scholarly journals Analisis Ragam Bahasa Istilah Dalam Iklan Pariwisata Di Media Digital Pada Masa Pandemi Covid-19

This study aimed ro describe and determine the characteristic patterns and the word formation process of various language terms used in tourism advertisements on digital media during the COVID-19 pandemic. There are several new terms that are widely used by people all over the globe, and tourism adevertisements are no excpetion. This study used descriptive qualitative method. The data were taken from advertisements found on social media Facebook and Instagram. The thoery used in this research is the theory of language style proposed by Chaer & Agustina (2010) and theory of word formation process by Chaer (2008). It can be concluded that: (1) the characteristic pattern of the variety of languages used in tourism advertisements on social media Facebook and Instagram during the COVID-19 pandemic is a variety of non-formal languages, and (2) the variety of terms used tourism advertisements on social media Facebook and Instagram during the COVID-19 pandemic are formed from blending, abbreviations and compounding. Keywords: Language Varieties, Terms, Advertisement, COVID-19

LingTera ◽  
2019 ◽  
Vol 6 (1) ◽  
pp. 1-7
Author(s):  
Mia Rahmannia ◽  
Pratomo Widodo

Generally, blending can be defined as combining two clipped words. Kvetko in Bednarova defines blending as a word formation process similar to shortening combined with merging two different words. There are many types of blending words both in Indonesian and English context. Therefore, the aim of this research is to analyze the comparison between Indonesian blend words and English blend words in terms of its types, its similarities and differences and also how its formed. In this paper the researcher use descriptive qualitative method as the method of the research. The source of the data is taken from some journal articles that relevant with blend words both in Indonesian and English context. The result showed that Indonesian blend words and English blend words not only have similarities in the forming word, but also have their differences that make them unique to each other. The writer hopes that the reader of this article gets more information about both Indonesian and English blend words based on its types and the similarities and the difference between them.


2019 ◽  
Vol 1 (2) ◽  
pp. 53-59
Author(s):  
Ferawaty Puspitorini

The study concerned with discussing about slang words used in Bruno Mars song lyrics. The research design of this study is descriptive qualitative method. In this study, the theory of word-formation process by George Yule process (1986) in his book “the study of language” is used to analyze the formation process of each slang word. The researcher only analyzes five in Bruno Mars song lyrics. They are count on me, show me, the lazy song, liquor store blues and just the way you are. There are consists of two research problem : (1) what is the type of slang word used by Bruno Mars in lyrics, (2) what is the dominant slang word found in Bruno Mars song lyrics. The data were document analysis, the research tried to find and identity the slang word in lyric by marking, finding and analyzing the slang word. The result shows that from 58 data taken, not all process of slang-word formation appear in the lyrics. Five process of slang-word formation found in the lyrics. The process of slang word formation that are used in the lyrics are clipping(160%), blending(120%), coinage(80%), borrowing(0%), and acronym(60%).  


2021 ◽  
Vol 6 (2) ◽  
pp. 127-138
Author(s):  
Rahilla Fanny Fanny

This research discussed about the slang words in Gap Year movie series and the word formation of the slang words which were found in the movie series. Slang itself was used by certain group or community, which could be produced by compounding, affixation, truncation, conversion, blending, neologism, etymology, borrowing, coinage, and multiple processes. This research used a qualitative method. In this research, the data were collected from Gap Year movie series in the form of British slangs.Then the data were checked by using dictionary, Oxford English Dictionaries Online and Etymology dictionaries online to make sure whether the data belonged to slang words or not and also to check the origin of the words. The data were also analyzed based on Plag and Yule’s theories in terms of etymology, borrowing, coinage, and multiple processes. After collecting the data, there were 30 slang words found in this movie series. The result of the research showed that the slangs were formed through compounding (8 data), affixation (5 data), truncation (1 data), blending (2 data), etymology (9 data), borrowing (1 data), coinage (2 data), and multiple process (2 data). Therefore, the most used of word formation process was etymology.


2021 ◽  
Author(s):  
Ahmed Abdullah ◽  
Kurdistan Saeed ◽  
Kanaan Abdullah

This study examines the nature of the relationship between journalists and politicians in the age of media entrepreneurship, with emphasis on the factors and challenges faced by both media entrepreneurs and politicians while using digital media. This study relies on an inductive approach through using the qualitative method, this involves conducting interviews (N: 41) with journalists to discover whether they work in traditional media organizations or/and own and manage digital media enterprises, it also brings to lights new information about politicians, especially those who have media inclinations. This study reveals that digital media provide journalists with opportunities to achieve professional and financial independence. However, their work in the context of Iraqi scope does not go beyond spreading propaganda and promoting various agenda of political parties and politicians. In terms of the content of media entrepreneurship, this study unveils anonymous social media which are affiliated with/ or supported by politicians which work as piracy for trolling political opponents and activists. It is assumed that such social media have serious repercussions for freedom and privacy. This worries activists and journalists that they are unable to express their opinions freely for fear of being attacked by anonymous social media working on behalf of politicians. Therefore, the ethics of social media and their ownership seems to be a major concern in the Iraqi political media space, and it should be taken into consideration in future research.


