“I can’t just post anything I want”: Self-management of South Korean sports stars on social media

2021 ◽  
pp. 101269022110141
Author(s):  
Eunhye Yoo
Keyword(s):  
Social Media ◽  
Self Management ◽  
Public And Private ◽  
Daily Lives ◽  
The Public ◽  
South Korean ◽  
Digital Labor ◽  
Close Relationship ◽  
Study Participants ◽  
Depth Interviews

This study explores the influence and sociocultural meaning of self-management of South Korean sports stars in the context of their social media activity. The study utilizes netnography to analyze social media posts to determine the meaning of sports stars’ self-management. Data were collected through in-depth interviews with study participants. Ten South Korean sports stars, who are active users of Instagram, were selected as the study participants. Photographs, videos, and stories from their accounts—around 1800 posts in total—were analyzed. The results indicated that the sports stars attempted to share their daily lives on social media to build a close relationship with the public. Moreover, they used their accounts to publicize their commercialized selves and to promote their sponsors. They uploaded only strictly composed and curated posts on their accounts as a form of self-censorship. Finally, it was determined that digital labor was used for self-management on social media, where there is no distinction between public and private territory. A sports star has become a self-living commercial today, and self-management is now a prerequisite for survival. Thus, self-management on social media has become a requirement for sports stars.

Public relations in the age of data: corporate perspectives on social media analytics (SMA)

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Kathy R. Fitzpatrick ◽  
Paula L. Weissman
Keyword(s):  
Social Media ◽  
Public Relations ◽  
Social Media Analytics ◽  
Content Type ◽  
The Public ◽  
Management Function ◽  
Use Of Social Media ◽  
The Impact ◽  
Corporate Brands ◽  
Depth Interviews

PurposeThe aim of this study was to understand how public relations leaders view and use social media analytics (SMA) and the impact of SMA on the public relations function.Design/methodology/approachThe research involved in-depth interviews with chief communication officers (CCOs) from leading multinational corporate brands.FindingsThe findings revealed that although CCOs perceive social media analytics as strategically important to the advancement of public relations, the use of social media data is slowed by challenges associated with building SMA capacity.Theoretical and practical implications – The research extends public relations theory on public relations as a strategic management function and provides practical insights for building SMA capabilities.Originality/valueThe study is among the first to provide empirical evidence of how companies are using social media analytics to enhance public relations efforts.

scholarly journals THE INFLUENCE OF SOCIAL MEDIA TECHNOLOGY WITH REFERENCE TO FACEBOOK ON WORK PERFORMANCE: ORGANISATIONAL FRAMEWORK AS MEDIATOR

2021 ◽  
Vol 6 (5) ◽  
Author(s):  
Kumaran Kanapathipillaii
Keyword(s):  
Social Media ◽  
Work Performance ◽  
Media Technology ◽  
Public And Private ◽  
The Public ◽  
Online Social Media ◽  
Employee Relationships ◽  
Public And Private Sector ◽  
The Relationship ◽  
Social Media Technology

<p>Social media such as Facebook has become an essential strategic tool for organisations. Facebook is a platform where a large pool of consumers would use to make purchase decisions. Organisations are designing and maintaining their Facebook account to expand their social networks and build relationships with the public. This research explains current situations regarding the influence of online social media technology with reference to Facebook on employees' work performance in Malaysia. The problem statement focuses on both the public and private sectors in Malaysia. Additionally, various literature was reviewed, indicating the relationship between social media (usage at work, sociability, and trust) and work performance. The mediating role of the organisational framework on the relationship between online social media technology (Facebook) and work performance was also scrutinised to formulate the research hypothesis. The findings of this research established a significant relationship between online social media (Facebook) and organisational framework and work performance. Conclusively, the hypothesis depicted that the organisational framework fully mediates the relationship between online social media technology (Facebook) and employees' work performance in public and private sectors in Malaysia. This study also verifies that both the public and private sector organisations that incorporate Facebook can enhance networking and information sharing, influencing employees' work performance, creating a stable organisational framework, generating value for customers, and improving employee relationships with all stakeholders. In conclusion, work performance can be heightened by a well planned and structured organisational framework. Additionally, through a well planned and implemented online social media technology such as Facebook, an organisation would have a smooth operating organisational framework and a workforce with enhanced performance.</p><p> </p><p><strong> Article visualizations:</strong></p><p><img src="/-counters-/edu_01/0854/a.php" alt="Hit counter" /></p>

scholarly journals Ayo Menikah (Muda)! : Mediatisasi Ajaran Islam di Media Sosial

2018 ◽  
Vol 2 (1) ◽  
Author(s):  
Izmy Khumairoh
Keyword(s):  
Social Media ◽  
Everyday Life ◽  
The Public ◽  
The Social ◽  
Close Relationship ◽  
Traditional Institutions ◽  
The Public Sphere ◽  
Use Of Social Media ◽  
Role Of Religion

