scholarly journals Generasi Muda, Agama Islam, dan Media Baru (Studi Kualitatif Perilaku Keagamaan di Shift Gerakan Pemuda Hijrah, Kota Bandung)

2020 ◽  
Vol 20 (1) ◽  
pp. 46-63
Author(s):  
Muhammad Sufyan Abdurrahman
Keyword(s):  
Social Media ◽  
New Media ◽  
Urban Youth ◽  
Qualitative Approach ◽  
Descriptive Data ◽  
Research Context ◽  
The Future ◽  
Symbolic Interactions ◽  
Falling In Love

ABSTRACTThis study analyzes the motives & meanings, and symbolic interactions of the Hijrah Youth Shift movement in Bandung. The study used a study-oriented perspective of proselytizing psychology to explore the trend of hijrah and da'wah movements among urban youth. This study used a qualitative approach to obtain descriptive data about the research context. The results showed that the Hijrah motive occurred because; encouragement from past events; encouragement from friends; Encouragement affects others; and Drive for the future. While the meaning of hijrah for members; trying to improve, making life more careful; and creating new thoughts about religion and making fun of falling in love with Islam. Interaction driven by; First, the presence of the meaning of the language so that words do not go to waste. Second, invite the surrounding community to post complimentary messages on social media; Third, keep looking the same because you emigrate does not have to be seen from your physical appearance.Keywords: Hijrah Movement; new media; Shift Pemuda Hijrah.ABSTRAKPenelitian ini bertujuan menganalisis motif & makna, dan interaksi simbolik gerakan Shift Pemuda Hijrah di Kota Bandung. Penelitian menggunakan sudut pandang psikologi dakwah yang berorientasi pada kajian untuk menggali trend hijrah dan gerakan dakwah di kalangan anak muda perkotaan. Penelitian menggunakan pendekatan kualitatif untuk mendapatkan data deskriptif mengenai konteks penelitian. Hasil penelitian menunjukkan bahwa Motif hijrah terjadi karena; dorongan dari peristiwa di masa lalu;  dorongan dari teman; Dorongan mempengaruhi orang lain; dan Dorongan untuk masa depan. Sedangkan makna hijrah bagi anggota; berusaha memperbaiki diri; berusaha membuat hidup lebih berhati hati; dan berusaha membuat pemikiran baru mengenai agama dan membuat kesenangan karena merasakan jatuh cinta dengan agama Islam. Interaksi didorong oleh; Pertama, hadirnya makna bahasa agar tidak banyak perkataan mubazir. Kedua,  mengajak lingkungan sekitar untuk mengunggah pesan positif di media sosial; Ketiga, tetap berpenampilan sama karena berhijrah tidak harus terlihat dari penampilan fisik.

Indigenous language newspapers and the digital media conundrum in Africa

2021 ◽  
pp. 026666692098340
Author(s):  
Kevin Onyenankeya
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Digital Transformation ◽  
Qualitative Approach ◽  
Indigenous Language ◽  
Technological Determinism ◽  
Traditional Media ◽  
Digital Revolution ◽  
The Future ◽  
Major Factors

The future of journalism is being shaped by the convergence of technology and societal shifts. For indigenous language press in Africa battling to stay afloat amidst stiff competition from traditional media, the pervasive and rapidly encroaching digital transformation holds both opportunities and potential threats. Using a qualitative approach, this paper examined the implication of the shift to digital media for the future of the indigenous language newspaper in Africa and identifies opportunities for its sustainability within the framework of the theories of technological determinism and alternative media. The analysis indicates poor funding, shrinking patronage, and competition from traditional and social media as the major factors facing indigenous newspapers. It emerged that for indigenous language newspapers to thrive in the rapidly changing and technology-driven world they need to not only adapt to the digital revolution but also explore a business model that combines a futuristic outlook with a practical approach.

scholarly journals FENOMENOLOGI “SAYUR GANTUNG” MASYARAKAT BLITAR SEBAGAI UPAYA PENGURANGAN DAMPAK EKONOMI DI TENGAH COVID-19

2021 ◽  
Vol 14 (1) ◽  
pp. 40-41
Author(s):  
Diana Elvianita Martanti ◽  
Nanang Rudi Hartono ◽  
Sunarsasi Sunarsasi
Keyword(s):  
Research Method ◽  
Qualitative Approach ◽  
Descriptive Data ◽  
Analysis Process ◽  
The People ◽  
The Future ◽  
The Subject ◽  
Qualitative Phenomenological

