scholarly journals Analisis Sungai Ijo Gading Sebagai Daya Tarik Wisata di Kabupaten Jembrana, Bali

2020 ◽  
Vol 8 (2) ◽  
pp. 267
Author(s):  
Anak Agung Ketut Sri Candrawati ◽  
Dinar Sukma Pramesti
Keyword(s):  
Swot Analysis ◽  
River Pollution ◽  
Capital City ◽  
Tourism Destination ◽  
Internal Factors ◽  
Natural Landscape ◽  
Tourism Destinations ◽  
To Come ◽  
Internal And External Factors ◽  
Traditional Fishing

Ijo Gading River is located in a strategic area which cuts across Negara, the capital city of Jembrana Regency, Bali. This river has a great potency to be packed as a tourism destination that can attract tourists to come. To develop the Ijo Gading River as one of tourism destinations, then it is necessary to conduct a research to analyze the internal and external factors possessed by Ijo Ga?ing River as one of tourism destinations at Jembrana, Bali. The results of the research are expected to be considerations for the community, government, and other related parties to develop the potency of Ijo Gading River. This study is a descriptive qualitative research which used observation, interview, literature research, and document study to gain data. The data were analyzed using SWOT analysis which stands for strengths, weaknesses, opportunities, and threats coming from the external factor. The results reveals, from the internal factors, Ijo Gading River possesses some strengths and weaknesses. Its strengths are its historical value, the richness of its culture, and natural landscape which is the traditional fishing boats. Meanwhile its weaknesses are it is not organized well yet, the lack of proper facilities, and the condition of the river that becomes shallower.  From the external perspective, Ijo Gading river has several threats and opportunities. The threats are the competitive atmosphere among the same kinds of tourism destinations, its function as a river is destroyed by the activities done around the river, as well as river pollution. But the opportunities are the large empty area, empowering the community, and the community's active participation to develop the tourism activities there. Keyword: Potency, Ijo Gading River, tourism destination

scholarly journals POTENSI BUBUR ASE SEBAGAI DAYA TARIK WISATA KULINER JAKARTA

2019 ◽  
Vol 1 (1) ◽  
pp. 49-56
Author(s):  
Lila Muliani
Keyword(s):  
Cultural Values ◽  
Swot Analysis ◽  
Capital City ◽  
Soy Sauce ◽  
Primary Data ◽  
Depth Interview ◽  
To Come ◽  
In The Beginning ◽  
Internal And External Factors ◽  
Year 2000

Food and tourism can not be separated. Travellers will always need food to fill his stomach. However, trend of culinary tourism which begun to be popular in the beginning of the year 2000 has come to the definition that food is not only something to satisfy someones’ hunger. Traditional food of one destination could become an attraction to motivate tourists to come.Jakarta as the capital city that never stop welcoming tourists – domestic and abroad - to come, has many potential culinary attractions. Unfortunately,until today, traditinal food of Betawi - Jakarta people – that is known by people are very limited in number. The delightfull of Betawi cuisine is not yet being tourist attractions.This study was conducted to analyze Bubur Ase, one of Betawi cuisine, to become a culinary attractions for tourist to come. This special dish is very unique since it is a mixture of porridge, beef stew in sweet soy sauce, and vegetable pickles. The taste is different from another porridge that is already famous. This qualitative research uses primary data from observations, FGD, and in depth interview with Betawi culinary experts. SWOT analysis is used to get a whole picture of internal and external factors that is affected Bubur Ase.The resulf of the study shows that Bubur Ase is potential to become an attractiom for culinaru tourism in Jakarta. The uniqueness and harmonization of taste, historical stories, cultural values and philosophies in a bowl of Bubur Ase are the strenghts that can be developed and promoted. Some weaknesses and threats could be overcome if this dish is already popular.

scholarly journals Potensi Bubur Ase Sebagai Daya Tarik Wisata Kuliner Jakarta

2019 ◽  
Vol 1 (1) ◽  
pp. 50-56
Author(s):  
Lila Muliani
Keyword(s):  
Cultural Values ◽  
Swot Analysis ◽  
Capital City ◽  
Soy Sauce ◽  
Primary Data ◽  
Depth Interview ◽  
To Come ◽  
In The Beginning ◽  
Internal And External Factors ◽  
Year 2000

