ANALISIS PEMAKAIAN BAHASA PADA IKLAN PRODUK MINUMAN DI TELEVISI

2020 ◽  
Vol 2 (1) ◽  
pp. 9-22
Author(s):  
Septia Uswatun Hasanah
Keyword(s):  
Speech Acts ◽  
Note Taking ◽  
The Public ◽  
Analysis Techniques ◽  
Interview Method ◽  
Language Analysis ◽  
Descriptive Qualitative

This study aims to describe the use of language in advertising beverage products on television. The method used in this research is descriptive qualitative. The implementation of research refers to the design of language analysis techniques, namely the provision, analysis and presentation of data. The data is provided using the interview method and note taking technique. The results of the study found that in general the use of language in advertisements uses speech acts that state something (locution), provide information that interests the public (localization) which impacts to encourage them to use the advertised product. In addition, advertising also utilizes the implicative speech by packaging information presentations that implicitly invites people to buy or use the product.

scholarly journals Verba Ujaran dalam Bahasa Bali

2018 ◽  
Vol 8 (2) ◽  
pp. 125
Author(s):  
Denok Lestari
Keyword(s):  
Speech Acts ◽  
Native Speaker ◽  
Research Data ◽  
Note Taking ◽  
Function Data ◽  
Library Research ◽  
Descriptive Qualitative

This article analysed Balinese verbs from the study of semantics combining the theories of Natural Semantic Metalanguage (NSM) dan speech acts. The analysed verbs in this article were the speech verbs with illocutionary function. Data were collected through note taking and library research. Data were taken from printed resources, books, and the intuition of the researcher as a Balinese native speaker. The method of analysis was descriptive qualitative which classified data, analysed semantic structures of the speech verbs, and described the semantic components to formulate meaning configuration. The result of the analysis showed several speech verbs in Balinese had illocutionary function, including: 1) assertive (ngorahang ‘telling’, nyambatang ‘mention’, nuturang ‘telling’); 2) directive (nunde?n ‘enjoin’, nagih ‘billing’, nuturin ‘advise’); 3) commissive (mejanji ‘promising’, metanje?nan ‘offer’); 4) expressive ngajumang ‘praise’, ngame?lme?l ‘complain’, see ‘blame’, matbat ‘berate’, ngamadakang ‘pray’); and 5) declarative (ngadanin ‘naming’, nombang ‘forbid’).

The Perlocutionary Speech Acts on News Text of the Nirina Zubir Land Mafia: Critical Discourse Analysis Study

2021 ◽  
Vol 7 (2) ◽  
pp. 188-196
Author(s):  
Winda Widyaningrum ◽  
Yumna Rasyid ◽  
Miftahulkhairah Anwar
Keyword(s):  
Qualitative Research ◽  
Critical Discourse Analysis ◽  
Text Analysis ◽  
Speech Acts ◽  
Critical Discourse ◽  
Analysis Study ◽  
The Public ◽  
Analysis Techniques ◽  
Data Collection Process

The purpose of this study is to describe the classification of perlocutionary speech acts that can be found in the news text of the Nirina Zubir land mafia case. This methodology uses descriptive qualitative research techniques and text analysis techniques in the data collection process. The author hopes that this study can provide practical and theoretical advantages. Theoretically, this research is expected to contribute knowledge in the realm of pragmatics, especially on the function of perlocutionary speech acts to support the development of pragmatics. Then practically, the author hopes that this research can help readers and the public in understanding the form of perlocutionary speech acts in a news text.  

scholarly journals Conversation in Advertising at Public Radio of Denpasar City

2018 ◽  
Vol 4 (2) ◽  
pp. 100-106
Author(s):  
Cokorda Istri Sri Kristina Dewi
Keyword(s):  
Public Service ◽  
Speech Acts ◽  
Note Taking ◽  
Public Radio ◽  
Organization Model ◽  
The Public ◽  
Pair Model ◽  
Maxim Of Quality

This study aims to analyze the structure and the type of speech acts, as well as the maxims of conversation in ten adverstisement spots, aired by LPPL Public Radio of Denpasar City. Data were collected through observation, recording and note-taking. I analyzed the data qualitatively with an inductive technique. Results indicated that there were three conversation structure models srealized in the conversation broadcast on the Public Service Advertisement by LPPL Public Radio. Negative speech acts were found in nine of the advertisement spots. Quality and quantity maxims were found in nine advertisement spots too; maxim of relevance and manner were found in ten advertisement spots. The models of turn talking, adjacency pair and overall organization using positive speech acts and maxims of quality, quantity, relation and manner were required for the conversation in the advertisement. Maxim of manner plays a crucial important role in the delivery of messages. There are significant correlations of the topic with the maxims realized. These comprise turn talking model requiring positive speech acts in the maxim of quality and maxim of relevance and the adjacency pair model requiring positive speech acts that always correlate with the maxim of quantity. The overall organization model calls for positive speech acts in the conversations with maxim of manner. The negative speech acts in the conversation can use the turn talking, adjacency pair or overall organization model and can correlate with the maxim of manners.