The purpose of this study was to understand and find out the motives and meanings of "Sayur Hanging" carried out by the people of Blitar. Then in the future, the results of this research are expected to provide an understanding of the motives and meanings of "Sayur Hanging" carried out by the people of Blitar. The research method uses a qualitative approach that produces descriptive data in the form of speech or writing and observable behavior from the subject itself. This type of research is qualitative phenomenological. The results of this study are the hanging vegetable phenomenon occurs in a number of areas in Blitar, namely Sananwetan Village and Bendogerit Village, as for the meaning of the hanging vegetable phenomenon from the analysis that the authors get from the interview and analysis process is the activity of hanging vegetables on a pole that almost resembles a clothesline. by a number of residents in an area with the aim of helping people in need.

scholarly journals Advertising and Marketing Strategies to Gain Top of Mind

2021 ◽  
Author(s):  
Andhita Vidya Putri
Keyword(s):  
Social Media ◽  
Literature Review ◽  
New Media ◽  
Technological Progress ◽  
Online Advertising ◽  
Qualitative Approach ◽  
Marketing Strategies ◽  
Media Technology ◽  
Digital Signage ◽  
Action Effect

Technological progress and competition between companies in the globalization era are increasing. New media plays an increasingly important role in advertising and marketing. In addition, companies’ survival depends on the presence of audiences/ consumers. Therefore, it is important and interesting to study how to utilize this new media/technology; how effective and efficient digital advertising and marketing strategies are in appealing to the audience; and how to ensure the products offered are acceptable to the target audience. This study carried out a literature review using a qualitative approach to obtain a framework of important concepts and strategies for effective marketing and advertising. It is important to pay attention to the objectives, audience and distribution / media of advertising and marketing. The use of various media such as social media, online advertising, digital signage and endorsers are also important factors in advertising and marketing success. Advertising and marketing strategies help to better understand consumers and how best to engage and empower them. Here technology has created a new environment, where power has shifted from advertisers to consumers. This research produced a variety of important strategies to attract audiences, obtain the AIDA (Attention Interest Desire Action) effect of the audience and finally reach the Top of Mind. Keywords: communication, advertising, marketing, endorser

scholarly journals OVER 65 E SOCIAL MEDIA, EVOLUZIONE E BENEFICI

2016 ◽  
Vol 1 (2) ◽  
pp. 243
Author(s):  
Giampiero Caradonna
Keyword(s):  
Social Media ◽  
New Media ◽  
Digital Divide ◽  
Future Perspectives ◽  
Mobile Computer ◽  
Computer Communication ◽  
Sono Stati ◽  
The Future ◽  
Age Range

Abstract.Since the invention of internet ,the first at transpose the innovations are always been the “new” (puoi mettere young che é più simile alla traduzione italiana) generation; that are comprise in a range of 19 to 35 years of age, while the over 65 are always been considered bearers of digital dividing. In reality, if is investigated so careful the period of the last 30 years, it results a very interesting evolutionary framework. The article suggest an investigation of internet’s development in the last few years,analyzing also the use of the over 65,and looking to the future perspectives. Furthermore submit a research undertaken for the purpose to better investigate the motivations that prompt this society’s age range (from 65 to 75 years old) at the use of the new media, and what can be the new healthy’s implications that occurs from this.Key words: Elderly , mobile , computer , communication , innovation , internetRiassuntoFin dalla nascita di internet le prime a recepire le innovazioni sono sempre state le generazioni “Giovani”, comprese in un range di età che va da 19 ai 35 anni, mentre gli over 65 sono stati considerati sempre portatori di digital divide. In realtà se s’indaga in modo attento l’arco temporale degli ultimi 30 anni si determina un quadro evolutivo molto interessante. L’articolo avanza un esame dello sviluppo di internet negli ultimi anni, analizzando la fruizione degli over 65 e guardando alle prospettive future. Presenta inoltre una ricerca intrapresa al fine di indagare meglio sulle motivazioni che spingono questa fascia della società (dai 65 ai 75 anni) all’utilizzo dei nuovi media e quali possono essere le implicazioni di ordine salutistico che ne conseguono.Parole chiave: Anziano, cellulare, computer, comunicazione, innovazione, internet

scholarly journals MOTIF UPLOAD STORY DI MEDIA SOSIAL WHATSAPP: Studi Etnografi Virtual Upload Story Mahasiswa IAIN Jember

2019 ◽  
Vol 13 (1) ◽  
pp. 137
Author(s):  
Abd. Mukit ◽  
Miftahus Sa'diyah
Keyword(s):  
Social Media ◽  
New Media ◽  
Qualitative Approach ◽  
Virtual Ethnography ◽  
Islamic Religion

