scholarly journals PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN PENGUNJUNG PADA WATERPARK KINGDOM ANIMALIA CITRALAND DI SAMARINDA

2021 ◽  
Vol 9 (4) ◽  
pp. 309
Author(s):  
Titin Karisma

The purpose of this study was to determine and analyze the effect of service quality variables consisting of tangible (X1), responsiveness (X2), reliability (X3), assurance (X4), empathy (X5), both simultaneously and partially, on visitor satisfaction at Waterpark Kingdom Animalia Citraland in Samarinda, and to find out which service quality variable has the most influence on visitor satisfaction. The population in this study were visitors to Waterpark Kingdom Animalia Citraland, while the sample in this study was 100 respondents. Methods of collecting data with a questionnaire. The analysis technique used is multiple linear regression. The results of the simultaneous test (f test) show that the tangible, responsiveness, reliability, assurance, and empathy variables together have a significant effect on visitor satisfaction at Waterpark Kingdom Animalia Citraland in Samarinda. The results of the partial test (t test) show that all variables affect visitor satisfaction at the Waterpark Kingdom Animalia Citraland in Samarinda. The results of the comparison of standard regression coefficients indicate that the most influential variable is the assurance variable. Based on the analysis and discussion, it is suggested that the Waterpark Kingdom Animalia Citraland should prioritize attention on these variables, such as adding a parking lot expansion game facility, physical appearance (paint colors of statues and rides) Waterpark Kingdom Animalia Citraland Samarinda.

account ◽  
2021 ◽  
Vol 8 (1) ◽  
Author(s):  
Asri Mandiri ◽  
Efri Yanto ◽  
Elisabeth Metekohy

ABSTRACT  This research aims to analyze the effect of service quality and trust on customer satisfaction in using BRIMobile (BRImo) partially and simultaneously. The sample in this research consisted of 100 customers of Bank Rakyat Indonesia. The analysis technique used is multiple linear regression with analysis tools, namely SPSS Version 26.0. The results of this research partially indicate that service quality and customer trust have a significant positive effect on customer satisfaction in using BRI Mobile (BRImo). Based on the results of the simultaneous test, it was found that service quality and customer trust had a significant positive effect on customer satisfaction in using BRI Mobile (BRImo).   Keywords: Service Quality, Customer Trust, Mobile Banking, BRI, Customer Satisfaction ABSTRAK Penelitian ini bertujuan untuk menganalisis pengaruh kualitas layanan dan kepercayaan terhadap kepuasan nasabah dalam menggunakan BRI Mobile (BRImo) secara parsial dan simultan. Sampel dalam penelitian ini terdiri dari 100 nasabah Bank Rakyat Indonesia. Teknik analisis yang digunakan adalah regresi linear berganda dengan alat bantu analisis yaitu SPSS Versi 26.0. Hasil penelitian ini secara parsial menunjukkan bahwa kualitas layanan dan kepercayaan berpengaruh positif signifikan terhadap kepuasan nasabah dalam menggunakan BRI Mobile (BRImo). Berdasarkan hasil uji simultan, ditemukan bahwa kualitas layanan dan kepercayaan berpengaruh positif signifikan terhadap kepuasan nasabah dalam menggunakan BRI Mobile (BRImo).   Kata kunci: Kualitas layanan, Kepercayaan, Mobile Banking, BRI, Kepuasan Nasabah


2020 ◽  
pp. 141-150
Author(s):  
Yessi Yospita Barus ◽  
Ria Veronica Sinaga ◽  
Roslinda Sagala