scholarly journals ANALISIS TINDAK TUTUR EKSPRESIF DALAM NOVEL MY LECTURER MY HUSBAND KARYA GITLICIOUS

Hasta Wiyata ◽  
2021 ◽  
Vol 4 (2) ◽  
pp. 181-189
Author(s):  
Atria Rihanah ◽  
◽  
Deni Permadi ◽  
Mulasih Mulasih
Keyword(s):  
Speech Acts ◽  
Speech Act ◽  
The Novel ◽  
Note Taking ◽  
Arranged Marriage ◽  
Expressive Speech ◽  
Psychological Attitude ◽  
Good Deeds ◽  
Descriptive Qualitative

Expressive speech act is a type of speech act that functions to express a speaker's psychological attitude towards a situation. The novel My Lecturer My Husband is a novel containing education, love, sadness, and loyalty, so it is very interesting to study and serve as an example of novel learning in schools. This study aims to identify and describe expressive speech acts through the characters. The method used is descriptive qualitative. The data of this research are in the form of the utterances of the characters in the novel. The techniques used are reading and note-taking techniques. The results of this study indicate that the expressive speech acts in the novel My Lecturer My Husband consist of expressive speech acts in the form of: a) apologizing in the context of making mistakes; b) expressing gratitude in the context of gratitude for the speaker's good deeds; c) praising in the context of praising the beauty and good looks of the speaker; d) blaming in the context of blaming a friend for following wrong advice; e) protest in the context of refusing an arranged marriage; f) mocking in the context of taunting Lecturers as dry chamois; f) complaining in the context of being given multiple assignments by the lecturer.

scholarly journals Kesantunan Deklaratif: Kajian Sosiopragmatik Kasus di Kecamatan Luas Kabupaten Kaur

2019 ◽  
Vol 3 (1) ◽  
pp. 17-31
Author(s):  
Reni Kusmiarti ◽  
Ira Yuniati ◽  
Reva Fitri Anggraini
Keyword(s):  
Data Analysis ◽  
Data Collection ◽  
Speech Acts ◽  
Qualitative Method ◽  
Analysis Techniques ◽  
Recorded Data ◽  
Descriptive Qualitative

The aim is to describe declarative politeness (Sociopragmatic Study of Cases in District of Kaur Regency). The method used in this research is descriptive qualitative method. The data in this study were declarative actions of the Kaur community which contained the politeness of various situations and various speech partners which contained politeness in language. The source of data in this study is the community in the Kecamatan Kecamatan Kaur Regency. Data collection techniques using the technique of recording, recording, see competent involvement (SBLC), see competent involvement (SLC). Data analysis techniques, namely transcribing recorded data, identifying data, classifying data, analyzing, interpreting, concluding. The results showed that declarative acts were found to fulfill politeness based on the principle of politeness, namely 1) maxim of wisdom, 2) maxim of generosity, 3) maxim of appreciation, 4) maxim of simplicity, 5) maxim of consensus, and 6) maxim of sympathy. Conclusion, declarative speech acts of society have fulfilled politeness based on the principle of politeness. Keywords: Sociopragmatics, Politeness, Declarative Politeness

scholarly journals Speech Politeness Principle Violation in “Rumah Uya Trans7”

2020 ◽  
Vol 9 (2) ◽  
pp. 110-117
Author(s):  
Enita Istriwati ◽  
Rustono Rustono
Keyword(s):  
Speech Acts ◽  
Qualitative Method ◽  
Talk Shows ◽  
Note Taking ◽  
Television Station ◽  
Interesting Issue ◽  
Talk Show ◽  
Observation Method ◽  
The One ◽  
Descriptive Qualitative

