scholarly journals Strategi Redaksi Media Online Okezone.com dalam Menarik Minat Generasi Milenial

Koneksi ◽  
2021 ◽  
Vol 5 (1) ◽  
pp. 37
Author(s):  
Natasha Oktalia ◽  
Farid Rusdi
Keyword(s):  
Qualitative Research ◽  
Social Media ◽  
Millennial Generation ◽  
Research Method ◽  
The Internet ◽  
Online Media ◽  
Case Study Approach ◽  
Study Approach ◽  
Use Of Social Media

Online media currently has a target audience among millennials. This is because online media uses a number of platforms or portals like social media which are widely used by millennials, such as Instagram, Youtube, Facebook, and others. Online media upload a number of content and articles every day. This research is to determine the online.com media editorial strategy in attracting the interest of the millennial generation. The research method used in this research is a qualitative research method with a case study approach and interviews. The results of this study indicate that the strategy of Okezone.com online media to attract the millennial generation's greatest interest is the use of social media and using a number of features that have been provided from social media. The use of social media is very interesting and gets a lot of attention from the millennial generation and is considered effective. The Okezone.com method is considered effective and appropriate in the use of social media as a forum or a way to attract this interest. In addition, one of the very interesting advantages of online media is the speed with which information circulates on the internet, so that readers or audiences can quickly find out what phenomena or information is currently viral or taking place and only use the help of an internet connection.Media online saat ini memiliki target pembaca di kalangan milenial. Hal ini karena media online menggunakan sejumlah wadah atau portal layaknya media sosial yang banyak digunakan oleh milenial, seperti Instagram, Youtube, Facebook, dan lain-lain. Media online menggunggah sejumlah konten dan artikel setiap harinya. Penelitian ini guna mengetahui strategi redaksi media online.com dalam menarik minat generasi milenial. Metode penelitian yang digunakan dalam penelitian ini merupakan penelitian dengan metode kualitatif dengan pendekatan studi kasus dan wawancara. Hasil penelitian ini menunjukkan bahwa strategi dari media online Okezone.com untuk menarik minat generasi milenial salah satu yang terbesarnya adalah dengan penggunaan media sosial dan menggunakan sejumlah fitur yang sudah disediakan dari media sosial tersebut. Pengguanaan media sosial sangat menarik dan mendapatkan banyak perhatian dari generasi milenial dan dianggap efektif. Cara Okezone.com dinilai efektif dan tepat dalam penggunaan media sosial sebagai wadah atau cara menarik minat tersebut. Selain itu, salah satu keunggulan yang sangat menarik pada media online adalah cepatnya informasi yang beredar di jejaring internet, sehingga para pembaca atau audience dengan cepat dapat mengetahui fenomena atau apa kejadian dan informasi yang sedang viral atau berlangsung dan hanya menggunakan bantuan dari koneksi internet.

scholarly journals Strategi Pemasaran Informasi Toko Buku (Studi Kasus di Toko Buku Jatinangor, Sumedang)

2017 ◽  
Vol 13 (2) ◽  
pp. 131
Author(s):  
Evi Nursanti Rukmana ◽  
Neneng Komariah
Keyword(s):  
Qualitative Research ◽  
Marketing Strategy ◽  
Online Media ◽  
Case Study Approach ◽  
Study Approach ◽  
The Third ◽  
Physical Evidence ◽  
The People ◽  
Or Manager

The bookstores have the same products, prospective buyers in selling books and the location of the bookstores in front of Jatinangor highway. This research analys in the marketing strategy to understanding the differences the bookstores. In this research used qualitative research methods through a case study approach to managers the bookstores. The results of this research analysed the product that had differenced in the type of book to the sold. The bookstores still uses print promotion media, print media,  and online media. They sells the book in a cheap price in the price because it is source from the publisher. The third bookstores in the marketing to products from the directof the bookstores. The managers bookstore try to establish communication with buyers and to understanding needs to buyer. The process in the purchase direct in the bookstores and undirect with online media. The structuring in the room and preservation activity service became model manage in the form of physical from the third bookstores. Based on the analysis this results, the people or manager the bookstores become the factors in the activate marketing strategy at the bookstores. This is model 1 P TOP, that factor in the people influence to product, promotion, price, place, process dan physical evidence. 

scholarly journals Lesbian Representation In Bengkulu City (Studies In Paired Ra And Ad)

