scholarly journals Prosumers’ Needs Satisfied Due to Cooperation with Offerors in the Context of Attitudes toward Such Cooperation

Energies ◽  
2021 ◽  
Vol 14 (22) ◽  
pp. 7821
Author(s):  
Agnieszka Izabela Baruk
Keyword(s):  
Statistical Analysis ◽  
World Literature ◽  
Empirical Studies ◽  
Statistical Testing ◽  
Primary Data ◽  
Online Questionnaire ◽  
Chi Square ◽  
Contingency Coefficient ◽  
And Behavior ◽  
Willingness To Cooperate

The purpose of this article is to determine final purchasers’ needs satisfied due to cooperation with offerors and the dependencies between these needs and previous behaviors and attitudes toward this cooperation. The results of the world literature analysis indicate a cognitive and research gap regarding the aspects mentioned. In order to reduce the gap, empirical studies were conducted, in which an online questionnaire was used to gather primary data. The research was implemented in the second half of 2020 among 1150 respondents representing Polish adult final purchasers. The data were subjected to quantitative analysis using statistical analysis and statistical testing, including exploratory factor analysis, cluster analysis, Pearson chi-square independence test, V-Cramer contingency coefficient analysis, and Kruskal–Wallis test. The results of the statistical analysis made it possible to verify six research hypotheses. Dependencies were found between needs satisfied due to cooperation with offerors and the following aspects: (1) purchasers’ previous participation in cooperation with offerors, (2) purchasers’ willingness to cooperate with offerors, and (3) the assessment of contemporary purchasers’ readiness to cooperate with offerors. Willingness to cooperate with offerors differentiated all eleven needs satisfied due to cooperation with offerors analyzed in this study. Two other variables differentiated only a few of the needs analyzed. The results obtained from the research have a cognitive and applicability value. They contribute to theory of marketing and market behavior. They can also facilitate establishing and strengthening cooperation between offerors and final purchasers as important partners cooperating in the process of creating a marketing offer. This effect is very important in the case of shaping the cooperation between final purchasers and offerors of different products including energy ones. The originality of the approach proposed is evidenced by the fact it is the first time final purchasers’ needs that can be satisfied due to cooperation with offerors have been analyzed in the context of attitudes and behavior reflecting purchasers’ (1) previous participation in this cooperation, (2) willingness to cooperate with offerors, and (3) the assessment of contemporary final purchasers’ readiness to cooperate with offerors.

scholarly journals Relationships between Final Purchasers and Offerors in the Context of Their Perception by Final Purchasers

Energies ◽  
2021 ◽  
Vol 14 (11) ◽  
pp. 3271
Author(s):  
Agnieszka Izabela Baruk
Keyword(s):  
Factor Analysis ◽  
Statistical Analysis ◽  
World Literature ◽  
Empirical Studies ◽  
Primary Data ◽  
Survey Method ◽  
Chi Square ◽  
Marketing Process ◽  
Research Gap

The aim of this article was to identify the role of good mutual relationships with offerors for final purchasers, as well as define the meaning of the perception of offerors in the scope of listening to purchasers’ opinions and profiting from purchasers’ readiness to cooperate for the specificities of the prosumeric activity. A deep analysis of the world literature was used to prepare the theoretical part of this paper. The results of this analysis confirm the existing cognitive gap and research gap regarding mentioned aspects, including energy market. Empirical studies were conducted to reduce identified gaps. The survey method was used to collect primary data. The collected data were subjected to quantitative analysis, during which statistical analysis methods and tests were applied (Pearson chi-square independence test, V-Cramer factor analysis, Kruskal–Wallis test (KW), and exploratory factor analysis). The results of the statistical analysis and testing allowed the three research hypotheses formulated to be checked. Between the significance of good relationships with offerors and their perception, a statistically significant dependence was identified for all groups of offerors. The perception of offerors was a feature differentiating respondents’ opinions about the significance of good relationships with offerors for the two following groups: producers and traders. Additionally, the perception of offerors was a feature differentiating forms of prosumeric activity of respondents only for three interpurchase behaviors. The results obtained have a visible cognitive and applicability value. They contribute to the theory of marketing, as well as possibly facilitating the formation of good mutual relationships between offerors (including offerors of energy) and final purchasers as key partners cooperating with offerors in the marketing process. The approach presented in this paper has not been studied and analyzed so far, either in theoretical or in practical terms. This fact confirms its originality and value.

