Analisis Faktor yang Mempengaruhi Keputusan Pembelian  Produk Kopi Kapal Api Sachet di Kota Denpasar

The purpose of this research to determine the factors that consider consumers in making purchasing decisions for Kapal Api Sachet Coffee in Denpasar and determine the dominant variables in purchasing decisions for Kapal Api Sachet Coffee.This research uses factor analysis method and data technique which is done by google form through social media, 200 questionnaires to respondents in Denpasar and 30 questionnaires in Badung Regency for validity and reliability test. The results of the analysis formed are 5 factors, namely psychological factors consisting of 10 variables with an eigenvalue of 8.891. Promotion factors are 5 variables with a total eigen value of 1.930. Product factor consists of 4 variables with a total eigenvalue of 1.779. Location factor consists of 3 variables with a total eigenvalue of 1.338. Price factor consists of 2 variables with an eigenvalue value of 1.244. When viewed from the value of the loading factor that influences consumer decisions in purchasing Kapal Api Coffee, it is in the location factor, which is available at street vendors with a loading factor value of 0.862 and available at small shops with a loading factor value of 0.799. Keywords: Factor Analysis, Purchasing Decision, Marketing, Coffee

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FAKTOR- FAKTOR YANG BERHUBUNGAN DENGAN KEPUTUSAN PEMBELIAN KOPI DI BANARAN 9 JAMBU GEMAWANG

SOCA: Jurnal Sosial Ekonomi Pertanian ◽

10.24843/soca.2020.v14.i01.p05 ◽

2020 ◽

Vol 14 (1) ◽

pp. 55

Author(s):

Ida Riana Wati ◽

Bayu Nuswantara ◽

Hendrik Johanes Nandapdap

Keyword(s):

Significant Relationship ◽

Quantitative Research ◽

Sampling Technique ◽

Strong Relationship ◽

Business Owners ◽

Purchasing Decisions ◽

Location Factor ◽

Coffee Powder ◽

Product Factor ◽

The Relationship

On the other hand, with concern from this research, it can encourage coffee business owners themselves to produce better and quality ground coffee to increase consumers to buy the Banaran coffee powder products. This study aims to analyze the relationship between marketing mix factors such as price, product, promotion, and location to the decision to purchase Kopi Bubuk Banaran in cafee restaurant Banaran Gemawang. This research was carried out in July-August 2018. The location located in the area of ??the Coffee Plantation road. Raya Semarang Yogyakarta Gemawang, Jambu District, Semarang Regency. The type of research conducted is descriptive quantitative research. The sampling technique uses accidental sampling. Respondents in this study were 50 respondents who visited and bought Banaran powder coffee. Data collection is obtained by means of interviews, questionnaires, documentation and literature. The results show that the price factor (X1) has a positive and significant relationship with the purchasing decision (Y), and a strong level of relationship. Product factor (X2) has a positive and significant relationship with purchasing decisions (Y), as well as a strong level of relationship. Location factor (X4) has a positive and significant relationship with purchasing decisions (Y), as well as a strong relationship level. Promotion factor (X3) does not have a significant relationship with purchasing decisions (Y).

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Factor Influencing Vaccine Rejection of Complete Basic Immunization in Indonesia

Open Access Macedonian Journal of Medical Sciences ◽

10.3889/oamjms.2021.7195 ◽

2021 ◽

Vol 9 (E) ◽

pp. 1300-1306

Author(s):

Agustina Setyaningsih ◽

Kemal N Siregar

Keyword(s):

Social Media ◽

Factor Analysis ◽

Vaccine Efficacy ◽

Side Effect ◽

Psychological Factors ◽

Secondary Data ◽

Analysis Method ◽

Dimension 2 ◽

Childhood Vaccines ◽

The Relationship

AIM: This study aims to identify psychological factors against vaccine rejection in Indonesia. The study also provides a review of the group of different factors on psychological factors in social media. METHODS: This study uses secondary data sourced from Facebook, Twitter, YouTube and Instagram about vaccines rejection from 2018 to 2019. That text is labeled based on seven psychological factors that influence vaccine rejection. The factor analysis method is used to determine the relationship between vaccine rejection and psychological factors. RESULTS: Dimension 1 focused on individual and group influences, where the correlation value between factors such as vaccine misinformation, health worker trust, perception of side effect is 0.906 (>0.5). Dimension 2 used different factors such as trust in the goverment, negative opinion about vaccine efficacy, and social influence as contextual/environmental influencers,with a correlation value of 0.866 (>0.5). Meanwhile, Dimension 3 with general perception is a factor in vaccine and vaccination specific problems with a correlation value of 0.940 (>0.5). CONCLUSION: Psychological factors are mainly associated with vaccine rejection. Stakeholders need to observe these factors in identifying conditions for childhood vaccines rejection posted on social media in Indonesia.

