scholarly journals Analysis of Marketing Margins and Efficiency of Cassava-based Product in Cross River Central Agricultural Zone, Nigeria

Author(s):  
I. O. Ettah ◽  
E. Agbachom Emmanuel ◽  
Ajigo Ikutal ◽  
Godwin Michael Ubi

The study was carried out to determine marketing margins in the marketing of garri in Cross River Central Agricultural Zone, Nigeria. The study employed primary data which were obtained directly from garri marketers and analyzed with the use of descriptive statistics and marketing efficiency model. A three-stage (multi-stage) sampling technique was used in the selection of respondents and using 10% proportionality a sample size of 196 respondents was obtained from the sample frame of 1960. Analysis of the result showed that garri marketing in the area is greatly influenced by the socio-economic characteristics of garri marketers. Furthermore, the result indicated that marketers in Ofodua and Ochon markets recorded the lowest margin of ₦200 per bag of garri. This is against the ₦300 margin recorded by marketers in Apiapum, Okuni, Nko and Akparabong markets, ₦400 for markets in Ugep and Ikom Urban and ₦600 for the market in Agoi, respectively. The average marketing margin for garri in the markets was ₦378. Producers of garri sell it to the wholesalers in bulk sometimes through intermediaries like the village agents or directly to them. Retailers obtain the product from wholesalers and retail directly to final consumers also sometimes passing through movement agents and cooperative consumer outlets before reaching the final consumer. The mean marketing efficiency for garri across the study area is 0.78. This is slightly lower than the average efficiency level for Ugep, Apiapum and Ikom urban markets (0.90, 0.8. and 0.90, respectively). The following were recommended: trading activities and attributes of garri traders should be regulated by governments to ensure efficiency in the business, government, corporate bodies and NGO’s should assist in the rehabilitation of feeder roads to guarantee easy movement of garri from the producers to the consumers and traders in garri should be provided with training by government to increase their efficiency in the distribution of garri.

2018 ◽  
Vol 8 ◽  
pp. 1256-1267
Author(s):  
Toluwase Sow ◽  
Mo Sedowo

The study was carried out in Akure, Ondo State. Multi stage and sampling technique procedure was used which involved purposive and random sampling methods in selecting the respondents with the aid of well-structured questionnaire with interview schedule. Descriptive statistical analysis, budgetary techniques, marketing margin analysis as well as Gini-coefficient and Herfindahl Hirshman Index was used for the analysis of variables. The result reviewed that more of the imported brands of rice in all the four market sampled than the local rice, with local rice margin as percentage of total marketing margin (16.95%) lower than that of local rice (17.78%) the average marketing efficiency of 349.91% and 467.89% were obtained from imported and local rice respectively while the Gini- coefficient (GC) Herfindahl Hirshman Index (HHI) values of 0.68 and 0.28 were obtained reviewing that rice marketing were highly concentrated with non-competitive practices showing disparity in earnings. The prevailing duration stocks were held in shops by trader was three to four weeks and the major sources of obtaining market information was mobile phone. The study recommends provision of storage facilities for the traders and also improvement in the quality of local rice with policy implementation that discourage importation of commodity as a way out of boosting and encouraging local rice production and its consumption.


2021 ◽  
Vol 19 (1) ◽  
pp. 21-36
Author(s):  
Haidar Bimantara ◽  
Kustopo Budiraharjo ◽  
Wiludjeng Roessali

The research objective was to analyze the distribution channel model and the factors that influence the marketing efficiency of pineapple in the Village of Wonorejo Trisulo, District Plosoklaten, Kediri Regency. The research was conducted on 10 September - 10 October 2020 located in the Wonorejo Trisulo Village, Plosoklaten District, Kediri Regency. The research method used survey. The number of respondents was 144 people. The samples were determined using the Slovin formula consisting of 86 pineapple farmers. Furthermore, the snowball sampling method was used to determine the marketing agency respondents, namely 4 collectors, 8 wholesalers, and 16 retailers. The primary data obtained from interviews with based on questionnaires that has been prepared. Secondary data were obtained from related institutions and agencies such as the Central Statistics Agency (BPS), monographs of Wonorejo Trisulo Village, literature, and other supporting sources. The data analysis used was the descriptive quantitative method and statistical analysis. The results showed that the pineapple distribution channel in Wonorejo Trisulo Village was divided into 3 channels. The most efficient channel was channel 3 characterized by the lowest created marketing margin (IDR 4,650) and the highest farmer share value (63.59%). Results revelead that the farmer price level, and marketing margin were found significant in affecting the marketing efficiency. T-test results showed that partially the price variables at the farmer level and marketing margins effects on the efficiency of pineapple marketing, while the marketing channel variables had no effect on the marketing efficiency of pineapples in the Wonorejo Trisulo Village, Plosoklaten District, Kediri Regency.