Co-creation of a food marketing offer by final purchasers in the context of their lifestyles

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Agnieszka Izabela Baruk
Keyword(s):  
Statistical Analysis ◽  
World Literature ◽  
Empirical Studies ◽  
Food Marketing ◽  
Primary Data ◽  
Chi Square ◽  
Content Type ◽  
Product Service ◽  
And Cluster Analysis ◽  
A Company

PurposeThis article is theoretical and empirical in nature. Its purpose is to determine whether a lifestyle resulting from a particular personality type is significant for elements of a food marketing offer, which final purchasers would like to co-create with offerors.Design/methodology/approachA cognitive-critical analysis of the world literature on the subject was used to prepare the theoretical section. The results of the analysis indicate a cognitive and research gap in analyzing the above aspects. In order to reduce the gap, empirical studies were conducted in which a questionnaire was used to gather primary data. The data were subjected to quantitative analysis using statistical analysis including exploratory factor analysis, Pearson chi-square independence test, V-Cramer coefficient analysis, Kruskal–Wallis test and cluster analysis.FindingsThe results of the statistical analysis allowed three research hypotheses to be verified. It was found that there is dependence between respondents' lifestyles and elements of a marketing offer which they would like to co-create with offerors. It was also found that a lifestyle is a feature differentiating both material and non-material elements of a marketing offer which respondents would like to co-create with offerors. Such dependence was identified for, respectively, a material product, service and brand, regardless of whether these considered a company or a product. Thus, research hypotheses were proved to be valid for respondents.Research limitations/implicationsThe results obtained from the research have a cognitive and applicability value. They contribute to the theory, including marketing and customer behavior. They can also facilitate the shaping of good mutual relationships between offerors and final purchasers as important partners cooperating in the process of creating marketing values.Originality/valueThe originality of the approach presented is confirmed by the fact that until now elements of a marketing offer which purchasers would like to co-create with offerors have not been analyzed in the context of a lifestyle either in theory or in practice.

scholarly journals The Effect of Using Social Media in the Modern Marketing Communication on the Shaping an External Employer’s Image

Energies ◽  
2021 ◽  
Vol 14 (14) ◽  
pp. 4177
Author(s):  
Agnieszka Izabela Baruk ◽  
Grzegorz Wesołowski
Keyword(s):  
World Literature ◽  
Statistical Tests ◽  
Empirical Studies ◽  
Communication Channels ◽  
Primary Data ◽  
Survey Method ◽  
Marketing Communication ◽  
Chi Square ◽  
The Impact

The aim of this article was to determine the significance of modern marketing communication channels used in the process of shaping the external image of an enterprise as an employer. An analysis of the world literature on marketing, management, marketing communication and human resource management was used to prepare the theoretical part. The results of the analysis indicate a cognitive and research gap regarding the use of modern communication channels for building the external image of an enterprise in the role of an employer. In order to reduce the gap, empirical studies were conducted among young Polish potential employees, in which the survey method was used to gather primary data. The collected data were subjected to statistical analysis, during which the following methods and statistical tests were applied: the analysis of average values, exploratory factor analysis, Kruskal–Wallis test (KW), Pearson chi-square independence test and V-Cramer coefficient analysis. The results of the analyses conducted indicate, inter alia, that statistically significant diversity was identified in the case of non-professional media in terms of respondents’ opinions on whether the employer’s image created by modern media is better than the employer’s image created on the basis of classical marketing communication channels. In the case of professional and non-professional media, the age of the respondents was not a differentiating feature. Moreover, neither for professional media nor for non-professional media were statistically significant dependencies identified between respondents’ opinions on the impact of actions undertaken by enterprises on shaping their positive external image as an employer and respondents’ opinions on whether the employer’s image created on the basis of modern marketing communication channels is more beneficial than the employer’s image created on the basis of classical marketing communication channels. The results obtained on the basis of the research have a cognitive and applicability value, characterized by originality. Until now, the importance of using modern marketing communication channels in shaping the employer’s external image has not been analysed. This also applies to enterprises operating on the energy market.

scholarly journals Cooperation between Final Purchasers and Offerors in the Online and Offline Environments vs. the Benefits Derived by Active Purchasers

2020 ◽  
Vol 12 (24) ◽  
pp. 10462
Author(s):  
Agnieszka Izabela Baruk ◽  
Mateusz Grzesiak
Keyword(s):  
Statistical Analysis ◽  
Social Development ◽  
Personal Development ◽  
World Literature ◽  
Statistical Tests ◽  
Empirical Studies ◽  
Primary Data ◽  
Survey Method ◽  
Average Score ◽  
Expected Benefits

