scholarly journals BANKING INNOVATION AS A FACTOR IN STRENGTHENING CONFIDENCE AND CUSTOMER LOYALTY

2019 ◽  
pp. 33-39
Author(s):  
Ia. Kryvych ◽  
A. Dranitsyna
Keyword(s):  
Customer Loyalty ◽  
Business Processes ◽  
Competitive Advantages ◽  
Sales Channels ◽  
Innovation Activities ◽  
Innovative Methods ◽  
Banking Business ◽  
Banking Institutions ◽  
Management Changes

The purpose of the article is the development of the definition and concept of "banking innovations". The classification of banking innovations is proposed and includes product (development of new or modification of existing banking products), process (improvement of banking business processes), marketing (innovations in sales channels and marketing communications of banks), technological (related to the development of technical bank capabilities) and management (changes in the organizational structure of banks, mechanisms of planning, control, incentives, etc.). The research proves the concept of "banking innovations" can be applied to all innovations in bank functioning. This paper distinguishes definition between finance and banking innovations. Finance innovations are related to the creation and dissemination of new financial instruments as well as financial technologies, institutions and markets. The concept of "banking innovation" should be understood as a process with focus on developing new or improving existing banking products (services), technology of their promotion, as well as new innovative methods of managing banking institutions in order to obtain additional income and competitive advantages. The chronology of the most important banking technologies development is analyzed in this article. Correlations between the innovative activity of banks, technological and scientific achievements of humankind are found.Key trends of development of the banking services market (contactless payment, biometric identification, digital wallets and QR codes, Internet of Things, cryptocurrency, fintech movement) are identified and characterized. The paper is emphasizes the connection between banks' innovation activities, the formation of customer loyalty and the increasing of trust to banks. Keywords: banking innovation, financial innovation, trust, loyalty.

Creation, promotion and classification of private labels

2021 ◽  
pp. 337-345
Author(s):  
M.A. Nikolaeva ◽  
D.D. Bas
Keyword(s):  
Customer Loyalty ◽  
Distribution Channel ◽  
Retail Trade ◽  
Competitive Advantages ◽  
Private Labels ◽  
Trade Networks ◽  
Definition Of

The purpose of this article is to consider the advantages of private labels, the process of their creation and promotion, as well as the classification of private labels. The article discusses the benefits of private labels for their owners and consumers. The classification of private labels is presented and the definition of their types and varieties is given. The process of creating and promoting private labels, as well as the features of their creation in retail trade networks, is considered. It has been established that successful private labels are beneficial for all participants in the distribution channel: manufacturers who receive large orders for the production of goods and their guaranteed sale; retailers whose private labels provide competitive advantages, customer loyalty and high profits. Meanwhile, end consumers have the opportunity to buy goods of proper quality at reduced prices, as well as the confidence that they will not be deceived.

scholarly journals Impact of ICTs on Innovation Activities: Indication for selected European countries

2016 ◽  
Vol 62 (3) ◽  
pp. 39-51 ◽  
Author(s):  
Jovana Zoroja
Keyword(s):  
Information And Communication Technologies ◽  
Business Processes ◽  
Communication Technologies ◽  
European Countries ◽  
Competitive Advantages ◽  
Global Competitiveness ◽  
Innovation Activities ◽  
Information And Communication ◽  
Global Competitiveness Index ◽  
Using Data

Abstract The development and usage of information and communication technologies (ICTs) has particularly increased in the last two decades, while at the same time showing great potential to improve the efficacy of business processes, facilitate and drive innovations, and therefore increase competitiveness. Innovation activities represent an important factor for social and economic change as well as for increasing competitive advantages at both the national and firm levels. This paper focuses on the role that ICTs play in the innovation performance of selected European countries. Using data drawn from the Eurostat and Global Competitiveness Index (2007–2011) and panel regression analysis, research results indicate that ICTs have a significant impact on business innovation activities.

scholarly journals PERSONNEL SECURITY OF BANKS IN THE ORGANIZATION OF REMOTE WORK OF STAFF

