The Effect of Interest, Religious Stimuli, and the Consumer’s Trust on the Digital Al Qur’an Purchase

Author(s):  
Sokhikhatul Mawadah ◽  
Nurudin Nurudin

PT Tigaraksa Satria branch of Semarang, is a company which runs the digital Al Qur’an product as one of its type of business’s engagement. One of the digital Al Qur’an to be sold is Mushaf Grand Maqomat. PT Tigaraksa Satria also produces Mushaf for Woman and Mushaf Maqomat for Kids. Among these three Mushaf, Mushaf Grand Maqomat-has the less selling. This study is expected to measure and analyzing the effect of interest, religious stimuli, and consumers’ trust on the decision to purchase digital Al Qur’an. It is suspected that variable of religious stimuli has the most dominant effect to the consumers. The population in this study are the current consumers of digital Al Qur’an on PT Tigaraksa Satria. The result of this study indicates that variable of interest has significant effect on the purchasing’s decision. This is resulted on p-value (sig) that is 0.001 under 0.05, the variable of stimuli has significant effect on purchasing decision indicated by 0.755 as the p-value (sig) above 0.05. Whilst, the most dominant variable that influences buyers in purchasing Al Qur’an is the religious stimuli, accordingly to the researcher’s hypothesis that states religious stimuli is the most dominant variable.

2018 ◽  
Vol 18 (1) ◽  
pp. 73-82
Author(s):  
Firman Edigan ◽  
Deny Pratama Putra

[ID] PT PLN Rayon Tembilahan adalah perusahaan yang bergerak di bidang penyediaan tenaga listrik, pada penelitian awal terdapat pekerja pada shift siang masih banyak pekerja yang tidak menggunakan APD dengan lengkap sesuai dengan bagian pekerjaanya. Tujuan penelitian ini untuk mengetahui hubungan pengetahuan pekerja, kondisi lingkungan, ketersediaan sarana, pengawasan terhadap penggunaan APD pada pekerja teknisi mesin di PT PLN Rayon Tembilahan. Metode penelitian yang digunakan adalah penelitian kuantitatif dengan desain penelitian Cross Sectional. Sampel dalam penelitian ini menggunakan total sampling dimana pekerja teknisi mesin di PT PLN Rayon Tembilahan yang berjumlah 35 orang. Analisis data secara univariat dan bivariat dengan uji-square. Hasil penelitian yang diperoleh tidak ada hubungan pengetahuan dengan penggunaan APD dengan nilai p=0,899, adanya hubungan kondisi lingkungan dengan penggunaan APD dengan nilai p=0,022 dan diperoleh nilai OR=8,500, adanya hubungan sarana prasarana  dengan penggunaan APD dengan nilai p=0,031 dan diperoleh nilai OR=6,857, tidak ada hubungan pengawasan dengan penggunaan APD dengan nilai p=0,854 dan diperoleh nilai OR=1,429. Diharapkan kepada pihak PLN Rayon Tembilahan agar memperihatikan kondisi lingkungan kerja  dan bisa melengkapi sarana prasarana untuk pekerja agar dapat mengurangi resiko terhindar dari kecelakaan kerja. [EN] PT PLN Rayon Tembilahan is a company in the provision of electric power, In the initial study there are workers in the afternoon shift there are still many workers who do not use the complete PPE related with their work, the purpose of this study to determine the relationship of worker knowledge, environmental conditions, the availability of facilities, supervision of the use of PPE on workers in the engine technician PT PLN Rayon Tembilahan. The research method used is quantitative research with Cross Sectional research design. The sample in this research use total sampling where machine technician workers in PT PLN Rayon Tembilahan which amounted to 35 person. Univariate and bivariate data analysis with square test. The result of this research is no correlation with the use of PPE with p = 0,899, there is relation of environmental condition with PPE usage with p value = 0,022 and obtained value OR = 8,500, there is correlation of facility of infrastructure by using PPE with p value = 0,031 and Value OR = 6.857, there is no relationship of supervision with the use of PPE with the value p = 0.854 and obtained the value OR = 1.429. It is expected to PLN Rayon Tembilahan to envisage the condition of the work environment and can equip the infrastructure for workers to reduce the risk of avoidance of work accident.  


Author(s):  
Vaddula V. Krishna Reddy

Buyback is a procedure that enables a company to repurchase its shares from its existing shareholders, usually at a price near to or higher than the prevailing market price. The present study is based on secondary data and the event window period of 21 days (10 days before the announcement and 10 days after the announcement) are taken to measure its impact. Based on data availability 24 sample companies cover public sector undertakings and information technology companies selected for the study. The cumulative abnormal return for the entire 21-day period is 1.31%. T-statistic 2.066 with p-value (0.069 > 0.05) at a 5% level of significance indicates that accept the null hypothesis and conclude that there is a significant difference of ARR between pre and post buyback announcement of sample companies.


2021 ◽  
Vol 9 (3) ◽  
pp. 603-608
Author(s):  
Yosi Pahala ◽  
Sri Widodo ◽  
Kadarwati Kadarwati ◽  
Munir Azhari ◽  
Muliyati Muliyati ◽  
...  

