scholarly journals Building the Organizational Leader Brand: Change Agent, Scholar, Thought Leader

2017 ◽  
Vol 2 (2) ◽  
pp. 45 ◽  
Author(s):  
Barbara Holmes ◽  
Christopher Hahn ◽  
Carson Perry

Who we are matters. Developing the personal brand communicates to the world the values that fuel daily leadership habits and practices. Exposure to branding is constant in everyday life. People are continuously exposed to various brands, including clothing, vehicles, food selection, recreation, and media. Building the organizational leader brand requires the same processes, strategies, and tactics as branding and promoting traditional products, yet is much more involved.Research supports that millennial audiences connect best with individuals, rather than organizations. Consequently, effective personal branding is essential to building trust and a reputation that supports such viable relationships within organizations. Successful brands are constructed to embody traits the target market or followers identify with, and thus develop an affinity to. Likewise, organizational leadership brands must incorporate the personal traits of the leader into its identity making them unique, compelling and approachable to stakeholders.

Author(s):  
Elif Ulker Demirel

Today, culture and art industry have expanded and diversified thanks to the increasing interest and demand for culture and art products in the world. As a result, a structure, which comprises conventional components of marketing, has emerged in order to fulfill this demand and bring together the products of art and their target market. As an element of the culture and art industry, cinema industry constitutes an important part of everyday life. Cinema has gone through technological advancements and has become an industry, which feeds many different lines of business. This chapter examines the movie industry, which has an evolving and diversifying structure and which is considered an important element of the art and culture industry. The aim of this research is to create a theoretical structure between the relationship of marketing and the movie industry, especially at the point where the movie industry brings the audiences together.


Disputatio ◽  
2019 ◽  
Vol 11 (53) ◽  
pp. 45-62
Author(s):  
André J. Abath

Abstract Experiences of absence are common in everyday life, but have received little philosophical attention until recently, when two positions regarding the nature of such experiences surfaced in the literature. According to the Perceptual View, experiences of absence are perceptual in nature. This is denied by the Surprise-Based View, according to which experiences of absence belong together with cases of surprise. In this paper, I show that there is a kind of experience of absence—which I call frustrating absences—that has been overlooked by the Perceptual View and by the Surprise Based-View and that cannot be adequately explained by them. I offer an alternative account to deal with frustrating absences, one according to which experiencing frustrating absences is a matter of subjects having desires for something to be present frustrated by the world. Finally, I argue that there may well be different kinds of experiences of absence.


2019 ◽  
Vol 8 (1) ◽  
Author(s):  
Drdillip Giri ◽  
Jyoti Sharma

This article focuses on the importance of Life skill education, which is an educational application of life skills to develop psycho social competence which helps an individual to develop his/her positive behaviour, so as to deal with the challenges and demand of everyday life. It is psycho social because it mainly deals mental functions such as awareness, attitude, leadership, creativity, appreciation and interaction with self, others and environment. It is a study of abilities, coping with peer pressure, emotion conflict and stress. UNICEF in 2009 has recommendation life skills based education should be given with the regular education. It has insisted LSBE should be contributed to a self inclusive gender free educational setting. Therefore research on LSBE is carried out massively in all parts in the world related to this education recently.