2021 ◽  
Author(s):  
Yana Andrieieva
Keyword(s):  
Business Processes ◽  
New Technologies ◽  
Economic Security ◽  
Special Role ◽  
Remote Work ◽  
Personnel Policy ◽  
Theoretical Approaches ◽  
Banking Business ◽  
Banking Institutions ◽  
Innovative Economy

The article examines the theoretical aspects of personnel security of banks, summarizes the existing theoretical approaches to defining the essence of personnel security and its role and principles in the management of banking institutions. At the present stage of economic development, personnel security plays a significant role in the system of economic security of the enterprise and the state as a whole. It is the intellectual personnel potential in the conditions of innovative economy that play a special role in the development of the enterprise. The presence of enterprising, creative staff becomes a strategically important resource for the company, and therefore the tasks of personnel security management become especially important. Ensuring the personnel security of banks creates the preconditions both for the productive work of staff and for the effective functioning of the system of economic security of banks, as a guarantee of their stable development. Effective activity of banks in the financial market, their specifics, problems, business processes ‒ all this requires the formation of an effective system of personnel security, especially in the organization of remote work of staff. Modern personnel policy covers areas that were not previously taken into account in personnel work. This is the sphere of labor conflicts and relations with the administration, with new public organizations in the process of solving production problems, the role of social programs implemented by the organization in conditions of growing competition. Threats to the personnel policy of banking institutions are highlighted and the methodology of personnel security in the conditions of remote work of the staff adapted to the transformational conditions of development of banking business processes is developed. To ensure personnel security during remote work, banks need to control the legitimacy of their own users, more effectively detect intrusions by external attackers, through the introduction of new technologies and systems to protect information. Рersonnel security is an element of modern bank management, without the implementation of which it is impossible to ensure the reliability of staff and sustainable development.

Regional banking system in Russia: Trends and factors of spatial distribution

2017 ◽  
pp. 123-141 ◽  
Author(s):  
S. Ageeva ◽  
A. Mishura
Keyword(s):  
Spatial Distribution ◽  
Commercial Banks ◽  
Banking System ◽  
Federal District ◽  
Russian Regions ◽  
Siberian Federal District ◽  
Federal Districts ◽  
Banking Business ◽  
Banking Institutions

We examine the spatial distribution of banks in Russian regions to identify the factors that affect changing territorial architecture of the banking system. The object of the study is dynamics of the number of commercial banks and their branches in 1991-2016. Besides the well-known tendency of concentration of the banking business in Moscow and reducing the number of banks in other regions we analyzed situation in the federal districts taking as an example the Siberian Federal District. This approach allowed us to formulate hypotheses about the causes of differences in the availability of banking institutions in Russian regions.

Influence of social networks on business processes’ development

2020 ◽  
Vol 19 (12) ◽  
pp. 2225-2252
Author(s):  
E.V. Popov ◽  
V.L. Simonova ◽  
O.V. Komarova ◽  
S.S. Kaigorodova
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Business Models ◽  
Business Processes ◽  
Digital Economy ◽  
Theoretical Understanding ◽  
Sales Channels ◽  
A Value ◽  
The Impact

Subject. The emergence of new ways of interaction between sellers and buyers, the formation of new sales channels and product promotion based on the use of digital economy tools is at the heart of improving the business processes. Social networks became a tool for development; their rapid growth necessitates theoretical understanding and identification of potential application in enterprise's business process digitalization. Objectives. We explore the role of social media in the digitalization of business processes, systematize the impact of social networks on business processes of enterprises in the digital economy. Methods. The theoretical and methodological analysis of social networks as a tool for digitalization of company's business processes rests on the content analysis of domestic and foreign scientific studies, comparison, generalization and systematization. Results. We highlight the key effects of the impact of social networks on the business processes of the company; show that the digitalization of business processes should be considered in the context of a value-based approach, aimed at creating a value through the algorithmization of company operations. We determine that social networks are one of the most important tools for digitalization of company's business processes, as they have a high organizational and management potential. We also systematize the effects of social media on company's business processes. Conclusions. We present theoretical provisions of the impact of social networks on business processes of enterprises, which will enable to model and organize ideas about the development of digital ecosystems and the formation of business models.

