scholarly journals Pengaruh Kredibilitas, Kualitas Pendekatan Emosional, Dan Kualitas Isi Pesan Terhadap Efektivitas Kampanye “Love Myself”

2021 ◽  
Vol 2 (2) ◽  
pp. 131
Author(s):  
Antonia Meme
Keyword(s):  
Sampling Technique ◽  
Theory Of Change ◽  
Survey Method ◽  
Test Model ◽  
Online Questionnaire ◽  
Final Model ◽  
Campaign Messages ◽  
Quota Sampling ◽  
Emotional Approach

A successful social campaign was created from elements such a specific targeted audience, campaign messages, developed theory of change, and use a proper communicator. The elements formulated in the rhetoric theory: credibility, emotions, messages. The elements were conducted in a campaign called “Love Myself” by BTS, a K-pop group. This study was conducted to figure out the effect of credibility, the quality of the emotional approach, and the quality of the messages from K-pop group BTS on the effectiveness of the campaign “Love Myself”. This study uses a rhetoric theory that focuses on the aspects of ethos (credibility), pathos (emotions), and logos (logic). This study uses a survey method, especially an online questionnaire. Non-probability sampling is a sampling technique where not every population has a chance to become a sample. Quota sampling where the quota set first by the researcher. The population is total followers of Twitter account @armyindonesiaa2 and the number of sampling, 395. The analysis technique uses path analysis. The result presents the final model where six relation variables are not significant. Based on the test model, the final model is no longer suitable for use as a research model compared to the hypothetical model. The largest  total effect result, forming from variable effectiveness of the campaign “Love Myself”. The process of this research concluded that the credibility and emotional approach of K-pop group BTS has no contribution to the effectiveness of the campaign “Love Myself”. 

scholarly journals RELATIONSHIP LEADERSHIP QUALITY AND CULTURE ORGANIZATION WITH THE PERFORMANCE OF SMAN 28 TANGERANG DISTRICT

2019 ◽  
Vol 1 (2) ◽  
pp. 134-142
Author(s):  
Anggih Perian Guswan Putra
Keyword(s):  
Organizational Culture ◽  
Employee Performance ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Survey Method ◽  
Sample Population ◽  
Leadership Quality ◽  
Quality Of Leadership ◽  
The Relationship

This research was conducted to determine the relationship between the quality of the Principal's leadership and organizational culture with the performance of SMAN 28 Tangerang District employees. The study uses a quantitative approach with a descriptive correlational survey method, using correlation theory which is about product moment. Research data collection techniques from respondents carried out through questionnaires or questionnaires. The sample population was 103 employees in each section of SMAN 28 Tangerang, with simple random sampling technique. The magnitude of the effect of leadership quality and organizational culture together on employee performance by 87.2% This shows the higher the quality of leadership and organizational culture, the better the performance of employees, and vice versa the lower the quality of leadership and organizational culture will have an impact for employee performance.

scholarly journals Penerapan Pendekatan dan Metode Penyuluhan dalam Diseminasi Inovasi Inseminasi Buatan (IB) pada Usaha Peternakan Sapi Potong di Kecamatan Pauh, Kota Padang

2019 ◽  
Vol 19 (2) ◽  
pp. 129-135
Author(s):  
Ediset Ediset ◽  
Amrizal Anas
Keyword(s):  
Data Analysis ◽  
Beef Cattle ◽  
Artificial Insemination ◽  
Sampling Technique ◽  
Primary Data ◽  
Survey Method ◽  
Cattle Breeders ◽  
Quota Sampling ◽  
The City ◽  
Method Approach

ABSTRAK. Penelitian dilaksanakan di salah satu daerah sentra peternakan sapi potong, yaitu Kecamatan Pauh, Kota Padang, Sumatera Barat, yang bertujuan untuk mengetahui pendekatan penyuluhan dalam diseminasi inovasi Inseminasi Buatan (IB) pada peternak sapi potong dan metode penyuluhan dalam diseminasi inovasi Inseminasi Buatan (IB) pada peternak sapi potong. Penelitian ini menggunakan pendekatan metode survei melalui observasi, wawancara, dan dokumen data. Populasi adalah peternak sapi potong yang sudah mengadopsi inovasi Inseminasi Buatan (IB), Sampel ditetapkan sebanyak 30 peternak dengan teknik Quota Sampling. Analisis data dilakukan secara deskriptif kuantitatif yang dihitung dengan menggunakan skala Likert. Hasil penelitian adalah penyuluh sudah menerapkan pendekatan persuasif, pendekatan pervasion dan pendekatan compulsion dengan baik, sedangkan pendekatan coersion tidak diterapkan dalam diseminasi inovasi IB. Metode kunjungan rumah / usaha tani dan metode demonstrasi sudah diterapkan dengan baik, sedangkan metode kampanye tidak diterapkan oleh penyuluh dalam diseminasi inovasi IB pada peternak sapi potong di Kota Padang.  (The application of extension approaches and methods in disseminating artificial insemination (AI) innovation to beef cattle farmers at Pauh sub-district in Padang) ABSTRACT. A survey was carried out at Pauh sub-district, Padang to understand extension approach and method in disseminating artificial insemination (AI) innovation to beef cattle farmers. A survey method approach was used through observation, interviews and data document. Primary data were collected from 30 farmers using quota sampling technique. Data analysis was performed descriptively quantitative which was calculated using a Likert scale. The results showed that the extension workers have applied a convincing approach in both persuasive and compulsion types. However they did not use coercion in conveying AI innovation. Farm visit as well as demonstration have been implemented well by extension workers, while the campaign method is not applied in disseminating IB innovations to beef cattle breeders in the city of Padang.

