scholarly journals SWOT Analysis Nomadic Tourism as Millennial Friendly Natural Tourist Destination Development Strategy (Case Study: Glamping De Loano, Purworejo)

2021 ◽  
Vol 5 (2) ◽  
pp. 186
Author(s):  
Gratia Wirata Laksmi ◽  
Myrza Rahmanita ◽  
Himawan Brahmantyo ◽  
Nurbaeti Nurbaeti

The purpose of this study is to analyze the alternative strategy of developing local tourism around Borobudur, one of the world’s heritage as the top choice of foreign and domestic tourists, that focused on developing a variety of alternative tourism infrastructures while preserving the environment that is a millennial-friendly destination that is called Nomadic Tourism in Glamping De Loano, Purworejo, Indonesia. The research took place between June-July 2020 in Glamping De Loano, Purworejo. The chosen methods including documentation, observation, and interviews with local government groups, visitors, and residents.  Glamping De Loano is a new and fresh tourism sensation in Purworejo that can bring millennial tourists and new unique tourism experiences to the area. It is a new early-stage of destination because it has only been operated for less than a year but has many opportunities that can be cultivated and developed. However, most complaints coming from them are regarding narrow and dangerous road infrastructure towards the destination, supporting ecosystem readiness, and conformity of the biophilic material to the environment surrounding. Most interviewers suggest it would be better with improved road infrastructure construction and focus on providing a basic supporting ecosystem. Recommendations are made for developing the Glamping De Loano tourism better to improve the experience of tourists and visitors and to improve the resident’s quality of life. It is hoped that this research may prompt local authorities to take l residents’ perceptions and experiences into account by creating better management measures and regulations. Keywords:     Nomadic Tourism, Destination Development Strategy, Glamping, Purworejo, Borobudur

2021 ◽  
Vol 226 ◽  
pp. 00036
Author(s):  
Rika Diananing ◽  
Amilia Destryana ◽  
Ribut Santosa ◽  
Noor Illi Mohamad Puad ◽  
Agustine Christela Melviana

Sumenep is one of the salt producers in Indonesia. The problem experienced by farmers is the production of salt using evaporation by solar energy that depends on the weather and the low price, caused by worse business management. Salt is a potential commodity, because its market is still wide open. This research aims to develop the salt production method and development strategy of salt business in Sumenep Regency by using SWOT analysis. The result of the analysis concludes that the priority of salt development business strategy in Sumenep Regency are: i) Geoisolator technology application strategy to produce good quality of salt; ii) cooperation strategy in group mechanism to build power and increasing the bargaining value of the farmers; iii) capital strengthening strategy through partner cooperatives; iv) broader marketing management management strategies to industrial salt user sectors.


2019 ◽  
Vol 10 (01) ◽  
pp. 21219-21228
Author(s):  
Ni Luh Putu Suratini ◽  
I Ketut Arnawa ◽  
I Gusti Ngurah Alit Wiswasta

The purpose of the study is to: (1). Analyzing the attractiveness of Pasut Beach as one of the tourist destinations in Tabanan Regency. (2). Analyze the strategy of developing Pasut Beach as a tourist destination in Tabanan Regency. The research location was determined by purposive sampling Pasut Beach, located in Tibubiu Village, Kerambitan District, Tabanan on the basis of having a very suitable potential to be developed into a tourist destination. The sample of the study was taken by 49 people consisting of elements from the Government, community leaders and tourism actors. This study uses qualitative qualitative analysis method (giving more detailed reviews and interpretations of the data obtained and SWOT analysis. Furthermore, in the SWOT method the External Strategy Factor Matrix (EFAS) model and the Internal Strategy Factor Matrix Model (IFAS) are used, followed by IFE matrix and EFE matrix to determine the weight, rating and score and to determine the strategy and position of the quadrant I - E matrix, Beach Pas po is in the position in quadrant I, with the S-O strategy where the values ​​of strength and opportunity are equally high ( use the power to get opportunities) by improving the quality of human resources, especially in the field of mastering technology, communication and information.


