scholarly journals PENGARUH KUALITAS PRODUK BENIH BUNCIS A.S. TERHADAP LOYALITAS PELANGGAN CV A.S. DI KECAMATAN KARANGPLOSO KABUPATEN MALANG

2019 ◽  
Vol 15 (2) ◽  
pp. 105
Author(s):  
Bernadetta Devara Ridwan ◽  
Jabal Tarik Ibrahim ◽  
Ary Bakhtiar
Keyword(s):  
Data Analysis ◽  
Path Analysis ◽  
Product Quality ◽  
Customer Loyalty ◽  
Primary Data ◽  
Analysis Method ◽  
Bean Seed ◽  
Business People ◽  
Long Period

AbstractCompetition between companies is increasingly stringent in providing high levels of satisfaction to consumers, demanding that business people identify problems related to customer loyalty. Customer loyalty is the willingness of the company's customers to use products or services in a long period of time and cause purchases on the same brand. If the loyal attitude of the customer occurs longer, then the profit obtained by the company from the customer will be more and more. The purpose of this study is to identify the influence of the quality of beans on the loyalty of CV. AS. The respondents of this study were A.S. brand beans bean customers. The number of respondents is as many as 50 farmers located in Karangploso District, Malang Regency. The type of data used is primary data. Data analysis method used is path analysis. The results of this study indicate that the quality of AS bean seeds has an effect on customer loyalty with a loading factor of 0.442. In product quality variables from the 8 indicators that have the highest loading factor, the seeds are not susceptible to disease.AbstrakPersaingan antar perusahaan semakin ketat dalam memberikan tingkat kepuasan yang tinggi kepada konsumen, menuntut agar pelaku bisnis mengidentifikasi masalah yang berkaitan dengan loyalitas pelanggan. Loyalitas pelanggan adalah kemauan pelanggan perusahaan untuk menggunakan produk atau layanan dalam jangka waktu yang lama dan menyebabkan pembelian pada merek yang sama. Jika sikap loyal pelanggan terjadi lebih lama, maka laba yang diperoleh perusahaan dari pelanggan akan semakin banyak. Tujuan dari penelitian ini adalah untuk mengidentifikasi pengaruh kualitas biji terhadap loyalitas CV. SEBAGAI. Responden dari penelitian ini adalah A.S. kacang merek pelanggan. Jumlah responden adalah sebanyak 50 petani yang berlokasi di Kecamatan Karangploso, Kabupaten Malang. Jenis data yang digunakan adalah data primer. Metode analisis data yang digunakan adalah analisis jalur. Hasil penelitian ini menunjukkan bahwa kualitas biji AS berpengaruh terhadap loyalitas pelanggan dengan faktor pemuatan 0,442. Dalam variabel kualitas produk dari 8 indikator yang memiliki faktor pemuatan tertinggi, benih tidak rentan terhadap penyakit.Keywords:   Bean Seed, Path Analysis Influence

scholarly journals Effect of Quality Product and Quality Service through Customer Satisfaction on Customer Loyalty in PT Pegadaian ITC Cipulir Jakarta

2019 ◽  
pp. 1-8 ◽  
Author(s):  
Anisa Dwi Rianawaty ◽  
Mr Suharto ◽  
Ismail Razak
Keyword(s):  
Data Analysis ◽  
Customer Satisfaction ◽  
Service Quality ◽  
Path Analysis ◽  
Product Quality ◽  
Customer Loyalty ◽  
Quality Service ◽  
Purposive Sampling ◽  
Quality Product

This study aimed to analyze the effect of product quality and service quality on customer loyalty through customer satisfaction at PT Pegadaian (Persero). Data analysis using path analysis with samples are 215 respondents and technique sampling with purposive sampling. The results showed that the quality of product and service quality through customer satisfaction indirectly no significant effect on customer loyalty.

