scholarly journals EKSISTENSI PRODUK PENERBITAN SEBAGAI SUMBER LITERASI MAHASISWA UIN SYARIF HIDAYATULLAH JAKARTA

2020 ◽  
Vol 3 (2) ◽  
pp. 206
Author(s):  
Thalitha Sacharissa Rosyiidiani
Keyword(s):  
Digital Media ◽  
Group Discussion ◽  
Digital Era ◽  
Printed Books ◽  
Student Information ◽  
Publishing Strategy ◽  
Document Review ◽  
A Company ◽  
Reading Interest ◽  
Source Of Information

Campus is a place to study educated people who are familiar with books. The existence of bookstores in the campus area is very common. On the other hand, UIN Syarif Hidayatullah Jakarta, as one of the well-known campuses close to the capital, is not surrounded by bookstores. As a source of student information, some students rarely buy printed books and rely more on the internet. This condition resulted in several bookstores around campus starting to close. Based on this background, this study seeks to answer how the existence of publishing products as a source of information for students, especially students of UIN Syarif Hidayatullah Jakarta. This article also discusses the fate of publishing today and how the strategies used by publishers to maintain their existence amidst the onslaught of digitization. The research method used is a qualitative method through case studies. Researchers collected data using document review, focus group discussion and observation. The results of this study indicate a decline in sales of printed books on the market. Nevertheless, publishing as a company strives to produce strategic steps to increase public buying interest in printed books. This research also focuses on students' reading interest in the digital era. This study concludes six strategies that publishers must undertake to increase the sales circulation of publishing products, namely prioritizing visual design, collaborating with digital media, reaching out to writers with viral work on social media. increasing the scale of the readership by attracting clicks on a managed website involves interaction between the reader community and publishers and building cooperation with reputable reviewers. Keywords: publishing strategy; source of literacy; digital era; bookstore; college student ABSTRAKKampus merupakan tempat belajar para terdidik yang akrab dengan buku. Keberadaan toko buku di area kampus sangat lazim ditemukan. Di sisi lain, UIN Syarif Hidayatullah Jakarta sebagai salah satu kampus ternama yang dekat dengan ibukota tidak banyak dikelilingi oleh toko buku. Sebagai sumber informasi mahasiswa, sebagian dari mahasiswa sangat jarang membeli buku cetak dan lebih banyak mengandalkan internet. Kondisi ini mengakibatkan beberapa toko buku di sekitar kampus mulai tutup. Berdasarkan latar belakang tersebut, maka penelitian ini berupaya untuk menjawab bagaimana eksistensi produk penerbitan sebagai sumber informasi mahasiswa khususnya mahasiswa UIN Syarif Hidayatullah Jakarta. Artikel ini juga membahas tentang nasib penerbitan saat ini dan bagaimana strategi yang digunakan oleh penerbitan untuk tetap mempertahankan eksistensi di tengah gempuran digitalisasi. Metode penelitian yang digunakan adalah metode kualitatif melalui studi kasus. Peneliti mengumpulkan data menggunakan telaah dokumen, focus grup discussion dan observasi.  Hasil penelitian ini menunjukkan adanya penurunan penjualan buku cetak di sejumlah toko buku. Kendati demikian,  penerbitan sebagai perusahaan berupaya untuk menghasilkan langkah-langkah strategis untuk meningkatkan minat beli masyarakat terhadap buku cetak. Penelitian ini juga menyoroti tentang minat baca mahasiswa di era digital. Penelitian ini menyimpulkan enam strategi yang harus dilakukan penerbit untuk meningkatkan oplah penjualan.  Strategi yang perlu dilakukan yaitu produk penerbitan perlu mengutamakan desain visual, berkolaborasi dengan media digital,  menjangkau penulis dengan karya viral di media sosial, meningkatkan skala besaran pembaca dengan menarik klik atas situs website yang dikelola, melibatkan interaksi antara komunitas pembaca dan penerbit, serta membangun kerja sama dengan reviewer bereputasi baik.

scholarly journals The Issue Focus of Online and Television Advertising in the 2016 Presidential Campaign