Food and tourism can not be separated. Travellers will always need food to fill his stomach.  However, trend of culinary tourism which begun to be popular in the beginning of the year 2000 has come to the definition that food is not only something to satisfy someones’ hunger. Traditional food of one destination could become an attraction to motivate tourists to come.Jakarta as the capital city that never stop welcoming tourists – domestic and abroad - to come, has many potential culinary attractions. Unfortunately,until today, traditinal food of Betawi - Jakarta people – that is known by people are very limited in number.  The delightfull of Betawi cuisine is not yet being tourist attractions.This study was conducted to analyze Bubur Ase, one of Betawi cuisine, to become a culinary attractions for tourist to come. This special dish is very unique since it is a mixture of porridge, beef stew in sweet soy sauce, and vegetable pickles. The taste is different from another porridge that is already famous. This qualitative research uses primary data from observations, FGD, and in depth interview with Betawi culinary experts. SWOT analysis is used to get a whole picture of internal and external factors that is affected Bubur Ase.The resulf of the study shows that Bubur Ase is potential to become an attractiom for culinaru tourism in Jakarta. The uniqueness and harmonization of taste, historical stories, cultural values and philosophies in a bowl of Bubur Ase are the strenghts that can be developed and promoted. Some weaknesses and threats could be overcome if this dish is already popular. Food and tourism can not be separated. Travellers will always need food to fill his stomach.  However, trend of culinary tourism which begun to be popular in the beginning of the year 2000 has come to the definition that food is not only something to satisfy someones’ hunger. Traditional food of one destination could become an attraction to motivate tourists to come.Jakarta as the capital city that never stop welcoming tourists – domestic and abroad - to come, has many potential culinary attractions. Unfortunately,until today, traditinal food of Betawi - Jakarta people – that is known by people are very limited in number.  The delightfull of Betawi cuisine is not yet being tourist attractions.This study was conducted to analyze Bubur Ase, one of Betawi cuisine, to become a culinary attractions for tourist to come. This special dish is very unique since it is a mixture of porridge, beef stew in sweet soy sauce, and vegetable pickles. The taste is different from another porridge that is already famous. This qualitative research uses primary data from observations, FGD, and in depth interview with Betawi culinary experts. SWOT analysis is used to get a whole picture of internal and external factors that is affected Bubur Ase.The resulf of the study shows that Bubur Ase is potential to become an attractiom for culinaru tourism in Jakarta. The uniqueness and harmonization of taste, historical stories, cultural values and philosophies in a bowl of Bubur Ase are the strenghts that can be developed and promoted. Some weaknesses and threats could be overcome if this dish is already popular.

STRATEGI MENINGKATKAN LOYALITAS KONSUMEN MAKANAN KHAS KOTA CURUP KABUPATEN REJANG LEBONG

2019 ◽  
Author(s):  
Onsardi Onsardi
Keyword(s):  
Swot Analysis ◽  
Raw Materials ◽  
External Factors ◽  
Consumer Loyalty ◽  
Internal Factors ◽  
The Public ◽  
Typical Food ◽  
Internal And External Factors

The title of this study is the Strategy of Increasing Consumer Food Loyalty in CurupCity, Rejang Lebong Regency (Case Study in "Henvian" Typical Food Industry). Thisresearch is based on the importance of strategies in increasing business and consumerloyalty to products sold.Strategies to increase business and consumer loyalty can bedone with a SWOT analysis. Place of this research is the "Henvian" shop that sellstypical Rejang lebong food. The method used in this study is descriptive qualitative.Informants in this study were people who were considered to know for certain about theHENVIAN Specialty Food Store in Curup City, Rejang Lebong Regency. The dataanalysis technique used in this study is a SWOT analysis to determine the strengths,weaknesses, opportunities and threats in a typical Rejang Lebong food business.By using SWOT analysis techniques that consist of strengths (weakness), weaknesses(weakness), opportunities (opportnity) and threats (threath). The results of this studycan be concluded that the internal factors that are the strength of the marketing strategyare the quality of the product that is good at a price affordable to the public andtourists, service that is friendly and responsive to consumer needs, as well astechnological advancements that facilitate the promotion of business. Internal factorsthat are a weakness are often lack of stock, there are some products that do not meet thestandard packaging, the product shelf life is short, employees do not use uniforms.External factors that become opportunities are a fairly high economic community,abundant raw materials while external factors that are a threat are the manycompetitors, an unstable economy, the price of basic needs increases. Based on theresults of the SWOT analysis of internal and external factors, the strategy used is toimprove product quality by improving the appearance of packaging and quality ofcontent and quality of service by providing uniforms to employees and providingstandards of service to consumers. .Keywords: Strategy, Consumer Loyalty, SWOT

scholarly journals IPTEKS ANALISIS SWOT TENTANG PERKEMBANGAN PASAR PINASUNGKULAN SAGERAT