Berbicara tentang media sosial sudah lama mejadi media yang digandrungi oleh khalayak ramai mulai dari kalangan tua, muda, hingga anak-anak. Kegandrungan terhadap media sosial yang bersifat maya tersebut menjadikan banyak orang berlomba-lomba menciptakan aplikasi atau media baru yang dapat memicu kegemaran masyrakat. Salah satunya adalah media sosial WhatsApp, yakni sebuah aplikasi media sosial yang didirikan dan diciptakan pada tahun 2009 dan saat ini pada tahun 2018 lebih dari 1,5 miliar pengguna aktif WhatsApp dalam hitungan perbulan. Selang perkembangannya yang semakin membeludak WhatsApp menambahi fitur-fitur baru sehingga dapat memikat para penggunanya untuk tetap setia menggunakan aplikasi tersebut. Salah satu fitur yang ditawarkan WhatsApp belakangan ini adalah tersedianya fitur story. Penelitian ini bertujuan untuk mengetahui motif aploud story di media sosial WhatsApp pada mahasiswa institut agama islam negeri jember. Penelitian ini menggunakan pendekatan kualitatif dengan jenis studi etnografi virtual. Hasil penelitian menunjukkan ada beberapa motif mahasiswa mengaploud story di WahtsApp salah satunya adalah sebagai Motif ingin tahu, menghibur, dan media ekpresi.Kata Kunci: Media Sosial, Whatsapp, Motif.Social media has long been a media that love by the crowd ranging from the old, young, to the children. Affection of social media that is virtual makes many people competing to create applications or new media that can trigger community penchant. One of them is WhatsApp, which is a social media application that was founded and created in 2009 and currently in 2018 more than 1.5 billion active users WhatsApp in a matter of months. The progressive of growing adds new features to lure users to stay faithful with the app. One feature offered WhatsApp lately is the availability of feature stories. This research aims to find out the motive of aploud story in WhatsApp social media at the student of Islamic religion institute of jember country. This study uses a qualitative approach with a type of virtual ethnography study. The results that showed are some student motives to upload their story in WahtsApp. one of them is as motive curious, entertaining, and just for media expression.Keywords: Social Media, WhatsApp, Motive.

scholarly journals Young Farmers and Digitalization: From Price Taker to Price Maker

2019 ◽  
Author(s):  
Kadhung Prayoga ◽  
Subejo . ◽  
Alia Bihrajihant Raya
Keyword(s):  
Social Media ◽  
New Media ◽  
Agricultural Sector ◽  
Product Information ◽  
Qualitative Approach ◽  
Agricultural Products ◽  
Data Collection Technique ◽  
Use Of Social Media ◽  
Almost All ◽  
Depth Interviews

Information technology has developed rapidly, particularly in the area of social media. Almost all groups in society now use social media in their day to day activities, and one group that has been greatly impacted is young farmers. Before this era, farmers had difficulty accessing information. This study aims to find out what benefits are obtained and obstacles encountered by the use of social media in farming activities by the young farmers. This paper is descriptive explorative by using a qualitative approach. The data collection technique itself uses in-depth interviews, observations, literature studies, and documentation. The research location was in Bulukerto Village, Bumiaji Sub-District, Batu City which was carried out from November to December, 2017. The informants were chosen because they already used new media to support their farming activities. The result is the use of social media in the agricultural sector is widely used by young farmers in order to increase revenue and to seek information. Even so, there are still a number of problems faced by young farmers when utilizing social media, namely those interested in buying and selling online for agricultural products are not as high as other products and about the trust. The advice that can be given is farmers must post photos of products on Instagram with good pictures and caption. They also can tag others to reshare and spread the product information.

scholarly journals The Concept of “New Media” Among News Producers

2021 ◽  
Author(s):  
Shlash Alzyoud
Keyword(s):  
Social Networks ◽  
Social Media ◽  
New Media ◽  
Qualitative Approach ◽  
Traditional Media ◽  
Social Media Networks ◽  
News Industry ◽  
Pros And Cons ◽  
The Relationship

The aim of this study is to understand how Jordanian journalists view social media networks as being related to the news industry and the extent of their dependence on these networks in producing news. It also explores the opinions of journalists on the pros and cons of these networks through the lens of relationship between these networks and professional journalism. The study uses the qualitative approach by conducting interviews with a number of professional Jordanian journalists. The most prominent results that the study revealed are that journalists view social networks as an important and beneficial development. There is optimism among journalists about the relationship between professional journalism and social media. Also, social networks have brought several benefits to the professional journalism. The results also show that there is a firm belief among journalists that social networks cannot be considered a substitute for traditional media.

