scholarly journals PENGEMBANGAN HUTAN PINUS MASYARAKAT BERBASIS KEMITRAAN SEBAGAI MODEL PEMBERDAYAAN MASYARAKAT SEKITAR HUTAN

2012 ◽  
Vol 11 (2) ◽  
pp. 178
Author(s):  
ZAINAL FANANI R. ◽  
HERY SULIANTORO

CV. Corning Sidoarjo is a home furnishings industry, one  product is kitchen furniture Pekalongan Regency is one regency in the region of Central Java Province has a forest area isrelatively large, including public forests. Public forest for several years has been planted by pine trees, pine trees and even the population in the region has reached 400,000 trees. Suchlarge populations have not utilized optimally by the public, so the effort required to implement a development of that potential. One development that can be done is by processing the sap of pine into Gondorukem products, which Gondorukem is one of several types of raw materials industries, including batik industry is an important industrial sector in Pekalongan Regency. By doing this research is expected to be identified ways and strategies to develop the potential of public of pine forests and streng then the competitiveness of commodities produced Gondorukem, both on the regional market, national, and international. In addition, also to be identified new opportunities (in this case another potential can still be developed) and developing the competi tiveness of Pekalongan Regency through industrial products, such as batik and otherindustry related value chain. In an attempt to resolve the problem in this research, use industry cluster approach. This approach uses several instruments and data processing devices, including analysis of internal and external environment pine forest community, SWOT analysis, decision  making with Analitycal Network Process (ANP), analysis of the  competitiveness diamond approach and strategy formulation model taking into account some previous analysis and analysis supporters. Of some devices is expected to obtain an  appropriate strategy formulation and implementation of the development potential of the public pine forest in PekalonganRegency in order to support increased competitiveness of  Pekalongan Regency.

Author(s):  
Karnadi

The development of the industrial sector should be developed to encourage economic activity, especially in sectors that support the activities of entrepreneurship .To develop the industrial sector can be done by identifying the factors that support the factors of strengths, weaknesses, opportunities, and challenges faced in the development of a brick.Brick is a business venture that has been known by the public, especially by the people of Bengkulu Utara. Excellence of the qualities of this brick making business has the potential to be further developed, but the problem is that these efforts have not managed optimally by managers and local governments. Strategy formulation is done by using SWOT analysis. Results of this study showed that of the SWOT analysis, which uses matrix EFAS, IFAS, and SWOT matrix. External factors with the highest scores that affect business development opportunities bricks are factors that settlement growth opportunities, while the highest threat is the increasing internal competition.Internal factors with the highest score is the strength factor that is of good quality, while the highest weakness is the lack of knowledge on the technology and quality control due to the lack of opportunity to keep abreast of times. Next is the formulation of the proposed development strategy is based on a fundamental strategy in the strategy of strength and opportunities, strategies, weaknesses and opportunities, strengths and threats strategy, and strategy weaknesses and threats.  Keywords: Industry, SWOT analysis, Bricks Business Village City Court


2019 ◽  
Author(s):  
Onsardi Onsardi

The title of this study is the Strategy of Increasing Consumer Food Loyalty in CurupCity, Rejang Lebong Regency (Case Study in "Henvian" Typical Food Industry). Thisresearch is based on the importance of strategies in increasing business and consumerloyalty to products sold.Strategies to increase business and consumer loyalty can bedone with a SWOT analysis. Place of this research is the "Henvian" shop that sellstypical Rejang lebong food. The method used in this study is descriptive qualitative.Informants in this study were people who were considered to know for certain about theHENVIAN Specialty Food Store in Curup City, Rejang Lebong Regency. The dataanalysis technique used in this study is a SWOT analysis to determine the strengths,weaknesses, opportunities and threats in a typical Rejang Lebong food business.By using SWOT analysis techniques that consist of strengths (weakness), weaknesses(weakness), opportunities (opportnity) and threats (threath). The results of this studycan be concluded that the internal factors that are the strength of the marketing strategyare the quality of the product that is good at a price affordable to the public andtourists, service that is friendly and responsive to consumer needs, as well astechnological advancements that facilitate the promotion of business. Internal factorsthat are a weakness are often lack of stock, there are some products that do not meet thestandard packaging, the product shelf life is short, employees do not use uniforms.External factors that become opportunities are a fairly high economic community,abundant raw materials while external factors that are a threat are the manycompetitors, an unstable economy, the price of basic needs increases. Based on theresults of the SWOT analysis of internal and external factors, the strategy used is toimprove product quality by improving the appearance of packaging and quality ofcontent and quality of service by providing uniforms to employees and providingstandards of service to consumers. .Keywords: Strategy, Consumer Loyalty, SWOT