Author(s):  
Ahmed Omar Bali

This study examines the ethical conflict of interest that exists in this sphere between journalists and politicians in an age of media entrepreneurship in Iraq, which theoretically would enable journalists to express their own voices and hold a greater stake in the media market. A qualitative method was adopted for this study using open, in-depth interviews with 36 participants. The study found that relative freedom, smartphone applications and social media helped innovative Iraqi journalists to become media entrepreneurs and own media enterprises themselves. These media enterprises are characterized by activities such as publishing material that is critical in tone and satirical in content and accompanied by short videos that are broadcast on social media. This is then easily accessible for media consumers using their smartphones. Media enterprises appear to offer journalists an opportunity for professional and financial independence, but their operation in the Iraqi media space tends to reflect the propagandistic function of traditional media outlets instead of fulfilling this emancipatory role. The findings also showed that there is a dark side to Iraqi digital media enterprise, which involves politicians exploiting journalists to troll and attack activists through anonymous digital media. This in turn harms the freedom of expression and suppresses critical views voice against the political establishment.


2018 ◽  
Vol 15 (1) ◽  
Author(s):  
Lucy Pujasari Supratman

The lack of digital media literacy education shall become requirement to the rises of horribly phenomenon in Indonesia. The purpose of this study is to create the awareness on using social media smartly.  I used qualitative method that had been taken through purposive sampling. Since the Collaborative Learning Model of Digital Media Literacy was applied, students mindset about Digital Media Literacy meaning had shifted into the wiser social media users.


2020 ◽  
Vol 14 (02) ◽  
pp. 84-92
Author(s):  
Joko Triyono

This research aims to study the strengths and weaknesses and challenges to formulate strategies and development programs in Troso Ikat Weaving Tourism Village. This study uses a qualitative method. Data were collected by observation, in-depth interviews, documentation and distribution of questionnaires to 100 respondents, then analyzed using Strengths, Weakness, Opportunities and Threats (SWOT) Analysis. Based on the SWOT Analysis, the results of the study show that the number of male visitors is 64 people or 64%. Of the many visitors, most are anticipated between 41-50 years, which is 66 people or 66%. Visitors interested from different backgrounds, but participated in the profession as an entrepreneur with a total of 54 people or 54%. From this study also obtained results consisting of alternative strategies that can be applied to develop Troso Ikat Weaving Tourism Village, namely by creating diverse and quality products, making tour packages, combining with various parties, conducting promotional strategies using print and digital media, such as websites and social media.  Keywords: Tourism Development, Swot Analysis, Product Innovation, Tourism Promotion


HUMANIS ◽  
2020 ◽  
Vol 24 (2) ◽  
pp. 109
Author(s):  
Ni Made Ayu Juliana Dewi ◽  
I Nyoman Tri Ediwan ◽  
I Made Suastra

This study aims to find out the types of language style in romantic movies and what is the dominant type of language style that found in romantic movies. The data were taken from romantic movie entitled The Last Song (2010) and Midnight Sun (2018). The data were collected by using documentation method by applying qualitative audio-visual materials technique.In analysingthe data, this study used both qualitative method and quantitative method and for the presenting data and analysis, formal and informal method were used. The data were analyzed using theory of language style by Joos (1976) and theory of context situation byHymes (1974). The result shows that all types of language style are found in Romantic movie. In The Last Song (2010) movie could be found frozen style, formal style, consultative style, intimate style and casual style. Meanwhile in Midnight Sun (2018) movie there are only formal style, consultative style, intimate style and casual style. The dominant type found in romantic movies is intimate style, while the least is frozen style.     


Author(s):  
Entika Fani Prastikawati ◽  
Febi Gilang Pratama ◽  
Wiyaka Wiyaka

This study aimed to find out the word-formations in English slang utilized on Instagram captions posted by Justin Bieber. This study applied a descriptive qualitative method to capture the process of word-formation in Justin Bieber’s English slang. In this study, the writers used the theory of Yule about the word-formation process for analyzing the data of English slang. The writers obtained the data through reading, capturing, and understanding the captions posted during a year (June 2020 – June 2021). Based on the data analysis, seven out of ten types of word-formation processes in English slang were used by Justin Bieber in his Instagram caption. They are (1) Clipping, (2) Blending, (3) Acronym, (4) Borrowing, (5) Derivation, (6) Coinage, and (7) Multi Processes. The most frequent type of word formation process used by Justin Bieber on Instagram is clipping with the 47 data’s frequency (54%). This study implies that Justin Bieber frequently used clipping to make short the words on every posted video or photo so his followers can easily understand his feeling.


2021 ◽  
Vol 33 ◽  
pp. 1-26
Author(s):  
Agnieszka Gwiazdowska

The aim of this paper is to present how the worldwide COVID-19 pandemic has changed our language and the way we communicate. The article focuses on the recent Spanish neologisms that have appeared during the pandemic year 2020 and attempts to analyze their word-formation process. The theoretical framework of this study is based on the classification of neologisms proposed by M.T. Cabré Castellví (2006). Firstly, the paper highlights semantic innovations, that is, neologisms which are formed through broadening, narrowing or change of the meaning of the base form. Secondly, different types of word formation mechanisms, such as affixations, compounding, conversion or shortening are discussed. The paper also gives new insights into the most creative ways that vocabulary related to coronavirus (COVID-19) has expanded (lexical borrowing, wordplay). The data were collected from articles, books, dictionaries, social media and various websites.


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