scholarly journals Personal Branding through Da'wah on TikTok Social Media

2021 ◽  
Vol 3 (1) ◽  
pp. 85-94
Author(s):  
Amirah Nabilah ◽  
Bhunga Aulia ◽  
Dwi Yuniar
Keyword(s):  
Social Media ◽  
Research Team ◽  
Qualitative Approach ◽  
Descriptive Data ◽  
Collection Method ◽  
Social Media Platform ◽  
The Social ◽  
The World ◽  
Media Platform ◽  
Personal Branding

The COVID-19 pandemic that has hit the world requires people to stay at home, making social media the choice of people to seek entertainment or share knowledge. TikTok is one of the interesting centers for preachers to do their preaching. This study discussed Personal Branding on Husain Basyaiban @basyasman00 account through TikTok social media intending to be achieved by researchers is to find out how personal branding Husain Basyaiban through three da'wah content with the highest viewers on social media TikTok. Husain is a person with successful personal branding through the social media networking platform TikTok, where he presents content about Islamic Da'wah. Based on this, the research team was interested in analyzing how the personal branding process carried out by Husain Basyaiban through Da'wah on the social media platform TikTok. This research uses a qualitative approach with a data collection method in the form of document study, resulting in descriptive data in the form of written words from the behavior studied. The results of the research showed that Husain Basyaiban can meet 11 Criteria for Effective Authentic Personal Branding, namely Authenticity, Integrity, Consistency, Specialization, Authority, Privileges, Relevant, Perseverance, Visibility, Good Deeds, Performance.

scholarly journals PENDIDIKAN NILAI-NILAI ISLAM PADA REMAJA PERKOTAAN (Studi tentang Aktivitas Dakwah Bikers Subuhan Manado)

2020 ◽  
Vol 4 (1) ◽  
pp. 50-59
Author(s):  
Mardan Umar ◽  
Mona Fatnia Mamonto ◽  
Ismail K Usman
Keyword(s):  
Social Media ◽  
Data Collection ◽  
Urban Youth ◽  
Psychological Factors ◽  
Research Problem ◽  
Religious Studies ◽  
Qualitative Approach ◽  
Inhibiting Factors ◽  
Funding Support ◽  
Islamic Values

This study aims to examine efforts to educate Islamic values in urban youth, especially in Bikers Subuhan Manado. The research problem raised is how the efforts to educate Islamic values in Bikers Subuhan Manado, the programs implemented and what factors influence the education of Islamic values in urban youth. This research uses a qualitative approach. Data collection techniques include observation, interviews, and documentation. The results of this study indicate that efforts to educate Islamic values in urban youth, especially in the Bikers Subuhan Manado, are carried out with dawn congregation activities from mosque to mosque, Islamic religious studies, and mosque cleaning activities. The implementation of the Bikers Subuhan Manado program is aimed at increasing adolescent insights about Islamic values, improving worship, without leaving hobbies such as gathering and riding motorbikes. Factors supporting the educational activities of Islamic values in urban youth are the characteristic concepts and approaches of adolescent coaching, the existence of social media as a means of socializing programs and platforms for the existence of adolescents and support from the community. While the inhibiting factors are psychological factors of adolescents and lack of activity funding support.

scholarly journals Participatory Culture in Indonesian Communities: A Study of #Gerakbersama Campaign

Humaniora ◽  
2018 ◽  
Vol 9 (1) ◽  
pp. 33
Author(s):  
Mia Angeline ◽  
Yuanita Safitri
Keyword(s):  
Social Media ◽  
New Media ◽  
Violence Against Women ◽  
Qualitative Approach ◽  
Participatory Culture ◽  
Study Methods ◽  
The Public ◽  
Case Study Methods

The research aimed to provide an overview on how digital conversation and participatory culture processes take place in Indonesian communities in #GerakBersama campaign. This research used a qualitative approach with case study methods. The results show that digital conversations in the #GerakBersama campaign are mostly triggered by content shared by the initiators. However, most accounts who share the content or hashtags in social media are organizations. In short, the digital conversation of this campaign is still a one-way conversation from the initiators to the public. In #GerakBersama campaign, the process of forming participatory culture begins with the existence of a society that has the same concern and a feeling of disgust about violence against women. The existence of this similarity is also reinforced by the characteristics of new media which allows users to share and create participatory culture.

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