scholarly journals Formation and development of the fashion industry in Ukraine

Author(s):  
Lilya Derman

Purpose of the article. Based on a critical analysis of the material and analysis of the origin and formation of the fashion industry in Ukraine to determine its components and characterize the principles of their work. Methodology. The specifics of the study logically affected its methodological principles. Accordingly, methods such as analysis, synthesis, analogy, as well as comparative-historical and systemic approaches were used. Such a methodological basis allowed us to compare the formation and development of the fashion industry in Ukraine and abroad in historical, cultural, and fashion discourses. The scientific novelty of the work is to determine the components of the fashion industry of Ukraine, its development, and its role in the development of national culture and preservation of national identity. Conclusions. The birth of the fashion industry has taken place in Ukraine since the 1990s. In Ukraine, doing business with key players in the market of the fashion industry, those who actually perform the function of fashion designers differ from the world's traditional forms. It can be concluded that in Ukraine it is possible to distinguish between companies that position themselves as a trademark, as well as companies that act as design brands that often work on tolling schemes.

2020 ◽  
pp. 178-191
Author(s):  
E. V. Abdullaev

The article examines methodological principles of studying the Russian literary canon in the cultural context of Eastern Orthodoxy, as demonstrated in I. Esaulov’s book. While acknowledging the importance of the book’s method, the article reviews and criticizes the concepts used by the scholar (the Eastern archetype, the Christmas archetype, the categories of Law and Grace, etc.). In particular, the author challenges the statement that a writer populates his works with archetypes prevailing in his culture (so Eastern Orthodox ones in the case of Russian culture), often against his own religious principles. Also subjected to critical analysis is the thesis about the Easter archetype being more specific to Russian literature, with the Christmas archetype being more typical of Western literature. On the whole, the paper argues that the transhistorical approach declared by the scholar as opposed to the rigorously historical method (M. Gasparov and others) may often lead to strained hypotheses and mythologizing; all in all, it may result in an ahistorical perception of both Eastern Orthodoxy and the literary canon.


2020 ◽  
Vol 14 (3) ◽  
pp. 459-464
Author(s):  
Alevtina Vasilevna Kamitova ◽  
Tatyana Ivanovna Zaitseva

The paper reflects the specificity of the fundamental ideas of the artistic world of M. G. Atamanov, which includes a wide range of literary facts from the content level of the text of the works to their poetics. A particularly important role in the works of M. G. Atamanov is played by cross-cutting themes and images that reflect the author's individual style and his idea of national-ethnic identity. The subject of the research is the book of essays “Mon - Udmurt. Maly mynym vös’?” (“I am Udmurt. Why does it hurt?”), which most vividly reflected the main spiritual and artistic searches of M. G. Atamanov, associated with his ideas about the Udmurt people. The main motives and plots of the works included in the book under consideration are accumulated around the concept of “Udmurtness”. The comprehension of “Udmurtness” is modeled in his essays through specific leit themes: native language, Udmurt people, national culture, mentality, geographic and topographic features of the Udmurt people’ places of residence, the Orthodox idea. The “Udmurt theme” is recognized and comprehended by the writer through the prism of national identity.


2021 ◽  
pp. 0887302X2199594
Author(s):  
Ahyoung Han ◽  
Jihoon Kim ◽  
Jaehong Ahn

Fashion color trends are an essential marketing element that directly affect brand sales. Organizations such as Pantone have global authority over professional color standards by annually forecasting color palettes. However, the question remains whether fashion designers apply these colors in fashion shows that guide seasonal fashion trends. This study analyzed image data from fashion collections through machine learning to obtain measurable results by web-scraping catwalk images, separating body and clothing elements via machine learning, defining a selection of color chips using k-means algorithms, and analyzing the similarity between the Pantone color palette (16 colors) and the analysis color chips. The gap between the Pantone trends and the colors used in fashion collections were quantitatively analyzed and found to be significant. This study indicates the potential of machine learning within the fashion industry to guide production and suggests further research expand on other design variables.


wisdom ◽  
2021 ◽  
Vol 17 (1) ◽  
pp. 146-161
Author(s):  
Tetiana URYS ◽  
Tetiana KOZAK ◽  
Svitlana BARABASH

National culture, especially literature, contains invaluable nation-building potential and is an effective factor in influencing the development of the national identity of the individual and the ethnic group as a whole. In the process of forming literary works, the author’s consciousness and subconscious play an im­portant role, so they are not only one of the best ways of expressing a creative personality and a form of its reaction to events occurring in the outside world, but also one of the most important means of forming the national identity of the recipients. Therefore, such a literary work contains a modus of national identity. The main content of this concept in the literature is revealed in the article. Its theoretical components and their functional aspects in the text are defined and analysed. The modus of national identity is formulated as a way of realising the identity of one with his nation through certain aesthetic elements and structures at all levels of literary work as an artistic system. Such element-dominants are motives, artistic imagery, lyrical character as the main expression of the author’s thoughts, as well as archetypes, symbols and place names.