2020 ◽  
Vol 8 (3) ◽  
pp. 374
Author(s):  
Rizky Ramdhani Puspanegara ◽  
Raden Hanung Ismono ◽  
Eka Kasymir

This research aims to analyze development strategies of siger rice agroindustry.  This research uses a case study method.  The samples are two different siger rice agroindustries and stakeholders on agroindustry. The method of data analysis used are descriptive analysis and SWOT analysis. The results of this research showed that, for Wonokarto village, the combination of IFE and EFE values was 1.81 and 1.51, and for Margosari Village was 0.56 and 1.38.  Both combinations in the IE matrix shows that the positions are in quadran, meaning that the agroindustries are in the growth position. The best priority strategies for growing agroindustry are increasing the quality of the product and making an innovation for the product.Key words: development strategy, siger rice, SWOT analysis


2021 ◽  
Vol 21 (no 1) ◽  
Author(s):  
Eni Yulinda ◽  
Ridar Hendri ◽  
Zulkarnain Hendri

A survey research on the blood cocle (Anadara granosa) business was conducted in Rokan Hilir Regency, Riau Province, Indonesia in June-July 2020. The research objective was to formulate a strategy to develop the blood cockle business, in order to increase the income of fishermen’s families. Interviews were conducted with 10 respondents of blood cocle cultivators, local government, fisheries office, traders and blood cockle exporters. Data were analyzed using the SWOT analysis method (Strengths, Weaknesses, Opportunities, and Thereats). The results showed that the land used for the cultivation of blood cockle in Rokan Hilir was only 10% of the 12,434 hectare. The number of blood cockle cultivators in this area is only 250 people, the export volume of blood cockle is 450 tons per month (IDR 5.5 billion). The future strategy for developing a blood cockle business is: (1) increasing the productivity of blood cocle by increasing business capital, expanding cultivation land, and receiving government assistance; (2) improve the quality of blood cockles, both in terms of size and freshness when marketed; and (3) self-seeding blood cockle.


2019 ◽  
Author(s):  
Onsardi Onsardi

The title of this study is the Strategy of Increasing Consumer Food Loyalty in CurupCity, Rejang Lebong Regency (Case Study in "Henvian" Typical Food Industry). Thisresearch is based on the importance of strategies in increasing business and consumerloyalty to products sold.Strategies to increase business and consumer loyalty can bedone with a SWOT analysis. Place of this research is the "Henvian" shop that sellstypical Rejang lebong food. The method used in this study is descriptive qualitative.Informants in this study were people who were considered to know for certain about theHENVIAN Specialty Food Store in Curup City, Rejang Lebong Regency. The dataanalysis technique used in this study is a SWOT analysis to determine the strengths,weaknesses, opportunities and threats in a typical Rejang Lebong food business.By using SWOT analysis techniques that consist of strengths (weakness), weaknesses(weakness), opportunities (opportnity) and threats (threath). The results of this studycan be concluded that the internal factors that are the strength of the marketing strategyare the quality of the product that is good at a price affordable to the public andtourists, service that is friendly and responsive to consumer needs, as well astechnological advancements that facilitate the promotion of business. Internal factorsthat are a weakness are often lack of stock, there are some products that do not meet thestandard packaging, the product shelf life is short, employees do not use uniforms.External factors that become opportunities are a fairly high economic community,abundant raw materials while external factors that are a threat are the manycompetitors, an unstable economy, the price of basic needs increases. Based on theresults of the SWOT analysis of internal and external factors, the strategy used is toimprove product quality by improving the appearance of packaging and quality ofcontent and quality of service by providing uniforms to employees and providingstandards of service to consumers. .Keywords: Strategy, Consumer Loyalty, SWOT