2019 ◽  
Vol 48 (1) ◽  
pp. 175-196 ◽  
Author(s):  
Michael M. Franz ◽  
Erika Franklin Fowler ◽  
Travis Ridout ◽  
Meredith Yiran Wang
Keyword(s):  
Digital Media ◽  
Online Advertising ◽  
Television Advertising ◽  
Presidential Campaign ◽  
General Election ◽  
Digital Era ◽  
Political Ads ◽  
A Company ◽  
Media Project ◽  
Issue Emphasis

Theories of campaign issue emphasis were developed in a pre-digital era. How well do these theories explain spending in the current era, when digital media allow for targeting of specific types of voters? In this research, we compare how the 2016 campaigns, both primary and general election, deployed television advertising with how they deployed online advertising. We suggest that, because online messages are targeted to specific viewer profiles much more than television messages, television ads should be more likely to discuss highly salient issues and valance issues than online ads. To test these ideas, we rely upon data from the Wesleyan Media Project, which tracked all televised political ads that aired in 2016, and our coding of data from Pathmatics, a company that tracks online advertising. We find, contrary to our expectations, that the predictors of issue discussion online and on television are largely similar.

scholarly journals Reading Habit in Digital Era: Indonesian People do not Like Reading, is it True?

2017 ◽  
Author(s):  
Nuning Kurniasih
Keyword(s):  
Social Activity ◽  
Online Media ◽  
Reading Habit ◽  
Online Reading ◽  
Reading Behavior ◽  
Digital Era ◽  
Printed Books ◽  
Five Elements ◽  
And Behavior ◽  
Reading Interest

Various surveys indicate very low rates of reading interest in Indonesia. Then a question emerges; can printed books reading interest represent the overall reading habit? How is the contribution of reading through online media to the index of Indonesian reading interest? Digital era has changed society’s reading behavior. Thus, the parameters of reading interest need to be revised. There are at least five elements need to be considered in assessing reading interest in the digital era, namely (1) The Essence of Reading (2) The Technology Evolution (3) The Society Characteristic in Digital Era (4) Reading as Social Activity (5) Reading Behavior in Digital Era. However, there are some points need to be considered, namely: (1) Adequate infrastructure (2) Human resources capability (3) Reading sources. Considering the change of reading behavior, reading interest is not necessarily about how many books have been read, but also how many of information sources or online reading materials have been clicked, read, shared, discussed, saved or downloaded. It is the key for government or decision makers to provide good quality reading sources online and how is the contribution of reading through online media to the index of reading interest based on online readers needs, interests and behavior.

A Comprehensive Analysis of Image Forensics Techniques: Challenges and future Direction

2019 ◽  
Vol 13 ◽  
Author(s):  
Mohd Dilshad Ansari ◽  
Ekbal Rashid ◽  
S Siva Skandha ◽  
Suneet Kumar Gupta
Keyword(s):  
Image Forensics ◽  
Digital Era ◽  
Current State ◽  
Benchmark Datasets ◽  
Passive Authentication ◽  
Prime Objective ◽  
Future Direction ◽  
Source Of Information ◽  
Research Domain ◽  
Open Issues

Background: image forensics deal with the problem of authentication of pictures or their origins. There are two types of forensics techniques namely active and passive. Passive forgery is also known as blind forensics technique. In passive forgery, copy-move (cloning) image forensics is most common forgery technique. In this approach, an object or region of a picture is copied and positioned somewhere else in the same image. Active method used watermarking to solve picture genuineness problem. It has limitations like human involvement or particularly equipped cameras. To overwhelm these limitations, numerous passive authentication approaches have been developed. Moreover, both approaches do not require any prior information about the picture. Objective: The prime objective of this survey is to provide an inclusive summary as well as recent advancement, challenges and future direction in image forensics. In Today’s digital era the digital pictures and videos are having great impact on our life as well as society, as they became the important source of information. Though earlier it was very difficult to doctor the picture, nowadays digital pictures can be doctored easily with the help of editing tools and internet. These practices make pictures as well as videos genuineness deceptive. Conclusion: This paper presents the current state-of- the-art of passive (cloning) image forensics techniques, challenges and future direction of this research domain. Further, the major open issues in developing a robust cloning image forensics detector with their performance are discussed. Lastly, the available benchmark datasets are also discussed

scholarly journals Business Strategies in HR in Times of Crisis: The Case of Agri-Food Industry in Central Greece