Abstract This article analyzes the close relationship between religion (i.e. religious discourses in the context of everyday life) and modernization (i.e. the intensive and excessive use of social media in society). This article is based on literature and social media review—in particular it reviews on how the role of religion changed drastically due to mediatization process that occurs in the public sphere; as well as how the social media plays a dynamic role in society. This article concludes that the new image of religion as shown in mass media and social media demonstrates its shifting power from traditional institutions to mass and social media. Religious value immerses into every aspect of the everyday life and the religious aura; and this phenomenon neglects the secularization theory. Keywords: anthropology, social media, marriage, Islam  Abstrak Artikel ini menganalisis hubungan erat antara agama (yaitu wacana keagamaan dalam konteks kehidupan sehari-hari) dan modernisasi (yaitu penggunaan media sosial yang intensif dan eksesif dalam masyarakat). Analisis berdasar pada studi literatur dan observasi di dunia maya - termasuk beberapa akun media sosial dan interaksi antara netizen - terutama bahasan mengenai perubahan peran agama yang drastis akibat proses mediatisasi yang di ranah publik; sebagaimana media memainkan peran dinamis dalam masyarakat. Artikel ini menyimpulkan bahwa citra baru agama, yang terpampang di media massa dan media sosial, mencerminkan pergeseran kekuasaan agama dari institusi tradisional ke media. Nilai-nilai agama terus menemukan celah untuk memasuki setiap aspek kehidupan dan mencakup aspek aura agama sehingga fenomena ini tidak sesuai dengan teori sekulerisasi. Kata kunci: antropologi, media sosial, pernikahan, Islam

The Social Media Politicians

2020 ◽  
pp. 272-286
Author(s):  
Víctor Hernández-Santaolalla
Keyword(s):  
Social Media ◽  
Personal Characteristics ◽  
Daily Basis ◽  
Political Leaders ◽  
Political Candidates ◽  
Public And Private ◽  
The Public ◽  
Private Lives ◽  
The Social

Social media brings to the forefront two very important factors to today's politics: the prominent role of the internet and the importance of personalisation which is closely tied to a tendency of political candidates to overexpose their private lives. This does not mean that the candidate becomes more relevant than the political party or the ideological platforms thereof, but the interest tends to fall on the candidate's lifestyle; on their personal characteristics and their most intimate surroundings, which blurs the line between the public and private spheres. Online profiles are used as a showcase for the public agenda of the politician at the same time as they gather, on a daily basis, the thoughts, tastes and leisure time activities of the candidates. This chapter offers a reflection of the ways in which political leaders develop their digital narratives, and how they use the social media environment to approach citizens.

Who Said What to Whom

2021 ◽  
pp. 246-255
Author(s):  
Cass R. Sunstein
Keyword(s):  
Water Quality ◽  
Private Institutions ◽  
Costs And Benefits ◽  
Public And Private ◽  
Daily Lives ◽  
The Public ◽  
Its Analysis ◽  
Drone Strikes ◽  
The Government

It is important to distinguish between two kinds of transparency. The government can be transparent about its “inputs”: about who, within government, said what to whom, and when, and why. The government can also be transparent about its “outputs”: its regulations and its policies, its findings about air and water quality, or its analysis of the costs and benefits of drone strikes. The argument for output transparency is often very strong, because members of the public can receive information that can help them in their daily lives and because output transparency can improve the performance of both public and private institutions. The argument for input transparency is different and often weaker, because the benefits of disclosure can be low and the costs can be high. It is challenging to make general pronouncements about input transparency and the appropriate evaluation of leaks and leakers without making a contestable judgment about whether a particular government is well-functioning and capable of self-correction.

Strategies to Mitigate the COVID-19 Challenges of Universities in Bangladesh

2021 ◽  
pp. 563-587
Author(s):  
Sheikh Mohammed Rafiul Huque ◽  
Tasnima Aziza ◽  
Tahira Farzana ◽  
Mohammad Nazmul Islam
Keyword(s):  
Graduate Students ◽  
Psychological Health ◽  
Private Universities ◽  
Mitigation Strategies ◽  
Public And Private ◽  
The Public ◽  
Key Stakeholders ◽  
Teaching Learning ◽  
Privately Owned ◽  
Depth Interviews

The education sector in Bangladesh has been affected severely by the COVID-19 pandemic crisis like many other countries around the globe. Both the public and private universities faced different types of challenges to continue the teaching-learning process during this time. The chapter has explored these challenges and mitigation strategies based on quantitative and qualitative studies with undergraduate and graduate students of public and private universities. The study has covered both public and privately owned general and engineering universities to explore more specific issues and directives. Moreover, in-depth interviews were conducted with teachers to learn the problems they faced and subsequent strategies to cope with the challenges to minimize these challenges and educational loss. The study identified the infrastructural, technical, psychological, health, educational policy, and financial-related challenges faced by key stakeholders. The study incorporated directives to overcome these challenges and provide guidelines for policymakers at home and abroad.

scholarly journals Analysis of a voluntary initiative to reduce sodium in processed and ultra-processed food products in Argentina: the views of public and private sector representatives

