scholarly journals Patterns of the Distribution of the Demand of End-Consumers among Retailers in the Zone of their Residence

2021 ◽  
Vol 13 (1) ◽  
pp. 145-158
Author(s):  
Andrii Galkin ◽  
Vitaliy Zaytsev ◽  
Viktor Shyshkin ◽  
Larysa Obolentseva ◽  
Yuliia Popova

Abstract The rapid development of retail and e-commerce is forcing marketing and logistics to be competitive and adapt to the demands of end-customers. At the same time, accurately determining the demand for goods allows to better understand customers and plan deliveries. The purpose of this article is to study the change in patterns of probability of choosing the option to purchase goods among end-consumers with and without the presence of e-commerce. The study consisted of research buyers, determining the probability of purchasing goods from “consumer basket” in the traditional way and over the Internet, which is considered for the example of one of the Kharkiv districts. The results develop e-commerce potential in Ukraine and are intended to determine the motives of consumers when choosing a shopping option.

Author(s):  
Tetyana Jezhyzhanska

In the information society the status of information is changing: this main value of global civilization becomes an important resource of socio- economic, technological and cultural development. The rapid development of virtual technologies and the growing number of Internet users in Ukraine and in the world causes the new challenges to communication of each organization. The book publishers are also obliged to respond to these processes. However, the works devoted directly to publishers’ communication in the modern media space are still lacking in Ukraine. The objective of the article is to clarify peculiarities and conditions of the activities of Ukrainian book publishers in today’s media space which is an important issue today. It is analyzed the literature and sources on this issue and it is ascertained the theoretical and practical possibilities to take into account the trends in the world of modern media in the PR-activity of book publishers. Also the prospects for further scientific study and practical use of PR-communications in the activity of publishers are determined. The analysis of current changes in the modern information space allows us to trace the general tendencies: the new subject and object areas are formed; the number of subjects is expanded; the new formats of interaction within the system of communications of the organization and in society as a whole are created. That means that publishing house’s PR-communications are complicated by the emergence of new elements, such as active audience, social networks as communication channels, promotions on the Internet and others. PR communication in the Internet space is the most effective and inexpensive tool for interaction of publishers with active audiences. Thus, the activation of PR communication in the modern media space is associated with the emergence of the latest information technologies, online media as well as development of Internet. The use of online channels of Internet for communication with the target audience of publishing organizations has certain advantages over traditional media. At the same time, it is necessary to take into account the information saturation of media space, which complicates the way of PR-messages of book publishers to the reader.


2019 ◽  
Author(s):  
Kejimu Sunzi ◽  
Cheng Lei ◽  
Zhuoyuanyuan Chen ◽  
Baolu Zhang

BACKGROUND The rapid development of health information technology has an increasingly significant impact on nursing work. The development of informatization also puts forward higher requirements for nurses under standardized training (NUST). Informatics knowledge and skills are essential if clinicians are to master the large volume of information generated in healthcare today. Nurses with competent nursing informatics competencies (NIC) will be able to better adapt to the needs of work and the development of the times. OBJECTIVE This study aimed to explore, analyze, and discuss the current situation of NIC of NUST in China, and analyze the influencing factors, to provide references for improving the NIC of NUST. METHODS We conducted a cross-sectional survey of standard training nurses' NIC in a tertiary hospital in Sichuan Province, China, with convenience sampling. The study consists of two parts included socio-demographic characteristics and NIC, a self-designed general information questionnaire, and a Self-Assessment Nursing Informatics Competency Scale-SF28 were used as survey tools. An online survey collected the data, and the scores of nurses' NIC were analyzed, and the factors were determined by linear regression statistical analysis. RESULTS Overall 191 target population responded to the questionnaire, including 22 males (11.52%) and 169 females (88.48%), the age range was 21 to 28 years, the average age was 24.64 (SD 1.43). 53 persons without computer level certificate (27.75%), 138 persons with computer level certificate (72.25%), the total score of Self-Assessment Nursing Informatics Competency Scale was 68.65 (SD 10.47), the scores of each dimension were role of clinical information 10.12 (SD 2.17), basic computer knowledge and skills 26.64 (SD 4.96), application ability of computer skills 7.16 (SD 1.82), wireless equipment skills 8.02 (SD 2.04), nursing information attitude 16.73 (SD 3.25). In the analysis of influencing factors of NIC, “whether learned professional knowledge through the internet” is the influencing factor of NIC (P< .05). CONCLUSIONS The clinical nursing informatics (NC) of nurses was at a medium level, mainly influenced by “whether learned professional knowledge through the internet.” In the future regulation process, it is necessary to strengthen further the capacity training of information to improve their clinical information decision-making ability and better serve patients.