Businesses ◽  
2021 ◽  
Vol 1 (1) ◽  
pp. 36-50
Author(s):  
Konstantina Ragazou
Keyword(s):  
Food Industry ◽  
Group Discussion ◽  
Business Strategies ◽  
Food Sector ◽  
Central Greece ◽  
Internal Mobility ◽  
Modern Business ◽  
Mobility Training ◽  
A Company ◽  
Depth Interviews

Crisis, in whatever form it takes, is a challenge for modern business. The challenge lies in the fact that a company is prepared to balance the difficult conditions that are created, while preserving their business interest and efficiency. Thus, companies focus only on their perceived fixed bases, those that are in the internal environment such as the human capital. The need for better human resource management is more urgent than ever, and the burden on the business department is particularly great. The aim of this qualitative research is to highlight the strategies that were developed by agri-food companies in Greece and contribute to the maintenance and motivation of employees in the context of economic crisis. The methodology of this study is based on in depth interviews that were conducted in focus group discussion. Eleven companies from the agri-food sector in the region of Central Greece participated in the research. The executives highlighted three different strategies that were developed by agri-food companies in Greece, which focused on internal mobility, training and appraisal performance. Companies had to face different difficulties to use these strategies, but most of them proved that they can face their weaknesses and apply these strategies in a turbulent period like a financial crisis.

Sports Journalism: Self-Censorship, Ethics and Lived Experience in the Digital Era.

2020 ◽  
Author(s):  
◽  
Tom Bradshaw
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Ethical Issues ◽  
Theoretical Perspective ◽  
Professional Experience ◽  
Homogeneous Sample ◽  
Sports Journalism ◽  
Digital Era ◽  
Qualitative Approaches

This thesis examines the major ethical issues experienced by UK sports journalists in the course of their practice in the modern digital media landscape, with a particular focus on selfcensorship. In tandem, it captures the lived professional experience of sports journalists in the digital era. My own professional experience is considered alongside the experiences of interviewees and diary-keepers. Initially, an exploratory case study of the work of investigative journalist David Walsh is used to highlight key ethical issues affecting sports journalism. A Kantian deontological theoretical perspective is articulated and developed. Qualitative approaches, specifically Interpretative Phenomenological Analysis and autoethnography, are then used to provide an original analysis of the research objectives, enhanced by philosophical analysis. Ten in-depth, semi-structured interviews are conducted with a homogeneous sample of UK sports journalists, while diaries kept by three different journalists provide another seam of data. Reflective logs of my own work as a sports journalist provide the basis for autoethnographic data. The main log runs for two-and-half years (2016- 19) with a separate additional log covering the 2019 Rugby World Cup in Japan. The semistructured interviews, diaries, autoethnography and case study are synthesized. The thesis explores how social media has introduced a host of ethical issues for sports journalists, not least the handling of abuse directed at them. Social media emerges as a double-edged sword. One of its most positive functions is to raise the standard of some journalists’ output due to the greater scrutiny that reporters feel they are under in the digital era, but at its worst it can be a platform for grotesque distortion and for corrupting sports journalists’ decision-making processes. Self-censorship of both facts and opinions emerges as a pervasive factor in sports journalism, a phenomenon that has been intensified by the advent of social media. Sports journalists show low engagement with codes of conduct, with the research suggesting that participants are on occasion more readily influenced by self-policing dynamics. This project captures vividly sports journalists’ personal involvement and emotional investment in their work, and reconsiders the ‘toy department’-versus-watchdog classification of sports journalists. The thesis concludes with recommendations for industry, including the introduction of formal support for sports journalists affected by online abuse.

scholarly journals Instagram dan Self Disclosure dalam Perspektif Komunikasi Antarpribadi terhadap Siswa - Siswi SMA Santo Kristoforus II

Koneksi ◽  
2020 ◽  
Vol 3 (2) ◽  
pp. 328
Author(s):  
Jovita Clarissa ◽  
H.H. Daniel Tamburian
Keyword(s):  
Social Media ◽  
High School Students ◽  
Digital Media ◽  
Interpersonal Communication ◽  
Communication Theory ◽  
Personal Information ◽  
The Self ◽  
School Students ◽  
Self Disclosure ◽  
Digital Era