This study aims to determine whether there is an influence between service quality, price and location on customer satisfaction either partially or simultaneously on Milala Service Station Medan. The population of this research is the service users of Milala Service Station during the study period with a total sample of 82 respondents with purposive sampling technique. Data collection method with a questionnaire. Data analysis technique used is multiple linear regression. The multiple linear regression equation obtained from the test results is Y = -0,636 + 0,145X1 + 0,224X2 + 0,236X3 + ei, meaning that simultaneous service quality, price and location have a positive and significant effect on customer satisfaction of users of MilalaService Station Medan services. However, location variable is the most influential variable on customer satisfaction of service users of Medan Milala Service Station. With a regression coefficient of 0.236 or 23.6%, this means that Milala Medan Service Station should maintain its existing location. R square of 0.401, meaning that variations in customer satisfaction can be explained by variations in service quality, price and location by 40.1% and the remaining 59.9% can be explained by other variables not explained in this study. From the results of research and discussion, Medan Milala Service Station should further develop and maintain indicators of service quality, price and location available at Medan Milala Service Station, so that employees can further enhance customer satisfaction.


2015 ◽  
Vol 2 (7) ◽  
pp. 598
Author(s):  
Aulia Ramadhani ◽  
Imron Mawardi

This research aimed to know the influence of financing based on profit sharing against Islamic Banking Industry liquidity in Indonesia from January 2008 through June 2014. This research used the quantitative approach method. The analysis technique used was multiple linear regression and the equation was Y = 0,58 + 0,016 (PMUD) – 0,056 (PMUS)Based on the result of t-test, mudharabah financing and musyarakah financing partially did not influence significantly to liquidity with t test result consecutively 0,765 for mudharabah financing and 0,621 for musyarakah financing. The result of simultaneous test showed that mudharabah financing and musyarakah had significant effect to Islamic banking industry liquidity with siginificant value 0,000. And based on determination test result, the value of R Square is 0,593 or 59,3% that showed the ability of mudharabah financing and musyarakah financing in explaining liquidity of 59,3% and the remaining 40,7% was explainedby other variables outside the model.


2019 ◽  
Vol 5 (1) ◽  
pp. 50-63
Author(s):  
Heru Heryanto ◽  
Nur Laela ◽  
Riana R Dewi

This study aims to determine the significance of the influence of competence, independence, professionalism, auditor experience, accountability, and auditor's knowledge of audit quality. This study uses a questionnaire with a population and sample, namely all auditors who work at the Public Accounting Office (KAP) in the Special Region of Yogyakarta and Surakarta. Sampling techniques using Convenience Sampling with a sample of 61 respondents. The data used in this study is a questionnaire using a Likert scale 1 to 5. The data analysis technique used in this study is multiple linear regression using the SPSSprogram for Windows. The analysis tool in this study using validity and reliability, the classical assumption (normality test, multicollinearity, heteroscedasticity test and autocorrelation test) while the data were analyzed using multiple linear regression test, t test, F test and the coefficient of determination (R2).Based on the results of the t-test analysis performed, it shows that there is a positive influence of competence, independence, professionalism, auditor experience, accountability, and auditor's knowledge of audit quality and simultaneously competency, independence, professionalism, auditor experience, accountability, and auditor knowledge variables affect quality audit


2019 ◽  
Author(s):  
SUSENO - SUSENO

ANALISIS VARIABEL YANG BERPENGARUH TERHADAP KINERJA PERUSAHAAN DI BURSA EFEK INDONESIAOleh : Suseno STIE SATRIA Purwokerto ABSTRACT The aims of the research are (1) to analyze influence of age, scale, financial leverage, and profitability to performance of firms at The Indonesian Stock Exchange. (2) to determine the most influential variable on the performance of the firms. Hypotheses proposed in this research were: (1) Age, Scales, Financial Leverage, Profitability influences the performance of firms, (2) Age influences the performance of firms, (3) Scales influences the performance of firms, (4) Financial Leverage influences the performance of firms, (5) Profitability influences the performance of firms. Instrument of analysis employed in the research was multiple linear regression with t test and F test.The results of analyses of t test showed that profitability did not influence the performance of the firms. It was indicated by the value of computed t which was smaller than the value of t table. Meanwhile, the t test of age, scale and financial leverage indicated that the value of computed t > t table. It means that these variables (scale and financial leverage) influenced the performance of the firms. The F test showed that the independent variables of age, scale, financial leverage and profitability as a whole significantly influenced the performance of the firms. It was indicated by the calculated F > the value of F table, the value the age computed t which was smaller than the value of -t table..Based on the research results that age and profitability do not influence the performance of the firms, it is suggested that investors should not pay any attention to those variables. On the other hand, they should pay attention to the variables of scale and financial leverage. It is recommended that for further research should include longer periode of the sample.