2018 ◽  
Vol 2 (02) ◽  
Author(s):  
Christian Morgan Moray ◽  
Sintje Rondonuwu
Keyword(s):  
Problem Solving ◽  
Data Collection ◽  
Swot Analysis ◽  
External Factors ◽  
Internal Factors ◽  
Field Surveys ◽  
Analysis Process ◽  
Swot Matrix ◽  
Problem Solving Process ◽  
Internal And External Factors

Swot analysis is a problem solving process in determining the best strategy for the progress of the organization by looking at aspects of strengths, weaknesses, opportunities and threats. Swot analysis is accompanied by looking at the efas ifas and swot matrix for measuring the strategy assessment that will be taken. SWOT analysis process by identifying internal factors and external factors by means of data collection and field surveys aimed at obtaining aspects in internal factors and external factors. aspects of strengths and weaknesses are internal because they start from within the organization itself, while aspects of opportunities and threats are included in the external because they originate outside the organization, then the process is continued by connecting internal and external factors in the SWOT matrix to get four strategies, namely how to exploit opportunities, how weaknesses take advantage of opportunities, how strengths minimize threats and how weaknesses and threats seek solutions. from these results can be reflected which strategy is the best to run.Keywords : Strategic planning ,evaluate strenghs, evaluate weaknesses, evaluate opportunities, evaluate threats

scholarly journals OPTIMIZATION OF KOTO JAYA DAILY MARKET PRODUCTION IN MUKOMUKO

2020 ◽  
Vol 1 (1) ◽  
pp. 10-21
Author(s):  
Yoki Kurniawan ◽  
Rahmat Al Hidayat
Keyword(s):  
Swot Analysis ◽  
Technological Development ◽  
Community Response ◽  
External Factors ◽  
Government Support ◽  
Primary Data ◽  
Optimization Strategy ◽  
Internal Factors ◽  
Market Production ◽  
Internal And External Factors

This study aims to identify internal and external factors faced by the Koto Jaya Daily Market in Mukomuko, determine the optimization strategy of the market utilization. The data used in this study are primary data obtained from traders at the Koto Jaya Daily Market in Mukomuko in 2018 using a SWOT analysis tool.The results of the SWOT analysis can be concluded that internal factors in optimizing the utilization of the Koto Jaya Daily Market in Mukomuko are; 1) Strength Factors (land availability, location, supporting facilities, trader organizations, merchant composition, infrastructure, price information); 2) Weakness factors (rental prices, utilities, location access, market conditions, budget constraints, trader awareness), for external factors in optimizing the utilization of the Koto Jaya Daily Market in Mukomuko are; 1) Opportunity factors (population, community response, government support, technological development); 2) Threat factors (other market competitors, natural disasters, thuggery, government policies, economic crisis). The strategy that must be applied in this condition is the WT (Weaknesses-Threats) strategy, namely; 1) Implement a kiosk and booth rental price strategy; 2) Improve the quality and service quality of the Koto Jaya Mukomuko Market; 3) Optimizing existing facilities and infrastructure; 4) Maintain market security and comfort

scholarly journals Halal Tourism Development Analysis in Lombok Island

2020 ◽  
Author(s):  
Ahsani Taqwiem ◽  
Harun Al Rasyid Muhammad ◽  
Ali Maulidi
Keyword(s):  
Swot Analysis ◽  
Tourism Development ◽  
Economic Potential ◽  
Tourism Destination ◽  
Rating Data ◽  
The World ◽  
Tourism Destinations ◽  
Development Analysis ◽  
Lombok Island

The enormous economic potential of halal tourism has recently begun to be discussed. Crescent Rating data notes that in 2014 Muslims spend about USD126.1 billion globally on Islamic tourism, and Indonesia as the 6th most popular halal tourism site in the world. This potential needs to be cultivated by Indonesia. Lombok Island as one of the most popular Islamic tourism destinations in Indonesia - in 2015 it received two awards (the Best World Halal Tourism Destination and World Best Halal Honeymoon Destination). The governor of Nusa Tenggara Barat Zuelkiflimansyah has expressed interest in further developing halal tourism in Lombok by promoting some additional destinations such as Senggigi Beach, Gili Trawangan, and Rinjani Mountain. This paper offers SWOT analysis of the development of halal tourism on the Lombok island.  Keywords: Islamic Economy, Halal Tourism, Lombok Island

scholarly journals STRATEGI PENGEMBANGAN BADAN USAHA MILIK DESA (BUMDES) BERBASIS PERTANIAN DI KABUPATEN SUMBAWA BARAT

2019 ◽  
Vol 8 (2) ◽  
pp. 67
Author(s):  
Muhammad Nursan ◽  
Aeko Fria Utama FR
Keyword(s):  
Development Strategy ◽  
Swot Analysis ◽  
Central Government ◽  
External Factors ◽  
Survey Method ◽  
Correlation Technique ◽  
Internal Factors ◽  
Instrument Validity ◽  
Internal And External Factors ◽  
Agriculture Development