The purpose of article is to identify opinions on the preferred environment of cooperation between final purchasers and offerors, and to determine the benefits that the purchaser may derive from this cooperation depending on the environment in which the cooperation takes place. To prepare the theoretical part of the article, cognitive-critical analysis of the world literature on marketing, market behavior, and management was used. The results of this analysis indicate a cognitive and research gap in the area of considerations about the environment of cooperation between final purchasers and offerors and the importance of this environment in relation to the expected benefits. In order to reduce the identified gaps, empirical studies were conducted among Polish adult representatives of final purchasers, in which the survey method was used to collect primary data. The primary data collected was subjected to statistical analysis using various methods (average score analysis, exploratory factor analysis, cluster analysis) and statistical tests (e.g., the Kruskal–Wallis test). The results of the statistical analysis made it possible to verify the formulated research hypotheses. It was found, inter alia, that the majority of respondents considered offline and online environments to be equally useful for cooperation between final purchasers and offerors. More than half of the respondents appreciated benefits related to personal development (through gaining new knowledge, skills, and experience), social development (through building relationships with other people), and creating offers better suited to purchaser expectations due to influencing their shape. The preferred environment of cooperation with offerors was a feature differentiating opinions on the benefits of the following: Personal development, social development, and the possibility of obtaining an offer that better meets the expectations of purchasers. This feature did not differentiate benefits related to psychological development and material benefits. Conclusions drawn from the research have a high cognitive value (increasing knowledge about the behavior of active purchasers) and practical value (helping managers to create conditions favorable for cooperation between offerors and final purchasers).

PERSEPSI PETERNAK PADA KEPEMIMPINAN PENDAMPING DAN HUBUNGANNYA DENGAN PRODUKTIVITAS USAHA TERNAK DI PAGUYUBAN AL-AWWALIYAH, PASIRWANGI, GARUT, JAWA BARAT

2019 ◽  
Vol 12 (1) ◽  
pp. 42-51
Author(s):  
Dwi Indah Sulistiani ◽  
Ujang Maman ◽  
Junaidi J
Keyword(s):  
Data Analysis ◽  
Secondary Data ◽  
Primary Data ◽  
Leadership Qualities ◽  
Chi Square ◽  
Education Experience ◽  
Spss Software ◽  
Chi Square Analysis ◽  
And Behavior ◽  
The Relationship

Objective of this research; 1) determine the perception of ranchers against the properties and behavior of the leadership of the companion in the Society of Al-Awwaliyah 2) analyze the relationship between productivity breeder with productivity of livestock in the Society of Al-Awwaliyah 3) identify the relationship perceptions of ranchers against the leadership companion with productivity of livestock in the Society of Al-Awwaliyah , The data used in this study are primary and secondary data. Primary data were obtained from questionnaires which stem from ranchers while secondary data sourced from literature in the form of books and articles. Data processing was performed using Chi-square analysis using SPSS software version 21. One of the factors relating to the productivity of ranchers is the perception of ranchers against the leadership of their companion. Leadership companion views of the nature and behavior of which is owned by a companion. Productivity ranchers indirectly related to the productivity of the cattle business. Characteristics breeder visits of age, years of education, experience ranchers, and businesses in addition to ranchers. The results of data analysis showed that there is a significant relationship between business other than ranchers with ranchers productivity. The relationship between the perception of the nature of the companion breeder with productivity ranchers produce Pearson Chi-Square value is 9.751 and Asymp. Sig. (2-sided) of 0.002. This is due to interest ranchers against leadership qualities possessed by a companion who produce prolific ranchers. Ranchers consider that a companion of his leadership qualities are ideal as a companion.

scholarly journals Alternative Strategies to Avoid Layoff in Airlines Industry During the Covid-19 Pandemic

2021 ◽  
Vol 4 (2) ◽  
pp. 69-83
Author(s):  
Padmalini Singh ◽  
Dilip D ◽  
Nuthan Jeevraj P ◽  
Yip Wei Hung ◽  
Daisy Mui Hung Kee ◽  
...  
Keyword(s):  
Data Analysis ◽  
Data Collection ◽  
Airline Industry ◽  
Empirical Studies ◽  
Secondary Data ◽  
Electronic Media ◽  
Primary Data ◽  
Online Questionnaire ◽  
Alternative Strategies ◽  
Airline Company

This research was carried out to explore the layoff situation among the Airline industry during the COVID-19 pandemic and suggest the alternative strategies that would consider by the Airline company. The method used in this research is an online questionnaire distributed to 100 respondents as the primary data collection and the secondary data analysis from the empirical studies that can obtain from electronic and non-electronic media. The findings of this research indicated that one of the suggested alternative strategies, Furlough, is the most recommended one. However, Attrition and Hiring Freeze strategy has less recommended because of the low effectiveness of this strategy on downsizing companies. The study enables the airline company to consider the alternative strategies on their downsizing policy in order to minimize the employees and company loss.