2019 ◽  
Vol 1 (1) ◽  
pp. 157-166
Author(s):  
Dimas Septian Wijiantoro

Companies need to maintain their survival by developing and earning profits. Consumers have ever-changing tastes and desires, so companies must be prepared to face all these changes and constantly review and improve their offerings. Companies need to pay attention to factors that affect consumers' buying interest, including products, prices, and locations. This study aims to determine and analyze the effect of simultaneous product, price, and location on consumer buying interest in Bakso Pak Kus Jalan Sudirman Residen Surabaya. The study population was all consumers of Bakso Pak Kus Jalan Sudirman Resident Surabaya. The sampling technique is based on Hair, et al. (2010), that the number of samples is at least 5 times the number of indicators so that the number of samples in this study is 85 people. The data analysis technique used multiple linear regression, t test, and F test. The results showed that the product, price, and location partially affected the consumer buying interest of Bakso Pak Kus Jalan Sudirman Resident Surabaya as evidenced by the results of the t test showing the calculated t value all independent variables are greater than t table (1,989), which is 2,015 for the effect of product variables (X1), 2,608 for the influence of price variables (X2), and 6,037 for the effect of location variables (X3). . The results also show that the products, prices, and locations simultaneously influence consumers' buying interest in Bakso Pak Kus Jalan Sudirman Resident Surabaya as evidenced by the results of the F test which shows the value of F count> F table which is 45,001> 2,716.


2021 ◽  
pp. 1-15
Author(s):  
Clara Silvina Barus ◽  
Donalson Silalahi

Abstract This study aims to determine and explain the effect of social media promotion and service quality on purchasing decisions. To achieve this goal, research was conducted at Social Media Café Abdullah Lubis using 100 people as respondents. Data were collected through questionnaires and the analysis technique used was multiple linear regression analysis. The results showed: First, social media promotion has a positive and significant effect on purchasing decisions. Second, service quality has a positive and significant effect on purchasing decisions. Third, service quality plays a greater role in increasing the sensitivity of consumer purchases when compared to social media promotion. Fourth, consumer characteristics are also important variables in increasing consumer decisions in buying products. Fifth, social media promotion and service quality are able to explain variations in purchasing decisions by 87.7 percent.