PENGARUH HARGA DAN KUALITAS PRODUK TERHADAP LOYALITAS PELANGGAN ALUMUNIUM

2019 ◽  
Vol 7 (2) ◽  
Author(s):  
Widodo Widodo ◽  
Marshelly Chandra Kumala
Keyword(s):  
Data Collection ◽  
Product Quality ◽  
Customer Loyalty ◽  
Significant Influence ◽  
Secondary Data ◽  
Primary Data ◽  
Research Results ◽  
Is Research ◽  
Quality Of Products

<em>The objective of this is research was conducted to find out how the influence of the price and quality of products against customer loyalty at PT. Alakasa Extrusindo Jakarta. This research was conducted in Alakasa Extrusindo PT by doing data collection, through the primary data and secondary data.  The research results showed that the simultaneous price variables  and product quality  has a positive and significant effect against the variable customer loyalty. partially showed that price variables has a positive and significant influence towards customer loyalty. And partially showed that product quality variables  has a positive and significant influence towards customer loyalty</em>

PENGARUH KUALITAS PRODUK DAN KUALITAS LAYANAN TERHADAP KEPUASAN PELANGGAN

2017 ◽  
Vol 5 (3) ◽  
Author(s):  
Ismail Razak, SE., MS. ◽  
Nirmala Putri Sari
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Customer Satisfaction ◽  
Service Quality ◽  
Product Quality ◽  
Sampling Method ◽  
Primary Data ◽  
Analysis Method ◽  
Simple Linear Regression ◽  
The City

The aim of this study was to analize the effects of product quality and service quality on the customer satisfaction. This study took place in the City of Bekasi and objects in this study are all customer who use the Matrass GM-9000. Primary data was obtained from customers of Matrass GM-9000 in Bekasi City through admission filling of questionnaire by using scale of Likert. The respondent of this study was chosen through accidental sampling method, and data analysis method was simple linear regression and multiple linear regression. The results of this study indicated that product quality and service quality positively and significant influenced the customer satisfaction

scholarly journals PENGARUH RELIGIUSITAS, KUALITAS PELAYANAN, KUALITAS PRODUK TERHADAP LOYALITAS NASABAH TABUNGAN PADA PT. BANK ACEH SYARIAH KANTOR CABANG PEMBANTU DARUSSALAM

2019 ◽  
Vol 4 (2) ◽  
pp. 101-120
Author(s):  
Nurma Yoni
Keyword(s):  
Quality Of Service ◽  
Service Quality ◽  
Product Quality ◽  
Customer Loyalty ◽  
Primary Data ◽  
Simultaneous Effect ◽  
Sample Technique ◽  
Quality Of Products ◽  
Partial Factor

  The purpose of research is to know the influence of religiality, quality of service, quality of products to customer loyalty savings at PT. Bank Aceh Branch Helper Darussalam. Sample of this research as much as 100 customers using the formula Slovin with a sample technique is purposive sampling. The type of research used in this study is quantitative. The data used is the primary data obtained by using questionnaires. The results of this study showed that religiusity, quality of service, the product quality is the simultaneous effect on customer loyalty savings at PT. Bank Aceh Branch maid Darussalam. A partial factor of religiusity and quality of service, the culinary products to give positive and significant impact on customer loyalty at PT. Bank Aceh, but one of the variables (product culitas) has a level of Lower influence than the variable religiusisity and quality of service.

scholarly journals Pengaruh Kualitas Produk Terhadap Loyalitas Pelanggan Kosmetik Wardah di Transmart Bahu Manado

2019 ◽  
Vol 9 (3) ◽  
pp. 18
Author(s):  
Riska Asnawi Nyonyie ◽  
Johnny A. F. Kalangi ◽  
Lucky F. Tamengkel
Keyword(s):  
Data Analysis ◽  
Product Quality ◽  
Customer Loyalty ◽  
Test Reliability ◽  
Analysis Method ◽  
Data Analysis Method ◽  
Calculation Results ◽  
Simple Regression Analysis ◽  
Variable Influence ◽  
Simple Regression