scholarly journals PERAN MEDIASI KEPUASAN PELANGGAN PADA PENGARUH E-SERVICE QUALITY, PERSEPSI HARGA, DAN PROMOSI PENJUALAN TERHADAP LOYALITAS PELANGGAN

2020 ◽  
Vol 10 (2) ◽  
pp. 249
Author(s):  
Risa Septiani ◽  
Nurhadi Nurhadi
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Customer Loyalty ◽  
Sampling Technique ◽  
Sales Promotion ◽  
Survey Method ◽  
Validity And Reliability ◽  
Online Questionnaire ◽  
Price Perception ◽  
Positive Effect

This study aim was to determine the effect of e-service quality, price perception, and sales promotion on customer loyalty through customer satisfaction on Gojek customers in Yogyakarta. This research is a quantitative study with survey method. The population in this study were Gojek customers in Yogyakarta. The sampling technique used was purposive sampling, with a total sample of 235 respondents. The technique of collecting data used an online questionnaire that has been tested for validity and reliability. The data analysis technique used to test the hypothesis was bootstrapping method using macro PROCESS by Andrew F. Hayes. The results of this study show that there is a positive effect of e-service quality on the satisfaction of Gojek Yogyakarta customers, there is a positive effect of price perception on the satisfaction of Gojek Yogyakarta customers, there is a positive effect of sales promotion on the satisfaction of Gojek Yogyakarta customers, there is a positive effect of customer satisfaction on the loyalty of Gojek Yogyakarta customers, there is a positive effect of e-service quality on the loyalty of Gojek Yogyakarta customers, there is a positive effect of price perception on the loyalty of Gojek Yogyakarta customers, there is a positive effect of sales promotion on the loyalty of Gojek Yogyakarta customers, and there is the effect of e service quality, price perception, and sales promotion on customer loyalty through Gojek Yogyakarta customer satisfaction, as evidenced by the e-service quality variable mediation coefficient of 0,0442; the mediation coefficient of price perception variable is 0,0404; and the mediation coefficient of sales promotion variable is 0.0676.

scholarly journals Education Quality Challenges in Ethiopian Secondary Schools

2019 ◽  
pp. 1-15 ◽  
Author(s):  
Belay Sitotaw Goshu ◽  
Melaku Masresha Woldeamanuel
Keyword(s):  
Secondary Schools ◽  
Cognitive Skills ◽  
Descriptive Analysis ◽  
Sampling Technique ◽  
Survey Method ◽  
Quality Of Education ◽  
Local Conditions ◽  
Education Administrators ◽  
Descriptive Survey

This article empirically assesses perceptions of Ethiopian secondary school teachers and education administrators on the challenge of quality of education, opportunities and explores viable options to improve the quality. To this effect, the descriptive survey method was employed. The information used in this study was obtained through questionnaires random sampling technique which was employed to select 72 Directors, 50 vice directors, 71 Supervisor 52 unit leader and 638 teachers targeted respondents respectively into two secondary schools. The data were analyzed by descriptive analysis. The result shows that in contrast to remarkable achievements in access, progress to date in raising the quality of education in Ethiopia has been limited. Most of the respondents agree that the achievement in gross enrolments is good but in quality, at a low rate and has learning achievement in education system remains unacceptably low. This has become a source of concern for government officials, educators, parents, teachers, students, and other stakeholders. In addition, the results confirm that curriculum content needs to be relevant to a labour market where meta-cognitive skills are at a premium while providing schools with the flexibility to create an instructional environment suited to local conditions and revising teacher training method in university or colleges.