2021 ◽  
Vol 15 ◽  
Author(s):  
Leinara Onça Ribeiro ◽  
Adriene De Oliveira Bastos ◽  
Cassio Rafael Costa dos Santos ◽  
Ana Paula Donicht Fernandes

The pulp of the açaí fruit is a staple food for a large part of the population of Pará. Nonetheless, despite the significance of açaí product for the regional economy, there is a gap in the literature on the market potential for processing this fruit. Thus, the objective of this study was to identify the challenges and opportunities of açaí beaters in the development of the activity in the municipality of São Miguel do Guamá, state of Pará, Brazil. This investigation is characterized as applied research, composed of qualitative and quantitative approaches. Data collection was based on interviews with açaí beaters and with linked production chains: middlemen, waste loaders, financial support institutions, and support institutions. The results were submitted to SWOT analysis to determine the risk factors of the internal-external matrix. As an internal risk factor, it was observed the difficulty to maintain income during the harvest period, given the decrease in the availability of raw materials and the drop in the price of the product. Externally, the risk is due to the lack of strengthening of collective organizations. It was also observed that there is a great distance between the açaí beaters and the public actors of the support institutions. The SWOT analysis was effective in identifying the activity that faces severe threats and weaknesses, internally and externally, which serves as a warning to the municipality, institutions, and actors regarding the greater attention needed to its production chain, which is evidenced by the lack of investments in this activity.


Author(s):  
Tatyana Lvovna Bezrukova ◽  
◽  
Svetlana Viktorovna Salita ◽  
Oksana Anatolievna Golubtsova ◽  
Lyudmila Valeryevna Markova ◽  
...  

The article offers methodological tools to diagnose the weaknesses and strengths of a region’s socio-economic and innovative development. The topicality of the issue is determined by the need to define the priorities for the regional strategizing. The methods of analytical diagnostics, expert survey, SWOT and PEST analyses underlie the methodology of the study. The article applies the diagnostics tools to the economy of Lugansk People’s Republic and gives the results. The study characterizes the local factors of the regional economy affecting the level of the economic and innovative development in Lugansk People’s Republic. The article also gives the conclusions made from the analysis of the possible external impacts (opportunities and threats) in the COVID-19 pandemics in terms of social, economic, and innovative trends. For example, PEST analysis is used to calculate consolidated weighted indicators for the socio-economic and innovative development in Lugansk People’s Republic. A group of political factors is seen to have an adverse effect due to the Republic’s status as a breakaway region and a threat of military escalation. A lack of properly functioning banking and financing systems, flight and railway connections, low investment interest in the region’s economy show the most serious detrimental impact among other economic factors. A weighted indicator in the group of social factors is positive due to the following institutions: protection of health and labor, education, culture and sport. A negative weighted value for a technological component could be explained by an extensive physical and moral depreciation of the fixed assets, a low use of production capacities, a lack of local raw materials resources. Cross-sectional SWOT analysis makes the authors conclude about a significant impact of the weaknesses on the socio-economic and innovative development of a region, which should guide the development of priority measures in the public economic strategy. Further research is seen to be connected with the justification and development of the efficient strategy for the sustainable self-development of Lugansk People’s Republic.