2015 ◽  
Vol 1 (1) ◽  
Author(s):  
Youstiana Dwi Rosita

ABSTRAK Rumah sakit adalah institusi penyedia jasa layanan kesehatan, Rumah Sakit Umum Daerah Dr. R. Sosodoro Djatikoesoemo Bojonegoro sebagai salah satu Rumah Sakit milik pemerintah kabupaten Bojonegoro. Sebagai pusat rujukandari beberapa rumah sakit di daerah Bojonegoro dan sekitarnya. Dalam penelitian ini menggunkan suatu pen dekatan dengan analisis SWOT yang merupakan langkah awal dari suatu perencanaan strategi pengembangan yang dimulai dengan identifikasi masalah, tujuan organisasi sampai pada menimbang kekuatan dan kelemahan sendiri serta peluang dan ancaman dari luar dan juga melakukan beberapa langkah penting yang menunjang pemasaran atau pengembangan. Jenis penelitian ini adalah penelitian studi kasus dengan menggunakan rancangan penelitian deskriptif kualitatif dan Populasi dalam penelitian ini populasinya adalah pasien rawatinap dan pasien rawat jalan sebanyak 200 orang responden Sampel merupakan sebagian atau wakil populasi yang diteliti. Dalam penelitian ini mengunakan sampling pertimbangan (Judgement Sampling) Dari hasil pendekatan dengan analisis SWOT perlunya pelaksanaan atau realisasi dari struktur organisasi yang menempatkan farmasis dalam farmasi klinik, peningkatan kualitas dan kuantitas sumber daya manusia, serta perlunya penambahan fasilitas berhubungan dengan IPTEK untuk kegiatan pelayanan farmasi baik secara manajerial maupun ke arah farmasi klinik. Kata Kunci : Farmasi, Analisis SWOT ABSTRACT The hospital is an institution health care providers, Regional General Hospital Dr. R. Sosodoro Djatikoesoemo Bojonegoro as one of the government-owned hospital Bojonegoro. As the center rujukandari several hospitals in Bojonegoro and the surrounding area. In this study using the approach with a pen SWOT analysis is the first step of a development strategy planning which starts with the identification of the problem, the purpose of the organization came to weigh their own strengths and weaknesses, opportunities and threats from the outside and also did some important steps to support the marketing or development. This research is a case study using qualitative descriptive study design and population in this study population was rawatinap patients and outpatients as many as 200 people respondent sample is partially or representative of the population studied. In this study, using sampling considerations (Judgement Sampling) From the SWOT analysis approach with the need for the implementation or realization of the organizational structure that puts pharmacists in clinical pharmacy, improving the quality and quantity of human resources, as well as the need for additional facilities related to science and technology for good pharmaceutical service activities managerially and in the direction of clinical pharmacy. Key Words : Pharmacy, SWOT Analysis


JOURNAL ASRO ◽  
2019 ◽  
Vol 10 (3) ◽  
pp. 37
Author(s):  
Ikhwan Syahtaria ◽  
Sukarno Sukarno ◽  
Ali Mashudi ◽  
Edy Widodo

Sea transportation is a major factor connecting the islands of Indonesia which has strategic and important value in supporting the sustainability of the national economy. Along with the government's policy on the sea highway program and the development of the domestic shipping industry, the growth of the commercial fleet, especially vessels, is currently experiencing rapid progress. In supporting the government program and the demand for reparation and procurement of new ships in domestic production, readiness is required from the shipyard. However, the current condition of the shipyard is only able to meet 83% of the demand for new shipbuilding so that the shipyard still needs to be developed in order to improve its capabilities, so that it can meet the needs and be able to carry out its functions in accordance with the progress of shipping technology. In this study discusses the strategy of developing shipbuilding using qualitative descriptive methods and quantitative SWOT analysis. In this case study shipyard development strategy by increasing the ability of shipyards to meet the demands of ship building by increasing supporting facilities and accompanied by increasing the ability of human resources in the mastery of science and technology. Besides also by conducting cooperation with the domestic shipping industry in the procurement of supporting partsKeywords: Shipyard, Maintenence, SWOT Analysis, Developmen Strategy