This study aims to determine the effect of Product Quality on Customer Loyalty Wardah Cosmetic at Transmart Bahu Manado. This research method uses a quantitative method, with a sample of 96 respondents who are Wardah product costumers. The sampling techniques in this study are using Purposive Sampling. Data collection techniques in this study were questionnaires. The data analysis method used in this study is a simple regression data analysis method with an associative approach to see a causal relationship that includes validity test, reliability test, and simple regression analysis processed using the help of computer program SPSS 25. From the test result can be known statistically, it can be seen clearly that the independent variable Product Quality affects the dependent variable Customer Loyalty. The result of the study show: Based on the calculation results of the determinant coefficient obtained the R square value of 0,725 or 72,5% which states that there is variable influence Product Quality on the variable Customer Loyalty, while the remaining 24,5 % is influenced by other factors not present in this study. This shows that Product Quality has a significant effect on Customer Loyalty. Where if the Product Quality is getting better, Customer Loyalty will be higher too.

scholarly journals PENGARUH KEMAMPUAN APARAT DESA TERHADAP KUALITAS PENGELOLAAN KEUANGAN DESA (STUDI PADA DESA-DESA DI KECAMATAN SUWAWA KABUPATEN BONE BOLANGO)

2019 ◽  
Vol 16 (4) ◽  
pp. 580-593
Author(s):  
Rusdi Abdulkarim
Keyword(s):  
Path Analysis ◽  
Financial Management ◽  
Quantitative Research ◽  
Survey Methods ◽  
Primary Data ◽  
Analysis Method ◽  
Data Collection Tool ◽  
Is Research ◽  
External Variables

This study aims to determine how much influence the ability of village officials on the quality of village financial management in villages in Suwawa sub-district, Bone Bolango. In this study the authors chose the type of quantitative research, using survey methods. The survey research is research that takes samples from one population and uses questionnaires as a primary data collection tool and uses Path Analysis as a data analysis method. The results showed that the ability of village officials simultaneously affected the Quality of Village Financial Management (Y), in the villages in Suwawa District Bone Bolango Regency was 0.944 (94.4%), and there was 0.056 (5.6%) influenced by external variables not examined. Education (X1) of 0.223 (23.3%), Training (X2) of 0.478 (47.8%), Experience (X3) of 0.325 (32.5%) partially influenced the Quality of Village Financial Management (Y).   Penelitian ini bertujuan untuk mengetahui seberapa besar Pengaruh Kemampuan Aparat Desa terhadap Kualitas Pengelolaan keuangan Desa pada Desa-desa di Kecamatan Suwawa Kabupaten Bone Bolango. Dalam penelitian ini penulis memilih jenis penelitian kuantitatif, dengan menggunakan metode survei. Adapun penelitian survei adalah penelitian yang mengambil sampel dari satu populasi dan menggunakan koesioner sebagai alat pengumpulan data yang pokok dan menggunakan Path Analysis sebagai metode analisis data. Hasil penelitian menunjukkan bahwa Kemampuan Aparat Desa secara simultan berpengaruh terhadap Kualitas Pengelolaan Keuangan Desa (Y), pada Desa-desa di Kecamatan Suwawa Kabupaten Bone Bolango sebesar 0,944 (94,4%), dan terdapat sebesar 0,056 (5,6%) dipengaruhi oleh variabel luar yang tidak diteliti. Pendidikan (X1) sebesar 0,223 (23,3%), Pelatihan (X2) sebesar 0,478 (47,8%), Pengalaman (X3) sebesar 0,325 (32,5%) berpengaruh secara parsial terhadap Kualitas Pengelolaan keuangan Desa (Y).

scholarly journals PENGARUH KUALITAS PRODUK DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PELANGGAN PRODUK PT. SAYAP MAS UTAMA

2021 ◽  
Vol 9 (2) ◽  
Author(s):  
Clara Putri Claudy ◽  
Donny Dharmawan
Keyword(s):  
Quality Of Service ◽  
Data Analysis ◽  
Data Collection ◽  
Customer Satisfaction ◽  
Product Quality ◽  
Descriptive Analysis ◽  
Analysis Method ◽  
Positive Effect ◽  
Collection Methods