One of the efforts to develop village economic in West Sumbawa Regency is to establish and develop Village Owned Enterprise (Bumdes) based on agriculture. The purpose of this research is to find out internal and external factors of Bumdes based on agriculture; and formulating strategies for developing Bumdes based on agriculture in West Sumbawa Regency. This research was conducted in West Sumbawa Regency. 40 respondents were selected by purposive sampling. This research method is survey method. The instrument validity test was carried out with the Pearson Product Moment correlation technique, and for the reliability test with the Cronbach Alpha formula. Data collected were analysed using SWOT analysis. The results show that internal factors in the form of the main strength of Bumdes based on agriculture is the business managed by Bumdes serving the basic needs of community, while the main weakness is the capacity of managers managing Bumdes still lacking, and the absence of marketing networks. For external factors, the main opportunities of Bumdes based on agriculture are the support of local and central government regulations, the area and potential of agriculture can be developed optimally as well as the development and expansion of agricultural businesse, while the main threats of Bumdes are the lack of community participation in Bumdes activities. Results of  SWOT analysis, the strategy Bumdes based on agriculture in West Sumbawa Regency can be done using the W-O (Weakness-opportunity) strategy, which is a strategy that minimizes the weaknesses that are owned to seize opportunities. Keywords: Analysis. SWOT, Agriculture, Development Strategy, Village Owned Enterprise, West Sumbawa Regency

Does the perception of halal tourism destination matter for non-Muslim tourists’ WOM? The moderating role of religious faith

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Muhammad Khalilur Rahman ◽  
Md Sohel Rana ◽  
Mohd Nazari Ismail ◽  
Mohd Zulkifli Muhammad ◽  
Muhammad Nazmul Hoque ◽  
...  
Keyword(s):  
Significant Influence ◽  
Word Of Mouth ◽  
Tourism Industry ◽  
Partial Least Square ◽  
Capital City ◽  
Research Approach ◽  
Kuala Lumpur ◽  
Tourism Destination ◽  
Content Type ◽  
Tourism Destinations

Purpose Tourists often travel to different tourism destinations in advancing the knowledge of diverse cultures, environments, history and social aspects. The purpose of this study is to explore tourists’ perception of halal tourism and its impact on word-of-mouth towards halal tourism destinations. Design/methodology/approach A quantitative research approach was applied in this study. Data were collected via 375 survey questionnaires and were analysed using partial least square method. Data were collected from Malaysia’s capital city and tourist spots in Kuala Lumpur, the administrative capital city in Putrajaya, and several cities in Selangor, the richest state in the country. Findings The findings revealed that trip quality has a higher significant impact on satisfaction and trip value. The perception of a halal tourism destination is found to have a significant influence on satisfaction and trip value. Trip value is significantly related to satisfaction but not associated with word-of-mouth (WOM). Satisfaction of tourists has a significant impact on WOM towards travel destinations. Research limitations/implications This study comes up with a novel understanding of the theory of tourism practices by estimating non-Muslim tourists’ perception and its significant influence of WOM towards tourism destinations. The results of this study are significant to industry practitioners, policymakers and marketers in promoting halal tourism. The results of this study provide useful insights for Malaysia’s tourism industry, particularly for the tourism marketing in Kuala Lumpur and Putrajaya cities as tourist destinations. Practical implications This study comes up with a novel understanding of the theory of tourism practices by estimating non-Muslim tourists’ perception and the influence of WOM towards tourism destinations. The results of this study are significant to industry practitioners, policymakers and marketers in promoting halal tourism. Originality/value This study examined the potential impact of non-Muslim tourists’ perception of halal tourism destinations and their WOM for halal tourism destinations.

scholarly journals Strategi Pengendalian Alih Fungsi Lahan Pertanian di Subak Kerdung, Kelurahan Pedungan, Kecamatan Denpasar Selatan, Kota Denpasar

2019 ◽  
pp. 205
Author(s):  
LATIEF IKHSAN ◽  
I WAYAN WINDIA ◽  
NI WAYAN SRI ASTITI
Keyword(s):  
Swot Analysis ◽  
Agricultural Land ◽  
Economic Value ◽  
External Factors ◽  
Agricultural Products ◽  
Internal Factors ◽  
Tour Guides ◽  
Internal And External Factors ◽  
The City ◽  
English Training