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FAKTOR MINAT BELI KONSUMEN PADA KARTU PRA BAYAR TELKOMSEL AS DAN PRA BAYAR INDOSAT IM3 DI YOGYAKARTA

Jurnal Riset Manajemen dan Bisnis ◽

10.21460/jrmb.2015.101.357 ◽

2015 ◽

Vol 10 (1) ◽

pp. 85

Author(s):

Stafanus Andi ◽

Singgih Santoso

Keyword(s):

Factor Analysis ◽

Random Sampling ◽

Purchase Intention ◽

Sampling Method ◽

Marketing Mix ◽

Purchasing Decisions ◽

Collection Method ◽

Five Factors ◽

Two Factors ◽

Product Factor

ABSTRACT Research purposes is to identify factors that forms Telkomsel AS and Indosat IM3 purchase intention. Using survey as a data collection method, a questionnaire was distributed to respondents whose using Telkomsel AS and Indosat IM3 with purposive random sampling method. Data analysis tools are factor analysis. Results show that there four five factors that significantly form Telkomsel AS purchasing decisions, i.e access and servicesfactor, product factor, advertising and perception factor, and promotion and pricing factor. Meanwhile, there are two factors that form IM3 purchase intention, i.e information, promoiton, and product factor, and accessand quality factor. Keywords: marketing mix, factor analysis, purchase intention ABSTRAK Tujuan penelitian untuk mengetahui faktor-faktor apa saja yang membentuk minat beli seorang pengguna jasa telekomunikasi Telkomsel AS dan Indosat IM3.Pengumpulan data menggunakan kuesioner yang disebar pada sejumlah responden untuk kedua jenis kartu dengan menggunakan metode purposive random sampling.Metode analisis data yang digunakan adalah analisis faktor. Hasil penelitian menunjukkan kartu TelkomselAS memiliki empat faktor terbentuk yang berpengaruh secara positif dan signifikan terhadap minat beli konsumen, yaitu faktor pelayanan dan akses, faktor produk, persepsi dan iklan, faktor harga dan promosi, dan faktor keluarga.Sementara itu, pada IndosatIM3 terdapat dua faktor terbentuk, yakni faktor produk, promosi dan informasi, dan faktor kualitas dan akses. Kata kunci: bauran pemasaran, analisis faktor, minat pembelian

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Analisis pemasaran online, kualitas produk, dan kualitas pelayanan terhadap keputusan pembelian di tengah pandemi Covid-19

Jurnal Kajian Manajemen dan Wirausaha ◽

10.24036/jkmw02112920 ◽

2021 ◽

Vol 3 (2) ◽

pp. 102

Author(s):

Agus Dwi Cahya ◽

Adit Raditya ◽

Rama Yanuar Aldi

Keyword(s):

Service Quality ◽

Product Quality ◽

Online Marketing ◽

Purchasing Decisions ◽

Validity And Reliability ◽

Consumer Decisions ◽

Online Purchase ◽

Negative Effect ◽

Regression Tests ◽

Positive Effect

This study aims to analyze the conditions of consumer opinion on the independent variables, namely online marketing, product quality and service quality which has a dominant influence on purchasing decisions at Dinda Hayu Batik UMKM. This study took a sample of 60 respondents. The data analysis techniques used in this study were validity and reliability tests, classical assumption tests, multiple linear regression tests and hypothesis testing. From the results of the t test that online marketing t count 4.227> 2.003 and product quality t count 4.196> 2.003 t table and both have a significance value <0.05. So online marketing and product quality partially have a positive effect on consumer decisions. While the service quality t count -0.824 <2.003 t table has a significance value <0.05. So, service quality partially has a negative effect on consumer decisions. From the results of the f test shows that the variables online marketing, product quality and service quality simultaneously affect consumer purchasing decisions with the results of f count 8.896> 2.769 f table with a significance value of 0.000 < 0.05.Keywords: Marketing online, purchase decision, product quality, service quality

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HOW TRUST AND QUALITY OF INFORMATION AFFECT BUYING INTEREST AND PURCHASING DECISIONS? (study on Shopee customers in Samarinda)

International Journal of Economics Business and Accounting Research (IJEBAR) ◽

10.29040/ijebar.v4i01.910 ◽

2020 ◽

Vol 4 (01) ◽

Author(s):

Mochamad Ridwan ◽

Theresia Militina ◽

Gusti Norlitaria Achmad

Keyword(s):