2021 ◽  
Vol 2 (1) ◽  
pp. 53-61
Author(s):  
Nadia Amanda Amanda ◽  
Anis Endang ◽  
Bayu Risdiyanto
Keyword(s):  
Qualitative Research ◽  
Environmental Factors ◽  
Social Life ◽  
Research Method ◽  
Case Study Approach ◽  
Male And Female ◽  
Study Approach ◽  
Harmonious Family ◽  
Human Social Life

He created man in pairs, namely male and female to build a harmonious family. Humans, both male and female, carry out their duties according to the nature given by the creator. In terms of human social life, it is inseparable from the problems of life. One of the problems that usually exist in society is the problem of homosexuality. Society and lesbians separate their existence because society considers the irregularity of sexual desires and the lifestyle of lesbians. A person becomes a lesbian because of the wrong association by lesbians so that this deviation occurs. The purpose of this study was to determine the representation of lesbians in Bengkulu City. This representation is seen from the reality, representation, and ideology related to the background, behavior and views of the lesbians. This study uses a qualitative research method with a case study approach. The results of this study (1) relate to the reality of informants becoming lesbians due to environmental factors, lack of family supervision so that they fall into lesbians. (2) related to the representation that lesbians admit that there are no special symbols that they use. (3) and finally related to the ideology, the informants realized that lesbian is a social deviation, wrong association.

scholarly journals Penggunaan metode collection-centered dalam kegiatan evaluasi koleksi di Perpustakaan Institut Agama Islam Negeri (IAIN) Syekh Nurjati Cirebon

2019 ◽  
Vol 1 (1) ◽  
pp. 13-22
Author(s):  
Yunus Winoto ◽  
Dewi Kusumawati
Keyword(s):  
Qualitative Research ◽  
Expert Opinion ◽  
Research Method ◽  
Case Study Approach ◽  
Qualitative Research Method ◽  
Study Approach

Research on collection evaluation based on collection-centered methods aims to increase selector knowledge about collection and use so that it can measure success in developing and managing collections effectively. The location of the study was conducted at the IAIN Syekh Nurjati Library Center in Cirebon. The method used is a qualitative research method with a case study approach. Data obtained through observation, in-depth and unstructured interviews supported by triangulation by college librarians. Based on the results of the study it can be concluded that the results of the evaluation of the list checking process carried out by the IAIN Syekh Nurjati Cirebon Library Center has been well marked by the process of mapping the strength of collections, using the checklist form, overcoming the existing collection gap to determine collection priorities based on checking by librarians. In planning collection procurement, librarians always involve the opinions of some lecturers as experts ( expert opinion) in determining relevant and up-to-date collections according to the curriculum in IAIN Syekh Nurjati Cirebon. Collection at the IAIN Syekh Nurjati Cirebon Library Center has fulfilled three indicators of collection standards and continues to make efforts to perfect the collection in accordance with applicable standards.

scholarly journals Implementasi Bina Pribadi Islam (BPI) dalam Membina Akhlak Peserta Didik di Sekolah Dasar Inspiratif Al-Ilham Kota Banjar

2021 ◽  
Vol 17 (2) ◽  
pp. 165
Author(s):  
Fani Fadliyani ◽  
Yosep Farhan Dafik Sahal ◽  
Muhamad Aris Munawar
Keyword(s):  
Qualitative Research ◽  
Elementary School ◽  
Data Collection ◽  
Personal Development ◽  
Research Method ◽  
Secondary Data ◽  
Primary Data ◽  
Case Study Approach ◽  
Study Approach

This study aims: (1) to determine the morals of students in SD Inspiratif Al-Ilham, Banjar City. (2) to determine the implementation of Islamic Personal Development (BPI) in building the morals of students at SD Inspiratif Al-Ilham, Banjar City. (3) to find out the results of the Islamic Personal Development (BPI) in building the morals of students at SD Inspiratif Al-Ilham, Banjar City. The purpose of this study was to determine the morals of students, the implementation of Islamic Personal Development and to find out the results of Islamic Personal Development in fostering the morals of students at SD Inspiratif Al-Ilham, Banjar City. This study used a qualitative research method with a case study approach. This study used data collection techniques using interviews, observation, and documentation study. The data used are primary data obtained directly from respondents regarding the implementation of Islamic Personal Development. Meanwhile, secondary data in the form of theories and other supporting data were obtained from literature and school archives documentation. All of these data are materials to describe the implementation of Islamic Personal Development (BPI) at SD Inspiratif Al-Ilham, Banjar City. The results of this study indicate that: (1) The morals of the students at SD Inspiratif Al-Ilham, Banjar City are good enough. (2) Implementation of Islamic Personal Development in fostering the morals of students at Inspiratif Al-Ilham Elementary School, Banjar City, namely through coaching which includes guidance by exemplary, guidance with habituation and guidance with advice (3) The results of the Islamic Personal Development (BPI) in fostering the morals of students at the Inspiratif Al-Ilham Elementary School, Banjar City are quite good, where students have been able to show behavior according to the existing indicators, including being able to carry out congregational prayers and prayers. sunnah dhuha and qiyamullail, reciting dhikr after every prayer and so on.