scholarly journals The Influence of Service Quality on inpatients Satisfaction: Study at Bahagia Hospitals, Makassar City

Jurnal Office ◽  
2021 ◽  
Vol 7 (1) ◽  
pp. 21
Author(s):  
Herlina Sakawati ◽  
Nina Agustina ◽  
Sulmiah Sulmiah
Keyword(s):  
Quality Of Service ◽  
Data Analysis ◽  
Service Quality ◽  
Significant Influence ◽  
Research Method ◽  
Descriptive Analysis ◽  
Sampling Technique ◽  
Survey Method ◽  
Inferential Analysis

This study aims to determine the effect of service quality on inpatient satisfaction at the Bahagia Hospital in Makassar City. The research method used is a quantitative survey method using an explanatory approach. A sample of 100 people who are inpatients at the Bahagia Hospital using accidental sampling technique. The data analysis used is descriptive analysis and inferential analysis. The results showed that the quality of service had a significant influence on the satisfaction of inpatients at the Bahagia Hospital. This shows that service quality has an important role so that service delivery can provide results in accordance with what patients expect

scholarly journals Analysis of the Quality of Life of the Elderly in the Village of Bukit Harapan

1970 ◽  
Vol 2 (3) ◽  
pp. 107-116
Author(s):  
Aszrul AB ◽  
Andi Suswani ◽  
Buharman
Keyword(s):  
Quality Of Life ◽  
Cultural Context ◽  
Univariate Analysis ◽  
Sampling Technique ◽  
The Elderly ◽  
Survey Method ◽  
Physical Domain ◽  
Social Domain ◽  
Social Environmental

Quality of life is a person's perception in a cultural context and norms that are relevant to the person's place of life-related to the goals, expectations, standards, and concern for his life. The purpose of this study was to determine the quality of life of the elderly in terms of physical, psychological, level of independence, social, environmental, spiritual life in Bukit Harapan Village in 2018. This study uses a descriptive survey method with a "probability sampling" approach. The sample in this study was 78 respondents with a population of 340 determined using a sampling technique. Data collection was carried out using a questionnaire sheet (check sheet). The analysis used is a univariate analysis which is seen from the results of the frequency distribution. The study showed that the quality of life of the elderly is good as much as 75.3% and the quality of life that is less than good 25.3%. While seen from the physical domain of the good old 70.1% the physical is not good 29.9%. while the good psychology domain elderly 67.6% less good psychological 32.5%. Good independence rate of elderly 71.4% Poor independence rate 28.6%. Elderly good social domain 72.7% good social domain 27.3%. The good old neighborhood domain 67.6% and less good domain 32.5%. Spiritual good 84.4% Spiritual bad 15.7%. In this study it can be concluded that the quality of life of the elderly from the physical domain that has a less good quality is more than the good, while psychological, independence, social, environmental, spiritual elderly have a good category.

scholarly journals Life Skills Of Pre-Service Teachers: A Comparative Study

2021 ◽  
Vol 6 (II) ◽  
pp. 13-25
Author(s):  
Shweta Gupta
Keyword(s):  
Education System ◽  
Life Skills ◽  
Creative Thinking ◽  
Sampling Technique ◽  
Statistical Technique ◽  
Survey Method ◽  
Cluster Sampling ◽  
Male And Female ◽  
Significant Difference

Teachers have a pivotal role in our education system. However, inefficiency in teachers can affect the very foundation of this education system and which in turn will lead to the downfall of society and the nation. It is well said that the quality of education depends on the quality of teachers, so it is essential to prepare a quality teacher. As the teacher acts as transmitter of knowledge, motivator, and manager so it is dire need to train the prospective teacher in Life skills.  According to WHO life skills have been defined as “the abilities for adaptive and positive behaviour that enables individuals to deal effectively with the demands and challenges of everyday life”. The  present study include ten Life skills as suggested by WHO i.e. Self-awareness skill, Interpersonal skill, Effective Communication skill, Problem Solving, Decision Making, Critical Thinking, Creative Thinking, Coping with Stress, Coping with Emotion, and Empathy. A descriptive survey method is used for this study. The data of 100 pre-service teachers in which 40 female and 60 male pre-service teachers, were collected by random cluster sampling technique from two B.Ed. colleges of Ghaziabad affiliated to C.C.S. University Meerut in Ghaziabad district. Moreover, t-test is used as a statistical technique to compare the life skills between male and female pre-service teachers. However, the investigator found no significant difference between the male and female pre-service teachers in their Life Skills.

scholarly journals Pengaruh E-Service Quality Dan E-Trust Terhadap Kepuasan Pelanggan Pengguna Moda Transportasi Grab di Tangerang Selatan