<em>To describe product quality, promotion and customer purchasing decision  products of PT. Sayap Mas Utama, and to analysis the effect of quality products on customer ourchasing decisions PT. Sayap Mas Utama. This study uses data collection methods. Using a questionnaire, the data analysis method used is descriptive analysis, simple liner regression. The result of the study show that promotion positive and significant effect on customer satisfaction  the quality of service has a positive effect and significant to customer satisfaction PT. Sayap Mas Utama.</em>

scholarly journals Consumer Willingness to Pay for The Purchase of Spicy Acid Catfish at Pondok Gurih Restaurant, Pekanbaru

2020 ◽  
Vol 008 (01) ◽  
pp. 82-96
Author(s):  
Fitri Yuliasma ◽  
◽  
Trisla Warningsih ◽  
Darwis AN ◽  
Keyword(s):  
Logistic Regression ◽  
Data Analysis ◽  
Willingness To Pay ◽  
Product Quality ◽  
Research Method ◽  
Secondary Data ◽  
Primary Data ◽  
Survey Method ◽  
Improve Product Quality ◽  
Analysis Method

This research was conducted at Pondok Gurih Restaurant, Pekanbaru which aims to calculate the value of the willingness to pay of consumers and to analyze the factors that affect the willingness to pay of consumers for the purchase of catfish spicy acid. This research can be used as information material for the restaurant to improve the quality and facilities for consumer demand. The research method used is a survey method that used primary data and secondary data. The data collection techniques through interviews. The sample in this study are consumers who eat at the restaurant and are willing to be interviewed. The number of respondents used in this study was 100 people. The data analysis method used in this research is logistic regression. The results showed that the average cost to be paid by consumers was IDR 87,410 with the lowest WTP value of IDR 40,000 and the highest was IDR 150,000. Then the variables that significantly affect the consumer's desire to pay are age, income, education, and product quality. The variables that did not have a significant effect were gender, service quality, and occupation. Suggestions for businesses are to continue to improve product quality.

scholarly journals IMPLEMENTASI PEMASARAN HIJAU MELALUI PENAWARAN TAS BELANJA ECO-BAG UNTUK MENINGKATKAN LOYALITAS PELANGGAN PASAR SWALAYAN

2017 ◽  
Author(s):  
Andika Djunaidi Putra ◽  
Ni Wayan Sri Suprapti
Keyword(s):  
Path Analysis ◽  
Product Quality ◽  
Customer Loyalty ◽  
Perceived Value ◽  
Plastic Waste ◽  
Green Marketing ◽  
Business Units ◽  
Variable Data

Supermarket is one of the business units that cause of the environmental polluted, especially in problem of plastic waste. To reduce this problem, the management of many giant supermarkets offers eco-bag to their customers as implementation of green marketing. This study is conducted in Denpasar City and Badung Regency. The objective of this study is to explain the influence of product quality of eco-bag on customer loyalty, with eco-bag perceived value as a mediating variable. Data are collected by questionaire from 105 customers of five supermarkets. Data are analyzed by path analysis and Sobel test. The study found that the product quality of eco-bag is positively influence on customer loyalty, and eco-bag perceived value is significantly mediated the effect of product quality of eco-bag on customer loyalty.

scholarly journals The Influence of Brand Image and Product Quality on Customer Loyalty in Petik Madu Lawang Agro tourism

2021 ◽  
Vol 2 (2) ◽  
pp. 64
Author(s):  
Yoel Crhistony Gultom ◽  
Ana Arifatus Sa’diyah ◽  
Ninin Khoirunnisa
Keyword(s):  
Path Analysis ◽  
Product Quality ◽  
Customer Loyalty ◽  
Brand Image ◽  
Sampling Technique ◽  
Primary Data ◽  
Systematic Sampling ◽  
Sampling Techniques

This study aims to analyze the effect of brand image and product quality on customer loyalty in Petik Madu Lawang Agrotourism. This study uses primary data with sampling techniques using non-systematic sampling techniques, namely accidental sampling technique. The study was conducted for 2 months, and it was determined that there were 119 samples. The sample was analyzed using path analysis. The results of the analysis show that the variables of brand image and product quality have a significant effect on customer loyalty positively in Petik Madu Lawang Agrotourism

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