scholarly journals Pendidikan Perdamaian dalam Pembelajaran Sejarah di SMA Jakarta

2021 ◽  
Vol 10 (1) ◽  
pp. 22-34
Author(s):  
Firdaus Hadi Santosa ◽  
Raka Al Chuza Adnan Kadar ◽  
Siti Almaesaroh
Keyword(s):  
Qualitative Research ◽  
High Schools ◽  
Research Method ◽  
Peace Education ◽  
Case Study Approach ◽  
Qualitative Research Method ◽  
Study Approach ◽  
The Core ◽  
History Learning

This article aims to reveal how peace education is delivered through history lessons at Jakarta Senior High Schools. The research method used in this research is a qualitative research method with a case study approach. The core informants in this study were history subject teachers at SMA Negeri 48 Jakarta and SMA S Cengkareng 1. Based on the results of the study, it was found that peace education in history learning was carried out by including the values ​​of peace or character, and morals related to peace, such as nationalism, tolerance, and peace-loving. Artikel ini bertujuan untuk mengungkapkan bagaimana pendidikan perdamaian disampaikan melalui pembelajaran sejarah di SMA Jakarta. Metode penilitian yang digunakan dalam penelitian adalah metode penelitian kualitatif dengan pendekatan studi kasus.  Informan inti dalam penelitian ini adalah guru mata pelajaran sejarah di SMA Negeri 48  Jakarta dan SMA S Cengkareng 1. Berdasarkan hasil penelitian ditemukan bahwa pendidikan perdamaian dalam pembelajaran sejarah dilakukan dengan cara memasukkan nilai-nilai perdamaian atau karakter, dan moral yang berkaitan dengan perdamaian, seperti nasionalisme, toleransi, dan cinta damai.  

scholarly journals Interaction of Policy Actors in Online Learning Implementation

2021 ◽  
Vol 8 (3) ◽  
pp. PROGRESS
Author(s):  
Intan Intan Anggraeny ◽  
Mas Roro Lilik Ekowanti ◽  
M Husni Tamrin
Keyword(s):  
Qualitative Research ◽  
Online Learning ◽  
Data Collection ◽  
Research Method ◽  
Case Study Approach ◽  
Qualitative Research Method ◽  
Descriptive Case Study ◽  
Policy Actors ◽  
Study Approach

This study aims to explain and describe the interaction of policy actors in the implementation of online learning. This study uses a qualitative research method with a descriptive case study approach. Data collection techniques in this study are through observation, documentation, and interviews. The instruments in this study were: a) the researcher himself, b) interview guidelines, c) supporting tools in the form of books, pens, and d) related documents. The results showed that actor interaction can occur if there is communication between implementing actors. Communication in the implementation of online learning can be seen in the accuracy or accuracy of communication and consistency of communication regarding online learning information from the principal to the teacher and finally to students and parents. Interaction between actors, namely principals, teachers, students, and parents in the implementation of online learning has not been carried out effectively. This is because the interaction between implementing actors is unresponsive to one party, namely students and parents. Apart from that, giving complicated and difficult assignments by the teacher, which makes it difficult for students and parents to understand, is also a factor in the existence of negligence or delay

scholarly journals ADVERSITY QUOTIENT: COMPLEMENTARY INTELLIGENCE IN ESTABLISHING MENTAL ENDURANCE SANTRI IN PESANTREN

2019 ◽  
Vol 19 (1) ◽  
pp. 128
Author(s):  
Hasan Baharun ◽  
Syafiqah Adhimah
Keyword(s):  
Qualitative Research ◽  
Time Management ◽  
Research Method ◽  
Boarding School ◽  
Case Study Approach ◽  
Systemic Organization ◽  
Study Approach ◽  
Emotional Quotient ◽  
Strong Ability

