scholarly journals An Analysis of Online Reputation Indicators by Means of Geostatistical Techniques—The Case of Rural Accommodation in Extremadura, Spain

2020 ◽  
Vol 9 (4) ◽  
pp. 208 ◽  
Author(s):  
Luz-María Martín-Delgado ◽  
José-Manuel Sánchez-Martín ◽  
Juan-Ignacio Rengifo-Gallego

The advances achieved in ICT in recent years have led to numerous changes in a multitude of sectors including tourism. The origin of a new communicative reality which allows interaction between users by means of various web portals should be emphasised. In this sense, online reputation arises, which corresponds to the recording of the opinions which the tourist expresses on the Internet of the various tourist destinations and accommodation. This reputation has a significant influence on the processes of planning and choice of the final destination, in such a way that the recording of a number of negative mentions can lead to a decrease in the number of tourists visiting a place. It is for this reason that this study aimed to determine the situation of the online reputation of rural accommodation establishments located in the Autonomous Region of Extremadura by means of an analysis of the opinions recorded by the rural tourist on various web portals of some of the services provided. To do so, we resorted to the application of spatial statistical techniques to determine which districts show an aggregation of high or low values of both positive and negative mentions. At the same time, the strengths and weaknesses of the online reputation of these accommodation establishments were detected.

2001 ◽  
Vol 101 (1) ◽  
pp. 19-31 ◽  
Author(s):  
Gerard Goggin ◽  
Catherine Griff

Much of the present debate about content on the internet revolves around how to control the distribution of different sorts of harmful or undesirable material. Yet there are considerable issues about whether sufficient sorts of desired cultural content will be available, such as ‘national’, ‘Australian’ content. In traditional broadcasting, regulation has been devised to encourage or mandate different types of content, where it is believed that the market will not do so by itself. At present, such regulatory arrangements are under threat in television, as the Productivity Commission Broadcasting Inquiry final report has noted. But what of the future for certain types of content on the internet? Do we need specific regulation and policy to promote the availability of content on the internet? Or is such a project simply irrelevant in the context of gradual but inexorable media convergence? Is regulating for content just as quixotic and fraught with peril as regulating of content from a censorship perspective often appears to be? In this article, we consider the case of Australian content for broadband technologies, especially in relation to film and video, and make some preliminary observations on the promotion and regulation of internet content.


Author(s):  
Sorina Mihaela Bălan

One of the most wonderful inventions is the internet. Analyzing the advantages and disadvantages of this fantastic world, we believe that we must turn our attention to the sexual implications of cyberbullying. In introduction can find the specific terminology, like: cyberbullying, harassment, cyberstalking, denigration, outing and trickery and sexting. Next part present same research in the topics, same case study from specific literature. How can manage the security and online reputation? – the answers can guided the rider. Education in prevention of Sexting and cyberbullying indicate also advices for parents, made reference at parental control recommendations and ten specific messages to share with adolescents in formal or informal. In this moment we can say that is difficult to managing the security and online reputation in sexting and cyberbullying but is a major provocation.


2018 ◽  
Vol 8 (3) ◽  
pp. 51 ◽  
Author(s):  
Manuel Rodríguez-Díaz ◽  
Rosa Rodríguez-Díaz ◽  
Tomás Espino-Rodríguez

This study analyzes customers’ online social communication to rate lodgings and tourist destinations. A practical methodology is proposed to analyze the online reputation of lodgings as well as the main concepts rated by customers in their online social communication process. To this end, an empirical study was carried out by analyzing the online opinions expressed by customers on the Booking.com tourist lodging website. Based on the information available, three new variables were created and analyzed that represent clearly defined concepts in the minds of consumers. This includes “service quality,” “perceived value,” and “added value.” This study shows that perceived value and service quality are concepts evaluated by customers that are able to differentiate between lodgings in tourist destinations. Therefore, the results show that the online social communication that takes place through this portal has the capacity to guide potential customers by differentiating between the services offered by lodging companies.