Hubungan Mekanisme Koping Dengan Menarik Diri Pada Pasien Rawat Inap Di Ruang Murai B Dan Anggrek Rumah Sakit Khusus Jiwa Soeprapto Provinsi Bengkulu

2021 ◽  
Vol 3 (1) ◽  
pp. 29-38
Author(s):  
Devi Listiana ◽  
S. Effendi
Keyword(s):  
Odds Ratio ◽  
Health Workers ◽  
Secondary Data ◽  
Primary Data ◽  
Bivariate Analysis ◽  
Coping Mechanism ◽  
Chi Square ◽  
Cross Sectional ◽  
Contingency Coefficient ◽  
Relationship Of

ABSTRACT : RELATIONSHIP OF COPING MECHANISM WITH SELF WITHDRAW ON PATIENTS WHO TREATED IN MURAI B AND ANGGREK WARD RSKJ SOEPRAPTO BENGKULU Background : Withdrawing is a challenge that avoids communication with other people because they have problems with other people.Purpose : The purpose of this study was to determine the Relationship of Coping Mechanism with Self Withdraw on Patients who Treated in Murai B and Anggrek Ward RSKJ Soeprapto Bengkulu.Methods : This study used observational approach with cross sectional design. Population in this study were all Patients who Treated in Murai B and Anggrek Ward RSKJ Soeprapto Bengkulu Province in 2018 with the amount of 72 people. The data used were primary data and secondary data. Data were analyzed using univariate and bivariate analysis with Chi-Square test (c2), Contingency Coefficient test (C) and Odds Ratio (OR) test.Results :  The result of this study showed from 72 people respondent there were 39 people (54,2%) with maladaptive coping and 33 people (45,8%) with adaptive coping. From 72 people respondent there were 41 people (56,9%) with self withdraw and 31 people (43,1%) did not self withdraw.Conclusion : There was significant relationship between Coping Mechanism with Self Withdraw on Patients who Treated in Murai B and Anggrek Ward RSKJ Soeprapto Bengkulu with closed category relationship. Health workers are expected to be able to implement nursing interventions such as SP withdrawing and can continue to collaborate on drugs in monitoring medication and taking medication. Keywords: Coping Mechanism, Self Withdraw INTISARI: HUBUNGAN MEKANISME KOPING DENGAN MENARIK DIRI PADA PASIEN RAWAT INAP DI RUANG MURAI B DAN ANGGREK RUMAH SAKIT KHUSUS JIWA SOEPRAPTO PROVINSI BENGKULU Pendahuluan : Menarik diri merupakan upaya menghindari suatu hubungan komunikasi dengan orang lain karena merasa kehilangan hubungan akrab dan tidak mempunyai kesulitan dalam berhubungan secara spontan dengan orang lain.Tujuan : Penelitian ini bertujuan untuk mempelajari hubungan mekanisme koping dengan menarik diri pada pasien rawat inap di Ruang Murai B dan Anggrek Rumah Sakit Khusus Jiwa Soeprapto Provinsi Bengkulu.Metode : Penelitian ini menggunakan metode penelitian observasional yang menggunakan pendekatan Cross Sectional yang dikaji sekaligus dalam waktu yang bersamaan, populasi dalam penelitian ini adalah semua pasien rawat inap di Ruang Murai B dan Anggrek Rumah Sakit Khusus Jiwa Soeprapto Provinsi Bengkulu pada tahun 2018 yang berjumlah 72 orang. Data yang digunakan adalah data primer dan data sekunder. Data dianalisis menggunakan analisis univariat dan bivariat dengan uji Chi-Square (c2), uji Contingency Coefficient (C) dan uji Odds Ratio (OR).Hasil Penelitian : Hasil penelitian didapatkan dari 72 orang responden terdapat 39 orang (54,2%) dengan koping maladaptif dan 33 orang (45,8%) dengan koping adaptif. Dan dari 72 orang responden terdapat 41 orang (56,9%) menarik diri dan 31 orang (43,1%) tidak menarik diri.Kesimpulan : Ada hubungan mekanisme koping dengan menarik diri pada pasien rawat inap di Ruang Murai B dan Anggrek Rumah Sakit Khusus Jiwa Soeprapto Provinsi Bengkulu dengan kategori hubungan erat. Diharapkan tenaga kesehatan dapat menerapkan intervensi keperawatan seperti SP menarik diri dan dapat terus mengkolaborasikan obat-obatan dalam pemantauan makan dan minum obat. Kata Kunci : Mekanisme Koping, Menarik Diri

scholarly journals Demography factors influencing Indonesian general knowledge on COVID-19