The purpose of this research is to determine the effects of service operation engineering and green marketing on consumer buying interest in a company in Jakarta. The analysis used in this research is a quantitative analysis technology using the statistical program analyzed by the SPSS 21 version of the program. In this study, the sample size is as many as 145 people. The data in this study are raw data, obtained through field research using questionnaire survey methods. The questionnaire survey method is a method of collecting data using a list of questions that must be filled out by the interviewee. The results of the survey indicate that service operation engineering and green marketing had some positive effects on consumers' buying interest. Service operation engineering has a dominant effect on consumer buying interest. For increasing consumer buying interest, service operation engineering is very important, since green marketing will implement service operation engineering support.


Prologia ◽  
2020 ◽  
Vol 4 (1) ◽  
pp. 75
Author(s):  
Dini Anindya Julianti ◽  
Ahmad Junaidi

In a business competition that is more competitive. Of course a company must have a promotion which is effective for the company. And then, for an effective promotion you need to consider a product. So, one of the effective marketing is a promotion which is called "Word of Mouth". This effective promotion (Word of Mouth) is very important for increasing the purchase of a product or service from a company. Therefore the study of the titled "The Effect of Word of Mouth on the Purchasing Decision of Baso Aci Akang Citra Raya Tangerang" has the formulation of problems does the communication of Word of Mouth have an effect on the Purchasing Decision of Baso Aci Akang?. And the purpose of this study was to study the effect of "the Word of Mouth" on the Aci Akang Baso Purchase Decision. The main theories used in this research are word of mouth and purchasing decisions. The research method used is the ex flanative survey method involving associative with the technique of taking the questionnaire into an instrument with as many as 100 correspondents. After the questionnaire is distributed, an analysis of validity, reliability, normality, conversion coefficient, coefficient of determination, simple regression, and hypothesis testing or t test. And the results of this research revealed the fact of word of mouth on the purchasing decision of Baso Aci Akang Citra Raya outlet, Tangerang. Then, it showed that "word of mouth" has a strong effect on purchasing decisions. Dalam persaingan bisnis yang lebih kompetitif. Tentu saja sebuah perusahaan harus memikirkan sebuah promosi yang efektif untuk perusahaannya. Untuk sebuah promosi yang efektif tentu saja perlu sebuah keyakinan terhadap suatu produk. Salah satu pemasaran yang efektif adalah sebuah promosi mulut ke mulut atau Word of Mouth. Promosi yang efektif ini sangat penting dalam peningkatan pembelian produk atau jasa dari sebuah perusahaan. Penelitian dengan berjudul “Pengaruh Word of Mouth Terhadap Keputusan Pembelian Baso Aci Akang Citra Raya Tangerang memiliki rumusan masalah apakah terdapat pengaruh Komunikasi Word of Mouth terhadap Keputusan Pembelian Baso Aci Akang. Tujuan dilakukannya penelitian ini adalah untuk mengetahui pengaruh Word of Mouth Akan terhadap Keputusan Pembelian Baso Aci Akang. Teori utama yang digunakan dalam penelitian ini adalah word of mouth dan keputusan pembelian. Metode penelitian yang digunakan yaitu metode survei eksplanasi yang bersifat assosiatif dengan Teknik pengambilan kuesioner menjadi instrumen dengan responden sebanyak 100 koresponden. Setelah kuesioner disebarkan, dilakukan analisis validitas, reliabilitas, normalitas, koefisien korelasi, koefisien determinasi, regresi sederhana, dan uji hipotesis atau uji t. Hasil penelitian mengungkapkan bahwa pengaruh word of mouth terhadap keputusan pembelian Baso Aci Akang outlet Citra Raya, Tangerang. menunjukan sebuah pengaruh word of mouth terhadap keputusan pembelian kuat.


2020 ◽  
Vol 19 (2) ◽  
pp. 167-175
Author(s):  
Julya Ditazha ◽  
Eko Pujiyanto ◽  
I Wayan Suletra

TIX ID is application in Indonesia that provides new experiences in purchasing cinema tickets. The success of a company can be seen from service quality in fulfilling the satisfaction of customers. Therefore, the purpose of this study is to designing the proposed improvement TIX ID online cinema ticket purchase service quality. This study was conducted in three stages, namely testing the hypotheses of the relationship between variables using PLS-SEM, measuring service quality using the servqual method, and designing the proposed improvement. The result of this study is e-service quality has a significant effect on e-satisfaction and e-loyalty. In addition, the dimensions of e-service quality are dominant effect on the low TIX ID service quality is compensation, with a gap of 27%. Recommendations for improvement are providing customer access to be able to contact customers service directly and SOP of the cooperation TIX ID and DANA.


