scholarly journals Strategi Pemasaran Informasi Toko Buku (Studi Kasus di Toko Buku Jatinangor, Sumedang)

2017 ◽  
Vol 13 (2) ◽  
pp. 131
Author(s):  
Evi Nursanti Rukmana ◽  
Neneng Komariah

The bookstores have the same products, prospective buyers in selling books and the location of the bookstores in front of Jatinangor highway. This research analys in the marketing strategy to understanding the differences the bookstores. In this research used qualitative research methods through a case study approach to managers the bookstores. The results of this research analysed the product that had differenced in the type of book to the sold. The bookstores still uses print promotion media, print media,  and online media. They sells the book in a cheap price in the price because it is source from the publisher. The third bookstores in the marketing to products from the directof the bookstores. The managers bookstore try to establish communication with buyers and to understanding needs to buyer. The process in the purchase direct in the bookstores and undirect with online media. The structuring in the room and preservation activity service became model manage in the form of physical from the third bookstores. Based on the analysis this results, the people or manager the bookstores become the factors in the activate marketing strategy at the bookstores. This is model 1 P TOP, that factor in the people influence to product, promotion, price, place, process dan physical evidence. 

2018 ◽  
Vol 1 (1) ◽  
pp. 320
Author(s):  
Sulikah Asmorowati ◽  
Mia Fairuza

The development of tourism on the coast of Pulau Merah Banyuwangi has resulted in the welfare felt directly by the people around the coast. This article discussed the results of development of the Pulau Merah coast by using the inclusive development paradigm, they are consists of benefits, participation, and ecology aspects. This qualitative research has used a case study approach. Data collection was conducted through interviews of 27 informants. The results of this study indicated that in the development of tourism in Pulau Merah, especially the achievement of inclusive development was good. This is caused in three aspects of inclusive development; the aspects of benefits, participation, and ecology are well implemented. The benefits of the development of Pulau Merah have been felt evenly by the people. Community participation of Pulau Merah coast is quite high. The public awareness of the importance of ecology on the coast of Pulau Merah is also high.


Simulacra ◽  
2020 ◽  
Vol 3 (2) ◽  
pp. 223-236
Author(s):  
Anju Nofarof Hasudungan

This article examines the process of desegregation through panas pela of education at SMPN 4 Salahutu Liang and SMPN 9 Ambon. Panas pela of education is a transformation of pela gandong local wisdom with the aim ofovercoming segregation in schools. Pela gandong is a bond of brotherhoodbetween the people of Maluku, regardless of religion, either Islam or Christian.The implementation of panas pela of education has been started since 2013between SMPN 9 Ambon, whose students are 99% Christian/Catholic and SMPN 4 Salahutu Liang, which are 100% Muslim students. This research method uses qualitative research with a case study approach. Data collection techniques used by observation, participation, literature review, interviews, and documentation. Panas pela of education as a process of desegregation is carried out in the form of joint activities such as sports fairs, scouts, iftar, Christmas, student council activities and teacher exchanges. In addition, the students also performed dances, songs, and poetry without any segregation between them. In the midst of the current strengthening of polarization due to political choices, the panas pela of education is present as a means of social integration and evidence of the existence of harmonization between religious adherents in Indonesia.


2020 ◽  
Vol 3 (2) ◽  
pp. 1
Author(s):  
Ihsan Nasihin ◽  
Harry Suharman ◽  
Sofik Handoyo

This research aims to analyze the process of forming a holding company of state-owned enterprises in the printing and media business. This research uses qualitative research methods with a case study approach. The results of the study indicate that there are three options for printing and media holding company. The first option is printing and media holding with Perum Peruri as the holding company that will oversee four companies, namely Perum LKBN Antara, Perum PNRI, PT Balai Pustaka (Persero), and Perum PFN. The second option is printing holding and media holding. In printing holding, the holding company is Perum Peruri which will oversee one company, namely Perum PNRI. In media holding, the holding company is Perum LKBN Antara which will oversee two companies, namely PT Balai Pustaka Persero and PFN Public Corporation. The third option is the printing and media holding company with Perum LKBN Antara as a holding company that will oversee three companies, namely Perum PNRI, PT Balai Pustaka (Persero), and Perum PFN. At the same time, Perum Peruri will stand alone. The analysis indicates that the second option is the most appropriate in terms of logical roadmap and holding characteristics since printing (security printing) and media (distribution news) business are two distinct types of businesses.