2019 ◽  
Vol 10 (3) ◽  
pp. 324-332
Author(s):  
Kurnia Dewi

This research is on CV. Netral Rengat District, Indragiri Hulu Regency. The purpose of this research is to know the effect of service quality and price simultaneously on customer satisfaction on CV. Neutral Rengat District, Indragiri Hulu Regency; To find out the effect of service quality partially on customer satisfaction on CV. Neutral Rengat District, Indragiri Hulu Regency; To find out the effect of prices partially on customer satisfaction on CV. Neutral Rengat District, Indragiri Hulu Regency. The population in this study are all consumers who use the services of CV. Neutral Rengat Subdistrict, Indragiri Hulu Regency which is infinite in number, where visitors are teenagers to adults, the population used is 24,057 people. While the sample in this study amounted to 100 people with a nonprobability sampling technique. Thisr research used quantitative methods, namely by multiple linear regression, correlation coefficient and determination, and F test and t test. Based on the results of the research and discussion, some conclusions can be drawn as follows: From the quantitative calculations obtained using the multiple linear regression equation Y = a + b1X1 + b2X2 obtained Y = 3.808 + 0.238 X1 + 0.528 X2, namely the constant coefficient value (a) amounting to 3.808 this means that if the value of service quality (X1) and price (X2) equals zero, then the level or amount of customer satisfaction (Y) is equal to 3.808. The coefficient value of X1 = 0.238 means that if the service quality (X1) rises by one unit, while the price variable (X2) remains, customer satisfaction (Y) will increase by 0.238 and vice versa if the service quality (X1) decreases by one unit, while the price variable (X2) remains, consumer satisfaction (Y) will decrease by 0,238. The coefficient value of X2 = 0.528 explains that if the price (X2) rises by one unit, while the service quality variable (X1) remains, the level of customer satisfaction (Y) will increase by 0.528 and if the price (X2) falls by one unit, while the service quality variable (X1) remains that consumer satisfaction (Y) will decrease by 0.528. Multiple linear correlation coefficient (R) that is 0.885 means that the relationship that has a very high correlation between service quality and price to customer satisfaction is 0.885. The coefficient of determination (R2) is 0.783, meaning that customer satisfaction can be explained by variations in changes in the independent variable (service quality and price) of 78.3%, while the remaining 21.7% is explained by other variables outside the research. Based on the results of the F test, the calculated F value is 175,051 with a significant level of 0,000. While Ftable at 100% (0.05) is 3.09. In both calculations, F count> Ftable is 175,051> 3,09. This means that Ho is rejected and Ha is accepted, meaning that simultaneously service quality and price have a significant effect on customer satisfaction. Based on the results of the t test obtained the value of tcount X1> t table = 2.101> 1.98447 so that Ho is rejected and Ha is accepted, which means the independent variable (X1) service quality partially has a significant effect on the variable customer satisfaction (Y). Furthermore, the value of tcount X2> t table = 4.268> 1.98447 so that Ho is rejected and Ha is accepted, which means that the independent variable (X2) price partially has a significant effect on the variable customer satisfaction (Y).


Author(s):  
Helena Sirait ◽  
Khafi Puddin

This study aims to determine and can explain the influence of price and facilities on Tourist Tourist Decision In Tourism Object Bukit Gibeon Ajibata District Toba Samosir. The population in this study is 143,769 tourists determined from the number of visitors Bukit Gibeon Tourism Object in the period of one year, and the sample used amounted to 100 visitors. Data analysis technique used is Multiple Linear Regression used questionnaires by distributing questionnaires to samples (respondents) and collecting them back for processing. Data analysis technique used is data quality test and classical assumption test. Hypothesis testing using multiple linear regression analysis, T test, F test, and R2 test. Data analysis of each variable is obtained by multiple regression equation Y = 4,202 + 0,320 X1 + 0,652 X2 + e. Obtained R2 equal to 0,349 which mean X1 and X2 explain influence to variable Y equal to 34,9% while rest 65,1% explained variable outside company. The partial test resulted by each independent variable has an effect on the dependent variable with the research significance is smaller than 0.05, and the result of simultaneous-test calculation is 26,024 with F table 3.09 which means F count > F table with level of significant (α) < 0.05, which means the accepted hypothesis that Price and Facilities together have a significant effect on Tourist Visits Decision. Thus it can be concluded that Price and Facilities have a positive effect on Tourist Visits Decision In Tourism Object Gibeon Bukit Ajibata District Toba Samosir. Keywords: Price, Facilities, and Tourist Visiting Decision


2020 ◽  
Vol 9 (1) ◽  
Author(s):  
Yahya - Yahya ◽  
Zenitha - Maulida ◽  
Yusra - Yusra ◽  
Lidya - Makmur

The aim of this study is to investigate the influence of price and service quality toward the customer satisfaction of Batik Air Banda Aceh. 96 respondents of this study are collected through a questionnaire. The hypothesis was tested using multiple linear regression, F-test, and t-test, to know simultaneously and partially the influence of independent variable toward the dependent variable at a 95% confidence level (α = 0.05). The result, based on the t-test and partial test, shows that price and service quality influence the customer satisfaction level of Batik Air in Banda Aceh. Implication and suggestion also discussed in this study.


Sign in / Sign up

Export Citation Format

Share Document