Organizational Communication and Sustainable Development
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Published By IGI Global

9781605668222, 9781605668239

Author(s):  
Michela Cozza

In this chapter the mutual shaping of the technology and gender is analyzed in relation to the phenomenon of gender digital divide. The discussion starts with the re-construction of the theoretical background, shedding light on different analytical approaches to technological development. The gender blind perspective of mainstream technology studies is uncovered; looking at theoretical contributes of feminist and gender studies. This positioning is aimed to consider the cultural and material aspects involved in the digital gender gap. The chapter leads to a general conclusion: it is of utmost importance that researchers, decision-makers and professionals in Information Technology field take into account that all spheres inhabited by human beings are inevitably gendered. The gender mainstreaming approach may inform the construction of a gender-aware research agenda and the identification of the following transformative actions. The synergy among researchers, practitioners and decision-makers at political and business level is crucial for a gender-sensitive and sustainable development.


Author(s):  
Greger Henriksson ◽  
Minna Räsänen

This chapter is based on the assumption that keeping the number and length of business and commuting trips at reasonable levels could contribute to reaching targets of environmental sustainability. The authors highlight a couple of options for reducing or avoiding business trips and commuting through workplace location or improved use of communications. They present case studies concerning travel and communications, carried out by using diaries and interviews. They also present relevant literature on social practices and sustainability goals in relation to use of ICT. The aim is to shed light on variation in the use of travel and communications on an individual level in work life. The case studies illustrate that such variation is mainly due to the concrete practices involved in execution of professional duties and roles. Duties that involve a clearly defined end result or product being delivered regularly by the member of staff are correlated to clearly defined needs for communications. Less clearly defined end results of the work duties seem to make it harder for the individual to plan and perform communication and travel in a more energy saving way. The difference in professional duties can thus be expressed in terms of clarity and maturity. Another factor that affect who can replace travel with ICTs is relations of power, e.g., when a purchaser dictates the terms for a subcontractor concerning how and where to “deliver” his working time, service or product. The importance of clarity, maturity and power aspects means that professional practices need to be studied at a detailed level to find out who could substitute ICTs for travel and how this could be done.


Author(s):  
Elke Perl-Vorbach

The collection, managing and communication of environmental information are nowadays seen as an essential prerequisite for sustainable development. However, ways of generating and exchanging environmental information differ within and between companies. Moreover, the use of highly sophisticated environmental information systems can still be seen at in its infancy. The aim of this chapter is thus to assess ways of the application of environmental information systems for sustainable development, both within and between organizations, can be supported. An empirical analysis of those barriers and obstacles, which inhibit the implementation of environmental information systems, is also carried out. Additionally, we also pay attention to forms of industry wide environmental protection, and take existing cooperation and relationships, sustainable supply chains, and recycling networks into account. For this purpose, basic conditions for the inter-organizational exchange of environmental information are investigated. This provides the basis for identifying means to strengthen the position of environmental protection in connection with inter-organizational exchange of environmental information. Improved methods of implementing environmental information systems within and between companies are developed, thus promoting greater cooperation for sustainable development.


Author(s):  
Jakob Lauring ◽  
Anders Klitmøller

Based on a qualitative study of 14 knowledge intensive companies, this chapter suggests that multicultural and multilingual firms are faced with certain challenges in the attempt to fruitfully utilize the diverse background of their workforce. Firstly, through informal settings, the employees to create social boundaries within the firm use native languages strategically. Secondly, even though the introduction of English as cooperate language might solve some communication issues, it tends to render the communication less nuanced, thereby reducing the use of human resources within the firm. Thirdly, ICT does not necessarily solve communication problems within a given company. It can even be used as a social ‘tool’ to uphold social boundaries or social fragmentation. It is suggested that in order to address these challenges, the management should seek to reward not only individual employees, but also expand the notion of performance to include the collectivity of the workplace.