2019 ◽  
Vol 1 (2) ◽  
pp. 36
Author(s):  
Ester Megawati Boang Manalu ◽  
Khairul Saleh ◽  
Faoeza Hafiz Saragih

<p><strong><em> </em></strong></p><pre>ABSTRACT</pre><pre>               Considering the importance of arabica coffee commodity for farmers, a clear picture of arabica coffee marketing channel from producer farmer to final consumer (Merchant) is needed so that the profit can be equally distributed. This study aims to determine the marketing channel, margin, marketing efficiency of arabica coffee in the village of Sitinjo II, Sitinjo Subdistrict, Dairi Regency. The method used is proportionate stratified random sampling as much as 50 farmers while collecting merchant samples taken by census method that is as much as 5 traders and for the factory is taken as many as 2 factories with Purposive sampling method. The results showed that there are two channels of arabica coffee marketing at the location of research that is, the first channel starts from the farmer to the factory in the village Sitinjo II Sitinjo District. The second channel starts from the farmers, the collecting merchant proceeds to the factory in the village of Sitinjo II, Sitinjo Subdistrict. The biggest marketing margin is RP.4.000 found on channel II and the more efficient channel is on channel I with an efficiency value of 7.51%.</pre><p> </p>


2018 ◽  
Vol 2 (1) ◽  
pp. 20
Author(s):  
Besufekad Belayneh ◽  
Tewodros Tefera ◽  
Thomas Lemma

This research was aimed to study the common bean (Phaseolus vulagris L.) marketed surplus among smallholder farmers in the Humbo and Damot Gale Woredas. A multi-stage sampling technique was used in order to determine the sample respondents. By using simple random sampling technique four sample Kebeles were selected. Cross sectional data were collected from 182 farm households who produced common bean in 2016 production season. Primary data were collected from sample households using structured questionnaire. Descriptive statistics and econometric model were employed to analyze the data. To identify determinants of marketed surplus of common bean, Ordinary Least Square (OLS) model was employed. The study suggest interventions such as intensification strategies which increase yields through proper management and use of inputs, rural infrastructure improvement increases the likelihood of market orientation and marketed surplus of common bean.


2019 ◽  
Vol 3 (II) ◽  
pp. 145-158
Author(s):  
Kenneth Chepkwony ◽  
Hillary Bett ◽  
Kenneth Waluse Sibiko

Micro Agri-enterprises (MAEs) play a key role in economic development of Kenya. However, without finance they need to invest, their performance is stifled. Table banking (TB) strategy is an avenue through which MAE owners pool finances together, access credit and business development services. The study objective was to determine factors influencing utilization of table banking loans among MAE owners participating in table banking in Bomet County. Multi-stage sampling technique was used to select a sample of 382 MAE owners who borrowed long-term loans between 2015 and 2016 from TB groups promoted by Joyful women organization (JoyWO). Semi-structured questionnaires were used to collect primary data. Utilization of TB loans was measured by the amount of TB loan invested in MAE to the total amount of loan borrowed from TB within the study period. Two-limit Tobit model was used to analyse data. Entrepreneurship training received from TB program officers was found to have a positive and significant influence on utilization of TB loans. Location of agri-enterprise, agri-enterprise age and size were other factors found to influence utilization of TB loans positively and significantly. However, gender of MAE owners was found to have a negative and significant influence on utilization of TB loans. To boost utilization of table banking loans among MAE owners, table banking programme officers should tailor entrepreneurship and agribusiness trainings to meet the specific needs required by MAEs owners operating at different stages in the agricultural value chain. This is an open-access article published and distributed under the terms and conditions of the Creative Commons Attribution 4.0 International License of United States unless otherwise stated. Access, citation and distribution of this article is allowed with full recognition of the authors and the source.


Academia Open ◽  
2021 ◽  
Vol 5 ◽  
Author(s):  
Devi Riza Umami ◽  
Heri Widodo

This research aims to determine the accounting treatment in increasing accountability and transparency of budget management with the concept of Value for Money in Gelang Village. This type of research is a qualitative research that uses data collection methods through interview, documentation, and observation. Types and sources of data using primary data and secobdary data. The technique of determining the informants in this study uses a purposive sampling technique, which means that the technique is intented to select informants according to the object under study. The results of the study indicate that the management of APBDes in Gelang Village has carried out a system of planning, implementation, administration, reporting, and accountability according to the rules. The application of the concept of Value for Money in budget management has been implemented through the 3E (Economy, Efficiency, and Effectiveness) well in Gelang Village. It can also be said to be transparent, because the village government has realized the APBDes funds by placing the APBDes realization report in front of the village office and holding a village meeting to discuss the APBDes program development plan