scholarly journals ParlTech: Transformation Framework for the Digital Parliament

2021 ◽  
Vol 5 (1) ◽  
pp. 15
Author(s):  
Dimitris Koryzis ◽  
Apostolos Dalas ◽  
Dimitris Spiliotopoulos ◽  
Fotios Fitsilis
Keyword(s):  
Business Processes ◽  
Rapid Evolution ◽  
Open Data ◽  
Added Value ◽  
User Perspective ◽  
Novel Technologies ◽  
Innovative Methods ◽  
Data Production ◽  
Governance Institutions ◽  
Transformational Framework

Societies are entering the age of technological disruption, which also impacts governance institutions such as parliamentary organizations. Thus, parliaments need to adjust swiftly by incorporating innovative methods into their organizational culture and novel technologies into their working procedures. Inter-Parliamentary Union World e-Parliament Reports capture digital transformation trends towards open data production, standardized and knowledge-driven business processes, and the implementation of inclusive and participatory schemes. Nevertheless, there is still a limited consensus on how these trends will materialize into specific tools, products, and services, with added value for parliamentary and societal stakeholders. This article outlines the rapid evolution of the digital parliament from the user perspective. In doing so, it describes a transformational framework based on the evaluation of empirical data by an expert survey of parliamentarians and parliamentary administrators. Basic sets of tools and technologies that are perceived as vital for future parliamentary use by intra-parliamentary stakeholders, such as systems and processes for information and knowledge sharing, are analyzed. Moreover, boundary conditions for development and implementation of parliamentary technologies are set and highlighted. Concluding recommendations regarding the expected investments, interdisciplinary research, and cross-sector collaboration within the defined framework are presented.

TYPOLOGY OF SOCIAL ENTERPRISES AND SYSTEMATIZATION OF THEIR CLASSIFICATION FEATURES AS A COMPONENT OF THE FORMATION OF PUBLIC POLICY ON THE DEVELOPMENT OF SOCIAL ENTREPRENEURSHIP

2021 ◽  
Author(s):  
Kulinich O.V. ◽  
Orel Yu. ◽  
Bykovets K.Yu.
Keyword(s):  
Public Policy ◽  
Social Entrepreneurship ◽  
Business Processes ◽  
Social Enterprises ◽  
Entrepreneurial Activity ◽  
Social Programs ◽  
Legal Form ◽  
New Approach ◽  
Innovative Potential

The article examines the approaches to the classification of social enterprises by different classification features, such as: objectives and direction of using profit, priority sources of funding, the degree of integration of social programs and business processes, the degree of financial capacity, ways to create social enterprises, specifics of entrepreneurial activity organization, organizational and legal form, areas of activity, size, location, etc. A new approach to classification according to the criterion of innovative potential of enterprises is proposed.

RELATIONSHIP OF ACCOUNTING AND STATISTICAL ACCOUNTING OF LOGISTIC COSTS IN THE INTEGRATED BUSINESS STRUCTURE

2021 ◽  
Vol 16 (3) ◽  
pp. 106-111
Author(s):  
Olga Gizatullina
Keyword(s):  
Supply Chains ◽  
Business Processes ◽  
Management Accounting ◽  
Added Value ◽  
Economic Activities ◽  
Legal Form ◽  
Economic Entity ◽  
Accounting Management ◽  
Supply Costs

For economic entities, business partnerships are not based on individual competition or improving individual business processes, but on improving supply chains. When making management decisions, the question arises about the performance indicators of business processes both at the level of an economic entity and at the macro level. When assessing the effectiveness of supply chains, it is necessary to assess the costs arising in the course of financial and economic activities. The logistics component has a large share in the supply costs. A full accounting of logistics costs allows you to obtain reliable information for the analysis and development of measures to reduce them, which increases the efficiency of the entire economic activity of an economic entity. The article proposes a classification of logistics costs according to the degree of added value creation and dependence on the volume of production, including the allocation of transaction costs, which make up a significant share in the overall structure of logistics costs. The classification of logistics costs should be transformed depending on the organizational and legal form of the organization and the field of activity. The system of accounting for the logistics costs of economic entities should highlight them when implementing all logistics functions; study information about the most significant logistics costs and the nature of their occurrence; study the interdependencies of logistics costs throughout the entire supply chain. The developed system allows keeping separate accounting of logistics costs on a separate account, which makes it possible to control them. In modern conditions, organizations are faced with the need to integrate various types of accounting, including accounting, management and statistical. The algorithm for the implementation of this task includes four stages: development of a methodology for the integration of accounting, management and statistical accounting; formation of management accounting policies; development of data transformation regulations; selection of software for the automation of statistical, accounting and management accounting

