah. Penelitian ini menggunakan jenis penelitian kualitatif dengan pendekatan eksploratori. Pengumpulan data dilakukan melalui wawancara, observasi dan studi dokumentasi yang bersumber dari data primer dan data sekunder. Hasil penelitian ini menunjukkan fungsi Inspektorat dalam pengawasan keuangan daerah di Kabupaten Kepulauan Talaud belum optimal, sehingga dibutuhkan strategi untuk mengatasi kendala-kendala dalam pelaksanaan fungsi pengawasan yakni (1) penambahan tenaga pengawas; (2) meningkatkan kompetensi APIP; (3) meningkatkan alokasi anggaran pengawasan; (4) penambahan fasilitas pengawasan; (5) mengoptimalkan peran APIP sebagai konsultan dan katalis; (6) pemberian sanksi tegas bagi SKPD yang lalai atau kurang berkomitmen terhadap pelaksanaan pengawasan; dan (7) adanya komitmen bersama pemerintah daerah dalam bidang pengawasan. Kata kunci: pengawasan, optimalisasi, keuangan daerah, Permendagri No. 64 Tahun 2007  


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