Author(s):  
Martin Kreeb ◽  
Georg Dold ◽  
Hans-Dietrich Haasis

This chapter describes concept, design and future implementation of a knowledge based Internet portal - ECORadar Shakti India - aimed at small and medium sized enterprises of the Indian megacity Hyderabad. The portal sets out to use the simplest and most persuasive means to motivate and enable sustainability management in those enterprises that have so far taken little or no interest in this aspect of management. Hyderabad, a prime example of an emerging mega city, is a laboratory where the goal of becoming a sustainable mega city faces of difficult challenges. The intention to work towards a sustainable future will be difficult to achieve without adequate data, tools and implementation strategies. The research idea of this approach in Hyderabad was set up in a research program funded by the German Federal Ministry of Education and Research (BMBF).


Author(s):  
Ozge Yalciner Ercoskun

Information and Communication Technology (ICT) changes the concept of place and social life. Researchers should find some solutions about how to combine ICT with sustainable construction to revitalize an existing neighborhood and to create a new model for growing areas especially in small cities. The objectives of this study are to search for new ways to create sustainable communities with the sustainable use of ICTs, to discuss the advantages and disadvantages and the use of ICTs in cities, to put a new approach as ‘eco-tech’ city, and to explore the potential ways of creating sustainability in practice. The study summarizes the advantages and disadvantages of the use of ICTs in cities and describes smart city and eco-tech city concepts. The following part, which is consisted of a discussion of urban planning and design, incorporating ICT for the construction of sustainable communities, explores the prospect that dehumanized communication can be ameliorated through progressive, innovative and green urban planning and design strategies.


Author(s):  
Per Andersson ◽  
Susanne Sweet ◽  
Christopher Rosenqvist

This chapter puts focus on and relates to three central concepts “sustainability”, “mobility”, and “customer value”. The results from two long-term lines of research and two research programs are combined in the chapter. The first focuses on the effects of the use of new wireless communication and information on organizations in terms of changed “mobility” of people and artifacts within and between organizations. The second research area addressed is that of social and environmental enterprise and business. The chapter has the aim and ambition to contribute to a conceptual discussion on sustainability, mobility, and value. Based on the discussion, the chapter presents a set of propositions to help advance research in this relatively new research field. Short empirical examples are presented, followed by a concluding discussion and a set of propositions for further research.


Author(s):  
Honoré Mimche ◽  
Norbert Tohnain Lengha

In Africa, family structures are today committed or involved in the dynamics of social transformation which jeopardize their mode of constitution their future, the sustenance of intergenerational and individual relationships as well as the traditional systems of social relationships based on direct and personal communication. This chapter is a sociological analysis of the future of the family through its relationship with NICT notably the Internet and the cellular telephone. The analyses lay emphasizes on the consequences of NICTs on the modalities for the constitution of marriage covenants, family relationships and intergenerational transfers.


Author(s):  
Per Forsberg ◽  
Mikael Lind

This chapter deals with the challenge of ensuring and sustaining cultural competitiveness in a globalised world where control and management tend to be made at a distance. The authors illustrate this by arguing that family-run businesses have a special culture that makes them good at creating and taking part in innovative networks. Today this culture is however threatened. Implementation of technologies for controlling and governing at a distance destroy this special family-run business culture. As a solution to this problem the authors suggest that new technologies of communication have the potential to strengthen the ability to create innovative networks. New technologies of communication do this when they give rise to alternative forms of communication and thus complement management based on “controlling and acting at a distance”.


Author(s):  
Mattias Jacobsson ◽  
Anneli Linde ◽  
Henrik Linderoth

The aim of this chapter is to draw attention to the use of ICT in the building and construction industry with a special interest in the day-to-day activities of those companies that are working to develop more environmentally friendly and sustainable production processes. The chapter is based on a comprehensive survey of ICT use and attitudes to environmental related issues in middle and large sized construction companies in Sweden and two case studies: One of ICT use in a larger Swedish building and construction company and one of communication, coordination, and decision making processes in a construction project. Based on the empirical data we argue that in order to enhance a more environmentally friendly building and construction industry there is a need for a more genuine cooperation and knowledge sharing between different actors both in crossing project boundaries as well as overriding contractual limitations. Decisions in a construction project must be taken earlier in the process and construction companies need to focus more on those processes over which they actually do have power.


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