Author(s):  
Andi Asrianto Iskandar ◽  
Sapta Raharja ◽  
Komar Sumantadinata

The world market demand for fishery products is increasing even frequently not fulfilled. It required an effort to overcome the problems in fulfilling the demand for fishery products. Types of freshwater fish cultivated for balita fish at UD Suhada is a type of tilapia and goldfish. The purpose of this study is to examine the feasibility of balita fish agribusiness investment in UD Suhada; identify the internal and external factors that influence the development of agribusiness balita fish at UD Suhada; formulate and recommend appropriate alternative development strategies to be applied to agribusiness balita fish at UD Suhada in business development. Methods of data collection using purposive sampling method, is by deliberately selecting the sample to be studied as a respondent. Respondents were selected from the management and the workers UD Suhada. Financial analysis at 14 percent of interest rate and 5 years of project lifetime resulted in feasible decision with Rp1,105,005,110 of NPV; 4.85 of net B/C Ratio; 38.95 percent of IRR, 3 years and 5 month of PBP; and Rp1,522,035,876 or 32.725 kg of BEP. The combination of value IFE EFE values for 2.688 and 2.651 in the IE matrix shows that the position of the business in V (five) cells, that cell growth. Based on the SWOT analysis and QSPM analysis the strategic priorities is to create a diverse variety of products while maintaining the quality of balita fish, extending the range of distribution and marketing, in collaboration with researchers in developing the quality of balta fish products to face competition.Key words: balita fish, business feasibility, agribusiness, business development strategy


2017 ◽  
Vol 2 (3) ◽  
pp. 142-155
Author(s):  
Auzan Syahmi ◽  
Irwan Irwan ◽  
Romano Romano

Abstrak . Lada merupakan salah satu  tanaman rempah-rempah yang berasal dari tanaman perkebunan yang sangat terkenal dahulu di Aceh. Khususnya Petani lada di Aceh saat ini sudah mulai memperhatikan lada untuk dikembangkan dengan tujuan meningkatkan pendapatan dan kesejahteraan. Dengan kata lain, Lada menjadi komoditi primadona yang banyak diminati di perdagangan dunia. Karena berbagai negara menggunakan lada ini sebagai bumbu dapur masakan. Disisi lain disebabkan berkembangnya usaha makanan, berkembangnya industri farmasi, kosmetika yang menggunakan lada sebagai salah satu bahan baku, meningkatnya konsumsi dunia, konsumsi dalam negeri semakin meningkat dengan bertambahnya produk-produk industri makanan berbasis lada. Akibat permintaan lada yang tinggi menyebabkan terjadinya masalah bagi petani Aceh dalam keterbatasan produksi lada. Salah satunya lahan pertanian dikonversikan menjadi non pertanian seperti perumahan, gedung dan pertokoan. Sehingga lahan pertanian menjadi berkurang dan menjadi masalah bagi petani lada sendiri dalam mengembangkan lada. Penyebab masalah lain juga yang akibat hama dan penyakit terutama penyakit layu, penyakit keriting daun serta penyakit busuk pangkal batang. Tujuan Penelitian untuk mengetahui faktor-faktor yang diperhatikan pada pengembangan lada, serta mengetahui strategi pengembangan lada yang tepat. Metode Penelitian yang digunakan adalah metode studi kasus. Teknik Pengumpulan data digunakan dengan pendekatan wawancara. Hasil analisis  menunjukkan faktor internal yang  mempengaruhi usaha pengembangan lada adalah bibit, pestisida, sumber daya alam, pupuk, dan sumber daya manusia. Sedangkan faktor eksternal yang mempengaruhinya adalah pemerintah, pasar, harga, pesaing, hama dan penyakit. Berdasarkan hasil analisis SWOT didapatkan nilai IFAS (Internal Strategic Factors Analysis Summary)  sebesar 1,756 dan EFAS (Eksternal Strategic Factors Analysis Summary)  sebesar 2,773 berada pada kuadran I , maka  strategi pengembangan yang cocok untuk strategi pengembangan lada adalah  strategi agresif  yang artinya usaha tersebut sangat dimungkinkan untuk terus berkembang, meningkatkan pertumbuhan dan meraih kemajuan secara maksimal, dimana strategi agresif ini merupakan kondisi yang sangat menguntungkan, peluang dan kekuatan begitu besar sehingga pelaku usaha bisa memanfaatkan peluang dan kekuatan yang ada secara maksimal.Strategy of pepper development (case study of indatu farmer group in blang panyang village sub-district estuary one, Lhokseumawe City) Abstract. Pepper is one of the most popular herbs from Aceh plantations. Especially pepper farmers in Aceh are now starting to pay attention to pepper to be developed with the aim of increasing income and welfare. In other words, Pepper became the most popular commodity in the world trade. Because various countries use this pepper as a spice cooking kitchen. On the other hand, due to the development of food business, the development of pharmaceutical industry, cosmetics using pepper as one of the raw materials, the increasing of world consumption, domestic consumption is increasing with the increase of pepper based food industry products. As a result of high pepper demand causes problems for Acehnese farmers in the limitations of pepper production. One of them agricultural land converted into non-agricultural such as housing, buildings and shops. So that agricultural land becomes reduced and become a problem for pepper farmers themselves in developing pepper. Other causes of problems are also caused by pests and diseases, especially wilt disease, leaf curling disease and stem rot disease. Research Objectives to determine the factors that are considered in the development of pepper, as well as to know the appropriate pepper development strategy. The research method used is case study method. Technique Data collection is used with interview approach. The results of the analysis show that the internal factors affecting pepper development are seeds, pesticide, natural resources, fertilizer and human resources. While on external factors that include government, markets,prices, competitors,pest and diseases. Based on the result of SWOT analysis, the value of IFAS (Internal Strategic Factors Analysis Summary) of 1.756 and EFAS (External Strategic Factors Analysis Summary) of 2.773 are in quadrant I, then a suitable development strategy for pepper development strategy is aggressive strategy which means the business is very possible To continue to grow, to increase growth and to achieve maximum progress, where aggressive strategy is a very favorable condition, opportunities and strength so large that business actors can take advantage of opportunities and strengths that exist maximally.