Partial Least Square ◽

Least Square ◽

Quality Information ◽

Analysis Method ◽

Purchasing Decisions ◽

Validity And Reliability ◽

Quality Of Information ◽

Positive Effect ◽

Research Analysis

This study aims to determine the effect of confidence (trust) and Quality Information and Decision on Interest Buy Pebelian (Studies in Samarinda Shopee customers). Online shopping How to use the Internet through computers and mobile devices is increasingly popular smartphone can even be said to have become the trend of today. The population in this study is the customer who Shopee samarinda use application Shopee in transacting online, The samples in this study as many as 150 respondents. Methods Data collection is done by providing a list of questions or questionnaires to respondents that the study sample, where questionnaires were distributed through WhatApp application. This study uses data analysis tools is to test the validity and reliability test, then this research analysis method of partial least square (PLS). The tools used in processing the data using PLS Smart program Research results show that 1) Belief positive and significant impact on the buying interest of customers Shopee Samarinda, 2) trust has a positive effect but not significant to purchasing decisions of customers Shopee Samarinda, 3) Quality of information about positive and significant effect on the buying interest of customers Shopee Samarinda, 4) Quality of information about positive and significant effect to the purchasing decision of customers Shopee Samarinda, 5) buying interest and significant positive effect on customer purchasing decisions Shopee Samarinda,

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PENGARUH PENDIDIKAN dan PELATIHAN, KEPEMIMPINAN, MOTIVASI KERJA TERHADAP KINERJA KARYAWAN di PT JASA KONSTRUKSI JAKARTA

ETIKONOMI ◽

10.15408/etk.v14i1.2214 ◽

2015 ◽

Vol 14 (1) ◽

Author(s):

Lili Supriyadi

Keyword(s):

Factor Analysis ◽

Positive Impact ◽

Linear Regression Analysis ◽

Sampling Technique ◽

Multiple Linear Regression Analysis ◽

Analysis Method ◽

Validity And Reliability ◽

Performance Study ◽

Leadership Motivation ◽

The Impact

The aim of this research is to discover the impact of training, leadership, motivation to employees’ performance (study at PT. Jasa Konstruksi Jakarta). This research was carried out by doing survey to 95 employees at PT. Jasa Konstruksi Jakarta. The sampling technique used in the research was purposive sampling with data examination technique that covered the validaty test with factor analysis, reliability test by Alpha Cronbach. Classical assumption test, multiple linear regression analysis, t test were taken to prove research hypothesis. After the collected data which was tested its validity and reliability by factor analysis method and Alpha Cronbach was done the data was stated as a valid and reliable data. The result of the analysis indicated that: training gives positive impact to employees’ performance, leadership gives positive impact to employees’ performance, and motivation give positive Impact to employees’ performance

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FAKTOR FAKTOR YANG MEMPENGARUHI LAYANAN RESERVASI HOTEL DI PT. BALI MEGAH WISATA TOUR AND TRAVEL

Jurnal IPTA ◽

10.24843/ipta.2016.v04.i01.p16 ◽

2016 ◽

Vol 4 (1) ◽

pp. 91

Author(s):

Si Gede Ngurah Bramantya Agustiano ◽

I Made Kusuma Negara ◽

I Wayan Suardana

Keyword(s):

Factor Analysis ◽

Data Analysis ◽

Sampling Technique ◽

Total Sample ◽

Ease Of Use ◽

Hotel Reservation ◽

Validity And Reliability ◽

Factors Affecting ◽

Eigen Value ◽

Content Factor

This study aims to determine the factors that influence hotel reservation service at Bali Megah Wisata Tour and Travel and a contributing factor dominant in hotel reservation service at Bali Megah Wisata Tour and Travel. The respondents in this study use purposive sampling technique in which the criteria are tourists who have made hotel reservation at Bali Megah Wisata Tour and Travel, with the total sample of 190 respondents. Questionnaires were used to collect data have been tested for validity and reliability. The data analysis which is used to answer the hypothesis of this study is factor analysis. The results of factor analysis showed that 5 factors affecting hotel reservation service at Bali Megah Wisata Tour and Travel are structur and ease of use factor with eigen value 6,492, reputation and security factor with eigen value 2,671, usefulness factor with eigen value 2,497, information content factor with eigen value 1,889 and responsiveness and personalization factor with eigen value 1,059. Structure and ease of use factor is a contributing factor dominant in hotel reservation service at Bali Megah Wisata Tour and Travel.