Talk shows on television today are programs that are of interest to television viewers in Indonesia. One of the talk shows that television viewers are interested in is the talk show Rumah Uya Trans7. The show is easily followed by the viewers. The speech acts used in the show are light and easy to understand. Another interesting issue is the speech acts are a violation of the politeness principle. Yet, this violation of the politeness principle is the one that makes the television viewers pay attention to the show. These violations of the politeness principle are very interesting to be analyzed. To find out the violation of the politeness principle in the show, the researcher used the theory of pragmatics and descriptive qualitative method. Data of this research were taken from the fragments of the show in the Rumah Uya Trans7 in November 2018. The source of the data was the speech acts in the program which contained violation of the politeness principle. The method of the research was the observation method (simak bebas libat cakap) and recording as well as note-taking techniques to collect the data. The result of the analysis showed that violation of politeness principle was found in the show in the form of violation of maxim of tact, maxim of sympathy, maxim of agreement, maxim of modesty, maxim of approbation, and maxim of feeling reticence. The suggestion for the deepening of the research is the existence of further research in violation of the politeness principle of similar shows but different television station as e media.

scholarly journals PENERAPAN GOOD GOVERNANCE TERHADAP PELAYANAN BEA PEROLEHAN HAK ATAS TANAH DAN BANGUNAN DI BADAN PENDAPATAN DAERAH KABUPATEN KUTAI TIMUR

DEDIKASI ◽  
2020 ◽  
Vol 21 (1) ◽  
pp. 78
Author(s):  
Aswin Tri Astaman Dan Maskan AF
Keyword(s):  
Law Enforcement ◽  
Rule Of Law ◽  
Good Governance ◽  
The Public ◽  
Interview Method ◽  
Lack Of Information ◽  
Tax Refunds ◽  
Office Employees ◽  
Descriptive Qualitative

This study intend to determine the extent of the application of the principles of good governance and also know what are the obstacles in the process of applying these principles. This study was implemented in the revenue agency of the East Kutai Regency.To support the study, a sample of ten people was taken, five people are office employees and five people are taxpayer. The method used in this study is the interview method, then the type of research is descriptive qualitative.            Based on the results of study with a focus on rule of law, transparent, responsive, equity and accountability, conclusions can be drawn. Law enforcement has been implemented quite well and has been carried out accordingly. Services provided by the revenue agency have been carried out directly and openly to the public, The officers in providing services are good enough, it can be seen from the attitude of the officers are quite friendly, helping to complete the lack of copies of community files and other things in providing services, the ongoing service does not differentiate the management of files, all files are processed according to the type of files obtained, and The Office is always responsible for all types of file acquisition in the event of payment errors such as underpayment or overpayment of taxes.           As for the constraints, in accordance with the focus of study there are often misunderstandings of the public regarding applicable regulations, sometimes the officer is not in place when the service is in progress, lack of information regarding the period of completion of the files obtained, and a matter of time if there is an overpayment of tax refunds.

scholarly journals Filantropi Islam Solusi Atas Masalah Kemiskinan Akibat Pandemi Covid-19

2020 ◽  
Vol 3 (1) ◽  
pp. 35-66
Author(s):  
Fitra Rizal ◽  
Haniatul Mukaromah
Keyword(s):  
Qualitative Research ◽  
Content Analysis ◽  
Research Methodology ◽  
Purchasing Power ◽  
The Public ◽  
Analysis Techniques ◽  
Library Research ◽  
Qualitative Research Methodology ◽  
Descriptive Qualitative

Poverty is one of the macroeconomic problems that is a major concern, especially during the current pandemic. This study aims to describe the solutions offered by Islamic philanthropy (ZISWAF) to the problem of poverty caused by the Covid-19 pandemic. This research uses descriptive qualitative research methodology with content analysis techniques (content analysis) and library research. The results showed that ZISWAF is able to be a solution for the community to the problem of poverty that occurs. Efforts to alleviate poverty that can be done are to manage the funds that have been obtained from ZISWAF properly, with productive management. However, there must be some funds provided to the public that are consumptive in nature. If ZISWAF funds are managed properly and are productive, the hope is that these funds will not run out until whenever they are even able to develop so that their use will be bigger and wider. ZISWAF funds which are consumptive in nature will increase the demand and purchasing power of the community, so that the community will be more prosperous. Meanwhile, productive funds are able to increase investment activities and company productivity (business activities) so that it is able to increase the use of full labor (reduce unemployment) and ultimately improve community welfare so that poverty is reduced. This proves that Islamic philanthropy can be a solution to the problem of poverty. Kemiskinan merupakan salah satu masalah makroekonomi yang menjadi perhatian utama, khususnya pada masa pandemi saat ini. Penelitian ini bertujuan untuk memamparkan solusi yang ditawarkan oleh filantropi Islam (ZISWAF) atas masalah kemiskinan yang diakibatkan oleh pandemi Covid-19. Penelitian ini menggunakan metodologi penelitian kualitatif deskriptif dengan teknik content analysis (analisis isi) dan riset kepustakaan (library research). Hasil penelitian menunjukkan bahwa ZISWAF mampu menjadi solusi bagi masyarakat atas masalah kemiskinan yang terjadi. Upaya pengentasan kemiskinan yang dapat dilakukan adalah dengan mengelola dana yang telah diperoleh dari ZISWAF dengan baik, dengan pengelolaan yang  produktif. Walaupun demikian harus ada sebagain dana yang diberikan kepada masyarakat yang bersifat konsumtif. Dana ZISWAF jika dikelola dengan baik dan bersifat produktif harapanya adalah dana tersebut tidak akan habis sampai kapanpun bahkan mampu berkembang sehingga pemanfaatanya akan semakin besar dan luas. Dana ZISWAF yang bersifat konsumtif akan meningkatkan permintaan dan daya beli masyarkat, sehingga masyarakat semakin sejahtera. Sedangkan dana yang bersifat produktif mampu meningkatkan kegiatan investasi dan produktifitas perusahaan (kegiatan bisnis) sehingga hal tersebut mampu meningkatkan penggunaan tenaga kerja penuh (mengurangi pengangguran) dan pada akhirnya meningkatkan kesejahteraan masyarakat sehingga kemiskinan semakin berkurang. hal tersebut membuktikan bahwa filantropi Islam mampu menjadi solusi atas masalah kemiskinan.