Mobile marketing tools in the market of restaurant food delivery services in Ukraine

2021 ◽  
Vol 9 (1) ◽  
Author(s):  
Sergiy Spivakovskyy ◽  
Tetiana Spivakovska ◽  
Katerina Bazherina
Keyword(s):  
Business Processes ◽  
Food Delivery ◽  
Mobile Marketing ◽  
Kano Model ◽  
Marketing Resources ◽  
Delivery Services ◽  
Purchase Process ◽  
Customer Attitudes ◽  
Practical Recommendations

This study explores the usage of mobile marketing tools in the market of restaurant food delivery services. While new mobile tools become available, the enterprises need to rationally select and use those tools. In the study, the market of restaurant food delivery in Ukraine has been analyzed, and the enterprises operating in the market have been classified based on their business processes. It was discovered that the usage of mobile marketing differs for aggregators and food producers, depending on their business processes and marketing goals. For each group of enterprises operating in the market, classification of mobile marketing tools has been done, and approaches for selecting mobile marketing tools by the stages of a purchase decision process have been proposed, based on marketing objectives at every stage of the purchase process. Online customer survey has been conducted, and the Kano model has been applied to estimate customers’ satisfaction and their attitude toward mobile marketing tools. Based on the research results, the practical recommendations for selecting the most suitable mobile marketing tools have been developed, and these recommendations take into account the interests of both sides: customers and companies implementing marketing tools. It was found out that the main selection criteria include enterprise internal business processes, marketing objectives, and customer attitudes. The recommendations developed in this study, provide businesses with the approaches necessary to rationally allocate their marketing resources.

COMPETITIVE STRATEGIES FOR INNOVATION AND INVESTMENT DEVELOPMENT OF AGRICULTURAL PRODUCTION ENTITIES

2019 ◽  
Vol 4 (4) ◽  
pp. 411-418
Author(s):  
Anna Orel
Keyword(s):  
Agricultural Production ◽  
Competitive Advantages ◽  
Competitive Strategies ◽  
Agricultural Producers ◽  
The Sustainable Development ◽  
Five Elements ◽  
Definition Of ◽  
Sustainable Competitive Advantages ◽  
Innovative Orientation

Introduction. Ensuring the sustainable development of domestic agricultural producers involves achieving and maintaining a sufficient level of economic efficiency and competitiveness for the implementation of expanded reproduction. This, first of all, implies the formation of an appropriate level of competitiveness through the creation of sustainable competitive advantages of products and manufacturers. This process is impossible without attracting investment resources and introducing innovations in order to create competitive advantages, strengthen market positions and increase the level of concentration of productive capital. The latter necessitates a comprehensive strategic planning, which would be based on the innovative orientation of investment activities. The purpose of the article is to form theoretical and methodological and applied principles of competitive strategies formation of innovation and investment development of agricultural production entities. Method (methodology). Methods of comparison, analysis, theoretical and logical generalization are applied in the course of research. The dialectical method of research became the methodological basis. Results. The author’s vision of the definition of “competitive strategy” is offered in the article. The classification of competitive strategies is developed. A model of a strategic rhombus is proposed as a theoretical basis for determining areas for improving the mechanisms of managing the competitiveness of agribusiness entities, which includes five elements: arena; conductor; differentiators; sequence; economic logic. The proposals of applied character concerning realization of competitive strategies of innovative-investment development of subjects of agricultural production are substantiated. Key words: competitive strategies, subjects of agricultural production; innovation and investment development; competitiveness management.

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