2017 ◽  
Vol 33 (6) ◽  
Author(s):  
Luciana Castronuovo ◽  
Lorena Allemandi ◽  
Victoria Tiscornia ◽  
Beatriz Champagne ◽  
Norm Campbell ◽  
...  
Keyword(s):  
Sodium Content ◽  
Processed Food ◽  
Public And Private ◽  
Salt Reduction ◽  
The Public ◽  
Voluntary Initiative ◽  
Public And Private Sector ◽  
Depth Interviews

Abstract: The Less Salt, More Life program was the first voluntary salt reduction initiative in Argentina. This article analyzes the perspectives of the stakeholders involved in this voluntary agreement between the Ministry of Health and the food industry to gradually reduce sodium content in processed foods. This exploratory case study used a qualitative approach including 29 in-depth interviews with stakeholders from the public and private sectors and identified the role of the different stakeholders and their perceptions regarding the challenges encountered in the policy process that contribute to the debate on public-private partnerships in health policies. The article also discusses the initiative’s main challenges and controversies.

scholarly journals Kaos Dakwah: Discourse of Piety, Market Islam, and Islamic Ideology

Penamas ◽  
2019 ◽  
Vol 32 (1) ◽  
pp. 519
Author(s):  
Eko Saputra
Keyword(s):  
Social Media ◽  
Public Space ◽  
Market Competition ◽  
Public Spaces ◽  
Daily Lives ◽  
The Public ◽  
Islamic Movement ◽  
Interesting Discussion

Abstract The Islamic da'wah movement is an interesting discussion study to always be discussed. Post-Suharto 1998, the da'wah movement in Indonesia experienced very significant developments in various public spaces. Like campus, school, place of worship and social media. This is because the tap of democracy is increasingly wide open, so that da'wah actors are increasingly free to express the Islamic movement to the public space in its own way. Interestingly, the da'wah movement in Indonesia always presents a new way of how da'wah activities are applied in the daily lives of Muslims. This article wants to explore how the Islamic market-based da'wah movement is carried out by Rafa Muslim Fashion, part of the Rafa Group as the largest Islamic publication center (Jaringan Islam) in Solo. The author arguments that the Islamic market-based da'wah movement carried out by Rafa Muslim Fashion shapes the practice of piety, the Islamic market and Islamic ideology. This important article is discussed to see how Islamic market-based da'wah movements are carried out. Previously, scholars still did not discuss much about how the da'wah movement was oriented to the Islamic market. The results of this study show that the emergence of the Islamic market-based da'wah movement as an alternative to the new da'wah movement formed piety, market competition, and Islamic ideology. Keywords: Kaos Dakwah, piety, Market Islam, Islamic ideology.

scholarly journals Communication Strategies in Providing Good Government Education Through Social Media: A Case Study at the Parliament of the Republic of Indonesia

2021 ◽  
Vol 58 (1) ◽  
pp. 722-734
Author(s):  
Anindya Larasati, Achmad Jamil, Rizki Briandana
Keyword(s):  
Social Media ◽  
Good Governance ◽  
Communication Strategies ◽  
Communication Strategy ◽  
The Public ◽  
Government Education ◽  
Good Government ◽  
The Republic ◽  
Depth Interviews

Objective: To analyze the communication strategy of the parliament of the Republic of Indonesia in providing good government education through social media.Methods: Case studies are used as a method in this research, and data collection techniques using in-depth interviews. The basis for selecting informants used a purposive technique by looking at the criteria for informants.Results:The results showed that the communication strategy implemented by the DPR-RI has shown success in educating the public regarding good govenment. The strategy of the parliament's news bureau to absorb the information needed by the public regarding the performance of the parliament is an important key to success.Conclusion: The good governance through Instagram social media was very effective in publishing the performance of leaders and members of the parliament.

scholarly journals Corporate Communication through the Campaign of Consuming Jamu

2021 ◽  
Vol 13 (1) ◽  
pp. 33
Author(s):  
Fitria Widiyani Roosinda
Keyword(s):  
Social Media ◽  
Corporate Communication ◽  
Campaign Strategy ◽  
Public Response ◽  
The Public ◽  
Communication Program ◽  
Qualitative Descriptive ◽  
Depth Interviews ◽  
Very High

<em><span>This research is motivated by the phenomenon of increasing consumption of empon-empon products by the community since the emergence of the Covid-19 pandemic in Indonesia. Empon-empon is ones of jamu (traditional herbal drink) which the ingredients is consisting of ginger, turmeric and other spices. The community believes that empon-empon is able to prevent from Covid-19. This contributes to build simultaneous awareness of the community and ultimately creates a lifestyle of consuming jamu. This situation is used by jamu corporate (</span><span>Jamu Iboe) to conduct campaigns to drink jamu to increase sales of their products. This study aims to determine the campaign strategy for drinking jamu, how the community responds to the campaign, and what jamu products are most in demand. Qualitative descriptive is the method used in this research by conducting in-depth interviews. This research concludes that jamu corporates carry out their corporate communication program strategies through social media by inviting people to drink jamu and unite to prevent and fight Covid-19<s>.</s> The public response to jamu is very high, compared to before the pandemic. The most popular herbs are ginger, white turmeric, temulawak and sambiloto.</span></em>

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