2021 ◽  
Vol 9 (11) ◽  
pp. 141-153
Author(s):  
Diah Astuti ◽  
Ifah Masrifah ◽  
M. Abdul Basir ◽  
Etty Puji Lestari

The development of canting batik industry has lagged, and the number has decreased compared to the batik industry. This industry is believed to have a potential passive market and can provide job opportunities for local workers, reducing urbanization. Based on this background, this research is needed to analyze the potential and innovation of canting batik industry in Central Java, Indonesia. We choose Central Java, based on the fact that the batik industries grew most in Pekalongan, Central Java. The article uses qualitative research. We use Focus Group Discussion and direct observation to map the competitiveness of SMEs. To see the most significant opportunities and challenges, we also use a SWOT analysis. The results of this study indicate that the growth of the canting stamped batik industry is relatively slow. Some of its causes are relatively expensive raw materials, low product demand, and local government support. SME players can use some strategies to make canting as a souvenir product, looking for alternative ways to non-brass raw materials, and cooperating with complementary industries, including the batik industry.


2014 ◽  
Vol 4 (1) ◽  
pp. 59-70
Author(s):  
Anna Maria Ngabalin

Potential land in Southeast Maluku regency, Maluku Province, is one of the means in the seaweed cultivation and production. Additionally, as most people work as fishermen, theireconomic situation is getting improved although it is not yetin accordance with the target of maximum achievement at the level of life necessities. To increase the production and marketing of seaweed, this study usedthe Value Chain System which analyzedmain activities include the process of Nurseries, Operations, Logistics and phase of marketing and sales which are supported by Infrastructure, Human Resource Management, and Development of Seaweed Technology. In the description of the Value Chain, theanalysisof added-valuewas also performed on each main actor with a value of Rp. 288 to fishermen, Rp. 550 to Small Scale Traders, and Rp.850 to LargeScale Traders. The determination of the marketing strategy using SWOT analysis (Strengths, Weaknesses, Opportunities and Threats) produced the alternative marketing strategies in strategy formulation. It was concluded based on internal and external factors in the seaweed production and marketing processes. In this context, the analysis of the value chain system was critical to improve the market access and to ensure a more efficient flow of products, as well asto ensure that all actors benefit proportionally, according to their contributions.Keywords: Value Chain, Seaweed Marketing, SWOT


2019 ◽  
Vol 1 (2) ◽  
pp. 73
Author(s):  
Yulia Yulia ◽  
Novyandra Ilham Bahtera ◽  
Evahelda Evahelda

This study was conducted based on not achieving the revenue target for the "Raja Abon Makmur Lestari" UKM in Pangkalpinang City. The purpose of this study was to analyze the position of SMEs in the IE matrix and formulate a marketing strategy for UKM "Raja Abon Makmur Lestari" in Pangkalpinang City. The research method used is case study. The number of samples used in this study were 55 samples, 5 samples from internal UKM "Raja Abon Makmur Lestari" and 50 samples from external UKM "Raja Abon Makmur Lestari". Methods of data collection using questionnaires and data analysis methods using IE analysis and SWOT analysis. The results showed that the position of "Raja Abon Makmur Lestari" UKM was in quadrant V. In this position SMEs could be managed with a strategy of maintaining and maintaining (hold and maintain), namely market penetration and development of abon telur products. The strategy formulation that must be carried out by UKM "Raja Abon Makmur Lestari" in Pangkalpinang City is to improve good and quality service to consumers, Maintain existing business places, Develop product delivery by having special vehicles, Maximize promotional activities by expanding market networks, Adjust product prices in accordance with the increase in raw materials, Increase innovation-new product innovations both in terms of taste, shape, Adjust product prices with the ability of consumers, and Have permanent outlets in developing the business.


2020 ◽  
Vol 10 (1) ◽  
pp. 1
Author(s):  
Ito Setiawan ◽  
Anjar Sylvia Rahmawati ◽  
Akto Hariawan

At present business competition in Indonesia is getting tougher, including business competition in the field of wig making. PT Mono Jaya is one of the companies engaged in the production of wigs that are in Kroya, Cilacap district, Central Java. To increase competitiveness against its competitors, companies must be able to create new innovations and use information systems that are in accordance with the needs of the company as a support to improve performance, increase competitiveness against its competitors, and realize the company's goals. But to get an information system that fits the needs of the company, it requires an information system strategic planning. This study uses the Ward And Peppard method, the tools used are SWOT analysis, Value Chain analysis, McFarlan Strategic Grid analysis, Five Force Porter Model analysis, Critical Success Factor (CSF) analysis, and Balaced ScoreCard (BSC) analysis. The final results of this study are in the form of information system portfolio recommendations that are needed by PT Mono Jaya to improve the competitiveness of the company