Author(s):  
Avtandil kyzy Ya

Abstract: This paper highlights similarities and different features of the category of kinesics “hand gestures”, its frequency usage and acceptance by different individuals in two different cultures. This study shows its similarities, differences and importance of the gestures, for people in both cultures. Consequently, kinesics study was mentioned as a main part of body language. As indicated in the article, the study kinesics was not presented in the Kyrgyz culture well enough, though Kyrgyz people use hand gestures a lot in their everyday life. The research paper begins with the common definition of hand gestures as a part of body language, several handshake categories like: the finger squeeze, the limp fish, the two-handed handshake were explained by several statements in the English and Kyrgyz languages. Furthermore, this article includes definitions and some idioms containing hand, shake, squeeze according to the Oxford and Academic Dictionary to show readers the figurative meanings of these common words. The current study was based on the books of writers Allan and Barbara Pease “The definite book of body language” 2004, Romana Lefevre “Rude hand gestures of the world”2011 etc. Key words: kinesics, body language, gestures, acoustics, applause, paralanguage, non-verbal communication, finger squeeze, perceptions, facial expressions. Аннотация. Бул макалада вербалдык эмес сүйлѳшүүнүн бѳлүгү болуп эсептелген “колдордун жандоо кыймылы”, алардын эки башка маданиятта колдонулушу, айырмачылыгы жана окшош жактары каралган. Макаланын максаты болуп “колдордун жандоо кыймылынын” мааниси, айырмасы жана эки маданиятта колдонулушу эсептелет. Ошону менен бирге, вербалдык эмес сүйлѳшүүнүн бѳлүгү болуп эсептелген “кинесика” илими каралган. Берилген макалада кѳрсѳтүлгѳндѳй, “кинесика” илими кыргыз маданиятында толугу менен изилденген эмес, ошого карабастан “кинесика” илиминин бѳлүгү болуп эсептелген “колдордун жандоо кыймылы” кыргыз элинин маданиятында кѳп колдонулат. Андан тышкары, “колдордун жандоо кыймылынын” бир нече түрү, англис жана кыргыз тилдеринде ма- селен аркылуу берилген.Тѳмѳнкү изилдѳѳ ишин жазууда чет элдик жазуучулардын эмгектери колдонулду. Түйүндүү сѳздѳр: кинесика, жандоо кыймылы, акустика,кол чабуулар, паралингвистика, вербалдык эмес баарлашуу,кол кысуу,кабыл алуу сезими. Аннотация. В данной статье рассматриваются сходства и различия “жестикуляции” и частота ее использования, в американской и кыргызской культурах. Следовательно, здесь было упомянуто понятие “кинесика” как основная часть языка тела. Как указано в статье, “кинесика” не была представлена в кыргызской культуре достаточно хорошо, хотя кыргызский народ часто использует жестикуляцию в повседневной жизни. Исследовательская работа начинается с общего определения “жестикуляции” как части языка тела и несколько категорий жестикуляции, таких как: сжатие пальца, слабое рукопожатие, рукопожатие двумя руками, были объяснены несколькими примерами на английском и кыргызском языках. Кроме того, эта статья включает определения слов “рука”, “рукопожатие”, “сжатие” и некоторые идиомы, содержащие данных слов согласно Оксфордскому и Академическому словарю, чтобы показать читателям их образное значение. Данное исследование было основано на книгах писателей Аллана и Барбары Пиз «Определенная книга языка тела» 2004 года, Романа Лефевра «Грубые жестикуляции мира» 2011 года и т.д. Ключевые слова: кинесика, язык жестов, жесты, акустика, аплодисменты, паралингвистика, невербальная коммуникация, сжатие пальца, чувство восприятия, выражение лиц.


2020 ◽  
Author(s):  
Richard Gombrich

The Buddha’s Path of Peace sets out the basic instructions for the life-changing way of the Buddha (the so-called “Noble Eightfold Path”) wholly in the context of contemporary and everyday life, personal experience, human relationships, work, environmental concern and the human wish for peace. In this book, the core of the Buddha’s teaching is comprehensively cast in modern models of thought—borrowed from science and philosophy—and informed by contemporary concerns. The reader, who may be completely new to Buddhism, is accompanied along the Path with practical exercises that are fully explained. The Path begins with an introductory overview and then proceeds through Right Speech, Right Acting, Right Livelihood, Right Effort, Right Concentration, Right Mindfulness, Right Understanding and Right Resolve, and concludes with a short chapter on the relevance of the Path to the multiple crises facing the world today. The reader is mentored throughout by practical meditational and contemplative exercises, with tables, diagrams, analogies and stories. Gradually the reader who has followed this handbook with commitment will feel the benefits of growing peacefulness, wisdom and compassion.