2008 ◽  
Vol 67 (1) ◽  
pp. 69-91 ◽  
Author(s):  
Arthur Chaskalson

There are two themes that recur in previous Sir David Williams lectures. First, that it is a considerable honour to be invited to give the lecture. Secondly, that it is a daunting task to do so in the presence of Sir David, particularly in a field in which he has expertise. Since that covers most of the law there is no escape from this dilemma. Let me then acknowledge the privilege of having been asked to give this year's lecture, and confess that it is with some trepidation that I do so. The subject, terrorism and human rights, is not exactly uncharted territory. When I looked into the internet for some guidance on what might be relevant to terrorism and human rights, the response to my Google search informed me that in .03 seconds 32,900,000 references had been found. This seemed to indicate that it was unlikely that I would be able to say anything that has not already been said. But there are some subjects that are of such importance that there is value in reminding ourselves of the issues that are at stake, and if necessary for that purpose, repeating what others have said. And it is with that in mind that I approach my chosen topic.


2020 ◽  
Vol 4 (3) ◽  
pp. 217
Author(s):  
Brenda Allana Santos De Paula ◽  
Miriam Leite Farias ◽  
Salomão Alencar de Farias ◽  
Ilda Maria Moraes e Silva

This study aimed to analyse whether sensory and symbolic elements used in perfume descriptions in internet sales can positively influence the level of involvement and consumer buying intention. To do so, a quasi-experimental design was adopted with the creation of three scenarios: one control group and two experimental groups.  Each participant was presented to only one of the scenarios created, characterizing the model between subjects. Regarding the results, it was found that it is not possible to perceive differences between the means of the groups in relation to the dependent variables, except for a negative association between sensory aspects and the level of involvement. Therefore, it was concluded that it may not be advantageous to invest in sensory and symbolic aspects present in the product description in internet sales, it is necessary to rethink this strategy due the fact that this environment has a certain limitation with hedonics products.


2020 ◽  
Vol 4 (3) ◽  
pp. 490-495
Author(s):  
Astika Ayuningtyas ◽  
Yuliani Indrianingsih ◽  
Uyuunul Mauidzoh

The development of information and computerized tenology has led to what is called the Internet and the World Wide Web (WWW). In addition, the dramatic development of the Internet has given users more choice and control over content, and also provides individuals, businesses, and public and private organizations with the opportunity to generate and disseminate information. The interactive features of the web can be an effective way to build and maintain mutually beneficial relationships if the web is used properly. The presence of the Internet has proven to have a positive impact on the development of a village, sub-district or district to introduce and inform the potential of its region. This is evident in several regions of Indonesia which have successfully used Internet facilities to introduce tourist destinations to the world. Therefore, the training on the promotion website is an effort to optimize the introduction of high quality village products in the district of Patuk and is also intended to follow the results of research on the design of a promotion of superior products and tourist objects on the web in Patuk Gunungkidul district. On the basis of the website promotion feasibility test during the training for each representative in 11 villages in the Patuk sub-district, 87.36% was obtained, so that it can be said that the Introduction of superior village products via promotional materials based on the website was optimal and met the needs of users.


2021 ◽  
Vol 10 (1) ◽  
pp. 73-88
Author(s):  
Enrique Orduña-Malea ◽  
Cristina I. Font-Julian ◽  
José Antonio Ontalba-Ruipérez ◽  
Raúl Compés-López

Globalisation, the Internet and social media have changed the kind of actors with influence in the wine industry and the way these actors create signals to communicate credible information about experience and trust attributes. Among the most prestigious experts in the world of wine are the Masters of Wine (MW). Although initially devoted to international trade, they have spread their activities and their opinion is more and more appreciated by producers and consumers. The main objective of this article is to determine this community of experts’ behaviour on Twitter. In order to do so, four factors (presence, activity, impact and community) have been considered. All Twitter profiles belonging to users awarded with the MW qualification were identified and analysed. In addition, a set of 35,653 tweets published by the MWs were retrieved and analysed through descriptive statistics. The results show MWs on Twitter as high attractors (number of followers), moderate publishers (original contents published), moderate influencers (number of likes and retweets), and low interactors (number of friends and mentions to other users). These findings reveal that the MW community is not using Twitter to gain or reinforce their reputation as an accredited expert in the wine industry, giving more influential space on Twitter to consumers and amateurs.