Koneksi ◽  
2021 ◽  
Vol 5 (1) ◽  
pp. 37
Author(s):  
Natasha Oktalia ◽  
Farid Rusdi

Online media currently has a target audience among millennials. This is because online media uses a number of platforms or portals like social media which are widely used by millennials, such as Instagram, Youtube, Facebook, and others. Online media upload a number of content and articles every day. This research is to determine the online.com media editorial strategy in attracting the interest of the millennial generation. The research method used in this research is a qualitative research method with a case study approach and interviews. The results of this study indicate that the strategy of Okezone.com online media to attract the millennial generation's greatest interest is the use of social media and using a number of features that have been provided from social media. The use of social media is very interesting and gets a lot of attention from the millennial generation and is considered effective. The Okezone.com method is considered effective and appropriate in the use of social media as a forum or a way to attract this interest. In addition, one of the very interesting advantages of online media is the speed with which information circulates on the internet, so that readers or audiences can quickly find out what phenomena or information is currently viral or taking place and only use the help of an internet connection.Media online saat ini memiliki target pembaca di kalangan milenial. Hal ini karena media online menggunakan sejumlah wadah atau portal layaknya media sosial yang banyak digunakan oleh milenial, seperti Instagram, Youtube, Facebook, dan lain-lain. Media online menggunggah sejumlah konten dan artikel setiap harinya. Penelitian ini guna mengetahui strategi redaksi media online.com dalam menarik minat generasi milenial. Metode penelitian yang digunakan dalam penelitian ini merupakan penelitian dengan metode kualitatif dengan pendekatan studi kasus dan wawancara. Hasil penelitian ini menunjukkan bahwa strategi dari media online Okezone.com untuk menarik minat generasi milenial salah satu yang terbesarnya adalah dengan penggunaan media sosial dan menggunakan sejumlah fitur yang sudah disediakan dari media sosial tersebut. Pengguanaan media sosial sangat menarik dan mendapatkan banyak perhatian dari generasi milenial dan dianggap efektif. Cara Okezone.com dinilai efektif dan tepat dalam penggunaan media sosial sebagai wadah atau cara menarik minat tersebut. Selain itu, salah satu keunggulan yang sangat menarik pada media online adalah cepatnya informasi yang beredar di jejaring internet, sehingga para pembaca atau audience dengan cepat dapat mengetahui fenomena atau apa kejadian dan informasi yang sedang viral atau berlangsung dan hanya menggunakan bantuan dari koneksi internet.


2020 ◽  
Vol 4 (2) ◽  
pp. 229
Author(s):  
Muhammad Eko Atmojo ◽  
Helen Dian Fridayani

Kulon Progo Regency is one of the districts that has many innovations, one of which is community empowerment in collaboration with a modern shop abbreviated as the shop name owned by the people (tomira). This research was motivated by the achievements of the Kulon Progo district government in carrying out development and innovation in the development of the Kulon Progo region by fully involving the Kulon Progo district community through community empowerment. This initiative was taken by the government of Kulon Progo Regency to improve community empowerment and protect the people of Kulon Progo Regency from various economic threats. Considering that in the past few years many modern shops have mushroomed in each district/city, so this is what makes Kulon Progo Regency move quickly to empower the community by collaborating between MSMEs or cooperative with modern shops. This study uses a qualitative method which case study approach. With the empowerment that has been done, the original products of Kulon Progo Regency or local products can be traded in modern stores so that local products in Kulon Progo Regency can compete with national products in these modern stores. The existence of such cooperation will indirectly improve the image of Kulon Progo Regency and lift the original products of Kulon Progo Regency. The lifting of the original products of Kulon Progo Regency will have a positive impact on the community, where indirectly the economy of the community will increase so that there will be prosperity for the community. Kabupaten Kulon Progo adalah salah satu kabupaten yang memiliki banyak inovasi, salah satunya adalah pemberdayaan masyarakat bekerja sama dengan toko modern disingkat nama toko yang dimiliki oleh masyarakat (tomira). Penelitian ini dilatarbelakangi oleh pencapaian pemerintah kabupaten Kulon Progo dalam melakukan pengembangan dan inovasi dalam pengembangan wilayah Kulon Progo dengan melibatkan sepenuhnya masyarakat kabupaten Kulon Progo melalui pemberdayaan masyarakat. Inisiatif ini diambil oleh pemerintah Kabupaten Kulon Progo untuk meningkatkan pemberdayaan masyarakat dan melindungi masyarakat Kabupaten Kulon Progo dari berbagai ancaman ekonomi. Menimbang bahwa dalam beberapa tahun terakhir banyak toko-toko modern telah menjamur di setiap kabupaten/kota, jadi inilah yang membuat Kabupaten Kulon Progo bergerak cepat untuk memberdayakan masyarakat dengan berkolaborasi antara UMKM atau bekerjasama dengan toko-toko modern. Penelitian ini menggunakan metode penelitian kualitatif dengan pendekatan studi kasus, dengan metode yang digunakan adalah dokumentasi. Dengan pemberdayaan yang telah dilakukan, produk asli Kabupaten Kulon Progo atau produk lokal dapat diperdagangkan di toko modern sehingga produk lokal di Kabupaten Kulon Progo dapat bersaing dengan produk nasional di toko modern ini. Adanya kerjasama tersebut secara tidak langsung akan meningkatkan citra Kabupaten Kulon Progo dan mengangkat produk asli Kabupaten Kulon Progo. Pencabutan produk asli Kabupaten Kulon Progo akan berdampak positif bagi masyarakat, di mana secara tidak langsung perekonomian masyarakat akan meningkat sehingga akan ada kesejahteraan bagi masyarakat.