2020 ◽  
Vol 5 (1) ◽  
pp. 90-96
Author(s):  
Berta Retnawati ◽  
◽  
Bernadeta Irmawati ◽  

Creative industry has a uniqueness which is largely supported by social, cultural, local wisdom, environmental sustainability, and other uniqueness factors that are combined with science and technology so that this industry. The strength of product innovation and market orientation is a big capital for MSMEs, especially in the category of natural raw material handicrafts in facing the dynamics of change and competition. Natural raw materials are the main force for the differentiation of these handicrafts, product innovation capabilities are needed that can keep up with changes in the existing market. Process improvement, new designs, variations with other raw materials, and the development of product variants are the main focus in product innovation. Market orientation is the most effective organizational culture in creating the behavior needed to create superior value for consumers to lead to high superiority for MSMEs. The handicraft industry of natural raw materials has high potential in Central Java, especially in Semarang Regency. This descriptive study is the initial stage in uncovering the responses of SMEs on various indicators of all the variables of this study. Not all indicators provide positive facts and vice versa provide a deeper understanding of the real conditions experienced by MSME handicrafts made from natural raw materials. The results of this initial research are expected to be valuable input for various stakeholders related to this industrial sector. Some weaknesses of this study are also discussed as input for further research improvements.


2018 ◽  
Vol 2 (1) ◽  
pp. 63
Author(s):  
Dedek Kumara

Penelitian ini ingin melihat lebih jauh bagaimana perpustakaan daerah dapat meningkatkan pelayanannya terhadap masyarakat melalui pengembangan rencana strategis. Penelitian ini bertujuan untuk: (1) mengetahui kondisi lingkungan internal dan eksternal Perpustakaan Daerah Kota Tangerang Selatan; (2) mengidentifikasi rumusan strategi berbasis analisis SWOT bagi perencanaan strategis jangka pendek dan jangka panjang Perpustakaan Daerah Kota Tangerang Selatan; dan (3) menganalisis proses strategi Perpustakaan Daerah Kota Tangerang Selatan. Model dan metode peneltian ini bersifat deskriptif-kualitatif. Metode analisis data yang digunakan bersifat induktif, mengacu pada Miles & Huberman model. Teknik pengumpulan data yang digunakan adalah observasi partisipatif, wawancara mendalam, dan dokumentasi. Hasil penelitian ini menunjukkan bahwa pengembangan lingkungan eksternal dilakukan dengan cara memberi kesempatan kepada masyarakat untuk mengikuti pendidikan dan pelatihan tentang perpustakaan, meningkatkan jumlah pengguna, dan menjadikan perpustakaan sebagai pusat informasi bagi masyarakat. Sedangkan pengembangan lingkungan internal dilakukan dengan cara meningkatkan pelayanan perpustakaan, optimalisasi perawatan koleksi, dan memberikan formasi yang sesuai pada SDM yang ada. Adapun strategi intensif dapat dilakukan melalui penetrasi pasar, pengembangan pasar, dan pengembangan produk, sementara strategi alternatif dapat dilakukan dengan menambah tenaga pustakawan perpustakaan. This research would like to see further how regional libraries can improve their services to the public through the development of strategic plans. This study aims to: (1) know the internal and external environmental conditions of South Tangerang City Regional Library; (2) identify the strategy formulation based on SWOT analysis for short and long term strategic planning of South Tangerang City Regional Library; and (3) analyzing the strategy process of South Tangerang City Regional Library. Model and method of this research is descriptivequalitative. The data analysis method used is inductive, referring to Miles & Huberman model. Data collection techniques used were participative observation, in-depth interviews, and documentation. The results of this study indicate that the development of the external environment is pursued by providing opportunities for the community to follow education and training about the library, increasing the number of users, and make the library as the information center for the community. While the development of the internal environment is pursued by improving library services, optimization of collection maintenance, and provide appropriate formation on existing human resources. The intensive strategy can be done through market penetration, market development, and product development, while alternative strategies can be done by adding librarians.


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