2021 ◽  
Vol 10 (1) ◽  
pp. 113
Author(s):  
Violantina Linardi ◽  
Rizma Adlia Syakurah ◽  
Jesica Moudy
Keyword(s):  
General Knowledge ◽  
Health Campaign ◽  
Online Questionnaire ◽  
Chi Square ◽  
The Public ◽  
Bare Hand ◽  
Chi Square Test ◽  
Media Platform ◽  
Occupational Background ◽  
And Behavior

Pandemic COVID-19 is a health problem that is spread all over the world including Indonesia. As 4 June 2020, Indonesia has reached 28,818 persons confirmed COVID-19, 1,721 deaths related to COVID-19 and 8.892 patients have recovered from the disease. The amount of response and attention of the public regarding the COVID-19 case in Indonesia and the circulation of information in the community became the basis of interest in identifying and analyzing demography factors with general knowledge on COVID-19. Participants were 1,254 collected through online questionnaire distributed on social media platform, from February 5, 2020 to June 6, 2020. Data analyzed used Chi square test with significant <0.05. The result showed that majority of respondents have good general knowledge about COVID-19 and the personal prevention towards the disease (>75%). Nonetheless, most misinformation was that COVID-19 killed everyone contracted to it, came from a biological weapon laboratory, and that covering mouth and nose with bare hand is considered as correct coughing ethic. Characteristics that showed statistical significances were education, occupation, and educational/occupational background. Although Indonesian governments already give the best effort to educate the public to stop the transmission, an extensive educational health campaign should be done to raise awareness in public about preventive knowledge and behavior of COVID-19.

scholarly journals Effect of Firms’ Competitiveness on the Performance of selected Manufacturing Firms in Nigeria

2020 ◽  
Vol 7 (7) ◽  
pp. 216-255
Author(s):  
Adekunle R. Onaolapo ◽  
Elijah Adeyinka Adedeji
Keyword(s):  
Firm Performance ◽  
Large Scale ◽  
Empirical Studies ◽  
Descriptive Analysis ◽  
Manufacturing Firms ◽  
Primary Data ◽  
Chi Square ◽  
Business Practitioners ◽  
Chi Square Analysis ◽  
The Relationship

The study of firms’ competitiveness has drawn so much attention among business practitioners and academic researchers in the last two decades as globalization came fully into limelight. However, in Nigeria, there are few empirical studies conducted to investigate the relationship between firms’ competitiveness and firm performance. Thus, the main objective of this study was to provide further evidence on the effects of Firms’ Competitiveness (FC) on the performance of manufacturing firms in Nigeria. Ten large-scale quoted manufacturing firms were selected. The study relied on primary data which were obtained using structured questionnaire administered to 300 purposively selected respondents of the selected firms. The data collected was analysed using Chi-Square Analysis and correlation analysis as well as descriptive analysis in pursuance of the stated specific objectives of the study. The result showed that firms’ competitiveness had significant effects on the profitability and operational performance of the selected manufacturing firms. Also, firms’ competitiveness had positive relationship with the level of competition of the firms. This study concluded that the practice of firms’ competitiveness is sine qua non in boosting firm performance in the manufacturing firms in Nigeria.

scholarly journals The Role of the University of Jordan in Promoting the Principles of Good Citizenship for its Students and How to Implement them

2018 ◽  
Vol 13 (2) ◽  
pp. 177
Author(s):  
Maisoun AL Dawairi
Keyword(s):  
Statistical Analysis ◽  
Primary Data ◽  
Online Questionnaire ◽  
Good Citizenship ◽  
The Status ◽  
University Of Jordan ◽  
The University

The citizenship is the fact that a person , for a family or a group, to be officially recognized as a citizen, that is to say a member of a city with the status of city , or more generally of a State .There is no citizenship in general, even though many personalities have claimed to be world citizens or cosmopolitan . This study aims to investigate the role of the University of Jordan in promoting the principles of good citizenship for its students and how to implement them. A well-designed online questionnaire developed and used to collect primary data and the statistical analysis has been applied to get the results. The results revealed that the sample students’ agree that the University of Jordan has high percent in promoting the principles of good citizenship for its students for all of political, social and economical values.

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