2020 ◽  
Vol 18 (2) ◽  
Author(s):  
Sharen Liestya Santosa ◽  
Narwati . ◽  
Ernita Sari

        Jasaboga in producing food must pay attention to the quality of food to improve food quality need to process food that is in accordance with the requirements of food sanitation hygiene. So the purpose of this study is to assess the application of food processing to catering in Simokerto Subdistrict where the components of food processing such as food processing, food processing, food equipment, and food handlers are then analyzed using SWOT Analysis (Strength, Weakness, Opportunity, and Threats). The results of the SWOT analysis will produce a Food Processing Development Strategy for Catering.          This research is descriptive with research design using evaluation design with the aim of the results of this study used for improvement or improvement of activities / programs in catering. The location of the study was carried out in 3 catering in Surabaya Simokerto sub-district, using sampling techniques Total Sampling Technique. The research activity used an observation sheet to obtain data on the application of food processing at the catering district of Simokerto Surabaya.          Based on the results of the study, Food Processing catering in Simokerto Surabaya District in general is good and according to existing regulations such as Food Processing Places has a Good category of 78%, Food Processing has a Good category of 67%, Food Handlers have a Good category of 72% while Cookware has a sufficient category of 64% so that repairs need to be done. In improving catering food processing can be done by utilizing the strengths and opportunities that exist among them by conducting routine monitoring of the health center, counseling on food safety and food processing methods that are good and right, and for catering in Simokerto sub-district can implement the recommended development strategy to innovate on a variety of menus to increase consumer purchasing power, take advantage of technological advance as a media for promotion and register catering to health services to obtain Jasaboga sanitary hygiene certificates.Keywords: Food processing, SWOT Analysis and Food Processing development strategy


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