2020 ◽  
Vol 93 (4) ◽  
pp. 16-23
Author(s):  
Song Linlin ◽  

Since the establishment of the China (Heilongjiang) pilot free trade zone, the development of cross-border e-commerce with Russia has continued to increase speed and quality. With its geographical advantages and its comparative advantages in the Internet field, Heilongjiang Province promoted the rapid development of the Internet economy in Russia, fostered a new digital trade format represented by cross-border e-commerce, and promoted online and offline collaborative promotion of customs clearance logistics and financial services. The paper expounds foundation and development status of Heilongjiang Province’s cross-border e-commerce, analyzes in integrated development of digital economy with the Heilongjiang Province’s cross-border e-commerce with Russia, and further puts forward prospects and recommendations.


2020 ◽  
Author(s):  
Syufrijal .

This research aims to develop interactive PLC learning media based on virtual learning. The interactive PLC learning media uses a 3D simulator design to simulate the application of PLC in the industry, so it looks like real and makes students more interested in learning PLC This study uses experimental methods. The 3D simulation software is Factory I/O developed by Real Games. It enables us to build a conveyor virtual plant and to bring it into the classroom. The automatic controller used to control the virtual plant is the PLC Siemens S7-1200 with Tia Portal software. The PLC is connected to the computer server through an ethernet network via TCP/IP protocol. With the rapid development of current internet technology, PLC learning can be done in virtual learning. This PLC learning media can be run remotely through the internet with team viewer program so that PLC learning is not only done on campus but can be done anywhere. From the results of research that has been done, the user can create PLC programs remotely to control conveyor virtual plant on a computer server through an internet network without having to install the program on their computers. Keywords: PLC, interactive learning media, virtual learning, remote desktop


Author(s):  
Sergey Volodenkov

Introduction. The author aims to analyze the phenomenon of information interference with national political processes in the conditions of the contemporary information society and the evolution of the Internet as a space of political communications. The article shows that the digital information intervention is relevant and at the same time, a complex multidimensional phenomenon of contemporary politics. In many respects, the potential of the digital interference phenomenon is closely related to the essential features of functioning and the transformation of the contemporary Internet, which has been actively used when changing political regimes in many countries. The problem of information security and sovereignty of the present state on the Internet is becoming one of the most urgent in the conditions of the rapid development of information and communication technologies. Methods and materials. The issues identified in the article are investigated using the methods of comparative, structural-functional and normative analysis, included observation, as well as the case-study method. The method of scientific forecasting and scripting techniques has allowed to form a scenario for the effective settlement of international conflicts in the field of information security. The empirical base of the study is reports of foreign experts, official materials of state authorities of the Russian Federation and foreign countries, reports of Freedom House international organization, official speeches and statements by the heads of state on the issues outlined in the work. Analysis. Countering external information expansion is becoming one of the most critical tasks of effective political governance at the state level to preserve the sovereignty of the national political communication space, including domestic segments of the Internet. The initiatives of states to form the sovereign national segments of the Internet space are, on the one hand, an attempt to protect their political systems from external influence and invasion, to ensure their own political stability, and on the other hand, they create risks for the democratic potential of the Internet. The article substantiates the thesis that the phenomenon of interference in elections in actual practice often becomes not so much an objective process as an instrument of information warfare, mass political propaganda and discrediting political opponents, a manipulative tool that can be actively used not only by authoritarian regimes with a low level of democratic development. Results. The study shows that differences in understanding and defining the essence of the Internet by various countries give rise to a significant potential for political conflicts on a global scale. This circumstance leads the author to the conclusion that it is necessary to form international institutions capable of preventing and regulating information conflicts in the Internet space, as well as reducing global political risks (including risks associated with potential interference in the electoral process of sovereign states). The implementation of this scenario will allow forming a collective responsibility in the functioning of the global Internet.