Intellegence Quotient (IQ) and Emotional Quotient (EQ) are not considered as dominant factors in determining a person's success. Another factor that determines a person's success or failure is strong ability to the difficulty of life, this ability is called Adversity Quotient (AQ). Pesantren becomes an institution that strives to build the mental endurance of students with Adversity Quotient (AQ).. The research method used is qualitative research by using a case study approach. This research was conducted at Islamic boarding school of Nurul Jadid Paiton Probolinggo. The results of the study shows that there are efforts to build the mental endurance of santri such as of 1) zone transformation 2) time management 3) systemic organization 4) resolving multicultural conflict 5) unlimited creativity.

scholarly journals HAMBATAN PENERAPAN SANKSI PAJAK DI KPP PRATAMA PAMEKASAN

2020 ◽  
Vol 3 (2) ◽  
pp. 163-173
Author(s):  
Muhammad Ainul Yaqin ◽  
Alwiyah Alwiyah
Keyword(s):  
Social Media ◽  
Data Reduction ◽  
Research Method ◽  
Case Study Approach ◽  
Data Presentation ◽  
Study Approach ◽  
Key Informant

This research aims to illustrate how the processes/procedures and obstacles in the implementation of tax sanctions in KPP Pratama Pamekasan. The research method used is a case study approach. One key informant with two supporting informants, then the information was analyzed using the Miles and Huberman model consisting of data reduction, data presentation, conclusion drawing, and verification. The result of this research was first, the application of tax sanctions in KPP Pratama Pamekasan only applied to the taxpayer who is active status. Secondly, the socialization of tax sanctions conducted by KPP Pratama Pamekasan through the delivery of chain messages and also through social media has not been conveyed properly to the taxpayers. Thirdly, the barriers experienced by KPP Pratama Pamekasan in applying tax sanctions are the ignorance of taxpayers on the application of the tax sanctions themselves.

scholarly journals Studi Penerapan Budaya Organisasi yang Baik di RSUD Budi Luhur

2021 ◽  
Author(s):  
Prawita Hapsari
Keyword(s):  
Qualitative Research ◽  
Organizational Culture ◽  
General Hospital ◽  
Research Method ◽  
Case Study Approach ◽  
Qualitative Research Method ◽  
Key Informants ◽  
Study Approach

Research on the Implementation of Good Organizational Culture at Budi Luhur Hospital which aims to find out the processes, barriers and organizational culture that ultimately implemented at Budi Luhur General Hospital. The method used is a qualitative research method with a case study approach with key informants (Director of Budi Luhur Hospital and HR Assistant Manager) and 4 executive employees.The results of this study are knowing what is done by management, the organizational culture that is formed and the obstacles in implementing a good Organizational Culture. This is inseparable from the genuine acquisition of the Hospital owned by Budi Luhur Foundation as the ownership of PT. Budi Luhur Bersahaja. Of course the original company did not carry out a good organizational culture with the existence of a new company that made the implementation of positive values at Budi Luhur General Hospital.

scholarly journals The Power of Questioning: Teacher’s Questioning Strategies in the EFL Classrooms

2019 ◽  
pp. 91-106
Author(s):  
ANISSA ASTRID ◽  
RIZQY DWI AMRINA ◽  
DETA DESVITASARI ◽  
UCI FITRIANI ◽  
AISYAH SHAHAB
Keyword(s):  
Qualitative Research ◽  
Research Method ◽  
Teaching And Learning ◽  
English Teachers ◽  
Learning Processes ◽  
Learning Activities ◽  
Case Study Approach ◽  
Study Approach ◽  
Questioning Strategies

The aims of the study were to investigate English teachers’ questioning strategies at one Madrasah in Palembang, South Sumatera. The qualitative research method with a case study approach was employed to look at the ways of the English teachers’ questioning strategies in the processes of teaching and learning and the reasons that made them use certain questioning strategies. The participants in this study were English teachers. We used observation and interviews as our data collection techniques. The observation was used to look at the teacher’s questioning types used in the daily practices of teaching in the EFL classroom while the interview was used to understand the reasons that made them use those types of questioning strategies. Our findings showed three types of teacher’s questioning strategies used by teachers in their teaching and learning processes including convergent, divergent, and procedural questions. Teachers mostly used convergent questions (yes/no and short answers). We also found five reasons why teachers preferred to those types of questioning strategies including recalling students’ understanding, attracting students’ attention, increasing students’ thinking in higher order level, and engaging students in learning activities. Implications and recommendations are also discussed.

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