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FAKTOR-FAKTOR YANG MEMPENGARUHI KUALITAS PELAYANAN PADA SCOOT FAST CRUISES DI BALI

Jurnal IPTA ◽

10.24843/ipta.2017.v05.i01.p05 ◽

2017 ◽

Vol 5 (1) ◽

pp. 18

Author(s):

Nengah Ardane ◽

Ni Made Sofia Wijaya ◽

Luh Gede Leli Kusuma Dewi

Keyword(s):

Factor Analysis ◽

Quality Of Service ◽

Service Quality ◽

Test Validity ◽

Sampling Technique ◽

Tourism Industry ◽

Validity And Reliability ◽

Transport Services ◽

Eigen Value

Mode of water transport is very important in the tourism industry as a support in providing the best service for tourists. Transportation is the cause and the effect of the growth of tourist in Bali. Scoot Fast Cruises is transport services to Lembongan, Lombok and Senggigi. Based on Trip Advisor rating in the quality of service that is provided by Scoot Fast Cruises still very poor (158). This study aims to determine the factors that affect the service quality at Scoot Fast Cruises in Bali. Sampling technique used in this study using purposive sampling of respondents are crossing service users Scoot Fast Cruises in Bali with a total sample of 100 respondents. The data collection techniques using a questionnaire that was tested using the test validity and reliability. Analysis of the data used in this study is factor analysis using SPSS 17.0. The results of the factor analysis there are three factors that affect the service quality at Scoot Fast Cruises in Bali that is a factor completeness of facilities and services to get service with a value of eigen value 7.390, factor accuracy of services to the value of eigen value of 1.397 and the convenience factor rating with eigen values ??value amounting to 1.307. Factors completeness and ease of getting care facilities is a contributing factor dominant in influencing quality of tourist services at Scoot Fast Cruises in Bali. For further research that will lift the title of the research about the factors that affect the quality of service on a fast boat to take a shuttle to the hotel indicators and increasing the number of respondents and indicators. As for the company Scoot Cruises to take into account the convenience of tourists.

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Analisis Faktor-Faktor Yang Dipertimbangkan Konsumen Dalam Keputusan Pembelian Minyak Goreng Bimoli Di Pasar Swalayan Kabupaten Wonogiri

SEPA Jurnal Sosial Ekonomi Pertanian dan Agribisnis ◽

10.20961/sepa.v15i1.25048 ◽

2018 ◽

Vol 15 (1) ◽

pp. 39

Author(s):

Yenny Sundari ◽

Mohd. Harisudin ◽

Agustono Agustono

Keyword(s):

Factor Analysis ◽

Psychological Factors ◽

Secondary Data ◽

Primary Data ◽

Individual Factor ◽

Process Factor ◽

Packing Factor ◽

Cooking Oil ◽

Process Factors ◽

Product Factor

The research aims to find out the considered factors and the dominant variables which considered by consumers into buying Bimoli’s cooking oil at supermarket in Wonogiri regency. The basic method in this research is analytical descriptive with survey techniques. Location research purposively determined. The sampling method used was judgment sampling and data analysis method used is factor analysis. The data used are primary data and secondary data. The results of factor analysis showed that there are 7 factors that become consumer consideration in buying Bimoli cooking oil product at supermarket in Wonogiri regency. The seven factors are based on their priorities are product factors, individual factors, promotion factors, packaging factors, process factors, place factors, and psychological factors. The dominant variables considered by consumer are clarity variable on product factor, variable of income level on individual factor, advertisement display variable on promotion factor, image variable and color of packaging on packing factor, service variable on process factor, comfort variable at place factor, and Confidence variable on psychological factors.

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Analysis of the Effect of Psychological Factors on Consumer Decisions for Purchase of Tribun Manado News in Manado City

Aksara: Jurnal Ilmu Pendidikan Nonformal ◽

10.37905/aksara.7.2.293-306.2021 ◽

2021 ◽

Vol 7 (2) ◽

pp. 293

Author(s):

Budi Nurgianto ◽

Fredrik G. Worang ◽

Bode Lumanauw

Keyword(s):

Psychological Factors ◽

Substantial Effect ◽

Purchasing Decisions ◽

Learning Beliefs ◽

Daily Newspaper ◽

Consumer Decisions ◽

Analysis Techniques ◽

North Sulawesi ◽

Indirect Relationship ◽

Beliefs And Attitudes

This type of research is research conducted using the Multiple Linear Regression method to explain the direct and indirect relationship as well as simultaneously and partially psychological factors from the variables of Motivation, Perception, Learning, Beliefs, and Attitudes Toward Consumer Decisions to Buy the Manado Tribune newspaper in Manado City, North Sulawesi. The research object chosen was the Manado Tribune Daily Newspaper with a sample of 120 respondents. Data analysis techniques with the help of SPSS v.22.0 software for Windows. The results showed that motivation (X1) has a significant effect on Purchasing Decisions (Y). Perception (X2) has a substantial effect on Purchasing Decisions (Y), Learning (X3) has a significant effect on Purchasing Decisions (Y), Belief (X4) has no significant effect on Purchasing Decisions (Y) ), and Attitude (X5) has a positive and significant effect on Purchasing Decisions (Y). Simultaneously all X variables have a significant effect on Purchasing Decisions (Y).

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