Author(s):  
Bibi van den Berg ◽  
Ruth Prins ◽  
Sanneke Kuipers

Security and safety are key topics of concern in the globalized and interconnected world. While the terms “safety” and “security” are often used interchangeably in everyday life, in academia, security is mostly studied in the social sciences, while safety is predominantly studied in the natural sciences, engineering, and medicine. However, developments and incidents that negatively affect society increasingly contain both safety and security aspects. Therefore, an integrated perspective on security and safety is beneficial. Such a perspective studies hazardous and harmful events and phenomena in the full breadth of their complexity—including the cause of the event, the target that is harmed, and whether the harm is direct or indirect. This leads to a richer understanding of the nature of incidents and the effects they may have on individuals, collectives, societies, nation-states, and the world at large.


Author(s):  
Larisa Badmaevna Mandzhikova ◽  

Introduction.Dorje Soktunovich Bembeyev-Salmin is one of the famous representatives of the old Kalmyk intelligentsia, a linguist, orientalist, public and political figure. His scientific works and biographical information are preserved in the private archive of D. S. Bembeev-Salmin in the Scientific Archive of the Kalmyk Scientific Center of the Russian Academy of Sciences (F. 10). This archive contains 12 items of storage for 1959. Among them are translations of works by Russian writers to the Kalmyk language, manuscripts of the text «The Orthography of the Oirat-Mongolian writing», Kalmyk folk proverbs and sayings, triads, pentastichesrecorded by D. S. Bembeev-Salmin. Of particular interest are the triads ― «orchlngingurvnts»(‘that there are three in the world’), recorded by him in 1931, they are one of the varieties of Kalmyk riddles. The themes of the riddles of the triads are diverse: everyday life, house hold activities, material culture, nature, family and kinship relations, ethics. D. S. Bembeyev-Salmin translated some of the three verses himself. This determines the value of the materials collected by him and their introduction into scientific circulation. The full text of the manuscript materials is published for the first time in this article.


2021 ◽  
Vol 13 (3) ◽  
pp. 105-112
Author(s):  
Anrieta A. Karapetyan ◽  

No other media has become so popular in such a short period of time as online, which mainly serves for the purpose of communication. Online communications have the potential to fundamentally change the character of our social lives on all levels of social interactions. This article represents an attempt of discussing pros and cons of the online communication compared to the offline ones, and including functional as well as cultural components such as habits, usefulness, as well as specific cases affecting the gradual and immediate shift from the offline to the online communication (like COVID19 pandemic). Online communication spaces provide ample opportunities for selfrepresentation, convenience and compliance, easy connectivity from every place in the world, it is time-consuming and costly. It is widely used in all areas of everyday life. At the same time participants of online communication need nonverbal communication and those all-important social signals, which make communication more efficient. Despite the number of advantages, online communication still cannot completely replace the offline ones.


Author(s):  
Weiyi Li ◽  

China and the United States share significant differences in social ideology and cultural backgrounds, resulting in many differences in narrative, humanistic expression, communication and target market positioning of films with the similar theme. This essay takes The Captain and Sully as examples. Through analysis and summary, the writer finds that the differences in social ideology and cultural background have an impact on the narrative tactic, target market, the production, and the circulation strategy of films. For example, at the narrative theme level, The Captain is country-centered, while Sully pays more attention to the inner changes of the characters. In terms of production, The Captain pays more attention to the excitement brought to the audience watching the movie, while Sully pays more attention to the movie story itself. In the choice of target market, the target market of The Captain is positioned in China, while Sully positioned in the world. The distinctive choices of plot and theme of the two films reflect the differences in cultures and ideologies of the two countries. The purpose of this essay is to provide film workers with new creative ideas through analysis, and to lead readers to think.


Author(s):  
К.Б. Галай

In the process of historical, cultural development in Ukraine, in each region there were characteristic traditions of making women's clothes, kind, cut, ornamental motive, composition, color scale, specific technique of execution. Traditional costume has always been a vivid, visually fixed manifestation of nationality, identity of folk culture and is one of the most significant contributions to the study of everyday life. Over the years, he has changed, perceived the external influence, but despite all the accumulated significant ethno-cultural information, which testifies to the experience of the Ukrainian people, the idea of ​​the world, criteria of behavior, aesthetic tastes, regional features and cultural motives. The article is devoted to the study of the traditional system of Poltava, the manufacture and design of the main rural women's clothing of the Poltava province XIX - early XX century.


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