Humans are social beings who need other individuals to group. In interacting with others, individuals will convey information and usually begin with an introduction relates to self disclosure, which is the type of individual communication disclosing information about himself is commonly concealed. Social media is a medium on the Internet that allows users to represent themselves, share, communicate with others and create virtual social ties. This research was intended to examine Instagram and Self Disclosure in an interpersonal communication perspective on the Santo Kristoforus II high school students to find out the activities of students on Instagram social media. Research based on Self-Disclosure theory, communication theory in the Digital Era, social media, and Instagram. Research uses a qualitative approach with case study methods. The results is that the self disclosure conducted by the informant is about daily activities, and the self disclosure is on Instagram involving several Self-Disclosure processes. In the process of Self-Disclosure, informants usually provide personal information such as feelings, thoughts and experiences, and they are also careful enough in uploading information to social mediaManusia disebut makhluk yang memerlukan seseorang untuk saling berhubungan timbal balik. Dalam berinteraksi dengan orang lain, individu akan menyampaikan berbagai informasi dan biasanya diawali dengan perkenalan mengenai dirinya, hal tersebut berkaitan dengan self disclosure, yakni jenis komunikasi individu mengungkapkan informasi tentang dirinya sendiri yang biasa disembunyikan. Media sosial saat ini digunakan penggunanya untuk berkomunikasi, membentuk relasi dengan orang lain secara virtual. Sehingga penelitian ini dimaksudkan untuk meneliti Instagram dan Self Disclosure dalam Perspektif Komunikasi Antarpribadi terhadap Siswa-Siswi SMA Santo Kristoforus II untuk mengetahui aktivitas siswa-siswi di media sosial Instagram. Penelitian berlandaskan teori Self-Disclosure, Teori Komunikasi di Era Digital, Media Sosial, dan Instagram. Penelitian menggunakan pendekatan kualitatif dengan metode studi kasus. Hasil penelitian menunjukkan bahwa pengungkapan diri yang dilakukan oleh informan berisi tentang aktivitas sehari-hari yang dilakukan, dan pengungkapan diri tersebut dilakukan dalam media sosial Instagram yang melibatkan beberapa proses pengungkapan diri. Dalam proses pengungkapan diri, informan biasanya memberikan informasi pribadi seperti perasaan, pikiran dan pengalaman. Dengan banyaknya informasi yang diberikan, tidak menutup kemungkinan mereka juga cukup berhati-hati dalam mengunggah informasi ke media sosial

scholarly journals ARABIC LEARNING IN THE DIGITAL ERA: APPROACH IN ONLINE SYSTEM

2021 ◽  
Vol 3 (1) ◽  
pp. 73
Author(s):  
Zainul Arifin ◽  
Suci Ramadhanti Febriani ◽  
Hendri Yahya Saputra ◽  
Anasruddin Anasruddin
Keyword(s):  
Digital Media ◽  
Digital Technology ◽  
Language Skills ◽  
Online Classes ◽  
Data Display ◽  
Face To Face ◽  
Online System ◽  
Digital Era ◽  
Learning Conditions ◽  
Data Grouping

One alternative to learning Arabic in the digital era is through online learning using digital technology. The process of learning Arabic in Indonesia has developed rapidly in recent times. The transition from face-to-face to online classes requires adjustments in the learning approach. This research used literature review method. Sources of data were books, articles, and other relevant sources. Data were analyzed through data collection procedures, data grouping, data display, and drawing conclusion. The validity of the data was tested through source and technical triangulation. The result of the study indicated that there are three appropriate approaches for learning Arabic online in this digital era, namely the contextual approach, constructivism approach, and behaviorism approach. The choice of approach should meet the students’ needs and learning conditions. Each approach could be implemented through a variety of methods and techniques. The integration of these three approaches in learning Arabic online provides broad opportunities for students to study independently and develop language skills aspects through various available digital media platforms.

scholarly journals Penyusunan Laporan Keuangan UMKM Berbasis Online dengan Aplikasi LAMIKRO