2021 ◽  
Vol 3 (6) ◽  
pp. 1-7
Author(s):  
E. A. Aiyedun ◽  
E. S. Ebukiba ◽  
M. A. Otitoju ◽  
E. O. Ogbole ◽  
A. Luka

paddy and locally milled rice marketers in the Federal Capital Territory, Nigeria. It specifically examined the marketing efficiencies and factors influencing marketing efficiencies of paddy and locally milled rice marketers in the study area. Primary data were collected using well-structured pre-tested questionnaires while a multistage sampling technique was adopted to obtain responses from respondents. Descriptive (mean, frequency and percentages) and inferential statistics (shepherd’s index and multiple regression analysis) were used to analyze the data. In using shepherd’s index, the results revealed 78% and 77% marketing efficiencies for paddy and locally milled rice respectively while the multiple regression analysis revealed sex, household size, availability of storage facility and contract marketing arrangement were significant to marketing efficiency of paddy rice; while membership of a market association, cost of purchasing rice, selling price of rice, availability of storage facility and contract arrangement were significant to marketing efficiency of locally milled rice. The study concludes that paddy rice marketers are more efficient in the study area and therefore recommends the initiation of more contract arrangements between investors and marketers in the area, while marketers should be encouraged to join marketing associations to take advantage of the endless benefits to be gained. It also recommends the formulation of policies that favour inclusivity of youths and women in the trade.


Author(s):  
Abiola Matthew Oladipupo ◽  
Ibidapo Clement Adedayo

The study deals with the possibility of reducing higher ratio of dependence on importation of food through the replacement of foreign products with locally produced and processed food products. In order to accomplish the objectives of the study, both primary and secondary data had been used. Accordingly, a multi-stage sampling technique was utilized to select the sample size. Descriptive and inferential statistics were eventually applied to the primary data collected. The results indicated undoubtedly that the locally produced and processed salad competed favourably and suitably with foreign salad products in terms of colour, odour, taste, and other sensory parameters evaluated accordingly. The orthodox budget analysis indicated that garden egg salad was more profitable than imported cabbage salad. The correlation outcome value of +1 indicated that local salad stands as a perfect substitute for foreign salad. Therefore, the phasing out of foreign salad so as to replace it with locally sourced salad is quite feasible. It had therefore been obviously and clearly established in this study that imported cabbage could be replaced with locally produced garden egg salad, thereby indicating that reducing the degree of dependence on food importation is absolutely viable.


2021 ◽  
Vol 2 (2) ◽  
pp. 96-113
Author(s):  
Ratna Yunita ◽  
Muhammad Zulhilmi ◽  
Rina Desiana

Commercial zakat is zakat issued on property ownership intended for buying and selling, which of course has reached the nishab or haul. Trading activities are efforts made by humans to obtain halal sustenance aimed at being able to meet the needs of human life. This study was conducted to determine the factors that influence muzakki in paying commercial zakat (study of traders in Banda Aceh City). This research is a field research (Field Research) using quantitative methods. Sampling method using Non-Probability Sampling technique. The sample used in this study was 100 muzakki or traders in Banda Aceh City. The data used in this study is primary data which is data obtained directly from respondents by distributing questionnaires. The results of the multiple regression analysis show that partially trust and self-awareness factors have a positive and significant effect on muzakki in paying commercial zakat (study pf traders in Banda Aceh City). On the other hand partially understanding factors do not have a significant effect on muzakki in paying zakat on brokerage (study of traders in Banda Aceh City)


2018 ◽  
Vol 6 (1) ◽  
pp. 92
Author(s):  
Ni Wayan Surya Muspita Dewi ◽  
Ida Ayu Suryasih

Jehem Tourist Village has been designated as Tourism Village in 2015. The existence of tourist attraction Anjungan Tukad Melangit (ATM) is currently popular in the eyes of tourists who visit the Village Tourism Jehem. The purpose of this research is to know the condition of existing tourism Jehem Tourism Village and the influence of attraction Anjungan Tukad Melangit (ATM) to the development of Jehem Tourism Village. The data used in this research is qualitative and quantitative data. Primary data source data and secondary data, data method used are: observation, interview and documentation. Informant determination technique used is purposive sampling technique. The results of the research show that the existence of tourist attraction Anjungan Tukad Melangit (ATM) to make tourists began to visit the Village Tourism Jehem. The attraction of Anjungan Tukad Melangit (ATM) has an important influence in the development of Jehem Tourism Village. The advice given in this study is expected to conduct further research in order to provide a deeper knowledge again.    Keywords: Jehem Tourist Village, Anjungan Tukad Melangit (ATM), Visits, Influence


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