2015 ◽  
Vol 4 (1) ◽  
pp. 17-28
Author(s):  
Renée Ridgway

‘Cybercapitalism’, commonly termed ‘digital capitalism’, refers to the Internet, or ‘cyber- space’ and seeks to engage in business models within this territory in order to make financial profit. Cybercapitalism is structured by a highly intricate series of communication networks, which connect us through our participation on social platforms, but outside of these platforms how do we navigate and explore this information superhighway? We do so predominantly through search requests. Algorithms ostensibly know what we want before we even type them, as with Google’s ‘autocomplete’. Thus search is not merely an abstract logic but a lived practice that helps manage and sort the nature of information we seek as well as the direction of our queries. Nowadays it has become clear that users pay for such services with their data, which is increasingly the means to finance various corporations’ growth as they sell this data to third party advertisers. It is a transaction and in the exchange we get relevance. But is this really true? 


Comunicar ◽  
2016 ◽  
Vol 24 (46) ◽  
pp. 67-76 ◽  
Author(s):  
David Dueñas-Cid ◽  
Paloma Pontón-Merino ◽  
Ángel Belzunegui-Eraso ◽  
Inma Pastor-Gosálbez

In the framework of the «Project I: CUD» (Internet: Creatively Unveiling Discrimination), carried out in the United Kingdom, Italy, Belgium, Romania and Spain, we conducted a study into the expressions of discrimination used by young people on social network sites (SNS). To do so we designed a methodological strategy for detecting discriminatory content in 493 Facebook profiles and used this strategy to collect 363 examples for further analysis. Our aims were to compile information on the various types of discriminatory content and how they function online in order to create tools and strategies that can be used by trainers, teachers and families to combat discrimination on the Internet. Through this study we have detected patterns between young men and young women that reveal that there is a feminine and a masculine way of behaving on the Internet and that there are different ways of expressing discrimination on SNS. Men tend to be more direct in their posting and sharing of messages. Their messages, which are also more clearly discriminatory, focus more on discrimination towards ethnic groups and cultural minorities. Women, on the other hand, tend to use indirect (reactive) discriminatory strategies with a less obvious discriminatory component that mainly focuses on sociocultural status and physical appearance. En el marco del Proyecto «I:CUD» (Internet: Desenmascarando la discriminación creativamente), llevado a cabo en el Reino Unido, Italia, Bélgica, Rumanía y España, hemos desarrollado una investigación sobre las expresiones de discriminación utilizadas por los jóvenes en las redes sociales (SNS). Para la realización de esta investigación, se ha diseñado una estrategia metodológica de detección de contenidos discriminatorios en 493 perfiles de Facebook que ha permitido encontrar 363 ejemplos para su análisis. El objetivo de la misma ha sido la obtención de información acerca de los tipos de contenidos discriminatorios y su forma de funcionamiento on-line, para facilitar la creación de herramientas y estrategias para luchar contra la discriminación en la Red, y su utilización por parte de formadores, docentes y familias. Como resultado, hemos detectado algunos patrones diferenciales entre hombres y mujeres jóvenes que nos permiten afirmar la existencia de una forma femenina y otra masculina de comportarse en Internet y un uso diferencial de las SNS en relación con la discriminación. En cuanto a ésta, los hombres tienden a tener más actividad directa (publicando y compartiendo mensajes), con contenidos más claramente discriminatorios y, sobretodo, centrados en la discriminación hacia grupos étnicos y minorías culturales. Las mujeres, por su parte, tienden a utilizar estrategias de discriminación no directas (reactivas), con una menor evidencia del componente discriminatorio. Ellas, mayoritariamente, dirigen las actitudes discriminatorias hacia la situación sociocultural y la apariencia física.


Land ◽  
2021 ◽  
Vol 10 (11) ◽  
pp. 1142
Author(s):  
Adolfo Elizondo Saltos ◽  
David Flores-Ruiz ◽  
María de la O Barroso González

In this study, the presence and management of the social networks of 78 tourist destinations were analyzed for the development of sustainable tourism, with particular attention being paid to Spanish smart destinations. The variables for the empirical analysis were determined from a literature review, and it was concluded from a descriptive analysis, correlation analysis and an analysis of variance, that although the presence of tourist destinations on the internet and on social networks was notable, their management was inadequate for the development of sustainable tourist destinations. It was shown that there is a direct relationship between the number of visitors at a tourist destination and its presence on social networks. However, our analyses found that this correlation was not related to social network management; a greater number of visitors were not related to the effective management of social networks. It was concluded that smart destinations, despite having a technological advantage, did not stand out for their presence and management on social networks. The manuscript ends with some recommendations for the future


Sign in / Sign up

Export Citation Format

Share Document