2020 ◽  
Vol 4 (2) ◽  
Author(s):  
Soraya Soraya ◽  
Yani Riyani ◽  
Kartawati Mardiah ◽  
Susan Andriana ◽  
Rika Irawati ◽  
...  
Keyword(s):  
Small And Medium Enterprises ◽  
Financial Statements ◽  
Test Results ◽  
Financial Reports ◽  
Digital Era ◽  
Post Test ◽  
Service Activity ◽  
Accounting Report ◽  
Medium Enterprises ◽  
A Company

In the digital era as it is today, information technology has a significant impact on the process of accounting records in a company. However, the human resource factor is an obstacle for SMEs to develop and be able to compete with large companies. Moreover, if it is associated with the importance of presenting financial statements that are accountable and in accordance with standards, it requires MSMEs to be responsive to technological changes that occur. The existence of these demands, made the Ministry of Cooperatives and Small and Medium Enterprises (SMEs) in October 2017 launch an online-based application that is the Micro Business Accounting Report (Lamikro) application. The purpose of this Community Service activity is to provide knowledge about the preparation of financial statements with the application of Lamikro to MSMEs that are found in the Office of Cooperatives, Micro Business and Trade of Pontianak City. The participants who attended were 34 MSMEs. The methods applied are lecture, tutorial and discussion methods. Before giving a lecture, participants are given pre-test questions first. The pre-test results showed that 80% of participants did not understand the preparation of financial reports both manually and online. At the end of the activity a post test was conducted, which showed that 82.79% of participants had understood the preparation of financial reports both manually and online. This means, there is an increase in the knowledge and understanding of participants from before training and after training.  Keywords: MSME, Financial Statements, Lamikro

One Foot on the Streets, One Foot on the Web

2018 ◽  
pp. 443-453
Author(s):  
Paolo Gerbaudo
Keyword(s):  
Social Movements ◽  
Collective Action ◽  
Digital Media ◽  
Qualitative Methodology ◽  
Digital Communication ◽  
Communication Technologies ◽  
Digital Era ◽  
Digital Politics ◽  
The Relationship ◽  
The Web

Digital communication technologies are modifying how social movements communicate internally and externally and the way participants are organized and mobilized. This transformation calls for a rethinking of how we conceive of and analyze them. Scholars cannot be content with studying the digital and the physical or the online and the offline separately, but must explore the imbrication between these aspects by studying how the elements of social movements combine in a political “ensemble,” an ecosystem, or an action texture, defining the possibilities and limits of collective action. This chapter proposes a qualitative methodology combining analysis of digital media with observations of events and interviews with participants to develop a holistic account of collective action. This methodology is best positioned to capture the changing nature and meaning of protest action in a digital era, producing a “thick account” of the relationship between digital politics and everyday life.

Digital Media and Sports Advertising

2011 ◽  
pp. 491-506
Author(s):  
John A. Fortunato
Keyword(s):  
New York ◽  
Digital Media ◽  
Target Audience ◽  
Golf Tournament ◽  
Product Packaging ◽  
Snack Foods ◽  
Brand Association ◽  
To Receive ◽  
A Company ◽  
Boston Red Sox

Advertising and sponsorship in the area of sports continue to be a prominent way for companies to receive brand exposure to a desired target audience and obtain a brand association with a popular entity. The fundamental advantages of advertising and sponsorship in sports now combine with digital media to provide more extensive and unique opportunities for companies to promote their brands and potentially better connect with their customers. It is clear that digital media do not replace more traditional forms of sports advertising and sponsorship, but rather represent additional vehicles for promotional communication. This chapter begins by providing an explanation of the goals and advantageous characteristics of a sports sponsorship for a company. This review is necessary because developing an agreement with the sports property is required for sponsors to obtain exclusive rights to content (footage of that sport), and logos they could use on their product packaging or in their advertisements to better communicate a brand association. The chapter then offers four examples of companies using digital media to execute their sponsorships with sports properties: Sprite and the NBA, Verizon and the NFL, AT&T and the Masters Golf Tournament, and Wise Snack Foods and the Boston Red Sox and New York Mets. A fifth example looks at how sponsors are using another prominent media destination for the sports audience, ESPN. The chapter reveals the endless possibilities of what a sponsorship using digital media can include in the area of sports.

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