scholarly journals AN ANALYSIS OF SPEECH ACT USED BY THE CHILDREN OF 3-5 YEARS OLD STUDENT AT JEMBATAN BUDAYA SCHOOL BADUNG

2020 ◽  
Vol 8 (2) ◽  
pp. 59-66
Author(s):  
I Kadek Aris Saputra
Keyword(s):  
Data Collection ◽  
Speech Acts ◽  
Qualitative Method ◽  
Speech Act ◽  
Note Taking ◽  
School Students ◽  
Grand Theory ◽  
Frequent Type ◽  
Video Recorder ◽  
Descriptive Qualitative

This study aimed at describing and analyzing the types of speech act and the functions of speech act produced by 3-5 years old students at Jembatan Budaya School Badung. Here, Searle’s theory (1979) is used as the grand theory for analyzing the types of speech act and Leech’s theory (1991) is used for the function of speech act. The research was conducted at Jembatan Budaya School Badung. The subjects of the research were the pre-school students of 3-5 years old in communication. To obtain the intended data, three methods of data collection were used, namely; observation, recording, and note taking. There are three instruments used, namely; researcher, observation, and video recorder. The data obtained were analyzed by using descriptive qualitative method. This research discovered two findings as the aims of this research. First, the most frequent type of speech act used by the children of 3-5 years old student is directive, which is followed by commissive, representative, and expressive. Specifically, (1) the children used 6% utterances in representative category, (2) the children used 44% utterances in directive category, (3) the children used 24% utterances in expressive category, (4) the children used 26% utterances in commissive category. Second, the children of 3-5 years old students mostly created speech act for the competitive function, which is followed by convivial function, and conflictive function. Whereas collaborative function did not appear in those children’s communication. The implication of this study is to learn and master pragmatics, especially in the theory of speech acts to be able to understand the speaker’s intention so that the communication expressed is able to be fulfilled.

scholarly journals ANALISIS KALIMAT IMPERATIF PADA TUTURAN MASYARAKAT DESA TELUK RAYA KECAMATAN KUMPEH KABUPATEN MUARO JAMBI (KAJIAN PRAGMATIK)

2020 ◽  
Vol 3 (2) ◽  
pp. 232
Author(s):  
Sainil Amral ◽  
Siti Dian Ulfah
Keyword(s):  
Data Analysis ◽  
Speech Acts ◽  
Secondary Data ◽  
Primary Data ◽  
Note Taking ◽  
Interview Technique ◽  
Oral Speech ◽  
Village Society ◽  
Pragmatic Study ◽  
Descriptive Qualitative

The purpose of this research is to describe the form imperative sentences in the oral speech of the Teluk Raya village society, Kumpeh Regency Muaro Jambi (A Pragmatic study). This research is descriptive qualitative. The primary data is taken from the Imperative sentences (order) of Malay Jambi Kumpeh language on the community of Teluk Raya Village Kumpeh Muaro Jambi district, while the secondary data is derived from books. In collecting the data, uninvolved conversation observation technique, note-taking technique, and interview technique are used. Based on the results of the data analysis, it can be concluded that there are five imperative sentences of the Jambi Malay Kumpeh language. They are ordinary imperative sentence, request imperative sentence, granting permit imperative sentence, ask and order imperative sentence. Moreover, there are also three kinds of speech acts occur in the Jambi Malay language, they are locutionary, illocutionary, and perlocutionary.

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