2014 ◽  
Vol 1 (2) ◽  
Author(s):  
Putu Hening Wedhanti ◽  
I Gusti Ayu Diah Fridari

Homosexual is an interest in feeling or in erotic, both are in predominant or exclusiveness against individuals who has a similarity in sexes violent or without involves interaction physical, while gay is term to mention man who likes fellow man as partners sexual, and have interest both in feeling or erotic, both in dominant and exclusive and also with or without any relation physical (Putri, 2013) Faithfulness is a form of behaviors that performed recurrently that will eventually become a permanent nature. Directed toward your faithfulness also means that individual in relationship was able to rely to keep commitments together, which has agreed by Cloud&Townsand (in Sari, 2008). The aim of this research is to find out the dynamics of faithfulness to gay. This research using qualitative methods by case study approach to describe the dynamics of faithfulness in gay relationship. To collecting data in this research used interview technique and used 4 subject. This research used thematic coding for analyzing data. The result of this study suggest that in a world of a gay, most individuals within it are the people who run the principle of free life, where they hang out and behaving freely without any rules that tie it. Generally the respondents in this study say that faithfulness is crucial and absolutely there are in relationship but not all gay capable of running commitment to remain faithful.   Keywords: Homosexual, Gay, Faithfulness, Qualitatife, Case study


2021 ◽  
Vol 1 ◽  
pp. 1542-1552
Author(s):  
Intan Cahyani ◽  
Ramadhan Putra Satria ◽  
Puji Suhiro

AbstractFeeding self-care deficit is a person's inability to perform eating activities according to the proper way of eating. Activity Daily Living (ADL) therapy is one of the therapies claimed to be able to increase the patient's independence in improving how to eat. To apply Activity Daily Living (ADL) in patients with feeding self-care deficit to increase self-feeding independence. The research was a descriptive study with a case study approach conducted in the working area of Puskesmas Dukuhwaru, Tegal Regency. It was carried out on 15-17 February 2021. Data were obtained through interviews, observation and physical examination and presented in narrative form. After performed the intervention for 3 days, the results showed an increase in self-feeding independence in both subjects. It described at the third day of the research. Patients with nursing problems of feeding self-care deficit are recommended to provide ADL to increase the patient's independence. Keywords: Activity Daily Living (ADL); Feeding Self-Care Deficit; Mental Nursing Care AbstrakDefisit Perawatan Diri Makan merupakan ketidakmampuan seseorang dalam melakukan aktivitas makan sesuai tata cara makan yang benar. Terapi Activity Daily Living (ADL) menjadi salah satu terapi yang diyakini mampu meningkatkan kemandirian pasien dalam meningkatkan cara makan. Dapat menerapkan terapi Activity Daily Living (ADL) pada pasien defisit perawatan diri makan untuk meningkatkan kemandirian makan. Peneliti ini merupakan penelitian deskriptif dengan pendekatan studi kasus, lokasi studi kasus di Wilayah Puskesmas Dukuh waru Kabupaten Tegal dilakukan tanggal 15-17 Februari 2021, data diperoleh melalui wawancara, observasi dan pemeriksaan fisik. data disajikan dalam bentuk naratif. Setelah dilakukan intervensi selama 3 hari didapatkan hasil adanya peningkatkan makan pada kedua subjek penelitian yaitu dari ketergantungan makan pada awal pengkajian menjadi setelah selesai makan pada hari ketiga penelitian. Pasien dengan masalah keperawatan defisit perawatan diri makan dianjurkan untuk memberikan terapi Activity Daily Living (ADL) untuk meningkatkan kemandirian pasien dalam meningkatkan kemandirian.Kata Kunci: Activity Daily Living (ADL); Asuhan Keperawatan Jiwa; Defisit Perawatan Diri Makan