Strategy for Controlling the Transfer of Agricultural Land Functions inSubakKerdung, Sub-District of South Denpasar, Denpasar CityControl over the conversion of agricultural land is very necessary in order to maintainthe existence and sustainability of subak in the City of Denpasar, especially inSubakKerdung. There needs to be appropriate strategies as a solution so that controlover the conversion of agricultural land in SubakKerdung can be done. The purpose ofthis study was to determine internal and external factors and to find out the mostappropriate strategy in controlling the conversion of agricultural land in SubakKerdung.The results of the analysis of internal factors in SubakKerdung were: a) strength (theapplication of Tri Hita Karana in subak), b) weakness (low interest of subak members todefend their land). External factors were: a) opportunities (the development ofecotourism as a tourist attraction), b) threats (over the function of agriculturalland).Based on the SWOT analysis, the development strategies found were: (a) S-OStrategy - Optimizing the empowerment of farmer communities as the main actors inecotourism development by directly selling their agricultural products to tourists. (b) WOStrategy - Conducting education and training through counseling in adopting newinnovations so that agricultural products can be marketed to tourists. (c) S-T Strategy -Planting vegetables that have high economic value and can be processed into snacks anddrinks (d) The W-T Strategy -Implementing and increasing the intensity of educationand training on tour guides, i.e. English training for young people and farmingcommunities.

scholarly journals Pengembangan Strategi Pengelolaan Sanggar Srengenge Mas Bantul

2019 ◽  
Vol 4 (1) ◽  
pp. 49-62
Author(s):  
Janu Riyanto
Keyword(s):  
Management Strategy ◽  
Swot Analysis ◽  
External Factors ◽  
Strategy Development ◽  
Second Step ◽  
Market Penetration ◽  
Research Subjects ◽  
Internal Factors ◽  
The Third ◽  
Internal And External Factors

Abstrak Penelitian Pengembangan Strategi Pengelolaan Sanggar Srengenge Mas, Bantul, DIY bertujuan mengidentifikasi strategi yang digunakan selama ini dalam mencapai tujuan yang telah ditetapkan. Di samping untuk menganalisis faktor internal dan eksternal serta memformulasikan pengembangan strategi yang digunakan Sanggar Srengenge Mas. Metode penelitian yang digunakan meliputi empat tahap. Tahap pertama menentukan lingkup penelitian yang terdiri dari objek penelitian dan subjek penelitian. Langkah kedua, melakukan teknik pengumpulan data. Langkah ketiga menentukan variabel yang mencakup faktor internal (kekuatan dan kelemahan) dan faktor eksternal (peluang dan ancaman). Langkah keempat atau terakhir, melakukan analisis data dengan menggunakan metode kualitatif dengan menggunakan analisis SWOT. Hasil penelitian berdasarkan matrik IE, Sanggar Srengenge Mas berada di posisi V, yakni Hold and Maintain (pertahankan dan pelihara). Strategi umum yang dipakai adalah penetrasi pasar dan pengembangan produk. Hasil penelitian kedua, berdasarkan kuadran analisis SWOT Sanggar Srengenge Mas berada di kuadran I sehingga diperlukan pemilihan strategi berupa penggunaan setiap kekuatan untuk menghadapi setiap ancaman dengan mendukung strategi ofensif guna menciptakan peluang. Hasil penelitian ketiga, berdasarkan hasil Kuadran Analisis SWOT Sanggar Srengenge Mas menunjukkan posisinya berada pada kuadran I yaitu Ekspansion mendukung strategi ofensif. Abstract Research on the Management Strategy Development of the Srengenge Mas Studio, Bantul, DIY aims to identify the strategies that have been used so far in achieving the stated objectives. Besides analyzing internal and external factors and formulating the development of strategies used by Srengenge Mas Studio. The research method used includes four steps. The first step determines the scope of the study which consists of the object of research and research subjects. The second step is to carry out data collection techniques. The third step determines variables that include internal factors (strengths and weaknesses) and external factors (opportunities and threats). The fourth or final step is to analyze the data using qualitative methods using SWOT analysis. The results of the study are based on the IE matrix, Sanggar Srengenge Mas is in position V, namely Hold and Maintain (keep up and maintain). The general strategies used are market penetration and product development. The results of the second study, based on the SWOT analysis quadrant Srengenge Mas Studio, were in quadrant I, so a strategy was needed in the form of using each force to deal with each threat by supporting an offensive strategy to create opportunities. The results of the third study, based on the results of the Srengenge Mas SWOT Analysis Quadrant, show that their position is in quadrant I, namely expansion, supporting offensive strategies.

Sign in / Sign up

Export Citation Format

Share Document