2018 ◽  
Vol 8 (2) ◽  
Author(s):  
Lusia Handayani ◽  
Munawar K. Nahrawi

<p>Food is the fundamental right of every human being. Communities or nations that are not satisfied with food sufficiency will have the potential to cause economic instability and even to bring down a government. Dependence on rice as a staple food can threaten economic and political stability when food is not adequately covered. One alternative that can be made to avoid the threat is to switch to other carbohydrates-based foods that grow in Indonesia, including sweet potato, cassava, arrowroot, and ganyong. However, those local food variety is still considered as second-class food, due to the persistence to rice-eating culture. Therefore, there is a necessity to create a local food campaign on internet media. The Internet is now growing into a medium capable to reach all kinds of people in a quick and precise manner. This descriptive study uses secondary data such as books and journals related to state defense and food security. The study finds that the use of internet as a medium for local food campaign to the community has not been implemented optimally, both by the government and non-government. In line with the rapid development of the internet and the importance of defending the country in all aspects, local food campaigns through internet media require the participation of all stakeholders.</p><p align="left"> </p><strong>Keywords</strong>: defending of the state, local food campaign, internet


2020 ◽  
Vol 10 (513) ◽  
pp. 420-434
Author(s):  
M. S. Pasmor ◽  
◽  
S. V. Demchenko ◽  
D. V. Zaitseva ◽  
◽  
...  

The topic of development and involvement of marketing instruments in business is relevant nowadays. In the era of the Internet, social networks and open information space, it is extremely important for companies and organizations to learn and implement new marketing instruments in order to utilize and fill the communication channels used by modern human in everyday life. Most marketing instruments, applied by the business environment before 2014–2016, are already becoming irrelevant due to the lack of feedback from the younger generation. From the off-line format, the interaction of business – buyer is increasingly moving to the on-line format. Thanks to the rapid development of digitalization in recent years, enterprises have received new channels of communication with their target audience, and, accordingly, new channels of communication and marketing instruments, which are covered in the publication. The article is aimed at theoretical studying the latest marketing instruments and analyzing their introduction into the creative industries of the city of Kharkiv. The latest marketing instruments are analyzed, examples of their use in the modern business environment of Ukraine are provided. Their adaptability is considered and recommendations for their use in commercial structures are made. Systematized and allocated are purely new marketing instruments used by business in the 21st century. The efficiency of their introduction into the activities of companies and organizations is substantiated and proved on specific examples. In addition, special attention is paid to the extended presentation of their use and disclosure of the essence on the example of the public organization «Kharkiv IT Cluster».


2021 ◽  
Vol 235 ◽  
pp. 03062
Author(s):  
Yaling Li

Nowadays, with the rapid development of the Internet, all walks of life are closely connected with the development of the Internet. Differences in the degree of integration between different industries and the Internet make the leading industries of the national economy constantly change, thus promoting the transformation and upgrading of the industrial structure. The impact of Internet development on the upgrading of industrial structure is not only that the interconnected technologies and platforms change the traditional economic model, but also that the integration of Internet and industry has a profound impact on the industrial structure.


2021 ◽  
Vol 236 ◽  
pp. 04002
Author(s):  
Yunhui Li

China has entered the 21st century, the Internet has entered an era of rapid development, especially in recent years, with the emergence of five G, China’s Internet development has entered a new journey, with the rapid development of the Internet, China’s various industries can not do without the Internet, whether real estate, financial industry or even education industry. In recent years, under the influence of the newly created “Internet” education model, the English teaching methods of major colleges and universities have also undergone great reform. A new teaching mode, which combines the means of past education and teaching with modern information network, makes teaching no longer restricted by time and space. This kind of teaching mode can not only improve students’ interest in learning, meet the needs of modern students, but also improve the quality of English teaching in colleges and universities. This paper further discusses the mixed teaching mode of college English under the environment of Internet education.


2021 ◽  
Vol 236 ◽  
pp. 05049
Author(s):  
Jihua Wen

In the 21st century, the rapid development of the Internet has affected all walks of life to varying degrees. In the era of rapid development of the Internet, the ideological and political teaching of higher vocational colleges lags behind the development of the times. Whether from the aspects of ideological and political teaching content, ideological and political teaching means or teaching teachers' accomplishment, how to better use the Internet to meet the teaching requirements of the new era is undoubtedly a major problem that higher vocational colleges need to think about in the teaching industry, so higher vocational colleges should seize the opportunity, face the difficulties and comply with the requirements of the new era, Construct the teaching theory system of ideological and political course with characteristic socialism.


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