2021 ◽  
Vol 13 (3) ◽  
pp. 2621-2630
Author(s):  
Mohammad Usman ◽  
Muhammad Zainuddin ◽  
Muhammad In’am Esha

The purpose of this study was to gain an understanding of Islamic Religious Education Teachers' exemplary approach to developing students' emotional, spiritual quotients. This article employs a qualitative research methodology in conjunction with a case study approach. The approach taken is consistent with the formulation of the problem under investigation. Informants were chosen based on the research's objectives. Formal and informal interviews were conducted. The findings of this study demonstrate two aspects of the emotional approach in Islamic education: Methods of persuasion and education. Teachers develop spiritual, emotional intelligence by providing students with new knowledge that includes exemplary figures dating all the way back to the Prophet Muhammad's time and exemplary national figures, as well as by inviting students to practice family strategies for recognizing and managing their own emotions, the ability to motivate themselves, the ability to recognize the emotions of others, and how to build relationships with others.


Al-Ahkam ◽  
2016 ◽  
Vol 26 (1) ◽  
pp. 93
Author(s):  
Ahmad Furqon

<p>Mosque Welfare Agency (BKM) Semarang and Pekalongan Muslim Foundation (YKMP) is a nāẓir of productive waqf land. Management of waqf performed by BKM Semarang has not given the expected results, while the management of waqf by YMKP has given results as planned. The main question in this research is what are the factors of success and failures of both institutions in managing of productive land waqf? The answers are measured using two parameters: 1) The investment strategy by BKM Semarang and YMKP; 2) The organization's management of nāẓir of YMKP and BKM? This is a qualitative research with case study approach. Data is collected using observation, interview, and documentation. The methode of analysis is the comparative descriptive. The findings of this research are: 1) Investment of land waqf performed by BKM Semarang unproductive, while investment and distribution of land waqf performed by YMKP productive. 2) The organization's management of BKM in each function is not effective. While the organization's management of YMKP is effective.</p><p><strong><br /></strong></p><p><strong></strong>Badan Kesejahteraan Masjid (BKM) Kota Semarang dan Yayasan Muslimin Kota Pekalongan (YKMP) adalah nazhir badan hukum yang mengelola tanah wakaf secara produktif. Pengelolaan wakaf yang dilakukan oleh BKM Kota Semarang belum<br />memberikan hasil seperti yang diharapkan, sedangkan pengelolaan wakaf oleh YMKP telah memberikan hasil seperti yang direncanakan. Pertanyaan utama dalam penelitian<br />ini adalah apa faktor keberhasilan dan ketidakberhasilan dari kedua lembaga tersebut dalam mengelola wakaf tanah produktif? Jawaban pertanyaan di atas diukur menggunakan<br />dua parameter: 1) Strategi investasi BKM Kota Semarang dan YKMP; 2) Manajemen organisasi kenazhiran BKM Kota Semarang dan YKMP. Penelitian kualitatif ini menggunakan pendekatan studi kasus. Pengumpulan data dilakukan menggunakan<br />teknik observasi, wawancara, dan dokumentasi. Penelitian dianalisis dengan metode deskriptif komparatif. Temuan penelitian ini adalah: 1) Investasi tanah wakaf yang dilakukan oleh BKM Kota Semarang tidak produktif sedangkan Investasi dan pendistribusian hasil yang dilakukan oleh YMKP produktif. 2) Manajemen organisasi BKM Kota Semarang pada tiap-tiap fungsinya tidak berjalan efektif. Sedangkan manajemen organisasi YMKP telah berjalan cukup efektif.</p>


Harmoni ◽  
2017 ◽  
Vol 16 (1) ◽  
pp. 75-93
Author(s):  
Muhamad Murtadlo

Pesantren Al Mukmin Ngruki Sukoharjo is often cited as an inspiration for radical Islam in Indonesia. This research examines the reproduction of religious understanding and the response to allegations of radicalism addressed to Pesantren Ngruki after the Bali bombings of 2002. This study includes qualitative research with case study approach. This study argues that a radical view of Islam can not be separated from social and historical context of this Islamic boarding institutions. Currently Pesantren Ngruki has undergone some changes in the orientation of education resulting from multiple causes, which are not limited by the case of Bali bombings only.


Sign in / Sign up

Export Citation Format

Share Document