2020 ◽  
Vol 11 (2) ◽  
pp. 134-143
Author(s):  
Liliana Dewi

Zolid Agung Perkasa company is a company that runs in food & beverageindustry and has been established since February 2, 2015. This company sellsproduct that named PaoPao, that is, the product with a various food menu thatare focus more on chinese food. This product is done because there in anopportunity in which nowadays many people want things all fast and affordable.The matter that is consumers who purchase PaoPao products do not purchasethat cause unstable sale. The purpose of this research in this study aims to knowwhere the effect of service quality on consumer purchasing decision of PaoPao.The total population that used in this research is 63 people. The samplingtechnique that in used in this research is non-probability sampling by using saturated sampling technique. The number of samples used 63 people. Theanalysis technique used in this research is multiple regression analysis techniqueusing SPSS version 20. The result of this research shows that tangible (X1),reliability (X2), assurance (X3), responsiveness (X4), empathy (X5) significantyaffect the purchasing decision (Y).


Author(s):  
Quik Noh ◽  
Hyoungtark Lee

This research focuses on the knowledge-sharing intention of an expert with the purchasing decision-maker in a company as a marketing point for business-to-business transactions, where a company’s facilities expert connects the company’s purchasing decision-maker with the supplier. By providing information about the supplier’s products and companies to this decision-maker, the expert plays an important role in the purchasing decision-maker’s knowledge on suppliers. Therefore, this study aims to improve expert word-of-mouth (WOM) intentions and examines the strategies that influence them. Statistical verification is employed by considering the answers of 103 engineering experts, and a hierarchical multiple-regression analysis is used to test this study’s hypotheses. As a strategy for influencing expert WOM intentions, both the supplier’s and purchasing decision-maker’s expertise and the tie strength with the supplier are examined; the tie strength with the purchasing decision-maker is considered as the moderating variable. Three of the four hypotheses are supported. This paper gives advices to the facility suppliers who want sustained growth. they should not only appeal their expertise to the facility experts who visit their exhibition booth, but also specify who the visitors are and manage the relations with them personally with a long term perspective.


MODUS ◽  
2016 ◽  
Vol 27 (1) ◽  
pp. 1
Author(s):  
Nadya Ike Feronike ◽  
Totok Budisantoso

The aim of this research is to analyze the efect of public frm size, the fnancial condition of the company, the previous year audit opinion, and growth of the company to audit opinion for going concern. The survival of the business is always associated with the ability of management to manage the company in order to survive. Survival can be seen from the fnancial condition and growth of these companies. Problems going concern of a company is very important to know and be disclosed, so that the company can take further action and consideration of appropriate decisions to maintain the viability of its business so as to avoid bankruptcy.Samples were taken by using purposive sampling method manufacturing the food and beverage industry groups listed on the Stock Exchange in the study period is from 2009-2012 and had complete data associated with the variables in the study period 2009- 2012. Hypothesis testing using the p value Wald on Logistic Regression. Te results of this study indicate that frm size and fnancial condition did not signifcantly afect Going Concern Audit Opinion, while the ratio of audit opinion received in the previous year Sales Growth Ratios and auditees signifcant efect on Going Concern Audit Opinion.Keywords: fnancial condition of the company, going concern opinion, growth of the company, previous year audit opinion, public frm size.


2017 ◽  
Vol 8 (2) ◽  
pp. 519
Author(s):  
Muhammad Harun Al Rasyid ◽  
Lilik Noor Yuliati ◽  
Agus Maulana

PT Eco Nature Multiindo is a company which operating in the service and food processing. Hen's Instant Omelette is one form of innovative product that exist in Indonesia. In Indonesia, there is no competitor of Hen's product so Hen's became the first of instant egg in market. Response of consumer to this product is quite good, it is can be seen from the sale of products that have been sold to 6.000 bottles for 8 months. But it is still far from the company target ,which is targeting 7.500 bottles per month in accordance with market potential and company's production capacity 300 bottles a day. The purpose of this study are (1) to analyze the life style of Hen's Instant Omelette consumer (2) to analyze the influence of lifestyle, product innovation, and marketing mix of Hen's Instant Omelette product towards purchasing decision (3) to formulate managerial implication for the company. The results of the factor analysis indicates that the user segments of Hen's Instant Omelette consists of three segments: modern, clasic, and trendy. Analysis results of SEM indicates the variable that influence purchasing decision is Product Innovation which consists of Relative Advantages, Compatibility, Complexity, Divisibility, Communicability.


2018 ◽  
Vol 6 (1) ◽  
Author(s):  
Muhammad Syarif

The purpose of this study is 1) to know the influence of product quality  significantly to the purchasing decision 2) to know the influence of price significantly to the purchasing decision 3) to know the influence of of product quality  and price simultaneously to the purchasing decision and 4) to know the variables that influence is dominant among the variables of product quality and price to the purchasing decision. The population of this research is the consumer who to do a purchase on product of Lulur Madu Ibu Soraya, Accidental Sampling technique definable then it can be as much as 100 research samples. Data analysis techniques used in this research is a method of multiple regression analysis. Based on the results of research and discussion by using multiple linear regression analysis that has been done then it can be drawn in summary as follows: 1) Quality product effect significantly to purchase decisions on product of Lulur Madu Ibu Soraya 2) Price effect significantly to purchase decisions on product of Lulur Madu Ibu Soraya. 3) Product quality and price take effect simultaneously to the purchasing decision on product of Lulur Madu Ibu Soraya 4) Product quality the dominant effect of the purchase decision on product of Lulur Madu Ibu Soraya.


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