2018 ◽  
Vol 2 (1) ◽  
pp. 54
Author(s):  
Edi Setiawan ◽  
Sarah Septiani
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Hypothesis Test ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Coefficient Of Determination ◽  
Survey Method ◽  
Test Statistic ◽  
Electronic Service

In this research used survey method, that is to explain influence between independent variable that is electronic service quality and electronic trust to dependent variable that is customer satisfaction and explain relation between variable. The population in this study is the consumer of Grab Car transport users in Bintaro, South Tangerang. The sampling technique uses accidental technique, ie random sampling of the sample that met on that day. Technique of collecting data that is done is test of questioner, that is data collecting technique by asking some direct statement to sample. Processing techniques and data analysis include correlation analysis, multiple linear regression analysis, classical assumption test, hypothesis test and coefficient of determination analysis. The result of T test statistic shows that the quality of electronic service partially has significant effect on customer satisfaction. Electronic confidence partially significant effect on customer satisfaction, while statistical test F shows the quality of electronic services and electronic trust simultaneously significant effect on customer satisfaction.

scholarly journals PERAN RELEGIUSITAS DALAM MEMODERASI KEPUTUSAN INDIVIDU DALAM MEMILIH SEKOLAH DASAR ISLAM TERPADU DI KARANGANYAR

2018 ◽  
Vol 1 (2) ◽  
pp. 71
Author(s):  
Apriyana Nurwahyudi ◽  
Budi Haryanto
Keyword(s):  
Primary School ◽  
Sampling Technique ◽  
Sem Analysis ◽  
Survey Method ◽  
Price Perception ◽  
Quality Of Teaching ◽  
Perception Of Quality ◽  
Public Area ◽  
Convenience Sampling

<p>ABSTRACT</p><p><br />This research to analyze variables which influence parents to make decision to send their children go to Islamic Primary School of Integrated. It aims to determine the effect of price perception, perception of quality, the image on the decision of parents to send their children go to school with religiousity as moderating variable. Collecting data using a questionnaire survey method with convenience sampling technique. The research sample of 200 respondent are individuals who want to send their children go to Islamic Primary School of Integrated, This research was carried out by taking a sample in public area such as mall, market, and kindergarten school in Karanganyar. Results SEM analysis show that religiousity as moderating influences perception of the quality of teaching, image of school, and school fee when parents sent their children go to Islamic Primary School of Integrated, because people with high religiousity will consider with influences perception of the quality of teaching, image of school, while people with lower religiousity influenced by other variable outside the variable perception of the quality of teaching, image of school dan school fee.</p><p><br />Keywords : Perception of price, quality of teaching, image, religiousity, decision.</p>

scholarly journals SISTEM AGRIBISNIS TANAMAN HIAS BUNGA (Adenium, Anggrek, dan Mawar) DI KOTA BANDAR LAMPUNG

2021 ◽  
Vol 8 (2) ◽  
pp. 191
Author(s):  
Filipus Cahya Kusuma Putra ◽  
Yaktiworo Indriani ◽  
Maya Riantini
Keyword(s):  
Sampling Technique ◽  
Profit Margin ◽  
Survey Method ◽  
Flower Plant ◽  
Marketing Efficiency ◽  
Quota Sampling ◽  
The Right ◽  
The City ◽  
The Rose ◽  
Production Facilities

This study aims to analyze the process of procuring production facilities in accordance with the right six (on time, place, quality, quantity, type, and price), farm performance, the marketing efficiency of the agribusiness system, and the supporting institutions for ornamental flower agribusiness systems at Lampung. This study uses a survey method conducted in the city of Bandar Lampung, namely in Gunung Terang, Gunung Agung and in the Way Halim Permai. Sampling in this study was sixteen respondents taken using a quota sampling technique. Data collection was carried out in September - October 2019. The results showed that the procurement of production facilities of ornamental flower plant farming had fulfilled the right six. Ornamental flower farming in Bandar Lampung is feasible to be cultivated because in farming it has an R / C ratio> 1, that is, the R / C over the total cost of 1.70 of adenium flowers, 2.00 of orchids, and 1.60 of roses. The three ornamental flower plants studied have a profit margin ratio of more than 1 which is 1.41 of the adenium flower, 1.80 of the orchid flower, and 1.81 of the rose flower, which means that the ornamental flower farmers in Bandar Lampung receives profits and no loss. Supporting institutions in the flower plant agribusiness system at the research location are financial institutions, namely banks as financing and borrowing funds, government policies, and transportation. All these supporting institutions are available but have not been used optimally by farmers.Key words: agribusiness system, R/C, profit margin ratio

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