2021 ◽  
Vol 5 (520) ◽  
pp. 273-280
Author(s):  
O. V. Tymoshenko ◽  
◽  
K. I. Kotsiubivska ◽  

The formation of ethical fashion is a priority and a decisive factor in the efficiency of the activities of fashion and beauty industry enterprises. In the context of accelerated development of socio-economic processes, rapid technological changes, the growing needs of humanity along with the simultaneous increase in ecological pollution and the limited natural resources, questions are increasingly pressing about the practical use of ecological aspects of doing business. The article is aimed at studying the theoretical foundations of the essence of eco products, determining its role and importance in the modern world; analyzing the conceptions of development of ecologically oriented enterprises in the sphere of fashion industry. As a result of the carried out study, the theoretical foundations of the formation of the essence of concepts «eco fashion», «eco products», «conscious consumption» are considered and their role in the modern world is analyzed; the main motives for the creation of eco products in the fashion and beauty industry, as well as the main ecological concepts, are outlined. It is substantiated that the formation of the eco products market in the fashion and beauty industry should be understood as a market mechanism that is able to make changes in ecological production focused on economic and social benefits for both producers and consumers and society in general. According to the results of the study, we can conclude that ecological clothing is safer, better, hypoallergenic and convenient, and the advantages of creating eco products are: facilitation of the preservation of the environment; preservation and restoration of soil; reduction of carbon emissions into the atmosphere during the production of ecological clothing; increasing the competitiveness of producers in both the domestic and the foreign markets; resource saving and reduction of energy intensity of production; promoting the preservation of the health of the nation.


2018 ◽  
Vol 64 ◽  
Author(s):  
Ju.R. Kirichenko

Retrospective of fashion industry development in Ukraine has been research education in the article. The scientific positions of researchers about the preconditions of the development of the fashion industry in Ukraine have been analyzed. The social and economic peculiarities of the development of Ukrainian fashion industry in the XX century have been characterized. The way of fashion industry development was difficult, but it was able to keep its characterological trait, national identity in a unique ethnos style.


2021 ◽  
Vol 69 (3) ◽  
pp. 29-36
Author(s):  
Milena Savić ◽  
Radmila Savić ◽  
Dragana Frfulanović

The pandemic that hit the world in 2020 significantly affected global business and the fashion industry. Companies have been forced to rethink their current way of doing business, while consumers have reviewed their priorities, emerging needs and constraints, care for health, the environment, and the community. All these aspects together have shaped a slightly different global fashion market and companies' business practices, which have made great efforts to maintain their status, audience, and sales. The focus of this paper is Milan's "Fashion Week" held during 2020 and innovative technological solutions that serve to compensate for the limitations imposed by circumstances. Also, there's a few words about other (un)predictable situations such as price fluctuations, closure of production plants, overcoming safety and environmental challenges, and sustainable business.


2021 ◽  
pp. 180-198
Author(s):  
Viktoria Telvak ◽  
Serhii Kornovenko

Summary. The purpose of the research is to comprehensively analyse the agrarian discourse of pre-revolutionary journalism of M. Hrushevsky. The methodological basis is an interdisciplinary approach with particular emphasis on the structural-functional systematic analysis of historiographical facts and the method of critical analysis of documentary material. The scientific novelty of the article lies in the attempt to comprehensively analyse M. Hrushevsky’s appeal to peasantry in his journalism of the late XIX – early XX centuries. Conclusions. The conducted historiographical analysis has shown that the pre-revolutionary journalism of M. Hrushevsky focused on peasants and the most important problems of their lives. In his various texts, the scholar reveals himself as an insightful observer of all aspects of peasant life on both sides of Zbruch. This comprehensive analysis provided Hrushevsky with arguments for numerous socio-cultural initiatives (Ukrainization of the public school, agrarian reform, the launch of projects aimed at the peasant audience, etc.) designed break the vicious circle of patriarchal traditions and feudal prohibitions and guide peasants towards modernization. At the same time, the trusting and serious tone of the historian in his appeals to his reader, his encouragement take destiny into their hands make Hrushevsky’s writing style so distinct. Due to such peasant-oriented rhetoric, M. Hrushevsky’s ideas had a significant impact on the Ukrainians of his time and largely became the basis for agricultural legislation during the War for independence.


2017 ◽  
Vol 2 (3) ◽  
pp. 303
Author(s):  
Andreas Jonathan

This study attempts to discuss on how religious identities contribute to or was in conflict with the emerging national identities, with focusing issue on the struggle of Islam in its relation to Indonesian identity as a multi-religious nation and Pancasila state. Based on the critical analysis from the various literature, the result of the study showed that Islam did both contribute and was in conflict with the Indonesian national identity. The Islamist fights for the Islamic state, the nationalist defends Pancasila state. As long as Islam is the majority in Indonesia and as long as there is diversity in Islam, especially in the interpretation of Islam and the state, Indonesian national identity will always be in conflict between Pancasila state and Islamic state. Even though, the role of religion in society and nation change is very significant. The Islamist is always there, although it is not always permanent in certain organizations. In the past, NU and Muhammadiyah were considered as Islamist, but today they are nationalist. At the same time, new Islamist organizations and parties emerge to continue their Islamist spirit. Keywords: Islam, Religious identity, Pancasila, 


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